$12.99 when purchased online
Target Online store #3991
About this item
Highlights
- 1% Maxi-Lip™-- clinically proven to increase lip volume after 4 weeks of daily use
- Infused with mango seed butter + apricot, pomegranate, & Kalahari melon oils
- 100% felt lips were hydrated, nourished & instantly smoother*
- 100% saw a clinically measured increase in lip moisture after 1 application*
- 93% felt all-day hydration & saw smoother looking lips over time*
- *Based on consumer perception survey & clinical testing
- Vegan, cruelty-free & made in Korea
Description
Turn shine & volume all the way up! Milani Keep It Full Glossy Plumping Balm is the ultimate 3-in-1 multi-tasker delivering glossy shine, balm-like comfort & a plumped up pout both immediately and over time. Made with volumizing Maxi-Lip™, mango seed butter & a hydrating blend of apricot, pomegranate and Kalahari melon oils, this creamy formula glides on smoothly coating lips with a subtle cooling sensation while comfortably plumping. After just 4 weeks of daily use, Keep It Full Glossy Plumping Balm is clinically proven to deliver increased lip volume. Choose from 12 universally flattering shades - or stash them all. You know you want to.
Suggested Age: 13 Years and Up
Health Facts: Vegan
Color Finish: Gloss
Color Palette: Medium Tones
Product Form: Stick
Sustainability Claims: Cruelty-Free
Beauty Purpose: Plumping, Moisturizing
Net weight: .07 Ounces
TCIN: 92173620
UPC: 717489003209
Item Number (DPCI): 052-00-9445
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
diisostearyl malate, polyglyceryl-2 triisostearate, bis-behenyl/isostearyl/phytosteryl dimer dilinoleyl dimer dilinoleate, hydrogenated polyisobutene, microcrystalline wax/cera microcristallina/cire microcristalline, hydrogenated castor oil, synthetic wax, methyl lactate, punica granatum seed oil, mangifera indica (mango) seed butter, prunus armeniaca (apricot) kernel oil, citrullus lanatus (watermelon) seed oil, palmitoyl tripeptide-1, ethylhexyl palmitate, tribehenin, sorbitan isostearate, synthetic fluorphlogopite, lactic acid, dehydroacetic acid, rosin, barium sulfate, titanium dioxide (ci 77891), iron oxides (ci 77491, ci 77492, ci 77499), red 7 lake (ci 15850).
Shipping details
Estimated ship dimensions: 0.5 inches length x 0.5 inches width x 4.57 inches height
Estimated ship weight: 0.001 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This lip product offers a delightful combination of hydration, color, and a subtle plumping effect, making it a versatile addition to any makeup routine. Guests appreciate its creamy texture, beautiful shades, and sleek packaging, which allows for easy application on the go. While some noted the plumping effect could be more pronounced, the overall comfort and glossiness make it a favorite for everyday wear. It's an affordable option that delivers quality results, perfect for enhancing natural beauty.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 195 reviews
Best Balm I Have Discovered
5 out of 5 stars
Ann H. - 27 days ago
originally posted on Milani
Best product ever!!!!I discovered this by accident a few months ago and now it is my favorite lip product. I am very fair, but my favorite color is jam, as it can be applied either lightly or heavily for a richer look. It is never too opaque or dark, no matter how much you apply. It makes the lips feel amazing as it lends a cooling effect to dry parched lips.
Love the feel of this lippie!!!
4 out of 5 stars
chicsavvy_8869 - 1 month ago
originally posted on influenster.com
[This review was collected as part of a promotion.] A very soft, creamy and pigmented lippie! I got the color Jam Mauve and its a little too dark for me but I'm going to order one in a lighter color. The plumping effect is light and feels cooling.
Plumpworthy lips that speak for themselves!
5 out of 5 stars
Nontoxicglitters - 2 months ago
originally posted on Milani
What a beautiful lip balm! I bought this in the shade Hazel and Moi and they are both absolutely gorgeous. Feel so hydrating on the lips when I apply, but also makes my lips look fuller and plumper. No stinging! I LOVE that over time the ingredients in these makes your lips look softer, fuller and more plumper. That was my main reason for purchasing because I do not want lip fillers and prefer natural aging. I am 36 years old and these are perfect for me; they are sleek and slender and I can throw them in my makeup bag, my purse, my small Gucci or my gym bag for a touch up. I just low how the application looks initially though; such a beautiful gloss finish. Milani kills the lip game and of course, you can’t beat the price point. Love you Milani for affordable AND luxury cosmetics!
Beautiful
5 out of 5 stars
kilmartin98_2410 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This lip balm is so soft and smooth on lips and not sticky at all which I love, the pigment is great and provides a beautiful tint to lips and this is my new go to!
