$9.00 when purchased online
Target Online store #3991
About this item
Highlights
- Hydrating full coverage
- Creamy, cushiony formula
- Perfect to conceal blemishes or dark circles
- Infused with hydrating Hyaluronic Acid and Coconut Water
- Doesn't feel cakey or drying
- Natural skin-like finish
Description
ColourPop’s Pretty Fresh Concealer delivers full coverage in a creamy, hydrating formula. This cushiony concealer covers the look of blemishes and dark circles without getting cakey or dry for a fresh, perfected complexion. Skin-loving Hyaluronic Acid and Coconut Water help support hydration and softness for healthy-looking skin. Available in 25 shades.
Suggested Age: 13 Years and Up
Health Facts: Oil-Free, Contains Hyaluronic Acid
Color Finish: Natural
Color Palette: Dark Tones
Product Form: Brush-On
Cosmetic Coverage: Full
Skin Tone: Deep Tan
Skin Undertone: Neutral
Sustainability Claims: Cruelty-Free
Beauty Purpose: Concealing
Net weight: .3 Ounces
Features: Blendable, Lightweight, Built-In Brush, Dermatologist Tested
TCIN: 86822018
UPC: 192250008759
Item Number (DPCI): 052-18-2111
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 0.919 inches length x 0.955 inches width x 3.61 inches height
Estimated ship weight: 0.09 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This product has garnered a mix of enthusiastic and critical feedback from guests. Many appreciate its creamy texture, hydrating properties, and ability to blend seamlessly into the skin without settling into fine lines. However, some guests have experienced issues with oxidation and irritation. Overall, it is favored for its lightweight feel and buildable coverage, making it suitable for various makeup looks, from natural to more polished finishes.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.8 out of 5 stars with 1470 reviews
easy to apply: 4.15 out of 5
easy to remove: 4.35 out of 5
long lasting: 3.59 out of 5
quality: 3.66 out of 5
value: 3.79 out of 5
53% would recommend
45 recommendations
oxidizing issue??
1 out of 5 stars
Thumbs down graphic, would not recommend
formula change - 7 days ago, Verified purchaser
Ive used this product for years, I repurchased and the product oxidized 3 shades darker right when I apply?? awful and really disappointing. Will be throwing it away.
Forumla issue?? Normal shade is now too dark
1 out of 5 stars
Thumbs up graphic, would recommend
RM - 13 days ago, Verified purchaser
This has been my usual go-to concealer for about a year now and I love it... I am so disappointed to see that many others like myself have ran into the issue of purchasing our normal shade, and it turning out to be much darker than usual. I hope Colourpop can fix this issue asap :(
Too dark.
1 out of 5 stars
Thumbs down graphic, would not recommend
Elle C - 14 days ago, Verified purchaser
- Skin tone: Medium
- Hair color: Grey
- Skin type: Dry
- Eye color: Blue
- Skin concern: Dark circles
I got the 60N and it is so dark. Much darker than my foundation. So be prepared. It says light but it is anything but light.
This used to be my perfect match
2 out of 5 stars
Thumbs down graphic, would not recommend
Nicole Z - 1 month ago, Verified purchaser
I LOVED this concealer but the color of it has changed. I used it side by side with an old Colourpop Light 60N and its significantly darker. Bummer.
Color Off
3 out of 5 stars
rannieb - 1 month ago, Verified purchaser
- Skin tone: Light
- Skin type: Combination
- Hair color: Brunette
- Skin concern: Dark circles, Aging
- Eye color: Brown
I ordered 60N Light because I have light skin. Unfortunately, it was very dark on my skin and I can’t return it since I opened it. If you are thinking about purchasing it, I would suggest you do so in-store the first time so you can see the true color. It also felt very dry when applied it. Lesson learned.
They oxidixed two shades darker!
2 out of 5 stars
Thumbs down graphic, would not recommend
MR - 1 month ago, Verified purchaser
I bought three shades: 20 N, 40 N, and 60 N. They oxidized and turned two shades darker within 15 minutes as they dried. The 20 N is too light, and the 40 N is too dark (after oxidizing), so I had to mix them to get the right shade. However, you need to be cautious because the color continues to change and darken after application. Attached are photos of shades 40 N and 60 N before and during the drying process. They will darken even more once fully dried.
Not good/color inconsistent
1 out of 5 stars
Thumbs down graphic, would not recommend
OCMama - 2 months ago, Verified purchaser
- Eye color: Brown
- Hair color: Black
- Skin tone: Medium
- Skin type: Normal
This item oxidizes and changes to a darker color when you rub it.
#1
5 out of 5 stars
Stayce T. - 2 months ago
originally posted on http://www.colourpop.com

