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Dreft Stage 1: Newborn HE Compatible Hypoallergenic Baby Liquid Laundry Detergent
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Target Online store #3991
About this item
Highlights
- #1 Choice of Pediatricians
- Specially formulated for newborn babies
- Hypoallergenic
- Trusted by moms for over 80 years
- Recommended by Pampers
- Formulated for both high efficiency (HE) and standard washers
Description
Dreft Stage 1: Newborn Liquid Detergent is specially made for newborn babies’ delicate skin. That’s why it’s the #1 pediatrician-recommended baby detergent and has been trusted by moms for over 80 years. So swaddle your newborn in fabric washed with Dreft’s hypoallergenic formula, designed to be tough on stains while still gentle on baby’s skin. What's more, it's designed to work in both standard and high efficiency (HE) washing machines, so you can use Dreft products no matter what kind of washing machine you have. Choose Dreft Newborn Liquid Detergent and keep your baby’s clothes soft and smelling great, wash after wash!
Scent: Original
Health Facts: Dye-Free, Phosphate-Free, Hypoallergenic
Product Warning: Flush immediately if product enters eyes
Features: Dermatologist Tested
Formulation: High Efficiency
Product Form: Liquid
Sustainability Claims: Bio-Based
Industry or Government Certifications: EPA Safer Choice
Surfaces Not Recommended: Leather
Net weight: 46 fl oz (US)
Number of uses: 32
TCIN: 13508660
UPC: 037000747598
Item Number (DPCI): 003-08-0212
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water, cleaning agents: c10-16 pareth, sodium c10-16 alkylbenzenesulfonate, suds reducer: sodium salts of c12-18 fatty acids, solvent: propylene glycol, water softener: sodium citrate, cleaning agent: c10-16 alkyldimethylamine oxide, stabilizers: sodium borate, sodium cumenesulfonate, cleaning aid: polyethyleneimine alkoxylated, fragrances, enzyme: subtilisin, process aid: sodium formate, enzyme: cellulase enzyme
Allergens & Warnings:
CAUTION: EYE IRRITANT. HARMFUL IF SWALLOWED. SEE BACK LABEL., CAUTION: KEEP OUT OF REACH OF CHILDREN. IF SWALLOWED, GIVE A GLASSFUL OF WATER. CALL A PHYSICIAN. IN CASE OF EYE CONTACT, FLUSH WITH WATER. DO NOT REUSE THIS PACKAGE FOR DISPENSING BEVERAGES OR OTHER LIQUIDS.Shipping details
Estimated ship dimensions: 3.53 inches length x 6.26 inches width x 9.61 inches height
Estimated ship weight: 3.36 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Why do you promote this for babies when it contains fragrance- Chemicals found in fragrances include phthalates, which are endocrine disruptors, and carcinogens benzophenone and styrene.
submitted by Kalikara - 1 year ago
A: Be assured that our products and the ingredients in them are tested to be safe when used as directed.
submitted byDreft - 1 year agoBrand expert
Q: Why do you promote this for babies when it contains fragrance- Chemicals found in fragrances include phthalates, which are endocrine disruptors, and carcinogens benzophenone and styrene.
submitted by Kalikara - 1 year ago
A: Be assured that our products and the ingredients in them are tested to be safe when used as directed.
submitted byDreft - 1 year agoBrand expert
Q: Does Dreft have an unscented version? My daughter is allergic to ALL fragrances in detergents so we have to use only free and clear products.
submitted by Brenda - 1 year ago
A: Yes, our Dreft Purtouch is unscented.
submitted byDreft - 1 year agoBrand expert
Q: is this an enzymatic laundry detergent?
submitted by Newmom2023 - 2 years ago
A: This detergent does include Cellulase Enzyme. If you have any other questions, feel free to give the Dreft Team a call at (800) 436-2229.
submitted byDreft - 2 years agoBrand expert
Q: Does sodium borate safe for baby?
submitted by Joyce - 2 years ago
A: While all of our products have been proven safe when used as directed, we'd recommend speaking with your doctor or pediatrician if you have any concerns, Joyce. If you have any other questions, feel free to give the Dreft Team a call at (800) 436-2229.
submitted byDreft - 2 years agoBrand expert
Q: Is Dreft for HE machines
submitted by Stephanie - 2 years ago
A: Great question, Stephanie. Our detergent can be used in all types of machines. If you have any other questions, feel free to give us a call at (800) 436-2229. We're always happy to help.
