EasterBlack-owned or founded brands at TargetGroceryClothing, Shoes & AccessoriesBabyHomeFurnitureKitchen & DiningOutdoor Living & GardenToysElectronicsVideo GamesMovies, Music & BooksSports & OutdoorsBeautyPersonal CareHealthPetsHousehold EssentialsArts, Crafts & SewingSchool & Office SuppliesParty SuppliesLuggageGift IdeasGift CardsClearanceTarget New ArrivalsTarget Finds#TargetStyleTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores

Sponsored

Essential Pureloft Soft Bed Pillow

Essential Pureloft Soft Bed Pillow - 2 of 2
Essential Pureloft Soft Bed Pillow - 1 of 2
$59.95 when purchased online
Target Online store #3991

About this item

Highlights

  • Filled with durable synthetic microfiber
  • PureLoft™ mimics down in loft, compression and bounce-back
  • Pre-shrunk
  • Piping around edges
  • Standard 20”Wx26”L

Description

PureLoft™ is filled with dermatologist-tested synthetic microfiber that mimics goose down in loft (full and fluffy), slow compression and bounce-back. This pillow also offers resilient support and long-lasting, all-natural, powerful protection from bacteria and dust mites. Percale fabric gives it a smooth feel and crisp look and the soft density is best for stomach and side sleepers.  Soft: Standard 26 oz; King 36 oz.  Medium: Standard 30 oz; King 42 oz. Let’s talk timelines. Synthetic stuffings have an average lifespan of four years. If you have allergies, your pillow should be replaced every two years. And high-quality down can last ten to fifteen years with regular washing and fluffing. No matter what the fill in your pillow, if the form is lumpy and uneven or you’re experiencing back and neck pain, it’s time for a replacement.
Features: Rectangle (shape)
Dimensions (Overall): 36.0 inches (L), 20.0 inches (W), 4 inches thick
Weight: 2.25 pounds
Fill Material: 100% Polyester
Fabric Name: Microfiber
Textile Material: 100% Cotton
Fill Density: Soft
Pillow style: Universal Sleeper Pillow
Thread Count: Not Applicable
Care and Cleaning: Washing Instructions Not Provided, Drying Instructions Not Provided
TCIN: 1003008904
UPC: 194572452654
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details above aren’t accurate or complete, we want to know about it.

lands end
pillowcases and shams

Item Type Standard King Euro
Pillowcase 39 x 75 39 x 80 54 x 75
Sham 70 x 105 70 x 110 86 x 105

All Sizes in Inches Unless Otherwise Stated

Shipping details

Estimated ship dimensions: 17 inches length x 15 inches width x 12 inches height
Estimated ship weight: 2.77 pounds
item ships from third party seller: Lands' End

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Related Categories

4.0 out of 5 stars with 23 reviews

Soft pillow for side sleepers

4 out of 5 stars
- 15 days ago
originally posted on Lands' End
I've bought Land's End pillows for years for the quality. This time I'm glad I read the reviews about the soft pillow being good for side sleepers. I now prefer the soft to the medium, and my husband, the back sleeper, is really happy with his new soft pillow.
Did you find this review helpful?

Really is soft.

3 out of 5 stars
- 4 months ago
originally posted on Lands' End
Skeptical at first about this pillow being soft as described, but after using it, was happy with my purchase. It compacts down by about half, but has not clumped up and is still soft. Bought another one to use in tandem when reading in bed. Is a little small for a queen size pillow case.
Did you find this review helpful?

Good quality

3 out of 5 stars
- 8 months ago
originally posted on Lands' End
I ordered the soft pillows based on reviews that it is too hard. I wish that I had ordered the firmer one, as I am a side sleeper and find this too soft. The pillow is of good quality and stayed plumped, but unfortunately it is not firm enough for us.
Did you find this review helpful?

(no review title)

5 out of 5 stars
- 9 months ago
originally posted on Lands' End
Wrote detailed review when I returned the first pillows I got. These are better for me, and we're loving them!
Did you find this review helpful?

Disappointed in Pillow

1 out of 5 stars
- 11 months ago
originally posted on Lands' End
Pillow was not as advertised. It was very firm not soft. I had to return.
1 reply from Customer Care team - 11 months ago
We are sorry to hear that this pillow did not meet your expectations. Your honest feedback is appreciated and has been forwarded on to the appropriate Merchant team for further review. We do consider customer feedback when making future product development decisions. Please feel free to chat with (Chat button is the question mark in upper right corner of landsend.com) or call 1-800-963-4816 to speak with one of our specialists if we can be of further assistance.
Did you find this review helpful?

Terrific and great value!

