EasterBlack-owned or founded brands at TargetGroceryClothing, Shoes & AccessoriesBabyHomeFurnitureKitchen & DiningOutdoor Living & GardenToysElectronicsVideo GamesMovies, Music & BooksSports & OutdoorsBeautyPersonal CareHealthPetsHousehold EssentialsArts, Crafts & SewingSchool & Office SuppliesParty SuppliesLuggageGift IdeasGift CardsClearanceTarget New ArrivalsTarget Finds#TargetStyleTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores

Sponsored

Glamorise Womens MagicLift Natural Shape Support Wirefree Bra 1010 Red Violet

Glamorise Womens MagicLift Natural Shape Support Wirefree Bra 1010 Red Violet - 2 of 4Glamorise Womens MagicLift Natural Shape Support Wirefree Bra 1010 Red Violet - 3 of 4Glamorise Womens MagicLift Natural Shape Support Wirefree Bra 1010 Red Violet - 4 of 4
Glamorise Womens MagicLift Natural Shape Support Wirefree Bra 1010 Red Violet - 1 of 4
$42.00 sale price when purchased online
$56.00 list price
Target Online store #3991

About this item

Fit & style

  • MAGICLIFT TECHNOLOGY: A cushioned band lifts, shapes, and supports without a wire.
  • CUSTOM FIT: Hook-and-eye closure with 3 columns & 3 rows increases with size.
  • NATURAL SHAPE: Rounded cups softly shape the bust.
  • COMFORT: Wide, cushioned straps adjust to your fit.
  • DESIGNED IN NEW YORK SINCE 1921: We have over 100 years experience crafting bras for curvy women.
  • Care Instructions: Machine wash warm. Line dry. Do not bleach.
  • Coverage: Full Coverage
  • Closure: Hook & Eye
  • Strap Type: Adjustable
  • Back Style: Leotard
  • Support Level: Firm
Our best-selling MagicLift® design gets a new feel with softly rounded cups that highlight your natural shape. Say hello to naturally flattering support and all-day comfort.

glamorise
glamorise wirefree bra

SIZE BAND CUP Underbust (Inches) Overbust (Inches) Difference (Overbust-Underbust) Inches
32B 32 B 27 34 7
34B 34 B 29 36 7
36B 36 B 31 38 7
38B 38 B 33 40 7
40B 40 B 35 42 7
42B 42 B 37 44 7
44B 44 B 39 46 7
46B 46 B 41 48 7
48B 48 B 43 50 7
50B 50 B 45 52 7
52B 52 B 47 54 7
54B 54 B 49 56 7
56B 56 B 51 58 7
58B 58 B 53 60 7
32C 32 C 27 35 8
34C 34 C 29 37 8
36C 36 C 31 39 8
38C 38 C 33 41 8
40C 40 C 35 43 8
42C 42 C 37 45 8
44C 44 C 39 47 8
46C 46 C 41 49 8
48C 48 C 43 51 8
50C 50 C 45 53 8
52C 52 C 47 55 8
54C 54 C 49 57 8
56C 56 C 51 59 8
58C 58 C 53 61 8
32D 32 D 27 36 9
34D 34 D 29 38 9
36D 36 D 31 40 9
38D 38 D 33 42 9
40D 40 D 35 44 9
42D 42 D 37 46 9
44D 44 D 39 48 9
46D 46 D 41 50 9
48D 48 D 43 52 9
50D 50 D 45 54 9
52D 52 D 47 56 9
54D 54 D 49 58 9
56D 56 D 51 60 9
58D 58 D 53 62 9
32DD 32 DD 27 37 10
34DD 34 DD 29 39 10
36DD 36 DD 31 41 10
38DD 38 DD 33 43 10
40DD 40 DD 35 45 10
42DD 42 DD 37 47 10
44DD 44 DD 39 49 10
46DD 46 DD 41 51 10
48DD 48 DD 43 53 10
50DD 50 DD 45 55 10
52DD 52 DD 47 57 10
54DD 54 DD 49 59 10
56DD 56 DD 51 61 10
58DD 58 DD 53 63 10
32F 32 F 27 38 11
34F 34 F 29 40 11
36F 36 F 31 42 11
38F 38 F 33 44 11
40F 40 F 35 46 11
42F 42 F 37 48 11
44F 44 F 39 50 11
46F 46 F 41 52 11
48F 48 F 43 54 11
50F 50 F 45 56 11
52F 52 F 47 58 11
54F 54 F 49 60 11
56F 56 F 51 62 11
58F 58 F 53 64 11
32G 32 G 27 39 12
34G 34 G 29 41 12
36G 36 G 31 43 12
38G 38 G 33 45 12
40G 40 G 35 47 12
42G 42 G 37 49 12
44G 44 G 39 51 12
46G 46 G 41 53 12
48G 48 G 43 55 12
50G 50 G 45 57 12
52G 52 G 47 59 12
54G 54 G 49 61 12
56G 56 G 51 63 12
58G 58 G 53 65 12
32H 32 H 27 40 13
34H 34 H 29 42 13
36H 36 H 31 44 13
38H 38 H 33 46 13
40H 40 H 35 48 13
42H 42 H 37 50 13
44H 44 H 39 52 13
46H 46 H 41 54 13
48H 48 H 43 56 13
50H 50 H 45 58 13
52H 52 H 47 60 13
54H 54 H 49 62 13
56H 56 H 51 64 13
58H 58 H 53 66 13
32I 32 I 27 41 9
34I 34 I 29 43 9
36I 36 I 31 45 9
38I 38 I 33 47 9
40I 40 I 35 49 9
42I 42 I 37 51 9
44I 44 I 39 53 9
46I 46 I 41 55 9
48I 48 I 43 57 9
50I 50 I 45 59 9
52I 52 I 47 61 9
54I 54 I 49 63 9
56I 56 I 51 65 9
58I 58 I 53 67 9
32J 32 J 27 42 10
34J 34 J 29 44 10
36J 36 J 31 46 10
38J 38 J 33 48 10
40J 40 J 35 50 10
42J 42 J 37 52 10
44J 44 J 39 54 10
46J 46 J 41 56 10
48J 48 J 43 58 10
50J 50 J 45 60 10
52J 52 J 47 62 10
54J 54 J 49 64 10
56J 56 J 51 66 10
58J 58 J 53 68 10
32K 32 K 27 43 11
34K 34 K 29 45 11
36K 36 K 31 47 11
38K 38 K 33 49 11
40K 40 K 35 51 11
42K 42 K 37 53 11
44K 44 K 39 55 11
46K 46 K 41 57 11
48K 48 K 43 59 11
50K 50 K 45 61 11
52K 52 K 47 63 11
54K 54 K 49 65 11
56K 56 K 51 67 11
58K 58 K 53 69 11

