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Sponsored

Beauty by Bali Women's Foam Wirefree Bra B540

Beauty by Bali Women's Foam Wirefree Bra B540 - 2 of 4Beauty by Bali Women's Foam Wirefree Bra B540 - 3 of 4Beauty by Bali Women's Foam Wirefree Bra B540 - 4 of 4
Beauty by Bali Women's Foam Wirefree Bra B540 - 1 of 4
$23.99 when purchased online
Target Online store #3991

About this item

Fit & style

  • All-around comfort
  • Ultra-thin foam cups stretch for fit flexibility
  • 2-play side and back support
  • Wirefree
  • Comfort band gently flexes to move with you
This Beauty By Bali Wirefree bra (Style #B540) offers you a flexible fit and all-around comfort. With its 2-ply sides and smooth back support, you will move comfortably through your day. Ultra-thin foam cups provide coverage without the bulk. Wireless design and comfort band provides all-around comfort and support. Available in multiple colors and sizes in a gorgeous dot pattern.

Beauty by Bali

regular
band size B C D DD
36 - - M M
38 M M L L
40 L L XL XL
42 XL XL 2XL
44 2XL 2XL 2XL

All sizes in inches unless otherwise noted.

bra measuring guide

Use the tips & visuals in this guide to take body measurements accurately & easily.

Don't have a fabric tape measure? Use a shoelace or a pant leg to measure. Then, lay it flat & use a ruler or tape measure to get a numerical measurement.

How to measure

  • Find your band size

    Wearing your best fitting bra, measure your underbust. Wrap tape measure around chest just under your bust (under bra band), make sure the tape is snug & level across your back.

    • If your underbust measurement is an odd number, add 5 to get your band size.

    • If your underbust measurement is an even number, add 4 to get your band size.

    • Example: Underbust of 29" (odd number)+5 = 34" Band Size

    • Example: Underbust of 30" (even number)+4 = 34" Band Size

  • Find your cup size

    Measure your bust by wrapping tape measure around the fullest part of your bust.Be sure the tape is snug & level across your back.

    (Bust measurement)-(Band size) = (Cup size)

    Example:(Bust of 35)-(Band of 32) = 3(C Cup)

Bra sizes (band size + cup size)

32A 34A 36A 38A 40A 42A 44A 46A 48A
30A 32B 34B 36B 38B 40B 42B 44B 46B
  30C 32C 34C 36C 38C 40C 42C 44C
      32D 34D 36D 38D 40D 42D
        32DD 34DD 36DD 38DD 40DD
        30DDD 32DDD 34DDD 36DDD 38DDD

Fit issues

Fit tip: 90% of your support should come from your band,which should be snug & level across your back.

  • Straps slip

    Tighten straps until they sit smoothly aganist the skin.

    If you tighten the straps fully & don't feel supported, your band may be too loose.

  • Straps dig in

    Loosen straps until they sit smoothly against the skin .

    If you loosen the straps & don't feel supported, your band may be too loose.

  • Side overflow

    If band fits comfortably, go up a cup size. or try a different bra style.

    Example: If you usually wear a 32B, try a 32C.

  • Cup overflow

    If band fits comfortably, go up a cup size,

    Example: If you usually wear a 32B, try a 32C.

  • Wire sits on breasts

    Band is too loose. Take your measurements following the directions in this guide. Or, if the cup size is accurate, try a sister size down from your current size.

    See sister size chart for more info.

  • Cups Gape

    If band fits comfortably, tighten straps. if that doesn't help, try going down a cup size.

    Example: If you usually wear a 34B, try a 34A.

  • Band digs in

    Your band size is too small. Try going up a band size,and down a cup size

    Example: If you usually wear a 34C, try a 36B.

  • Band rides up

    Your band size is too big. Go down a band size,and up a cup size

    Example: If you usually wear a 34C, try a 32D.

Sister sizes

A "sister size" is an alternate size in which the cup size stays the same, even though the band size & cup letter change.

To find your sister size, locate your usual size on the chart below. To sister size down, select the size underneath. To sister size up, select the size above.

Example: if your size is 34C, the sister size down is 32D, & the sister size up is 36B.

