$35.99 when purchased online
Target Online store #3991
About this item
Highlights
- Repairs dry, damaged hair
- Adds shine & silkiness
- Detangles & controls frizz
- Seals & protects hair color
- Prevents split ends
- Stops hair breakage
- Enhances natural body
- Flat iron spray & thermal protector
Description
It's a 10 Miracle Leave-in Product is the ideal leave-in conditioner for people who wish to finally take control of their dry, damaged and frizzy hair. Amino acids, natural sunflower and tea extracts coat and soothe the hair follicle, repairing damage and smoothing frizz. This leave-in product does 10 things instantly. A cult-classic, this easy-to-use spray smooths hair, eliminates frizz, restores shine, and enhances your hair’s natural body. Our Miracle Leave-In Conditioner Product is full of natural ingredients, such as sunflower seed and green tea leaf extract and silk amino acids, to help bring out all hair types’ natural luster and shine, while also making your hair stronger and healthier with every use! Soft, bouncy hair has never been easier!
Scent: Fresh
Hair Type: All Hair Types
Health Facts: Sulfate-Free
Product Form: Spray
Recommended Use: Daily
Beauty Purpose: Shine Enhancing, Damage Repair
Net weight: 10 fl oz (US)
Features: Lightweight
TCIN: 14766799
UPC: 898571000211
Item Number (DPCI): 063-00-2726
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua, eau), propylene glycol, cetearyl alcohol, cyclopentasiloxane, behentrimonium chloride, aloe barbadensis leaf juice, butylene glycol, camellia sinensis leaf extract, citric acid, helianthus annuus extract, isopropyl alcohol, panthenol, fragrance (parfum), quaternium-80, silk amino acids, tetrasodium edta, ethylparaben, methylparaben, phenoxyethanol, potassium benzoate, potassium sorbate, propylparaben, sodium benzoate, citronellol, hexyl cinnamal, limonene, linalool.
Shipping details
Estimated ship dimensions: 7.4 inches length x 2.9 inches width x 1.9 inches height
Estimated ship weight: 0.75 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Are any of your products for thinning hair?
submitted by MJ - 9 months ago
A: Hi there! I would highly recommend the It's a 10 Keratin Leave-In Conditioner version of this product for thinning hair. Thank you for your interest.
submitted byTarget Brand Expert - 9 months agoA: Hi there! We recommend the Its a 10 Keratin version for thinning hair. Thank you for your interest!
submitted byTarget Brand Expert - 8 months ago
Q: I bought this as a leave-in conditioner, but just saw the instructions on the bottle, which say to first shampoo and condition your hair. Is anyone using this in lieu of traditional conditioner?
submitted by julesinCO - 6 years ago
A: It's definitely an add on to regular conditioner. I use it in the shower right after I condition I squeeze the water out of my hair and spray my very long colored hair generously. This stuff is amazing and makes my hair very soft. Even though I only get a trim on my ends once a year to even out my ends I never get split ends and my hair is incredibly soft and silky thanks to this product. Tip: the product is not a liquid, it's the consistency of a non-greasy lotion so when you are about 1/3 - 1/2 of the way through the bottle the pump stops working due to the thick "liquid". Just add water to fill it up and shake well. Still works the same and you get more for your money. I highly recommend this product!!!
submitted byJennifer - 4 years agoA: Nope - I've been using it as a 3rd step in my routine. I use this It's a 10 product on damp/semi-dry hair before I blow dry.
submitted byJen - 6 years ago
Q: Does this have enough heat protection for blow drying and curling or straightning? If so does it protect up to 450 degrees? Is this more of a conditioner? should a seperate heat protector be used along with this product for heat styling?
submitted by Rose - 7 years ago
A: Yes, it says it offers UV protection and thermal (heat) protection. It's more than just a leave-in conditioner, it's a nourishing treatment can be used alone or as a restorative styling product. It's formulated to repair damaged hair, add shine and promote silkiness, detangle, control frizz, protect color, prevent split ends and breakage, enhance body, and even works as a thermal protector. Apply product to wet hair before blow drying or styling, or use on dry hair instead of styling cream for smooth, controlled hair. It also smells so good.