submitted byDreft - 2 years agoBrand expert
Q: Why has Dreft changed the scent of the Newborn formula? It stinks. I have a 4yr old so we last used Dreft circa 2017/2018 & it was truly a light baby powder fresh scent. M I have no other words for it. It stinks. Please go back to original scent.
submitted by rbnw - 3 years ago
A: We're so sorry to hear that you're not loving the scent upgrade we made a couple years back. We will be sure to pass your feedback along to our Product Development Team and if we can help with anything else, please don't hesitate to call. We are available at (800) 436-2229.
submitted byDreft - 3 years agoBrand expert
Q: Is this detergent pH neutral?
submitted by Anonymous - 4 years ago
A: Dreft Powder pH is 10.5. The 2x Dreft Liquids are pH 7.8 – 8.0 and 1x Dreft Liquids have a pH of 8.1 – 8.5.
submitted byDreft - 4 years agoBrand expert
Q: Is this detergent unscented?
submitted by Tracy - 4 years ago
A: This detergent is scented. It smells like baby
submitted byVanessa - 4 years ago
Q: does dreft contain any methylisothiazolinone?
submitted by big - 5 years ago
A: No, there is no methylisothiazolinone in our Dreft Stage 1: Newborn Liquid Detergent. If you're interested in more information about what's in our laundry detergent, you can find all of our products on SmartLabel with a description of each ingredient!
submitted byDreft - 5 years agoBrand expert
Frequently Bought Together
All Your Laundry Needs Covered
Summary of reviews
Dreft Stage 1 Newborn Liquid Laundry Detergent is highly regarded for its gentle formula, making it suitable for babies' sensitive skin. Guests appreciate its ability to clean effectively while leaving a pleasant, light scent. However, some guests find the fragrance too strong and have reported skin reactions. Overall, it is a trusted choice for many parents seeking a reliable baby detergent.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 3128 reviews
cleans effectively: 4.15 out of 5
scent: 3.3 out of 5
quality: 3.84 out of 5
value: 3.51 out of 5
59% would recommend
413 recommendations
Baby scent change
1 out of 5 stars
Thumbs down graphic, would not recommend
Kay - 1 month ago, Verified purchaser
What an unpleasant surprise….baby scent has changed. We don’t like it at all. Will exchange to the scented version or use the same detergent we use for every one else on baby’s clothes.
1 reply from Dreft team - 1 month ago
Thank you for taking the time to reach out today, Kay. We appreciate your loyalty and want you to know that a lot of research, and consumer feedback, is taken into account to create products we believe everyone would love. Thank you so much for sharing your comments, and we'll be sure to share that you'd like to see the past version of the Dreft scent to be brought back.
Love it
5 out of 5 stars
Thumbs up graphic, would recommend
Krystal - 1 month ago, Verified purchaser
I love the scent and gentleness that it leaves on my children’s clothing if you use it correctly
How can it be safe with this overpowering scent
1 out of 5 stars
New Mom - 2 months ago
originally posted on dreft.com
I just did all laundry for my baby on the way and I am overwhelmed by the scent while sitting in the nursery- how can this be safe? I now need to do all of the laundry again as I am afraid this scent means lots of chemicals
1 reply from Customer Care team - 2 months ago
Congratulations on expecting your baby! We know how important it is to ensure the products you use around your baby are safe, and would like to help. Please know, we thoroughly evaluate all of our products to ensure they're safe to use as directed. While this detergent is scented, it is hypoallergenic, and has no chlorine, dyes, or phosphates. Our detergents also do not contain any harsh chemicals, which may be irritating next to baby’s tender skin. So we can help you further, please give us a call at (800) 436-2229.
Scent is too strong
3 out of 5 stars
Von - 2 months ago, Verified purchaser
Dreft has been the go to baby detergent in my family for years. So naturally I bought this to wash all my baby's clothes before arrival. As soon as I opened the washer door I instantly smelled the fragrance. Very disappointed in discovering that this detergent has such a strong scent for newborns. Now I have to find another product to re-wash everything with my due date quickly approaching. Smh.
1 reply from Dreft team - 2 months ago
We're sorry to hear you aren't enjoying the scent of Dreft, Von. We appreciate you sharing this with us, and we'll let our team know you prefer the previous generation. If you'd like to share more, give us a call at (800) 436-2229.