32A 34A 36A 38A 40A 42A 44A 46A 48A        
30B 32B 34B 36B 38B 40B 42B 44B 46B        
  30C 32C 34C 36C 38C 40C 42C 44C 46C 48C    
      32D 34D 36D 38D 40D 42D 44D 46D 48D  
        32DD 34DD 36DD 38DD 40DD 42DD 44DD 46DD 48DD
        30DDD 32DDD 34DDD 36DDD 38DDD 40DDD 42DDD 44DDD 46DDD
Sizing: Womens Plus
Material: 92% Nylon, 8% Spandex
Fabric Name: Knit
Garment Style: Back Hook and Loop Fastener
Neckline: V Neck
Sheerness: Opaque
Support Level: Light Support
Garment Details: Adjustable Strap
Package Quantity: 1
Garment back type: Scoop
Bra cup construction details: Wireless, Lightly Lined Cup
Coverage: Full
Care and Cleaning: Hand Wash, Line Dry or Lay Flat to Dry
TCIN: 52498384
UPC: 617914382643
Item Number (DPCI): 023-09-4945
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 4 inches length x 7.5 inches width x 9 inches height
Estimated ship weight: 0.32 pounds
This item cannot be shipped to the following locations: Northern Mariana Islands, United States Minor Outlying Islands, Virgin Islands, U.S., Guam (see also separate entry under GU), American Samoa (see also separate entry under AS), APO/FPO

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Related Categories

4.3 out of 5 stars with 597 reviews
comfort: 4.32 out of 5
sizing: true to size
value: 4.02 out of 5
78% would recommend
192 recommendations

Bra

5 out of 5 stars
Thumbs up graphic, would recommend
Njc - 22 days ago, Verified purchaser
Just what I was looking for. Fits perfectly and very comfortable
comfort: 5 out of 5
sizing: true to size
value: 5 out of 5
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Love this no wire bra

5 out of 5 stars
Thumbs up graphic, would recommend
Lovey2 - 26 days ago, Verified purchaser
Love the fit on the no wire bra. You have the support and lift that you need.
comfort: 5 out of 5
sizing: true to size
value: 5 out of 5
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Comfy and cute bra

5 out of 5 stars
Thumbs up graphic, would recommend
Jen - 3 months ago, Verified purchaser
This bra is super comfortable, fits perfectly and looks pretty.
comfort: 5 out of 5
sizing: true to size
value: 5 out of 5
1 guest found this review helpful. Did you?

Love it

5 out of 5 stars
Thumbs up graphic, would recommend
txgrl832 - 3 months ago, Verified purchaser
It was time for new bras and I was scared. This bra was great. I didn’t measure myself and just went based on what my old size was. Definitely could have went down on band size. That was on me. Still super comfortable to wear after 13 hr shifts. Definitely getting more!
comfort: 5 out of 5
sizing: true to size
value: 5 out of 5
1 guest found this review helpful. Did you?

Prefect

5 out of 5 stars
Thumbs up graphic, would recommend
Prefect - 4 months ago, Verified purchaser
Prefect for me, price and fit.
comfort: 5 out of 5
sizing: true to size
value: 5 out of 5
Did you find this review helpful?

Comfort

5 out of 5 stars
Thumbs up graphic, would recommend
Imperio - 4 months ago, Verified purchaser
Like style for the day sport
comfort: 5 out of 5
sizing: true to size
value: 5 out of 5
Did you find this review helpful?

Not a good fit

1 out of 5 stars
Thumbs down graphic, would not recommend
gtd - 5 months ago, Verified purchaser
Horrible fit and scratchy. This bra is not well made like other Bali bras. I can’t even wear it and I really wanted to love it.
sizing: too big
comfort: 1 out of 5
value: 1 out of 5
Did you find this review helpful?

Dont buy

1 out of 5 stars
Thumbs down graphic, would not recommend
Jesseah - 5 months ago, Verified purchaser
This is the worst bra I’ve ever bought truly. Support is horrible. Quality is horrible.
value: 1 out of 5
sizing: true to size
comfort: 1 out of 5
Did you find this review helpful?

Try in before you buy and out a shirt over it to see if it looks right on you

3 out of 5 stars
Thumbs down graphic, would not recommend
Coffeenarq - 6 months ago, Verified purchaser
They definitely hold up your breasts, but they really make them sit up high and very far apart, almost comically far apart. Doesn't look right under a shirt. Made me feel very self-conscious wearing it.
2 guests found this review helpful. Did you?