This stuff is the best! I bulk order every year!
Comfortable, cake-free wear
5 out of 5 stars
Thumbs up graphic, would recommend
Noodlehead - 2 months ago, Verified purchaser
- Hair color: Auburn
- Eye color: Hazel
- Skin type: Combination
- Skin concern: Dark circles, Uneven skin tone, Acne, Sun damage, Aging
- Skin tone: Light
I’ve been loving this concealer in my routine so much i’ve stopped using foundation! I apply a few dots of this under my eyes, on the high points of my face, and over any blemishes and then simply blend with contour to achieve a perfect and cake-free complexion! I went with a lighter shade to add a brightening effect to my face.
Good product
4 out of 5 stars
Colleen S. - 2 months ago
originally posted on http://www.colourpop.com

Good product
This definitely looks lighter on
4 out of 5 stars
Kathleen H. - 2 months ago
originally posted on http://www.colourpop.com

This definitely looks lighter on the lips than the pictures show - you can layer it to be a deeper colour, but with this formula I personally prefer a light layer (more layers I found was easier to look patchy while one thin layer looks more uniform). Still a pretty colour - it's like a magenta red.
I'm playing around with how
4 out of 5 stars
Kathleen H. - 2 months ago
originally posted on http://www.colourpop.com

I'm playing around with how I like to wear the lip stains - they're not long-lasting, you will have to reapply after eating or drinking, but they do have staying power. This shade comes out a brighter orange on me than I expected and I tend to like deeper colours.
A new favorite!
5 out of 5 stars
Kaylee L. - 2 months ago
originally posted on http://www.colourpop.com

This is a perfect neutral shade for someone with fair skin and red undertones. I appreciate the long wear as well! I can spend all day sipping water through my straw without it rubbing off or transferring color.
Fair 20 N
4 out of 5 stars
Liz R. - 2 months ago
originally posted on http://www.colourpop.com

Great coverage and blends easily with other products.
I have used this concealer
5 out of 5 stars
Michelle G. - 2 months ago
originally posted on http://www.colourpop.com

I have used this concealer many times. It's my go to I would recommend it.
My favorite stain! Non-drying and
5 out of 5 stars
Desiree T. - 3 months ago
originally posted on http://www.colourpop.com

My favorite stain! Non-drying and comfortable to wear.
Tutti fruity
5 out of 5 stars
cynthia w. - 3 months ago
originally posted on http://www.colourpop.com

Incredible color, love the formula, perfect amount of stain and shine!
It stays for hours!
5 out of 5 stars
Mihaela J. - 3 months ago
originally posted on http://www.colourpop.com

The taste is a bit weird but other than that I love it! The tint after is amazing, it stays for hours! It also doesn't dry your lips, it is a bit sticky but not as much as lip gloss. The color is great, I would love to order again in different colors!
Got the wrong color and c
5 out of 5 stars
Jeremy - 3 months ago
originally posted on http://www.colourpop.com

Got the wrong color and colorpop refunded for the error. Thank you! Still a great color.
Love Sugar Snap
5 out of 5 stars
Kcook - 3 months ago
originally posted on http://www.colourpop.com

Love Sugar Snap!! Please don't ever discontinue. Very complimentary color for my skin tone.