Sponsored
L'Oreal Paris Unbelieva-Brow Longwear Brow Topcoat Waterproof Universal Transparent - 0.15 fl oz
$13.99 when purchased online
Target Online store #3991
About this item
Highlights
- Extend brow wear for up to 30 hours
- Seal your favorite brow pencil with universal transparent longwear brow topcoat
- Waterproof, smudge-resistant, transfer-proof, quick-dry
- Easy and quick application, ultra precise brush
- Available in 1 Shade- Universal Transparent
Description
Now any brow is Unbelievabrow! L’Oreal Paris Unbelievabrow Longwear Brow Topcoat extends the wear of your favorite brow pencil for up to 30 hours. The Unbelievabrow Longwear Topcoat formula is quick-dry, waterproof, smudge-resistant and transfer-resistant. The ultra-precise applicator brush allows for a quick and easy application process that leaves your brows sealed for up to 30 hours. Shake well before use.
Apply your favorite brow pencil and then seal with Unbelievabrow Longwear Topcoat
Warning: Do Not Apply Any Cosmetics In A Scratched, Infected Or Irritated Eyes. Applicators Can Lead To Eye Damage, And In Extreme Cases, Even Blindness. If Your Eye Is Scratched, Stop Using All Eye Cosmetics And Go To An Ophthalmologist Immediately. Never Apply This Product In A Moving Vehicle. For Eye Use Only. Caution: Flammable Until Try. Do Not Use Near Fire, Flame Or Heat.
Apply your favorite brow pencil and then seal with Unbelievabrow Longwear Topcoat
Warning: Do Not Apply Any Cosmetics In A Scratched, Infected Or Irritated Eyes. Applicators Can Lead To Eye Damage, And In Extreme Cases, Even Blindness. If Your Eye Is Scratched, Stop Using All Eye Cosmetics And Go To An Ophthalmologist Immediately. Never Apply This Product In A Moving Vehicle. For Eye Use Only. Caution: Flammable Until Try. Do Not Use Near Fire, Flame Or Heat.
Suggested Age: Adult Use Only
Color Palette: Translucent
Product Form: Gel
Beauty Purpose: Shaping, Filling
Net weight: .15 fl oz (US)
Features: Waterproof
TCIN: 82172726
UPC: 3600523956043
Item Number (DPCI): 052-04-7322
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
alcohol denat., isododecane, acrylates / isobornyl acrylate copolymer, bis-peg/ppg-14/14 dimethicone, fragrance, dimethicone, hexyl cinnamal, benzyl salicylate, linalool, alpha-isomethyl ionone, benzyl alcohol, citronellol, (f.i.l. b251572/1)
Shipping details
Estimated ship dimensions: 0.728 inches length x 1.693 inches width x 4.37 inches height
Estimated ship weight: 0.039 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently bought together
Guests also viewed
Discover more options
$16.00 - $27.00
Free makeup bag with Benefit Cosmetic product purchase
4.5 out of 5 stars with 2921 ratings
Summary of reviews
This brow gel has received mixed reviews. Guests appreciate its long-lasting hold and ability to keep brows in place, even in challenging conditions like swimming or sweating. However, some guests found the formula too watery and ineffective, with complaints about the chemical smell and high price. Overall, it seems to work well for those with specific needs but may not be suitable for everyone.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 1009 reviews
easy to remove: 3.83 out of 5
easy to apply: 3.23 out of 5
value: 2.23 out of 5
quality: 2.54 out of 5
long lasting: 2.67 out of 5
46% would recommend
13 recommendations
Great product to keep your brows in place all day.
5 out of 5 stars
Thumbs up graphic, would recommend
AJG - 1 year ago, Verified purchaser
- Skin tone: Light
- Skin type: Combination
- Eye color: Brown
- Hair color: Brunette
- Skin concern: Cuticles, Sensitivity, Puffiness, Redness, Pores, Blackheads, Calluses, Aging, Sun damage, Dullness, Acne, Dark circles, Uneven skin tone
I accidentally purchased this item. I thought I was buying a mini tube of mascara. I had never used a product like this before, but once I started using it I really liked it. It doesn’t feel heavy, doesn’t change the color of my brows, but just keeps them nice and in place.
Soggy brow
1 out of 5 stars
Thumbs down graphic, would not recommend
Gianna - 1 year ago, Verified purchaser
- Eye color: Brown
- Skin type: Combination
- Skin concern: Acne, Uneven skin tone, Sensitivity
- Skin tone: Light
- Hair color: Brunette
Save your money, absolutely too expensive for a product that does basically nothing besides make my brows wet. Opt for NYX or elf, both have cheaper and better brow gel options.
