$3.69 when purchased online
Target Online store #3991
About this item
Highlights
- You'll get one 20 oz loaf of Nature's Own Butterbread
- Soft white bread with subtle butter flavor baked into every slice
- No artificial preservatives, colors or flavors, and no high fructose corn syrup
- Upgrade your lunch with a homemade sandwich on butter bread
- Pile on the goodness with Nature's Own sliced sandwich breads, buns and rolls
- For the most accurate and updated ingredient info, always check the ingredients label on the actual product
- Manufactured on shared equipment that also processes products containing sesame; May contain sesame
Description
If you love the warm, homemade taste of buttered bread, you'll be a fan of Nature's Own® Butterbread. Enjoy the subtle butter flavor baked into every slice. This loaf of white bread contains no artificial preservatives, colors or flavors and no high fructose corn syrup. Nature's Own Butterbread is a low-fat food and the perfect sliced bread option for sandwich and toast recipes. You'll be amazed at how great your favorite sandwich tastes with Nature's Own Butterbread. Melt a couple slices of cheddar for a delicious grilled cheese or make it the base of a decadent French toast breakfast. Pile on the goodness and bring everyone together with Nature's Own breads, buns and rolls.
At Nature's Own, we believe that anything worth doing is worth doing right. It's a standard applied to each and every product that makes its way out of Nature's Own bakeries. Choose from a variety of bread flavors and styles to fit whatever sandwich you have in mind. As America's #1 selling loaf bread brand*, Nature's Own maintains the freshness and softness that makes it a family favorite bread with no artificial preservatives, colors or flavors, and no high fructose corn syrup. Goodness is in our nature.
*Source: Circana Syndicated Data for the total U.S. latest 52 weeks ending 08.11.2024
At Nature's Own, we believe that anything worth doing is worth doing right. It's a standard applied to each and every product that makes its way out of Nature's Own bakeries. Choose from a variety of bread flavors and styles to fit whatever sandwich you have in mind. As America's #1 selling loaf bread brand*, Nature's Own maintains the freshness and softness that makes it a family favorite bread with no artificial preservatives, colors or flavors, and no high fructose corn syrup. Goodness is in our nature.
*Source: Circana Syndicated Data for the total U.S. latest 52 weeks ending 08.11.2024
Serving Size: 1 slice
Serving Per Container: 22
Amount 1 Slice (26g/0.9oz):
Calories: 70
% Daily Value*
Total Fat 0.5grm1%
Saturated Fat 0grm0%
Trans Fat 0grm0%
Polyunsaturated Fat 0grm0%
Monounsaturated Fat 0grm0%
Cholesterol 0mg0%
Sodium 100mg4%
Total Carbohydrate 14grm5%
Dietary Fiber 0grm0%
Total Sugars 2grm0%
Added Sugars 2grm4%
Protein 2grm0%
Vitamin D 0mcg0%
Calcium 70mg6%
Iron 1.1mg6%
Potassium 30mg0%
Thiamin 0.16mg15%
Riboflavin 0.1mg8%
Niacin 1.3mg8%
Folate DFE 70mcg20%
Folic Acid 40mcg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
unbleached enriched flour (wheat flour, malted barley flour, niacin, reduced iron, thiamin mononitrate, riboflavin, folic acid), water, sugar, yeast, contains 2% or less of each of the following: butter* (made from milk), cultured wheat flour, wheat gluten, salt, calcium sulfate, mono calcium phosphate, vinegar, enzymes, ascorbic acid, soy lecithin. * a trivial source of cholesterol. 1227-071624.
Allergens & Warnings:
Contains: wheat, soy, milk. Manufactured on shared equipment that also processes products containing sesame. May contain sesame.Contains: Barley, Soy, Milk, Wheat
May Contain: Sesame
Features: No High Fructose Corn Syrup, No Artificial Flavors, No Artificial Colors
State of Readiness: Ready to Eat
Form: Loaf
Package Quantity: 1
Net weight: 20 Ounces
TCIN: 13151711
UPC: 072250049191
Item Number (DPCI): 261-01-1202
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 14.5 inches length x 4.5 inches width x 4.25 inches height
Estimated ship weight: 1.25 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
Q: Is the bread kosher or vegan?
submitted by Talsad - 1 month ago
A: Thank you for contacting us. Please visit https://www.naturesownbread.com/contact for more information.
submitted byNature's Own Bread team - 1 month agoBrand expert
Q: Expiry date of the product?
submitted by Suhan - 8 months ago
A: Thank you for reaching out. Please contact us at https://www.naturesownbread.com/contact and one our team members will be happy to help you.
submitted byNature's Own Bread team - 5 months agoBrand expert
Q: How much sodium per slice
submitted by grammyK - 11 months ago
A: Thank you for reaching out. Please contact us at https://www.naturesownbread.com/contact and one our team members will be happy to help you.
submitted byNature's Own Bread team - 5 months agoBrand expert
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Summary of reviews
Nature's Own Butterbread has been a staple for many guests, praised for its soft texture and buttery taste, making it ideal for sandwiches and toast. However, recent changes in size, texture, and freshness have led to disappointment among loyal guests. The bread is now often described as dry, with a harder crust and smaller slices, prompting some to seek alternatives. Despite these concerns, the bread's flavor remains a highlight for some.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 2323 reviews
quality: 3.81 out of 5
taste: 3.94 out of 5
value: 3.61 out of 5
71% would recommend
35 recommendations
Nature's own butterbread
1 out of 5 stars
Robin - 13 days ago
originally posted on naturesownbread
Have used for long time but not sure what they have changed. My bread is no longer fresh when purchased. And yes it is still in date
1 reply from Nature's Own team - 6 days ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Not my butterbread anymore
1 out of 5 stars
JeeBee - 26 days ago
originally posted on naturesownbread
Shocked at the obvious changes made in recipe from original taste and texture. I cannot eat another bite. So seriously sad and disappointed. A loaf of garbage; as if I were eating styrofoam compared to the heavenly bread it used to be. No one will continue buying this if it isn't reversed to the former recipe. All the once great foods are disappearing over time, including Butterbread. You were once the best!
1 reply from Nature's Own team - 24 days ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Not soft
2 out of 5 stars
Nita - 2 months ago
originally posted on naturesownbread
This bread wasn't soft and it was very tasteless. Don't waste your money just get the store brand. They did the same thing Bunny and Wonder brand did. Cut quality for profit!
1 reply from Nature's Own team - 1 month ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Why the change?
1 out of 5 stars
Wayne - 2 months ago
originally posted on naturesownbread
We have been eating nature’s own butter bread for several decades now. In the last few weeks, we have noticed a dramatic change in the bread. It is no longer shaped in a sandwich size, it is not fresh, and the texture is different. We thought perhaps we had gotten defective loaves, but apparently that’s not the case. I assume you did market research, but this is not bread that we will continue to buy. It has been a great run. I hate to see it end.
1 reply from Nature's Own team - 1 month ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Moldy bread.
1 out of 5 stars
Thumbs down graphic, would not recommend
Screen name - 2 months ago, Verified purchaser
I placed and picked up the bread on Feb 18th. The expiration date was Feb 17th AND it had mold on it.
1 reply from Nature's Own Bread team team - 2 months ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Natures Own Butter Bread
1 out of 5 stars
Fran - 2 months ago
originally posted on naturesownbread
I have been buying this bread for the last couple of months. I’m noticing a difference. The bread is dry full of ear holes. The texture is different. You’ve done something with the recipe and the ingredients doesn’t last long either. I will not be buying it again. I’m gonna give Sara Lee butter bread, a try. Hopefully, you’ll listen to all these reviews and bring this bread back to the Quality. It was before you changed it.
1 reply from Nature's Own team - 2 months ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Used to be my favorite but the last couple loaves
3 out of 5 stars
PS - 2 months ago
originally posted on naturesownbread
The last couple loaves have not been the same they've definitely cheapened up the recipe. Lots of air bubbles bread feels a different consistency.
1 reply from Nature's Own team - 2 months ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Holes in bread
3 out of 5 stars
Art - 3 months ago
originally posted on naturesownbread
Just one question. Can you people EVER make a loaf of bread without HOLES in each slice?
1 reply from Nature's Own team - 3 months ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Not Sure What Happened
2 out of 5 stars
Eddie G. - 3 months ago
originally posted on naturesownbread
I’ve exclusively purchased Nature’s Own Butter Bread for my family for years. Something changed recently and it’s almost always stale straight out of a brand new bag. Something changed recently even mold within a day of opening. With a family of five kids, we go through a loaf of bread every other day and all of the kids have noticed a decline in quality too. Please figure out what changed and revert back!
1 reply from Nature's Own team - 3 months ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Bread now Smells Burned_ Looks Burned
1 out of 5 stars
Disappointed - 3 months ago
originally posted on naturesownbread
I have purchased NO butter bread for many years but as of a couple years ago the bread looks dark, Burned and instead of the wonderful buttery scent from before all the bread smells Burned. It no longer looks anything like your photo. Instead see my photo....All Burned perhaps I should say overcooked because it's also dry. I only select the best dates yet the bread smells Burned, it's dark and dry regardless of the date.It is nasty and disappointing.
1 reply from Nature's Own team - 3 months ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Complete Reversal In Quality
2 out of 5 stars
Jim - 3 months ago
originally posted on naturesownbread
I have purchased Natures Own Butterbread for at least 10 years. The last few months y'all must have changed something in the process of making this bread. It has gone from the supreme bread on the market to among the worst. It now tastes half stale and crusty. I'm really sorry to see this happen to Natures Own. I am now in search of a new bread to purchase.
1 reply from Nature's Own team - 3 months ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Nature's own butter bread
5 out of 5 stars
Thumbs up graphic, would recommend
Hooch - 4 months ago, Verified purchaser
REALLY flavorful, great for grilled cheese or hot ham n cheese sandwiches, and Target has better prices then the grocery stores where I live!!!
Damaged bread due to bad loading by Target Rep
1 out of 5 stars
Crushed Bread - 4 months ago, Verified purchaser
When the Target representative loaded in my car, she put heavy stuff on top of it and crushed my bread
1 reply from Nature's Own Bread team team - 4 months ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Changed
3 out of 5 stars
Granny - 5 months ago
originally posted on naturesownbread
I used to buy this bread all the time. It was great. Best tasting bread around. But a couple years back or so they have had to change something or someway that the bread is produced. It feel soft to the touch in the grocery store when you gently squeeze the Loaf but when you get it home and pull some of the bread out it has a stale crust like feeling / texture to the bread even though it is soft to the squeeze touch. Please return to a previous procedure so that the bread does not have this dry crust like texture.
1 reply from Nature's Own team - 5 months ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Save your money.
1 out of 5 stars
Thumbs down graphic, would not recommend
- 5 months ago, Verified purchaser
This bread was terrible. It was dry and stale even though it was prior to the expiration date. Went out to the birds.
1 reply from Nature's Own Bread team team - 4 months ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
All depends and lately not good
2 out of 5 stars
Louie - 6 months ago
originally posted on naturesownbread
I used to love this bread, only bread I ate, but then, it used to come not baked so long with a light white top. However now I have to scour the earth to come across such a batch because it is ALL dark and way too brown and the bread taste almost like it's stale! Trust me when I tell you the difference is night and day. If the bread looks dark and brown it is nothing compared to the ones that are light and those last forever and stay soft. I don't know why there can't be some consistency with the oven, you would think in today's world there is a way to cook the bread the same way, every single time. But NOPE! It's flip a coin
1 reply from Nature's Own team - 6 months ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Dry bread
1 out of 5 stars
Twin49 - 6 months ago
originally posted on naturesownbread
What happened to our Butter bread ? All of a sudden it is dry ,coarse and dark crust . Smells funny when I open the bag. I love the butter bread and last two weeks when I bought it has been toast dry . Very costly to not be good . It will usually stay fresh for three weeks .
1 reply from Nature's Own team - 6 months ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
No Seed Oils!
4 out of 5 stars
Atti - 6 months ago
originally posted on naturesownbread
Only bread I can find with no toxic seed oils (Canola, Soy, Cottonseed, Peanut, etc.). It would be nice if you expanded that to your hot dog and hamburger buns.
Loaf sizes have gotten smaller
1 out of 5 stars
Jim - 6 months ago
originally posted on naturesownbread
The past few loaves of bread I have bought are considerably smaller. My kids like their bread without crust so I bought one of those gadgets that you press down on the bread to remove the crust. In the past, the cutter would fit inside a slice. Now the slices are way smaller than the cutter. I really like the bread but I will be switching brands to a brand with a bigger loaf size.
1 reply from Nature's Own team - 6 months ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.
Very dry bread
1 out of 5 stars
Dmt - 6 months ago
originally posted on naturesownbread
We've been using this bread for a long time. Something has changed in the last few months. Every loaf is dried out when we open it. We always check the date on it, but they are dried out. Very disappointed, so we are changing to something else.
1 reply from Nature's Own team - 6 months ago
We appreciate you contacting us about your experience with our Nature's Own bread and we’re sorry you were disappointed. Quality is one of our top priorities and we have high quality standards, so when something we bake does not meet a consumer's expectations, we take it seriously. Please visit https://www.naturesownbread.com/contact and correspond based on your product quality.