All Sizes in Inches Unless Otherwise Stated

Sizing: Womens Plus
Material: 47% Polyester, 44% Polyamide, 5% Cotton, 4% Elastane
Fabric Name: Knit
Garment Style: Back Hook and Loop Fastener
Support Level: High Support
Garment Details: Adjustable Strap, Padded Straps, Wide Straps
Bra cup construction details: Wireless, Unpadded Cup, Unlined Cup
Coverage: Full
Garment back type: Plain
Package Quantity: 1
Care and Cleaning: Machine Wash, Line Dry or Lay Flat to Dry
TCIN: 89649073
UPC: 889902089180
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details above aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 10 inches length x 8 inches width x 0.25 inches height
Estimated ship weight: 0.194 pounds
This item cannot be shipped to the following locations: APO/FPO, American Samoa, Guam, Northern Mariana Islands, Puerto Rico, United States Minor Outlying Islands, Virgin Islands, U.S., Alaska, Hawaii
item ships from third party seller: Glamorise

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Summary of reviews

The Glamorise bra is praised for its beautiful color options and comfortable fit, making it a popular choice among guests. Many appreciate the wide straps and the MagicLift construction, which provides good support without an underwire. However, some guests have noted issues with side support and the material stretching over time. Overall, it is a comfortable and attractive option for those seeking a wireless bra.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 37 reviews

    Great bra!

    5 out of 5 stars
    Jessica D. - 24 days ago
    originally posted on Glamorise
    Finally a wire free bra that supports and doesn’t give uniboob!
    Did you find this review helpful?

    Excellent bra

    5 out of 5 stars
    Sandra M. - 3 months ago
    originally posted on Glamorise
    Beautiful AND comfortable. I finally purchased a bra is a color other than nude or black! Gorgeous raspberry shade. Good support for large breasts and for a larger woman - the band was comfortable all day. I will only purchase Glamorise from now on.
    Did you find this review helpful?

    MagicLift

    5 out of 5 stars
    Diane S. - 3 months ago
    originally posted on Glamorise
    This bra really is magic! Gives the lift and support of an underwire, without the wire. I was concerned the shape might be pointy, but it's perfectly natural. And comfortable enough to wear all day. Very pleased with this bra and brand.
    Did you find this review helpful?

    Perfect Fit!!

    5 out of 5 stars
    Shirley W. - 5 months ago
    originally posted on Glamorise
    I have ordered 3 of these bras and all of them feel like they were made just for me!! I had never bought any of these before and they are my ' go to place' for bras now!!
    Did you find this review helpful?

    Not for large breasts

    4 out of 5 stars
    Roberta C. - 6 months ago
    originally posted on Glamorise
    The bra is pretty to look at but the support wasn't there for a 40 H size person.
    Did you find this review helpful?