1 reply from L'OrealParisProductExpert team - 1 year ago
Hi there! Thank you for your feedback on the Unbelieva-Brow Longwear Brow Topcoat Waterproof Universal Transparent shade. We are sad to hear that you did not like the results you had when using it. We will share this information with the rest of our team and we hope that you will continue to try and use our products with satisfaction in the future.
Doesnt work and is visible
1 out of 5 stars
Thumbs down graphic, would not recommend
erin - 2 years ago, Verified purchaser
Watery and not clear. Does not help reshape brows only holds the shape they are already in. It also is a milky white color so you can see it in the brows
1 reply from L'OrealParisProductExpert team - 2 years ago
Hi there! We are sad to hear that you do not like the results you had with the Unbelieva-Brow Longwear Brow Topcoat Waterproof Universal Transparent. We know that this is frustrating, and we will share this information with our teams. We thank you for your feedback and we hope that you will continue to explore our products in the future.
Too thin
2 out of 5 stars
Thumbs down graphic, would not recommend
Trina - 2 years ago, Verified purchaser
- Skin type: Combination
- Hair color: Auburn
- Eye color: Brown
- Skin tone: Light
- Skin concern: Redness, Aging, Dark circles, Pores, Cuticles, Dullness, Acne
Solution is too thin. Felt like I was just applying water to my brows. Even unknowingly tipped the bottle & it just poured right out. Also didn’t seem to do much for style & hold of brow hairs
1 reply from L'OrealParisProductExpert team - 2 years ago
Hi There! We are sorry to hear about the experience you had with our L'Oreal Paris Unbelieva-Brow Longwear Brow Topcoat Waterproof Universal Transparent . Feedback from our consumers is very important to us and helps us improve all our products.
What is this?
1 out of 5 stars
Thumbs down graphic, would not recommend
Jenna K - 2 years ago
I am convinced this is just stinky water! It does nothing and is very expensive
1 reply from L'OrealParisProductExpert team - 2 years ago
Hi there Jenna! We are so sorry to hear about your experience with the Unbelieva-Brow Longwear Brow Topcoat Waterproof Universal Transparent. We appreciate your feedback, as feedback like yours helps us improve our products. We will be sharing your feedback with our team. We recommend checking out our Brow Stylist Frame & Set Eyebrows. This lightweight brow makeup formula easily glides onto skin and brow hairs to frame and set your brow look. Makeup designer brush draws in individual hairs, precisely shapes arches, and fills in eyebrows for a naturally defined and styled look that stays put up to 24 hours. We hope you give it a try, and love it as much as we do!
Water
1 out of 5 stars
Thumbs down graphic, would not recommend
Sambam - 2 years ago
I’m convinced I bought a tiny tube of water for $12.
1 reply from L'OrealParisProductExpert team - 2 years ago
Hi Sambam. Be sure to shake your L'Oreal Paris Unbelieva-Brow Longwear Brow Topcoat prior to use for optimal results!
I LOVE IT
5 out of 5 stars
Thumbs up graphic, would recommend
denise - 3 years ago, Verified purchaser
- Eye color: Brown
- Hair color: Brunette
- Skin tone: Medium
- Skin type: Oily
i love this product, i can be sweating or swimming and my eyebrows are still looking perfect! the price is a little high but i honestly buy it everytime, i just love it so much !
Makeup
4 out of 5 stars
Thumbs up graphic, would recommend
Review - 3 years ago, Verified purchaser
- Skin concern: Redness, Acne, Uneven skin tone, Dark circles
- Skin tone: Medium
- Skin type: Oily
- Eye color: Hazel
- Hair color: Black
I actually enjoy this product. Although I believe the price should be lower since there isn’t much product provided inside the bottle :/
Didn't like it
1 out of 5 stars
Thumbs down graphic, would not recommend
Igt - 3 years ago, Verified purchaser
I thought this was an eyebrow gel. Very liquid like and takes a while to dry which gives it time to move back. And if you move it when it’s dry or try to apply more it comes off like glue.
1 reply from L'OrealParisProductExpert team - 3 years ago
Hi Igt. Thank you for reaching out to L'Oreal and sharing your comments on the Unbelieva-Brow Brow Topcoat. Feedback from our consumers is very important to us and helps us improve all of our products! We appreciate you sharing your experience. We thank you for giving this product a try as we will be passing on your comments to others in our team. We hope you continue using our products!
