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Nuloom Rikki Coastal Braided Jute Indoor Area Rug

Nuloom Rikki Coastal Braided Jute Indoor Area Rug - 2 of 4Nuloom Rikki Coastal Braided Jute Indoor Area Rug - 3 of 4Nuloom Rikki Coastal Braided Jute Indoor Area Rug - 4 of 4
Nuloom Rikki Coastal Braided Jute Indoor Area Rug - 1 of 4
$199.99 sale price when purchased online
$325.00 list price
Target Online store #3991

About this item

Highlights

  • Natural Materials: Our area rug is handmade from 100% Jute and expertly made in India with quality craftsmanship. Due to the handmade nature of this rug, there may be slight variations in color and size making this rug unique to your home.
  • Recommended Rooms: Add warmth and texture to your living room, dining room, bedroom, kitchen, or hallway with this stunning 8-Square area rug. This rug's organic natural look will be a timeless decor piece that creates a boho or farmhouse feel.
  • Enduring Natural Style: Combining the rustic appeal of a farmhouse rug with a modern twist, our jute area rugs go with any of your existing decor. Jute rugs are perfect for adding texture and giving your home a warm cozy feel for years to come.
  • Durable and Sustainable Quality: Our jute rugs are handmade with plant based sustainable materials, making them durable and hard-wearing that will hold up in busy areas such as living rooms, and hallways while being environmentally friendly.
  • Sleek & Versatile Pile Height: The medium pile of this area contributes to its versatility, making it suitable for various rooms in your home. This rug adds the perfect amount of texture and thickness, while remaining easy to clean and maintain.
  • Versatile Size: This area rug measures 8-Square feet, making this rug the ideal choice for various room sizes and layouts. This rug makes the perfect centerpiece for your living room, bedroom, or dining room that could use an elevated touch.
  • Kid and Pet-Friendly Rug: This jute area rug is built to last in high traffic areas of your home. With its handmade nature, this rug was crafted to withstand everyday foot traffic from kids to pets while adding style and comfort to your space.
  • Perfect Laying Rug: Jute rugs are a go-to for layering to add depth and character to your living room or dining room. Try pairing your jute rug underneath a bold boho rug or pair two jute area rugs for an extra-textured look. The options are endless!
  • Rug Care: Vacuum your area rug a few times a week on the lowest setting and spot clean with mild detergent. Sprouting and debris are common due to being made from plant fibers, trim any loose threads with scissors and regularly clean under your rug.
  • Enhance with a Rug Pad: For added comfort and to extend the life of your rug, we recommend pairing it with one of our high-quality rug pads. It not only enhances the overall experience but also protects your flooring underneath.

Description

Create a calm and serene environment with this braided jute area rug. This floor covering will add a stylish touch to any room with its gorgeous tan and white bordered hues. Machine made in India of 100% jute, this eco-friendly rug is the perfect addition to coastal, cottage, or farmhouse decor. Create the home you’ve always dreamed of with our easy to care for area rugs.
Features: Square (shape)
Dimensions (Overall): 96 inches (L), 96 inches (W)
Fabric Name: Loomed
Construction Technique: Machine Made
Style: Area Rugs
Indoor/Outdoor: Indoor
Backing Material: 100% No Backing
Rug Material: 100% Jute
Rug pile height: Flat Pile
Protective Qualities: Not Applicable
Pile type: Cut
Care & Cleaning: Rug Pad Recommended
TCIN: 82827779
UPC: 193981183135
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details above aren’t accurate or complete, we want to know about it.

nuloom
rug size chart

Rug Size Category Size Recommended Rooms
Oversize 10'x14' & Up Living Room - bedroom
Large 8'x10' - 9'x12' Living Room - bedroom
Medium 5'x8' - 6'x9' Living Room - bedroom
Small 2'x3' - 4'x6' Living Room - Office - Den
Runners 2'x6' - 2'x14' Kitchen - Laundry Room - Hallway
Round/Square 6'x6' - 10'x10' Dining Room

All Sizes in Inches Unless Otherwise Stated

Shipping details

Estimated ship dimensions: 52 inches length x 24 inches width x 5 inches height
Estimated ship weight: 24 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii, American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: Nuloom

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Related Categories

Summary of reviews

This jute rug is praised for its beautiful design, softness, and versatility, making it a great addition to various spaces like dining rooms and entryways. Guests appreciate its aesthetic appeal and quality, although some have noted color discrepancies and shedding issues. Many find it easy to clean and suitable for high-traffic areas, while others have experienced unraveling and durability concerns. Overall, it offers a stylish and functional option for home decor.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.3 out of 5 stars with 360 reviews
    design: 4.73 out of 5
    easy to clean: 3.6 out of 5
    quality: 3.27 out of 5
    value: 3.55 out of 5
    57% would recommend
    14 recommendations

    Nice rug, some "splinters"

    4 out of 5 stars
    Michael D. - 3 months ago
    originally posted on nuLOOM.com
    [This review was collected as part of a promotion.] Really nice rug and unfurls quickly, but it's jute so it does "splinter" in a few spots
    Did you find this review helpful?

    Very nice rugs!

    5 out of 5 stars
    Sherrie S. - 7 months ago
    originally posted on nuLOOM.com
    [This review was collected as part of a promotion.] I’ve purchased three of these rugs. They are beautiful... very soft to the touch. They don’t shed ... well only when you’re unwrapping them but after they’re on the floor there’s no shedding. Love these !
    Did you find this review helpful?

    Jute Rug

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Elle - 9 months ago, Verified purchaser
    Beautiful Rug! Length is perfect for the length of my space.
    Did you find this review helpful?

    Love!!!!