    I like this bra

    5 out of 5 stars
    Ralph De M. - 7 months ago
    originally posted on Glamorise
    This is one of the better wireless bras I have ever bought. Over the past year I tried a few Glamorise bras (after following the fit directions) with no success I think because their straps seemed too short. I really like the natural shape that this bra gives me - just as billed. But I’m disappointed in the side support - my side fat doesn’t seem to be pushed forward. I expected a more rigid material on the sides. The material feels nice but it seems to stretch and not smooth my sides as much as I was hoping. The straps are a good length (I am six foot). So it doesn’t ride up from short straps, but there is a band roll. I don’t think I can blame this on the bra or that this is fixable because my band is snug and my tummy is pushing on it. I need to stick to underwire bras to avoid that.
    Did you find this review helpful?

    didn't fit

    5 out of 5 stars
    ann m. - 9 months ago
    originally posted on Glamorise
    Loved the material but needed to send it back .It didn't fit .
    Did you find this review helpful?

    Bra didn't fit

    3 out of 5 stars
    Shirley W. - 10 months ago
    originally posted on Glamorise
    I don't have support with one of the bras. Red Violet no front support at all. For the price something should work. I need to try another bra
    Did you find this review helpful?

    I wanted to love it

    3 out of 5 stars
    Chrisy - 10 months ago
    originally posted on Glamorise
    Initially I really liked this bra. The color is so pretty. It was comfortable to start. The 2nd time I wore it I was already needing to close the band tighter as it stretches easily and after 4 hours the back was creeping up due to the weight of my breasts and it was rubbing under my arms where it creeped up in back.
    Did you find this review helpful?

    Great bra

    1 out of 5 stars
    PEGGY A. - 11 months ago
    originally posted on Glamorise
    I've had Glamorise bras for years but the store I bought them at closed down. I like trying the bras on before buying, so I'm very grateful that Glamorise doesn't charge for shipping, which makes it easier to order and see if they fit.I'll be coming back for more!
    Did you find this review helpful?

    Didn't give me much support

    3 out of 5 stars
    Tina T. - 1 year ago
    originally posted on Glamorise
    I have bought Glamorize bras for years and wanted to try this one because of the pretty color. I wish this color was in other Glamorize bras. I don't feel like it gave much support. The straps wouldn't tighten enough and I just felt like I was hanging there. It needs to have longer straps to adjust.
    Did you find this review helpful?

    Love it

    5 out of 5 stars
    Christina S. - 1 year ago
    originally posted on Glamorise
    It is super supportive and comfortable and the wide band helps smooth everything out! The only change I would make would be to add a little bit of padding in the cup.
    Did you find this review helpful?

    Fabric not as soft as my old one

    3 out of 5 stars
    ILENE H. - 1 year ago
    originally posted on Glamorise
    Fit is fine and I appreciate the coverage but the fabric is not as soft as my old Glamorise, unfortunately.
    Did you find this review helpful?

    Nice new shape

    5 out of 5 stars
    norah s. - 1 year ago
    originally posted on Glamorise
    It gives me a better look than the minister bra - very natural, lightweight and comfortable!
    Did you find this review helpful?

    Need more time to feel it out.

    5 out of 5 stars
    Yvonne T. - 1 year ago
    originally posted on Glamorise
    I tried this on and so far so good. I love the color!!!
    Did you find this review helpful?

    Not Enough Support

    3 out of 5 stars
    Laura P. - 2 years ago
    originally posted on Glamorise
    I bought this with the hope that I would finally have a bra that offers true support in my size. I'm a 52 DD & the bra fit. I was very excited to find something in my size because even plus size bras usually go no higher than a 50, but is more likely in the 40's. In any case, this bra offers no support. It's pretty but not supportive. Looks like I'm going to have to squeeze myself into another sports bra.
    Did you find this review helpful?

    Love this one!

    5 out of 5 stars
    Debbie B. - 2 years ago
    originally posted on Glamorise
    Good support, great fit and beautiful color. Finally found one that’s going to work. Now I need another one in a different color.
    Did you find this review helpful?

    Beautiful.

    5 out of 5 stars
    Karen M. - 2 years ago
    originally posted on Glamorise
    It is refreshing to find a bra in my size that is so pretty. It fits perfectly. I am very satisfied.
    Did you find this review helpful?

    Bra review

    2 out of 5 stars
    Kathy D. - 2 years ago
    originally posted on Glamorise
    I liked the fit the material was to rough which made it uncomfortable to wear. A little tight also.
    Did you find this review helpful?

    Great support

    5 out of 5 stars
    Michele M. - 2 years ago
    originally posted on Glamorise
    I'm wearing this bra now. It's just great!! Comfortable, very great support, color is beautiful
    Did you find this review helpful?

    Get top deals, latest trends, and more.

    Privacy policy

    Footer

    About Us

    About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

    Help

    Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member Services

    Stores

    Find a StoreClinicPharmacyOpticalMore In-Store Services

    Services

    Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
    PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy