$3.49 when purchased online
Target Online store #3991
About this item
Highlights
- Thoughtfully made with 10 ingredients or less
- Gently cleanses and replenishes moisture for soft, healthy shine
- Free of sulfated surfactants
- Paraben-free, silicone-free and dye-free
- Vegan and cruelty-free
- Infused with a warm and sweet Coconut & Vanilla scent
Description
We’re bottling simple and effective ingredients for your beautiful locks. Native Coconut & Vanilla Sulfate-Free Shampoo uses just 10 thoughtful ingredients that let you say bye to dry. This coconut shampoo gently cleanses and replenishes moisture, leaving soft healthy shine. Like all Native hair care products, it’s free of sulfates, parabens, silicone, and dye, and it’s vegan and cruelty-free. Lather, sing, rinse, and repeat for happy, hydrated hair. Life’s complicated enough, your hair care doesn’t have to be.
Scent: Coconut, Vanilla
Hair Type: All Hair Types
Trial/Mini/Travel Size: Yes
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Beauty Purpose: Moisturizing, Basic Cleansing
Net weight: 3 fl oz (US)
Features: Lightweight
TCIN: 89526116
UPC: 812154033922
Item Number (DPCI): 063-03-0006
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water, lauramidopropyl betaine, sodium cocoyl isethionate, sodium lauroyl sarcosinate, sodium citrate, citric acid, fragrance, sodium benzoate, sodium salicylate, polyquaternium-10
Shipping details
Estimated ship dimensions: 1.035 inches length x 1.957 inches width x 4.173 inches height
Estimated ship weight: 0.25 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This shampoo has garnered mixed feedback from guests, with many praising its delightful scent and moisturizing properties. However, several guests reported issues such as greasiness, hair loss, and scalp irritation. While some found it effective for their hair type, others experienced negative effects, leading to a lack of overall satisfaction. Guests recommend trying it cautiously, especially if you have dry or damaged hair, as results may vary significantly.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0 out of 5 stars with 2250 reviews
33% would recommend
434 recommendations
Good stuff
5 out of 5 stars
Thumbs up graphic, would recommend
Sum1984 - 10 days ago, Verified purchaser
This product is good.it was on sale
Great shampoo
5 out of 5 stars
Thumbs up graphic, would recommend
Monica - 17 days ago, Verified purchaser
A very good shampoo. The scent is lovely, but it doesn't last very long. At first, I used two pumps, but my hair felt wet and stiff. I realized I should only use one. It leaves your hair soft and beautiful. I've used the berries one before, and I think I like that scent better. I recommend it.
Stay away from this shampoo
1 out of 5 stars
Thumbs down graphic, would not recommend
Tanya - 19 days ago, Verified purchaser
Leaves a oily feel after washing and does not make your hair feel soft or clean. Also irritated my scalp.
1 reply from Native Team team - 10 days ago
Hi Tanya, Thanks for taking the time to leave your review. We're so sorry to hear about what happened! We appreciate your input, as we rely on consumer feedback like yours to improve our products. That being said, this isn't the experience we want you to have, and we'd like to learn more. Please email us through the Contact Us page on our website, Nativecos.com so that we can assist you further. -Native
Good shampoo
5 out of 5 stars
Thumbs up graphic, would recommend
stephanie - 21 days ago, Verified purchaser
My teenage son loves this brand and scent
Possible changes formula?
1 out of 5 stars
Thumbs down graphic, would not recommend
Ruthan - 22 days ago, Verified purchaser
For some reason this batch smelt funky
1 reply from Native Team team - 10 days ago
Hi Ruthan, Thanks for taking the time to leave your review. We're so sorry to hear about what happened! We appreciate your input, as we rely on consumer feedback like yours to improve our products. That being said, this isn't the experience we want you to have, and we'd like to learn more. Please email us through the Contact Us page on our website, Nativecos.com so that we can assist you further. -Native
Beautiful hair
5 out of 5 stars
Thumbs up graphic, would recommend
Full of body - 23 days ago, Verified purchaser
I love this product, leaving my hair very soft
Love it
5 out of 5 stars
Thumbs up graphic, would recommend
andriyasdf - 27 days ago
Love the smell and leaves my thin hair feeling soft and voluminous
Good for Oily scalp too
5 out of 5 stars
Thumbs up graphic, would recommend
Hirokoppe - 1 month ago, Verified purchaser
I was little skeptical about this shampoo but turn out to be good! I have oily scalp and usually have to wash twice to feel clean. This shampoo is thick and be able to wash just once.
Great smelling
4 out of 5 stars
Thumbs up graphic, would recommend
Katie L - 1 month ago, Verified purchaser
Love the smell - not too overpowering. Wish it would suds up a tiny bit more but overall a good clean brand for a decent price.
Hair loss
1 out of 5 stars
Thumbs down graphic, would not recommend
Jack N - 2 months ago
Hair thinning! I used this for about a year and over time felt like my hair was thinning on top and it just kept getting worse, turns out this is a common occurrence. Also left a weird greasy residue.