5 out of 5 stars
- 1 year ago
originally posted on Lands' End
I bought a few to replace old pillows and they are great. Ordered the soft based on other reviews (instead of firm) and they really are terrific. Glad to have them for guests and ourselves 😀.
Did you find this review helpful?

Soft and fluffy

5 out of 5 stars
- 1 year ago
originally posted on Lands' End
I bought two of these pillows and they are wonderful! Very soft and comfy, they fluff up nicely and keep their shape. I also bought the pillow protectors, they are very nice too!
Did you find this review helpful?

Perfect!

5 out of 5 stars
- 1 year ago
originally posted on Lands' End
I bought two last month. Put one on my bed and I think I have finally found the perfect pillow! I am a side sleeper and for years was told and read that I should use a medium or firm pillow. The only pillow I had that was comfortable was a Latex foam pillow that is now 22 years old a disintegrating. I would frequently wake up at night and flip/punch/ shake a pillow then try to fall back to sleep ( not!). This SOFT pillow is so comfortable! It's perfect! Hopefully, it will last a good long while. Don't take the " experts" a word , one really has to simply do trial and error. This side sleeper votes for soft!😊
Did you find this review helpful?

Fluffy

5 out of 5 stars
- 2 years ago
originally posted on Lands' End
Had to get new pillows when I realized how old my old ones were. When they arrived i was afraid they were too thick. They aren't. They are fluffy but they adapt and support beautifully.
Did you find this review helpful?

Perfect weight and lift.

5 out of 5 stars
silverman 336 - 3 years ago
originally posted on Lands' End
Husband wasn't happy that I threw out his old pillow, but was totally surprised that this one replaced it so easily!! Has been sleeping on it ever since w/a smile on his face. :)
Did you find this review helpful?

Loving my new pillow

5 out of 5 stars
sunngrrl - 3 years ago
originally posted on Lands' End
My very old "fake feather" pillow had finally become too flat. This new soft pureloft pillow is quite a bit fuller, but not so much that it hurts my neck. Side sleeper, fussy neck. Been using it a few weeks. Have not washed so can't report on how it wears or washes.
Did you find this review helpful?

Waaaaaay too stuffed with filling to be soft

3 out of 5 stars
- 4 years ago
originally posted on Lands' End
Not as labeled. I bought these pillows twice -- in both Medium and Soft. The medium was like a brick, stuffed, hard, impossible to sleep on without breaking my neck. So I reordered Soft and I'd call IT a medium by any definition. So . . . beware. They're about one level stiffer than you'd think they would be. Not good. I buy pillows elsewhere!!
Did you find this review helpful?

Happy

5 out of 5 stars
Creeker - 4 years ago
originally posted on Lands' End
The pillow is just the type and softness I wanted.
Did you find this review helpful?

Soft Pillow

4 out of 5 stars
HRB4 - 4 years ago
originally posted on Lands' End
Product as described, it does not provide quite the amount of support I was looking for, but otherwise I am pleased with the product.
Did you find this review helpful?

Nice pillow

4 out of 5 stars
- 4 years ago
originally posted on Lands' End
Purchased low loft and it is nice for a stomach sleeper.
Did you find this review helpful?

Too soft

3 out of 5 stars
Chickey - 4 years ago
originally posted on Lands' End
Nice quality, and size, but too soft for me and my husband.
Did you find this review helpful?

Nice but not enough filling

1 out of 5 stars
Kenora - 4 years ago
originally posted on Lands' End
I have bought many many things from Lands End and have always been 110% satisfied until now! These pillows feel wonderful except after a couple weeks when you lay on them all the filling goes to the ends and nothing is left in the middle. It’s like the case is too big or not enough stuffing.
Did you find this review helpful?

Wonderful pillows

5 out of 5 stars
Gramma J - 4 years ago
originally posted on Lands' End
These are the nicest pillows I have ever had! Support my head, not too soft or too fat. I love them!
Did you find this review helpful?

So So

2 out of 5 stars
- 5 years ago
originally posted on Lands' End
Buying a pillow online is hit-or-miss. In this case, I didn’t like the pillow. They key to pillows is 1) the stuffing (goose down, microfiber, etc.); and 2) whether they include a cover. I am using this pillow as a seat cushion.
Did you find this review helpful?

Fluffy pillow

4 out of 5 stars
- 5 years ago
originally posted on Lands' End
It’s a little fuller than a soft pillow. I think it will flatten with use.
Did you find this review helpful?

Get top deals, latest trends, and more.

Privacy policy

Footer

About Us

About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

Help

Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member Services

Stores

Find a StoreClinicPharmacyOpticalMore In-Store Services

Services

Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy