$36.00 when purchased online
Target Online store #3991
About this item
Highlights
- Award-winning Hoola bronzer: Your go-to for all over natual bronze or soft contour
- Silky-soft powder that blends seamlessly for a smooth matte bronze finish.
- All-day wear for a sun kissed, long-lasting matte bronze that stays put.
Description
What it is:
An award-winning, silky-soft powder bronzer with a natural-looking matte finish
What else you need to know:
This isn’t your average bronzer. No, this is the legendary Hoola. The award-winning bronzer that makes you look sun-kissed even in sweater weather. Its ultra-fine, silky-soft powder builds & blends to create a natural-looking matte bronze that lasts all day.
Get it on:
Swirl brush in bronzer.
Apply all over to warm your complexion or place on cheeks, forehead, nose, jawline.
Build and blend.
An award-winning, silky-soft powder bronzer with a natural-looking matte finish
What else you need to know:
This isn’t your average bronzer. No, this is the legendary Hoola. The award-winning bronzer that makes you look sun-kissed even in sweater weather. Its ultra-fine, silky-soft powder builds & blends to create a natural-looking matte bronze that lasts all day.
Get it on:
Swirl brush in bronzer.
Apply all over to warm your complexion or place on cheeks, forehead, nose, jawline.
Build and blend.
Suggested Age: All Ages
Color Palette: Medium Tones
Product Form: Pressed Powder
Cosmetic Coverage: Buildable
Skin Tone: All Skin Tones
Beauty Purpose: Contouring, Defining
Net weight: .28 Ounces
Street Date: May 26, 2022
TCIN: 85803638
UPC: 602004138729
Item Number (DPCI): 342-02-4100
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
talc, iron oxides (c177491, ci 77492, ci 77499), zinc stearate, ethylhexyl palmitate, titanium dioxide (ci 77891), dimethicone, manganeseviolet (ci77742), methylparaben, sodium dehydroacetate, boron nitride, propylparaben, butylparaben.
Shipping details
Estimated ship dimensions: 2.32 inches length x 2.32 inches width x 0.73 inches height
Estimated ship weight: 0.28 ounces
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This bronzer is praised for its natural look, versatility across seasons, and ease of use. Guests appreciate its matte finish and travel-friendly size. However, some are disappointed with recent changes in packaging, reduced product quantity, and the removal of the brush. The bronzer is noted for its buildable coverage and suitability for various skin tones, though some find it too orange or patchy.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 4274 reviews
66% would recommend
12 recommendations
Beautiful!!
5 out of 5 stars
mainad_8680 - 3 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This bronzer is my staple!! It is easy to use, blend and the coverage is great! The pigment is great and the hue blends nicely with any skin tone. I loved it!
Blend able with a matte finish
5 out of 5 stars
bizhappyhippie_9309 - 3 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I received this for free to try and review from Influenster. Adorable packaging! The color is great for my skin tone. Easily blendable with a matte finish.
Good Staple Bronzer
5 out of 5 stars
hannahb143_7466 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Classic bronzer. I’m pretty pale, but this shade works well as long as I do a good job blending. The only read I’d take away 1/2⭐️ is because of the fact that the top layer of powder hardens from getting my other makeup on it. But other than that, a great staple.
Beautiful matte, sunkissed effect!!!
5 out of 5 stars
ggfromtheyard_6024 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Let’s review the Hoola by Benefit bronzer in shade Deep which I received for free in exchange for my honest review. This bronzer comes in a press powder format, it has a matte finish and it comes with a small mirror inside for easy touch ups on the go. The shade looked a little too dark on the inside of my arm, but I feel the outer part of my arm is closest to my skintone in the face. It was very easy to load up the brush since it’s highly pigmented and then I dabbed it on my arm to evenly distribute the product prior to application. It looked pretty crazy at the beginning but I decided to trust the process. I wanted you to show you how the color may look a little too intense upon initial application but it is really easy to blend and ends up giving you the most beautiful sunkissed effect. As I get older, I find myself reaching for bronzers more often because I want to protect my skin but I still want to look like I have been to the beach. And what better brand than Benefit, which is the authority in bronzers.
New favorite
5 out of 5 stars
laurenk395b_1352 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Package is easy to open and comes with a small mirror built in so product is easy to take on the go. This bronzer gives good coverage and doesn’t leave an orange look to it. The Benefit bronzer has a nice matte look to it and gives off a subtle shimmer. This is perfect to use for any occasion day or night.
Blendable and Pigmented
5 out of 5 stars
justicejanae_1516 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This product has changed my mind about powder makeup in general! I have always been a liquid and cream blush and bronzer person, but I feel as though this fits so much better in my routine. It’s pigmented and easily blendable and looks so natural. The formula works well with my liquid products as well.
I love this product and would definitely buy it ag
5 out of 5 stars
briannaw143_4785 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I love this product, smells clean and is not overly strong. The packaging is very durable and sturdy super cute. It blends very easily onto my face and I love the overall finished look. The pigmentation is easily able to be adapted with my current summer tan and in the winter I can make it work.
Light skin tone - give this a try!
4 out of 5 stars
sparkle_pink24_1946 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I have used the original Hoola bronzer for years, but needed to blend it out due to it being too dark for my skin tone. So I was super excited to receive the Light Hoola bronzer from Influenster to try complimentary and give an honest review. This shade is a little more natural and closer to the shade I need. The only reason that I knocked a star off was due to it having a yellow tint. Overall, it works as long as I blend it out. It also has amazing staying power. Picture 1: Left swatch is original and right is light - blended. Picture 2: Left swatch is original and right is light - no blending. Picture 3: Shade differences
Love!
5 out of 5 stars
katiefbeee_3395 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Can never go wrong with this brand! Benefits is a well known brand for a reason! This gives the perfect color for summer, I have very fair skinnned and this is perfect to give me a boost of color.
Quality Product!
5 out of 5 stars
sacredv_4879 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I was gifted this product by Benefit Cosmetics and Influencer for my honest review. This Hoola Powder Bronzer In Original is amazing. It applies like a dream and feels great on the skin. This color is easily buildable for a deepened effect. I have not noticed any patching or application issues. Smooth and beautiful. I was pleasantly surprised by the overall performance of this product. I highly recommend it and think a lot of people will enjoy this as much as I am. 😉
Great formula!
5 out of 5 stars
tokyojuliya_1111 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Benefit Cosmetics’ Hoola Matte Powder Bronzer in Medium gives a natural, sun-kissed vibe bronze to my skin. Its matte finish is perfect for everyday glam! It's a very smooth & super blendable formula that is buildable which makes it great for all occasions whether you’re going for a subtle glow or a chiseled contour. I also love that it lasts all day without smudging. Perfect for medium skin tones and great small packaging for travel.
Great
4 out of 5 stars
shahnaseal_5978 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This is a fantastic bronzer. I usually prefer cream as i feel like powder disappears faster but not this one. The colors and pay add are great. These are classics for a reason
My go to!
5 out of 5 stars
mdj091_4257 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I have loved this bronzer for as long as i could remember. Somehow it got lost in my stuff and so happy to try this medium tone. It is perfect for my complexion! It is matte and easy to build/blend with its pigmentation.
Dream come true for neutral skin tones!
5 out of 5 stars
shallowshelly_4611 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I was thrilled to get this since the original Hoola was too orange for me. My mature skin is light to medium neutral with a little olive in it. I’ve used this every time I’ve worn make up since I got it and I love it! It goes on lightly but layers well if you want to look a little more tan. It buffs out so well and I like the size of the little cardboard container because it stacks in the drawer so well with my other makeup. I am really pleased with this.
Sun-kissed Glow
5 out of 5 stars
anniecee24_7329 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I am fairly pale and don’t typically wear bronzer. My make up routine usually entails just tinted moisturizer, a little blush, and mascara. I like this bronzer as a subtle way to warm up my face without looking overly harsh and give a little sun-kissed glow. It stays on well, esp if I set it with some setting spray.
Like it
5 out of 5 stars
casey_p1119_5644 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I recently tried Benefit Hoola Original Bronzer, and I'm absolutely in love! The matte finish is perfect for adding warmth and dimension to my face without any shimmer, making it ideal for both everyday wear and special occasions. The formula is easy to blend, allowing for a seamless application, whether I’m using a brush or a beauty sponge. The shade is a beautiful neutral tan that complements a variety of skin tones. I appreciate the compact packaging, which is great for travel and on-the-go touch-ups. Overall, Benefit Hoola is a must-have in my makeup collection, and I highly recommend it for anyone looking to achieve a natural-looking bronzed glow!
pigmented smooth bronzer
5 out of 5 stars
emmaw8492_2779 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I loved this bronzer! It was easy to apply and very pigmented, and it blended fairly well - would recommend using a sponge/beauty blender of some form for a smoother finish. Didn’t love the smell, but not a real issue. The packaging is super cute, it also has a small mirror inside for on the go/up close application!
Sun kissed tan
5 out of 5 stars
beautyjadereviews_3323 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] The Benefits Hoola Bronzer gives a summer look to my face. It looks as if I was sitting in the sun and got sun-kissed tan. It’s really pigmented to me so I just need a touch and gently tap it to my cheekbones.
Very blendable and pretty!
5 out of 5 stars
itsmetorygallery_6502 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Blends out great! Color worked really well On my skin with the light version. Doesn’t feel heavy on the skin. Long lasting, which I love especially when going to work. The packaging is really cute. It didn’t really have a scent that I noticed.
Classic for a reason
5 out of 5 stars
emmelinewei_4956 - 5 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I have warm-toned, light olive skin. This is a tan, buttery powder with no scent. I applied this with a fluffy brush around my face and under cheekbones, over different liquid foundations and skin tints, always using primer and sunscreen beforehand. I liked this, it adds a subtle warmth to your skin without being orange. It's also buildable while applying evenly, not patchy at all when blending. The texture is quite smooth and not chalky . I think the Original suited my skin tone well. I wore this through a hot summer day and it stayed put. The packaging is also lightweight, though I do wish it were a bit thinner so it wouldn't take up so much vertical space in my makeup bag. Otherwise would recommend. This seems to be a beloved bronzer for a reason!