$29.99 sale price when purchased online
$38.00 list price
Target Online store #3991
About this item
Highlights
- RUSTIC CHARM: This jute rug instantly grounds any space – from modern boho to farmhouse and cottage decor – in cozy, welcoming style.
- NATURALLY SUSTAINABLE: This rug is handmade with naturally renewable jute fibers, bringing with it an organic feel and subtle but unique differences that reflect the individual style of each weaver. Colors may vary slightly as a result.
- GREAT FOR LAYERING: With a solid color and firm texture, this flat weave rug is perfect for layering under patterned rugs.
- Due to construction with natural materials, shed fibers may appear underneath the rug. Vacuum underneath the rug to minimize buildup.
- We recommend a rug pad to help keep your rug in place and extend its life.
- Due to construction with natural materials, shed fibers may appear underneath the rug. We recommend a rug pad to help keep your rug in place and extend its life
Description
This cozy jute rug from the Natural Jute Collection brings a grounded, earthy vibe to your space. The flatwoven construction has a surprisingly soft feel, with a neutral finish that beautifully complements a variety of styles, including cottage, boho, and farmhouse décor. This versatile design adds organic charm to high traffic areas of the home. Great for layering or as a standalone addition to your living room, bedroom, or hallway. We recommend a rug pad to help keep your rug in place and extend its life.
Features: Rectangle (shape)
Dimensions (Overall): 36 inches (L), 24 inches (W)
Fabric Name: Woven
Construction Technique: Handmade
Style: Area Rugs
Indoor/Outdoor: Indoor
Backing Material: 100% No Backing
Rug Material: 100% Jute
Pile type: Flat Pile
Protective Qualities: Not Applicable
Rug pile height: Medium Pile (0.5"-1")
Style: Flatweave Rugs
Care & Cleaning: Spot or Wipe Clean
TCIN: 88662136
UPC: 099446131164
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 25 inches length x 3.9 inches width x 3.9 inches height
Estimated ship weight: 3.1 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: Nourison
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Where are these rugs manufactured? The description only says "imported"? Thanks.
submitted by HealthAde Kombucha - 1 year ago
A: Made in India
submitted byNourison - 1 year agoBrand expert
Q: Is there any California proposition 65 warning on this rug?
submitted by cookiemonst98 - 11 days ago
A: No this has passed any warning and/or testing.
submitted byNourison - 10 days agoBrand expert
Q: How soft is it? Some jute feels really rough where as others are a bit softer.
submitted by slimemama - 29 days ago
A: Hello, This is made of jute, and it's soft yet firm. Thank you
submitted byNourison - 28 days agoBrand expert
Q: Has this rug been treated with anything (for example flame retardent or insecticide), or is it 100% natural jute?
submitted by Wilder - 1 month ago
A: Hello, This rug is hand woven with 100% jute using naturally sustainable construction.
submitted byNourison - 29 days agoBrand expert
Q: What type of rug pad do you recommend
submitted by KJR - 6 months ago
A: While we cannot endorse a specific brand or type of rug pad, we strongly recommend incorporating a rug pad into your home decor. A quality rug pad provides essential protection by acting as a barrier between your rug and the floor, preventing wear and tear. Additionally, it offers cushioning that enhances the comfort underfoot, making your space more inviting. By using a rug pad, you can significantly extend the lifespan of your beloved rug, keeping it looking fresh and vibrant for years to come.
submitted byNourison - 6 months agoBrand expert
Q: is there a non slip back to runner
submitted by abcxyz - 8 months ago
A: a rug pad can be purchase separately.
submitted byNourison - 8 months agoBrand expert
Q: Does this rug shed a lot?
submitted by Pat - 11 months ago
A: Due to construction with natural materials, shed fibers may appear underneath the rug. Vacuum underneath the rug to minimize buildup. We recommend a rug pad to help keep your rug in place and extend its life.
submitted byNourison - 11 months agoBrand expert
Q: Is this rug fire resistant?
submitted by Rosa - 11 months ago
A: Per out Technical Dept this product, made of JUTE has passed flammability.
submitted byNourison - 11 months agoBrand expert
Q: This is a good rug for outdoor patio?
submitted by Outdoor Carpet - 1 year ago
A: This collection of rugs is for Indoors only.
submitted byNourison - 1 year agoBrand expert
Q: How do you clean it? Machine washable? Spot clean only? Vacuum?
submitted by Marina - 1 year ago
A: This is not a machine washable rug. Vacuum regularly (no beater bar) Immediately spot clean with damp cloth Professional cleaning recommended/ We recommend a rug pad to help keep your rug in place and extend its life
submitted byNourison - 1 year agoBrand expert
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Summary of reviews
The jute rug has received a mix of enthusiastic and critical feedback from guests. Many appreciate its aesthetic appeal, natural texture, and affordability, making it a great addition to various spaces like dining rooms and home offices. However, concerns about durability, shedding, and unpleasant odors have been noted. Overall, it offers a stylish and cozy option for those seeking a natural fiber rug, but guests should be mindful of potential quality issues.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0 out of 5 stars with 69 reviews
design: 4.27 out of 5
easy to clean: 3.64 out of 5
quality: 3.54 out of 5
value: 3.72 out of 5
63% would recommend
38 recommendations
Cute Doormat Option
5 out of 5 stars
LeBonn - 2 months ago
originally posted on nourison.com
First time purchasing a natural fiber rug and I really like the colors in this one! I think it will do a decent job of hiding the dirt. It's also really light and will be easy to shake out.
Very Disappointed
1 out of 5 stars
Thumbs down graphic, would not recommend
Fergy - 2 months ago, Verified purchaser
It has only been two months I Since I bought 4 of these with a mat that was recommended & they are all falling apart!
Cute Jute Rug
5 out of 5 stars
Thumbs up graphic, would recommend
CTF103 - 3 months ago, Verified purchaser
Purchased this rug in the grey color and I really like how there's so other colors mixed in to the weave. It's not strictly grey. Arrived on time and packaged nicely. Looking forward to trying this out.
Great rug
5 out of 5 stars
RunnerGrrl - 3 months ago
originally posted on nourison.com
Just bought this for my bedroom, although the texture looks rough it is actually very comfortable to walk on. The 8x10 is actually a little longer than 10ft, it’s closer to 10 ft 5 inches.
Not reccomended
1 out of 5 stars
Thumbs down graphic, would not recommend
KJR - 3 months ago, Verified purchaser
The rug is not quality for the amount paid. It sheds and has large picks plus you must have a rug pad. I’m so disappointed! Like others said it doesn’t happen until the 90 day return window is up. I have to buy a different rug now! Ugh
Do not recommend
1 out of 5 stars
Thumbs down graphic, would not recommend
Jaclyn - 5 months ago, Verified purchaser
Loved it for the first couple of weeks and then it started coming unraveled and now it just looks awful.
Jute Ivory
5 out of 5 stars
Thumbs up graphic, would recommend
Alexandria - 6 months ago, Verified purchaser
I am so excited that my new ivory jute rug came in. it was exactly what I was looking for and more. The quality seems to be great, softer to the touch than I expected. The color is exactly as it described. The size is just right. Can't say anything bad about this purchase.
Love my rug
5 out of 5 stars
Alexandria - 6 months ago
originally posted on nourison.com
I am so excited that my new ivory jute rug came in. it was exactly what I was looking for and more. The quality seems to be great, softer to the touch. The color is exactly as it described. The size is just right. Im am very happy with my purchase . Will definitely buy from this brand again
Dining Room Rug
5 out of 5 stars
Thumbs up graphic, would recommend
Courtney O - 6 months ago
I have the sage in my dining room and it looks great! Looks expensive but is a wonderful price.
Perfect layering rug
5 out of 5 stars
Thumbs up graphic, would recommend
NYCgirl0815 - 6 months ago, Verified purchaser
I purchased this rug in the shade "ivory" to layer in my bedroom for ultimate cozy vibes. I am so pleased with how quickly it arrived and how beautiful it sits over top another rug I already own. It adds the perfect amount of gorgeous farmhouse texture. Already want to get the deep green for my living room.. don't tell my husband :) Highly recommend this colorful jute beauty
DO NOT BUY!
1 out of 5 stars
Thumbs down graphic, would not recommend
Hayley - 6 months ago, Verified purchaser
Do not buy this rug! It starts to fray and fall apart almost immediately and if you aren’t able to return it within the 3 month window target will do nothing for you because it’s shipped through a third party supplier. The actual worst customer service I’ve ever experienced. The rug also produces so much dirt when I rolled it up to return there were PILES of dirt under it because it’s a jute rug. I’m an avid target customer but this rug is not it!!!! Keep scrolling!
Beautfuk area rug for dining room
5 out of 5 stars
Thumbs up graphic, would recommend
Blueandwhiteforever - 7 months ago
Simple and affordable rug for my dining room. Love it! My puppy approves too.
Meh
2 out of 5 stars
Thumbs down graphic, would not recommend
jshappybaby - 7 months ago, Verified purchaser
The rug is pretty and a nice color, but the quality is not great. It’s crooked and already fraying, can’t imagine it will last through much wear and tear at all. Wish I would have spent a little more for better quality.
Wrong size and smells like mold
1 out of 5 stars
Thumbs down graphic, would not recommend
molly - 7 months ago, Verified purchaser
I ordered a 7’x10’ and received a 6’x8’ that has a strong mold smell. Hopefully the store will allow me to return it.
Loving this new rug!
5 out of 5 stars
Thumbs up graphic, would recommend
RUNNER2020 - 7 months ago, Verified purchaser
I’m thrilled with my new jute rug! Its natural texture and warm, earthy tones have transformed my space, adding both style and comfort. The quality is exceptional, and it’s surprisingly easy to maintain. This rug is a perfect blend of durability and elegance. Highly recommended!
My order too yellow
3 out of 5 stars
diggymart - 9 months ago, Verified purchaser
The color wasn’t as natural as I was looking for. It’s on the yellow side. I’m returning
Looks beautiful on my back porch
5 out of 5 stars
Cody12019 - 9 months ago
originally posted on nourison.com
It's a well-made rug that works well with my rustic back porch.
Dont buy
1 out of 5 stars
Thumbs down graphic, would not recommend
Loveknox - 9 months ago, Verified purchaser
It is literally falling apart and have only had it a couple of months
Falling apart quickly
1 out of 5 stars
Thumbs down graphic, would not recommend
Target gal - 9 months ago, Verified purchaser
I purchased this rug and have not even had it down on the floor for about 2 weeks and it is already coming apart. I assume it’s the way it is weaved. I’m super bummed about the quality!!! Also it slides around on wood floors so make sure you get a pad for under it! Another purchase to add to the price of this. I would not buy again nor recommend.
Love this rug!
5 out of 5 stars
Thumbs up graphic, would recommend
Steph24 - 9 months ago
Love the color and everything about this rug! I was expecting it to shed a lot while unrolling and putting it down, but it didn’t! But the rug, you won’t be disappointed!