$15.99 sale price when purchased online
$21.00 list price
Target Online store #3991
About this item
Highlights
- Achieves up to three levels of lightening with 100% grey hair coverage while enhancing overall vibrancy with a stunning violet platinum finish.
- Infused with Hyaluronic Acid, Multi-Lamellar Vehicle, and Hyper-Intense Color System for intense hydration, vivid color, and improved hair texture.
- Increases color retention by up to 40%, allowing your permanent hair color to maintain its boldness and richness for a longer period.
- Delivers up to 69% protection against UV rays, ensuring hair stays healthy and vibrant even with regular sun exposure throughout the seasons.
- Specially developed for men and women looking for unique hair dye colors that offer professional salon-quality results and outstanding care at home.
Description
Step into a bold new world of color with Alfaparf Milano Evolution of the Color Hair Dye in 11.02 Pure Violet Platinum. Engineered with state-of-the-art 3D Technology, this permanent hair color blends Hyaluronic Acid (HA) for optimal moisture, Multi-Lamellar Vehicle (MLV) for smooth application, and Hyper-Intense Color System (HCI) for stunning vibrancy. Achieve up to three levels of lightening and 100% grey hair coverage in a single application, leaving hair luminous and full of life. With color retention improved by up to 40% and UV protection boosted by up to 69%, your shade stays rich and radiant longer. Ideal for hair color for men and women seeking an extraordinary look, this formula combines lasting performance with advanced care technology for hair that feels just as amazing as it looks.
Unleash the power of Alfaparf Milano Professional hair color and transform your hair into a masterpiece of vivid, dynamic shades. The Pure Violet Platinum hue provides a striking, fashion-forward appearance while maintaining softness, manageability, and strength. Whether you're after a dramatic makeover or a subtle refresh, this haircolor offers the perfect balance of brilliance and nourishment. Designed to preserve the integrity of each hair strand during and after coloring, it enhances your overall style while promoting healthier-looking hair. For those who expect both stunning color results and superior hair care, this Alfaparf Milano hair dye color is the ultimate solution.
Redefine your style effortlessly with a permanent hair color that offers luxurious, professional-grade performance at home. Alfaparf Milano Evolution of the Color Hair Dye in Pure Violet Platinum is tailored to deliver maximum color impact without sacrificing the health of your hair. This innovative formula ensures brilliant coverage, vibrant dimension, and luminous shine in every application. Plus, the enhanced UV protection works hard to maintain the richness of your hair dye colors under the sun's rays. If you want a transformative experience that fuses artistry, science, and beauty, Alfaparf Milano’s professional haircolor range is your gateway to achieving hair that feels as fabulous as it looks.
Unleash the power of Alfaparf Milano Professional hair color and transform your hair into a masterpiece of vivid, dynamic shades. The Pure Violet Platinum hue provides a striking, fashion-forward appearance while maintaining softness, manageability, and strength. Whether you're after a dramatic makeover or a subtle refresh, this haircolor offers the perfect balance of brilliance and nourishment. Designed to preserve the integrity of each hair strand during and after coloring, it enhances your overall style while promoting healthier-looking hair. For those who expect both stunning color results and superior hair care, this Alfaparf Milano hair dye color is the ultimate solution.
Redefine your style effortlessly with a permanent hair color that offers luxurious, professional-grade performance at home. Alfaparf Milano Evolution of the Color Hair Dye in Pure Violet Platinum is tailored to deliver maximum color impact without sacrificing the health of your hair. This innovative formula ensures brilliant coverage, vibrant dimension, and luminous shine in every application. Plus, the enhanced UV protection works hard to maintain the richness of your hair dye colors under the sun's rays. If you want a transformative experience that fuses artistry, science, and beauty, Alfaparf Milano’s professional haircolor range is your gateway to achieving hair that feels as fabulous as it looks.
Hair Type: All Hair Types
Product Warning: Use with adult supervision
Product Form: Cream
Beauty Purpose: Hair Coloring
Product Name: Alfaparf Milano Evolution of the Color Hair Dye - 11.02 - Pure Violet Platinum - Permanent Hair Color
Processing Time: 35 minutes
TCIN: 1000088901
UPC: 3711734192844
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 2 inches length x 2 inches width x 2 inches height
Estimated ship weight: 2.05 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: SleekShop
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently bought together
Guests also viewed
Discover more options
$4.39 - $12.99
Buy 3, get 1 free on select beauty mini's on select items
4.2 out of 5 stars with 20499 ratings
Related Categories
3.0 out of 5 stars with 4 reviews
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
100% would recommend
1 recommendations
Love it
5 out of 5 stars
Thumbs up graphic, would recommend
Cindy293 - 7 months ago
I recently tried Alfaparf Milano Evolution to dye my hair at home, and it’s one of the best I’ve used! Color: I went with a medium brown, and the result was vibrant, rich, and multidimensional—like a salon job. Even after a few washes, the color stayed fresh. Application: The dye was easy to apply and didn’t make a mess. The texture was smooth, and the smell wasn’t as strong as other dyes I’ve tried. Hair Condition: After rinsing, my hair felt soft, not dried out. Three weeks in, the color’s still holding up well. Verdict: If you’re dying at home, Alfaparf Milano Evolution gives you professional-quality results with minimal hassle. Definitely worth it!