1 reply from Native Team team - 1 month ago
Hi Jack, Thanks for taking the time to leave your review. We're so sorry to hear about what happened! We appreciate your input, as we rely on consumer feedback like yours to improve our products. That being said, this isn't the experience we want you to have, and we'd like to learn more. Please email us through the Contact Us page on our website, Nativecos.com so that we can assist you further. -Native
Native coconut shampoo
5 out of 5 stars
Thumbs up graphic, would recommend
Andy B - 2 months ago, Verified purchaser
Great Shampoo I have psoriasis and had some burning patches in my hair with the moisturizer after a few washes the red patches was gone.
Good product
5 out of 5 stars
Thumbs up graphic, would recommend
Xosamxo - 3 months ago, Verified purchaser
I’m not sure why all the bad reviews. But native products make my hair feel very clean plus I love the clean ingredients. Only thing I’ll say is I wish it was a bit more moisturizing.
Too greasy
2 out of 5 stars
Thumbs down graphic, would not recommend
Kb - 3 months ago, Verified purchaser
Leaves your hair super greasy. Wouldn’t recommend. It smells great but you need to shower again after a day.
1 reply from Native Team team - 3 months ago
Hi KB, thanks for taking the time to leave your review. We're so sorry to hear about what happened! We appreciate your input, as we rely on consumer feedback like yours to improve our products. That being said, this isn't the experience we want you to have, and we'd like to learn more. Please email us through the Contact Us page on our website, Nativecos.com, so that we can assist you further.
Strong Vanilla Smell
4 out of 5 stars
Thumbs up graphic, would recommend
SuperNova - 3 months ago, Verified purchaser
Overall I really like this shampoo only gave it 4stars do to the vanilla sent being to strong
Used and loved for years.
5 out of 5 stars
Thumbs up graphic, would recommend
Schuyler - 3 months ago, Verified purchaser
Surprised by the negative reviews. I’ve used this on my daughter’s hair for years and her hair is moisturized, thick, and shiny. It’s sulfate free so sometimes we do have to shampoo twice but I feel so much better using this product on my daughter than others that have parabens and phthalates.
Heavy
1 out of 5 stars
Thumbs down graphic, would not recommend
DK - 3 months ago, Verified purchaser
Made my hair heavy and greasy. Did not feel soft or clean. Smell did not last.
1 reply from Native Team team - 3 months ago
Hi DK, Thanks for taking the time to leave your review, we're so sorry to hear about what happened! We appreciate your input as we rely on consumer feedback like yours to improve our products. That being said, this isn't the experience we want you to have, and we'd like to learn more. Please email us through the Contact Us page on our website, Nativecos.com, so we can assist you further.
Native count your days
1 out of 5 stars
Thumbs down graphic, would not recommend
Chey - 4 months ago, Verified purchaser
This is the worst shampoo I have ever used and I mean EVER. This smells like a discount bin car air fresher. I bought through target pick up so I didn’t smell it before purchase but I thought hmmm… coconut and vanilla come on how could someone mess that up? Big mistake. Now listen I have dry skin, hair and nails just to set up how bad this is.. I have greasy hair after like one day. Also this “shampoo” if you can even call it that leaves the hair very heavy like it feels likes you have products in after a wash. Do not buy this junk unless you want stinky greasy hair.
1 reply from Native Team team - 4 months ago
Hi Chey, Thanks for taking the time to leave your review, we're so sorry to hear about what happened! We appreciate your input as we rely on consumer feedback like yours to improve our products. That being said, this isn't the experience we want you to have, and we'd like to learn more. Please email us through the Contact Us page on our website, Nativecos.com, so we can assist you further.
Horrible shampoo and company
1 out of 5 stars
Thumbs down graphic, would not recommend
Niki - 4 months ago, Verified purchaser
This shampoo burned my scalp and caused my hair to fall out and after googling a lot of other people had the same problem with this product I would stay away from this brand altogether there is also a lawsuit for lying about ingredients!
1 reply from Native Team team - 3 months ago
Hi Niki, Thanks for taking the time to leave your review, we're so sorry to hear about what happened! We appreciate your input as we rely on consumer feedback like yours to improve our products. That being said, this isn't the experience we want you to have, and we'd like to learn more. Please email us through the Contact Us page on our website, Nativecos.com, so we can assist you further.
Don't buy
1 out of 5 stars
Thumbs down graphic, would not recommend
Sierra - 4 months ago
Made my hair fall out and made it super greasy.
1 reply from Native Team team - 4 months ago
Hi Sierra, Thanks for taking the time to leave your review, we're so sorry to hear about what happened! We appreciate your input as we rely on consumer feedback like yours to improve our products. That being said, this isn't the experience we want you to have, and we'd like to learn more. Please email us through the Contact Us page on our website, Nativecos.com, so we can assist you further.
native deception
1 out of 5 stars
Thumbs down graphic, would not recommend
samarie24 - 4 months ago
probably one of the worst hair products ive ever used. ive been using this shampoo (and their conditioner) for 6+ months and caused my acne/dermatitis (red painful patches of bumps all around my hairline, dry flakey scalp, and ive lost so much hair while using this. my hair is visibly thinner. the only pro to this that they smell great so, alas i wouldn’t recommend their products.
1 reply from Native Team team - 4 months ago
Thanks for taking the time to leave your review, we're so sorry to hear about what happened! We appreciate your input as we rely on consumer feedback like yours to improve our products. That being said, this isn't the experience we want you to have, and we'd like to learn more. Please send us an email through our Contact Us page on our website, Nativecos.com, so we can assist further.