Love
4 out of 5 stars
selenar15_5745 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Love the scent and texture of it and the packaging and effectiveness is amazing too so is the price of it love the way it feels on my lips and the way it looks
Really like it
4 out of 5 stars
jessicachilders1d33_6862 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is advertised as a lip plumbing balm with color. I love that it’s a clicker pen like a similar brand and it feels so nice! It definitely moisturizes the lips like a balm and gives them a nice full look. I wouldn’t say it gives a huge plump though. The color is minimal for me and there isn’t much shine like a gloss. I really like it!
Glossy effect on your lips
5 out of 5 stars
aledaetz_2128 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love how glossy looks my lips with this glow and the color is very soft on my lips and looks very natural. Texture is very creamy and easy to apply. Love it
Love this
5 out of 5 stars
candycane93_5286 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Love this very close to the tarte one but not exactly as good as tarte. The color is beautiful of course the price is great!! The texture isn’t sticky and well it’s an all around good product!
Love it
5 out of 5 stars
nataliab146_8495 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Nice glossy plumping balm. I like the packaging, so easy to use. It has a great texture and makes your lips look so nice. I like it very much and will definitely buy more. Give it a try!!!
Works
5 out of 5 stars
kristinm198_4227 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The packaging is cute and light. The scent isn't strong and the texture is smooth. It works for a nice quick look when you want something subtle.!
The perfect shade for the holidays 🥰
5 out of 5 stars
alorista_3282 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I recieved this product in exchange for a review from Influenster. Firstly, this product took a little bit of time to figure out. There's q clicker at the bottom that you use to push up the product and it goes up slowly everytime you turn it. You shouldn't need anymore than 2 clicks each time you use it otherwise you're essentially wasting the product. I did like the shimmer look and it did slightly plump my lips. It lasts for about an 1 ½ to 2 hours for me. While it does transfer the color stain does last a little while. I would highly recommend this if you're looking for more of a jelly look with a prominent color to your lips than what a lip gloss without much pigment or plumping can offer :).
Great color and packaging
4 out of 5 stars
cierraw27_1338 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This lippie has a beautiful color and lasts at least several hours. I enjoy the twist up packaging, and it doesn’t leak or get messy with use. It doesn’t go on a bit sticky, but it doesn’t have a strong scent. Definitely worth the price!
love
5 out of 5 stars
briannab230_4834 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] i really like this gloss! it has that plumping affect but doesnt have that tingle intense feeling. the color was super pretty but not super pigmented.
Great
5 out of 5 stars
talico_7340 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is such a gorgeous color! It’s so easy to apply and it blends well. I like lining my lips first then going over with this. I definitely will look into other cones!
Go to plumper
4 out of 5 stars
lilaat_8947 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] A must-try for anyone who loves glossy, hydrated lips with a subtle plumping effect. The packaging is very sleek and modern. It has peppermint oil which is a natural plumping agent. Very affordable.
Classic color
5 out of 5 stars
lismarieg4_2933 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I liked that this color is subtle and classic that can go with any outfit. It’s also perfect for a day and a night look. It goes on creamy and you don’t need to apply more than twice around to get the desired look.
I love!
5 out of 5 stars
haileyd81_9062 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love this lip product! It almost feels like chapstick. It’s very moisturizing with the perfect pop of color! It has a really subtle smell to it.
will try another color of it
5 out of 5 stars
phuongn88_5790 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] its in plastic package with nice scent and good texture. Not too dry my lips i just need apply once and spread over my lips as color i want. Really like it and spend money for more color
My new go to lip product!
5 out of 5 stars
cindersbaby_3833 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I did not expect to like this product as much as I do! It feels so nice on the lips, very hydrating, but you can feel a slight tingle from the plumper. It adds just enough color to the lips as well. This will be a new staple in my makeup routine.
Plump 🫰🏼
4 out of 5 stars
blai_4499 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I've been using this Plumping Balm for a few weeks now, and overall I'm quite satisfied with it. First of all, I love the texture; it’s very smooth and glides easily over the lips. It doesn’t feel sticky at all, which is a big plus for me since I hate that sensation. The shine it provides is really nice and natural, making it perfect for everyday wear. Plus, the "plump" effect is subtle yet effective; my lips look a bit fuller without the discomfort that sometimes comes with other products like this. As for the scent, it has a light sweet touch that isn’t overwhelming. However, my only complaint would be that the longevity isn’t as long as I would like; after eating or drinking something, I need to reapply it. But despite that, I would definitely recommend it if you’re looking for a lip balm that offers hydration and a bit of volume.