submitted byJayP - 7 years agoA: My hairstylist uses in on my damp hair before she blowdries.
submitted bykchacha - 2 years ago
Q: Can this product be used on dry hair?
submitted by bk70OH - 8 years ago
A: Yes - I do too. I use it after I shower on damp hair, but will sometime spray a little on dry hair on days I use dry shampoo. It works great and I love the smell.
submitted byJayP - 8 years agoA: Absolutely! I do it frequently.
submitted bypetkovyat - 8 years ago
Q: safe for breastfeeding?
submitted by raykay - 6 months ago
A: Hi there! We always recommend consutling with your doctor or physcian regarding what ingredients are right for you while breastfeeding.
submitted byTarget Brand Expert - 5 months ago
Q: is this gluten free?
submitted by meesh - 6 months ago
A: Hi there! I do recommend double checking the ingredient panel in the images or in the Label Information tab on this product page to ensure this product is right for you! Thank you.
submitted byTarget Brand Expert - 6 months ago
Q: Is this good for non porous hair?
submitted by Targetcustomer - 10 months ago
A: Hi there! Yes, this leave in conditioner works for all hair types. Thank you for your interest!
submitted byTarget Brand Expert - 10 months ago
Q: is it a liquid or a creamy spray
submitted by ineedtoknow - 1 year ago
A: It is a liquid spray leave in conditioner. Not creamy.
submitted byThomas - 1 year agoBrand expert
Q: What is the difference between this leave,in spray and the keratin leave in spray? I have extremely dry and frizzy hair, which would be better for my hair?
submitted by Michele - 1 year ago
A: Hi Michele! It sounds like the keratin version would be great for your hair type as the keratin will work to smooth, strengthen, and add shine! I hope this helps!
submitted byTarget Brand Expert - 1 year ago
Q: Does anyone recommend an alternative to this product that doesn't contain parabens?
submitted by kchacha - 2 years ago
A: We don't believe so
submitted byThomas - 2 years agoBrand expert
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Summary of reviews
This leave-in conditioner is highly praised for its ability to detangle, moisturize, and protect hair from heat damage. Guests appreciate its pleasant scent and lightweight formula, which helps manage frizz and leaves hair feeling soft and shiny. While some guests have concerns about the price and certain ingredients, many find it to be a staple in their hair care routine, especially for maintaining healthy, manageable hair.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 1687 reviews
effectiveness: 4.49 out of 5
quality: 4.44 out of 5
value: 3.99 out of 5
85% would recommend
264 recommendations
Smells awful
1 out of 5 stars
Thumbs down graphic, would not recommend
E - 5 days ago, Verified purchaser
It’s a ZERO. The stench is unbearable like old man’s aftershave in a gym. I would never want to smell like this it’s horrendous.
Great for Curls
5 out of 5 stars
Thumbs up graphic, would recommend
GT - 16 days ago, Verified purchaser
This It's a 10 Leave-In Conditioner truly lives up to its name, especially for my curls. It detangles like a dream and leaves my hair feeling so much softer and more manageable the next day. I mix it with a bit of hair oil for incredibly shiny curls. It's become an indispensable part of my hair routine!
Bottle is a mess/damaged!
4 out of 5 stars
Thumbs up graphic, would recommend
Megan L - 18 days ago
I absolutely love this product. It truly does make such a difference to your hair. BUT for a $30 bottle of hair care I didn’t expect the bottle to show up in such rough condition. See photos. Dropped a star because of the condition of the bottle.
Miracle worker
5 out of 5 stars
Thumbs up graphic, would recommend
MK - 3 months ago, Verified purchaser
It works miracles! No more tangles even on my tender headed granddaughters.
A must for all hair types
5 out of 5 stars
Thumbs up graphic, would recommend
TA - 3 months ago, Verified purchaser
This product has made a difference in my hair
It's a 10
5 out of 5 stars
Thumbs up graphic, would recommend
Brandyw79 - 3 months ago, Verified purchaser
Always makes my hair feel amazing!!
Exceeds the Hype. You'll See Results
5 out of 5 stars
Thumbs up graphic, would recommend
sooom - 3 months ago, Verified purchaser
I was on the fence about purchasing this due to mixed reviews but WOW this blew me away. I have used tons of leave ins and serums but oh my god, this product makes my hair pure silk everytime I use it. Especially on damp hair with a blow dryer...my hair is 100x shinier and softer than ever and it just always guarantees a good hair day. Totally worth it and it's 100% salon quality
Its A 10
5 out of 5 stars
Thumbs up graphic, would recommend
sh - 3 months ago, Verified purchaser
Works very well without weighing my hair down.
Doesn't work
1 out of 5 stars
Thumbs down graphic, would not recommend
M - 4 months ago, Verified purchaser
I've been using this for a while and it literally did nothing for me. It just left a film on my hair that made it feel waxy and grimy to the touch and hair felt stiff with this on.
It's a 1
1 out of 5 stars
Thumbs down graphic, would not recommend
Judy - 4 months ago
Has silicones and phenoxyethanol. Will leave your hair stiff and unhealthy. It’s a 1. Check it out on EWG and Yuka App.
Worth the money for every last drop!
5 out of 5 stars
Thumbs up graphic, would recommend
GIJane - 4 months ago, Verified purchaser
I have been using this product since I discovered it 15 years ago ! I am over 50 and have extremely long hair , this product works best if I spray directly on a knotted area and then keep a towel over your hair for around 20 to 30 minutes . Beware using too much not only won’t make the knots come out any faster , it will leave a residue in your hair that will create white flakes u til you rewash your hair ( to be fair ALL good products to ease brushing your hair will do the same !) I only wash my hair every 4 to seven days so my hair gets very knotted the last two nights when I get lazy and put it in a pony tail and don’t brush it for 48 hours ! This is one of the better products I have used . SMells nice too ! Just be cautious not to over spray it
Nozzle leaks
4 out of 5 stars
Thumbs up graphic, would recommend
Sarahb - 5 months ago, Verified purchaser
The product itself is amazing, but I have to dock a star for the packaging. The product is too thick for a sparay nozzle, so it builds up and leaks.
Price is a no for me
3 out of 5 stars
Thumbs up graphic, would recommend
Kirby - 5 months ago, Verified purchaser
I absolutely love this product but the new price increase is ridiculous for the 10oz???? At least make it bigger. I would recommend it if you have the budget for it.
Good product but dramatic price increase may not be worth it
4 out of 5 stars
Thumbs up graphic, would recommend
Curly girl - 6 months ago, Verified purchaser
I really love how this product works in my hair. It keeps frizz down for my permed curls, smells good, and makes my hair soft. The product lasts a long time too. However, the price of the 10oz product has gone up my $9 since I purchased this 6 months ago. Several other products have gone up non-proportionally as well. It's a good product, but the huge price hike doesn't make sense.
Its a 10
5 out of 5 stars
Thumbs up graphic, would recommend
Disney movie lover - 6 months ago
My daughter loves the way it makes her hair feels and is manageable, shiny and soft.
THE BEST!!!!
5 out of 5 stars
Thumbs up graphic, would recommend
Katherine - 7 months ago, Verified purchaser
so good! The smell is heavenly. The packaging is beautiful and the product its self is so good!!!
It's a 10 Miracle Leave-In Conditioner
5 out of 5 stars
Thumbs up graphic, would recommend
flashlights - 7 months ago, Verified purchaser
Perfect to take the frizz out of your hair or make it straight.
Not For Me
3 out of 5 stars
Thumbs down graphic, would not recommend
TKurtz - 8 months ago, Verified purchaser
I didn’t use much, but it still made my hair feel weighed down and almost sticky. I have fine thin hair that tangles easily, so I thought this would help. Won’t be buying again.
Dry hair salvation
5 out of 5 stars
Thumbs up graphic, would recommend
NanW - 8 months ago, Verified purchaser
This is a must have (like toothpaste) for my dry hair.
Works great but is unhealthy
3 out of 5 stars
Thumbs down graphic, would not recommend
meow4life - 9 months ago
My hair loves it but too many parables affecting my health. Didn't realize how much until I stopped using it. Please make it cleaner for the endocrine system!