Very disatisfied
1 out of 5 stars
Thumbs down graphic, would not recommend
Bb - 2 months ago, Verified purchaser
The item was not what they advertised, a very small bottle and a night price, target is not getting my money ever again!!!!!
1 reply from Dreft team - 2 months ago
We're sorry to hear this. For assistance, please reach out to Target at 1-800-440-0680.
Dreft
5 out of 5 stars
Thumbs up graphic, would recommend
Mary - 2 months ago, Verified purchaser
I love this laundry detergent! It smells wonderful and does an excellent job of cleaning your cloths.
Not a good product
1 out of 5 stars
maggies210 - 2 months ago
originally posted on influenster.com
This is a gimmick and not effective at all. It has a very strong smell which means there are a lot of chemicals in it and it’s not really eco-friendly. The packaging lures you in but it’s not good for the baby’s skin. Not good value for your money.
Love it
5 out of 5 stars
Thumbs up graphic, would recommend
Kattie888 - 2 months ago, Verified purchaser
Love the smell it leaves on my baby’s clothes.
Baby clothes washing tip
5 out of 5 stars
Thumbs up graphic, would recommend
Vintage Valentine Cards - 3 months ago, Verified purchaser
Mild detergent leaves baby's clothes fresh and soft.
Excelent product
5 out of 5 stars
Thumbs up graphic, would recommend
Dreft Sstage 1 - 3 months ago, Verified purchaser
Best liquid detergent
Gentle and Trusted for Baby Clothes
5 out of 5 stars
yuliiab18 - 3 months ago
originally posted on influenster.com
Dreft Newborn detergent has been a lifesaver for keeping my baby's clothes soft, clean, and safe. The gentle formula is specifically designed for newborns, which gives me peace of mind knowing it’s free from harsh chemicals and safe for sensitive skin. It effectively removes stains while keeping clothes soft and fresh – perfect for all those adorable but delicate little outfits. The light, baby-fresh scent is comforting without being overpowering, making laundry smell clean and cozy. Dreft Newborn has truly made laundry for my little one worry-free, and I’d recommend it to any new parent wanting a reliable detergent tailored for a newborn’s needs.
Best baby detergent
5 out of 5 stars
Thumbs up graphic, would recommend
Girl mom - 3 months ago
Leaves laundry smelling fresh and clean while being safe for the most sensitive skin types. My 20 month old struggles with eczema and this is one of the very few laundry products that doesn't irritate her skin or result in a flare up
Clean
5 out of 5 stars
Thumbs up graphic, would recommend
Gwen - 3 months ago, Verified purchaser
Makes my laundry fresh smelling and clean
It cleans well, while being safe for sensitive skin.
5 out of 5 stars
aisanak - 3 months ago
originally posted on influenster.com
This detergent is perfect for washing my baby’s clothes. It’s gentle, hypoallergenic, and has a pleasant mild scent that isn’t overpowering. It cleans well, while being safe for sensitive skin. I love that it’s specifically made for newborns, giving me peace of mind when doing laundry.
Safe for baby’s
4 out of 5 stars
mariiaa23 - 3 months ago
originally posted on influenster.com
A quality children's laundry detergent is specially formulated to be gentle on sensitive skin while effectively removing stains and odors. Free from harsh chemicals and allergens, it ensures that my little one stay comfortable and safe.
Absolutely worth buying!
5 out of 5 stars
mackieboo - 4 months ago
originally posted on influenster.com
I recently had a baby and no one warned me how much laundry they go through! I’m glad I bought the large size of this product! It doesn’t take a lot which is nice and it makes the laundry smell nice! I’ve also had multiple blowouts and this product gets the stains out every time!
my baby clothes smell amazing
5 out of 5 stars
Thumbs up graphic, would recommend
AnnieJ - 4 months ago, Verified purchaser
I love the smell of dreft on my baby clothes. They feel softer so fresh and clean I just love it.
Great
5 out of 5 stars
Thumbs up graphic, would recommend
SweetTee - 4 months ago, Verified purchaser
Package was delivered on time and detergent was great on my newborns clothes.
Smell amazing
5 out of 5 stars
Thumbs up graphic, would recommend
Pessel - 5 months ago, Verified purchaser
Love this detergent for my little one. The smell is amazing and makes the clothes look like new
Great for babies
5 out of 5 stars
mermaidmoon720 - 5 months ago
originally posted on influenster.com
This is amazing for baby clothes. Smells very good, it’s also a hypoallergenic perfect for my daughter’s clothes since she has rashes with other detergent.