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Kenna - 9 months ago, Verified purchaser
    I love this and it's so dang cute!! I would not recommend vacuuming over it though, because it spreads jute everywhere but other than that it's %100 worth it. Highly recommend!!
    Did you find this review helpful?

    high end looking rug!

    5 out of 5 stars
    Thumbs up graphic, would recommend
    LIZ_L - 11 months ago, Verified purchaser
    Beautiful high end looking rug! Love the material & quality of this rug. Color exactly like shown.
    quality: 5 out of 5
    design: 5 out of 5
    value: 5 out of 5
    easy to clean: 5 out of 5
    Did you find this review helpful?

    Cute but color not as expected

    3 out of 5 stars
    LeeG2011 - 1 year ago, Verified purchaser
    Color wasn’t as I expected. Online it looked more neutral light brown and in person it had too much orange tone to it. Also it didn’t have Nuloom name on it. Don’t know if they get items from other manufacturers and sell under their brand? Not sure. Either way wasn’t right and had to return. Search continues.
    Did you find this review helpful?

    nuLoom Rikki Coastal Braided jute rug

    2 out of 5 stars
    Thumbs down graphic, would not recommend
    RH - 2 years ago
    The rugs were pretty; however, they were starting to unravel. I didn’t notice until the following day, after the trash had picked up the plastic that contained the return information. Due to the unraveling, I would not recommend these rugs. I bought one round and one oval.
    quality: 2 out of 5
    easy to clean: 4 out of 5
    value: 2 out of 5
    design: 4 out of 5
    Did you find this review helpful?

    Don't Buy

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Sandra - 2 years ago
    I put this rug down, and in less than a day there were 2 loose ends sticking out. I returned it.
    value: 1 out of 5
    easy to clean: 3 out of 5
    quality: 1 out of 5
    design: 5 out of 5
    Did you find this review helpful?

    Jute rug

    4 out of 5 stars
    Thumbs up graphic, would recommend
    Rag Doll - 3 years ago
    Looks great, the price was great, quality, the jury is still out on this. Time will tell how well this rug will hold up.
    easy to clean: 4 out of 5
    value: 5 out of 5
    design: 5 out of 5
    quality: 4 out of 5
    3 guests found this review helpful. Did you?

    Don't waste your money

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Rug stinks - 3 years ago
    I've had this rug for about 10 months. too late to return it. edges are fraying and it has gotten a terrible smell. I had a cough every time I got near it. I took it out of my house no more coughing. I don't know what's in this rug but I have no recourse now it's too late to return.
    easy to clean: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    design: 4 out of 5
    1 guest found this review helpful. Did you?

    Darker in color

    3 out of 5 stars
    KA1205 - 3 years ago
    Much darker in person
    Did you find this review helpful?

    love it

    5 out of 5 stars
    Thumbs up graphic, would recommend
    taylor - 3 years ago
    as described looks great
    design: 5 out of 5
    easy to clean: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Nooo. So Slippery

    2 out of 5 stars
    Thumbs down graphic, would not recommend
    Drying time - 3 years ago
    Not For Daily Usage. Though It Looked Very Appealing, The Threads Are Loose And Spiky. It May Hurt The Foot If Sttepped On The Spiked Ones. Not Worth The Price
    Did you find this review helpful?

    Misleading photo

    4 out of 5 stars
    Thumbs up graphic, would recommend
    - 3 years ago
    It’s a really nice rug. I took off one star because they must have done some lightening and brightening to the online photo of it because it’s definitely on the dark side. It looks like a muddied gray and the “white” is like a cream. Overall it’s pretty and nice but not at all like the picture.
    design: 5 out of 5
    value: 5 out of 5
    quality: 5 out of 5
    1 guest found this review helpful. Did you?

    Beachy -Boho casual style

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Mai - 3 years ago
    I love the design of this rug and that it laid flat in less than 5 minutes with some stretching. Unlike other rugs I have ordered before, this one only had a mild smell that dissipated in less than a day. I ordered a 6’ round instead of the 8’ so my kids wouldn’t trip with it. If you have a breakfast nook or a dining room that it’s not in an open concept in the middle of the room I would go with an 8’. Love it and it’s its a perfect fit to my beachy-boho casual style. It makes the space complete. Happy shopping!
    quality: 4 out of 5
    easy to clean: 4 out of 5
    design: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?

    Just ok.

    3 out of 5 stars
    Thumbs down graphic, would not recommend
    Karley - 3 years ago
    Used this under my husbands desk for about 6 months. Ended up throwing it away when we moved because it fell apart. You get what you pay for. Aesthetically pleasing but not functional in a medium to high traffic area.
    design: 5 out of 5
    easy to clean: 3 out of 5
    value: 2 out of 5
    quality: 2 out of 5
    1 guest found this review helpful. Did you?

    Falling apart

    3 out of 5 stars
    Thumbs down graphic, would not recommend
    Zd - 3 years ago
    We have had this rug for 2 weeks and it is falling apart. Also, you need a rug Matt underneath it with rug stickers on the side or else it will move and you will slip on it. Go with another more stable jute rug
    quality: 2 out of 5
    design: 4 out of 5
    value: 3 out of 5
    easy to clean: 2 out of 5
    1 guest found this review helpful. Did you?

    A little expensive.

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Nice chairs - 3 years ago
    It’s softer than what I expected. Packed very well when arrived. Because its oval shape, it’s smaller than I measured before. Looks natural and nice with good quality. The problem is I don’t know how to clean it in the future.
    quality: 5 out of 5
    value: 5 out of 5
    easy to clean: 5 out of 5
    design: 5 out of 5
    Did you find this review helpful?

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