Smells and looks like liquid hand sanitizer. Will run down your face.
1 out of 5 stars
Thumbs down graphic, would not recommend
Just some guy - 3 years ago
- Skin tone: Light
- Skin type: Combination, Dry
- Skin concern: Redness, Sensitivity, Acne
I don't like to diss products this harshly but I'm pretty sure this is the worst brow product I've tried. It's liquid, smells like hand sanitizer, and ran right down my face after application. Nearly got it in my eyes— which the package warns that you can go blind from. Cue 45 seconds of pure panic before I could grab a towel. A very hostile beauty product that only much braver folk than I can handle. I salute anyone who can find success in this one.
AMAZING
5 out of 5 stars
Emmy - 3 years ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] Seals my brow pencil like no other!
Excellent dupe for designer brand
5 out of 5 stars
Thumbs up graphic, would recommend
Gbart - 3 years ago, Verified purchaser
- Skin tone: Light
- Skin type: Combination
- Skin concern: Aging
- Hair color: Brunette
- Eye color: Brown
I think it's better than Gimme Brow, because It doesn't leave a white-cast on my dark brunette eyebrows. It's also half the price. Win-Win!
Faulty tube
2 out of 5 stars
ab - 3 years ago, Verified purchaser
I saw the reviews and wanted to try this. For the price, quite disappointed. There is no closure on the top of the tube, so when you pull it out, A LOT comes out at once. I haven't noticed a difference using it either. Cheaper versions have done a better job at keeping your eyebrows put. Again, not sure if mine was faulty or not, but if not, they really should fix how the tube itself is. It does not work properly.
1 reply from L'OrealParisProductExpert team - 3 years ago
Hi there! We understand how frustrating it is to purchase a new product and not have it perform as expected. We appreciate you bringing this to our attention and want to assure you this feedback will be shared with the rest of our team. Please contact our L'Oréal Professional Customer Service Center at 1-800-345-5012, Monday - Friday, 9 - 5pm EST with reference #19018140 so that we can best assist you.
Hello 24 hour Brows!
5 out of 5 stars
Thumbs up graphic, would recommend
hazelnuttiff - 3 years ago, Verified purchaser
- Hair color: Black
- Eye color: Hazel
- Skin tone: Medium
- Skin type: Normal
- Skin concern: Dark circles, Uneven skin tone, Aging, Pores
Where has this been all of my life?! I have very sparse brows & need to fill them in daily. I applied this over my Anastasia brow pencil & people were asking if I microbladed. Stays all day! Tested it out on a windy day on the lake & they were still looking perfect at midnight. Goes on effortlessly! Definitely my new go to brow product.
The best ive found so far
5 out of 5 stars
Thumbs up graphic, would recommend
mudpie - 3 years ago, Verified purchaser
- Eye color: Green
- Skin tone: Light
- Skin type: Combination
- Hair color: Brunette
- Skin concern: Blackheads
This beats Elf Wow Brow, Milani clear brow gel and W3LL people in terms of hold. It really does last all day. I find that it works best if I wipe off my sunscreen and BB cream from my brows before applying, but I have thick brows that trap a lot of product. If you apply too much, it can become a bit flaky. I would repurchase.
Long lasting
5 out of 5 stars
Mhilly - 3 years ago
originally posted on lorealparisusa.com
[This review was collected as part of a promotion.] This brow gel work great to keep brows in place. Would highly recommend.
Long lasting
5 out of 5 stars
Mhilly - 3 years ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] This brow gel work great to keep brows in place. Would highly recommend.
Meh
2 out of 5 stars
Tes1 - 3 years ago
originally posted on lorealparisusa.com
[This review was collected as part of a promotion.] It smells very chemical-y which is a big turn off for me. It doesn't hold in place super well… I wouldn't buy it if I'm being honest.
1 reply from Consumer Care Center team - 3 years ago
Thank you for sharing your comments on the Longwear Brow Topcoat! We are sorry that you were not a fan, and the smell was too strong for your liking. Feedback from our consumers is very important to us and helps us improve all of our products! We appreciate you sharing your experience! If you have any other questions or would like to talk to one of our professionals about this product please feel free to reach out to us!
Meh
2 out of 5 stars
Tes - 3 years ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] It smells very chemical-y which is a big turn off for me. It doesn't hold in place super well… I wouldn't buy it if I'm being honest.
It was good.
5 out of 5 stars
MYGLAM - 3 years ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] It helped my brows stay in place.