It's a Yes! Comfortable!

5 out of 5 stars
Thumbs up graphic, would recommend
NS - 6 months ago, Verified purchaser
I'm so skeptical and I've tried lots of bras! Immediately after trying it on, it was a yes for me! Normally a 38-40 DDD, got this in a 40DD (in wired bras) & a XL in tops & it fits perfectly (considering this, I'd say it runs big)! Granted, this is just trying on, we'll see how it washes and then the long term wear, but very excited for this. I haven't been able to go back to wired bras ... but looking for something supportive, and I think this is it!
1 guest found this review helpful. Did you?

0/10

1 out of 5 stars
Thumbs down graphic, would not recommend
Targetlover - 6 months ago, Verified purchaser
I returned this bra, it had so much unnecessary foaming,/cupping the bra itself, stuck out even without much padding however it didn’t flat underneath my shirt or secure around my chest
comfort: 5 out of 5
sizing: too big
value: 5 out of 5
Did you find this review helpful?

Triangle breasts

2 out of 5 stars
Thumbs down graphic, would not recommend
ashcousti - 6 months ago
Too big. Size down. Even sizing down though, the cups come to a point in the center and you are left with wide triangles for breasts. Cups are not smooth and rounded.
value: 1 out of 5
sizing: too big
comfort: 2 out of 5
Did you find this review helpful?

A+

5 out of 5 stars
Thumbs up graphic, would recommend
Cindy - 7 months ago
Best bras out there! A+!
value: 5 out of 5
sizing: true to size
comfort: 5 out of 5
1 guest found this review helpful. Did you?

Awful

1 out of 5 stars
Thumbs down graphic, would not recommend
ANewMom - 7 months ago, Verified purchaser
No support. Tighten the straps and yet iconstantly have to pull bra down but adjust the girls. Awful awful bra. Plus it pills up with the weird material
comfort: 1 out of 5
value: 1 out of 5
sizing: too small
2 guests found this review helpful. Did you?

Ill fitting with no support

1 out of 5 stars
Thumbs down graphic, would not recommend
Dot - 7 months ago, Verified purchaser
These do not stay down. I have the correct size and the girls are constantly peeking out of the bottom. The top also gapes like they are too big but they aren’t. They are the right size when I put them up to my breast. They are just ill fitting regardless of whether you wear them regular or cross the straps to a racer back. They need more support/elastic at the bottom. I also got the black in the exact same size. It fits better, but still not perfect.
comfort: 1 out of 5
value: 1 out of 5
sizing: too big
4 guests found this review helpful. Did you?

Great bra

5 out of 5 stars
Thumbs up graphic, would recommend
Felicity - 8 months ago
I love this bra. It gives a good shape under clothes and it is really comfortable.
value: 4 out of 5
comfort: 5 out of 5
sizing: true to size
2 guests found this review helpful. Did you?

Best

5 out of 5 stars
Thumbs up graphic, would recommend
Kate - 9 months ago, Verified purchaser
Basic but dependable and better than pricier brands.
comfort: 5 out of 5
value: 5 out of 5
sizing: true to size
3 guests found this review helpful. Did you?

Comfortable but easily snagged.

4 out of 5 stars
Thumbs up graphic, would recommend
Value Saver - 9 months ago, Verified purchaser
These are very soft and comfortable however they snag ver easily. I washed them on a delicate cycle and they came out with snags.
1 guest found this review helpful. Did you?

Poor fit

1 out of 5 stars
Thumbs down graphic, would not recommend
RT - 9 months ago, Verified purchaser
I didn't find this bra to be true to size. It is not well fitted and lacks any support whatsoever. The cups are way too pointy
comfort: 1 out of 5
value: 1 out of 5
sizing: too big
2 guests found this review helpful. Did you?

Keeps a nice shape

5 out of 5 stars
Thumbs up graphic, would recommend
- 10 months ago
I love this wirefree bra. It keeps the shape nicely like a wired bra. I recommend especially for those with a larger chest. They are very comfortable.
sizing: true to size
comfort: 5 out of 5
value: 5 out of 5
3 guests found this review helpful. Did you?

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