Non-Obvious Thinking - by Rohit Bhargava & Ben DuPont (Hardcover)

Book Synopsis

INSPIRED BY THE #1 WSJ BESTSELLING NON-OBVIOUS SERIES!

"Breakthrough!" ―Tony Robbins, #1 NY Times Bestselling Author

"Must read!" ―Sal Khan, Founder & CEO of Khan Academy

"Eye-opening!" ―Dorie Clark, Bestselling author of the Long Game

"Delightful." ―Adam Grant, #1 NY Times Bestselling author

Shift Your Perspective. Be More Non-Obvious.

In Non-Obvious Thinking, bestselling futurist Rohit Bhargava and pioneering venture capitalist, Ben duPont come together to offer a concise four step method to think bigger.

From the termite mounds of Zimbabwe to an undiscovered Australian island that seemingly disappeared overnight, this book blends fascinating stories with highly actionable daily lessons. This is not an intimidating theory-filled business book. It's a digestible roadmap to being more observant and unlocking the potential of your best ideas.

Learn how to:

• Create space for new ideas and thinking.
• Uncover insights by training your powers of observation.
• Hone your focus to isolate the details that matter most.
• Define a twist to make your thinking original and unique.

These are the four components of the SIFT framework- a groundbreaking method designed to unlock your creative potential in four simple steps. Whether you're dreaming of entrepreneurial success, seeking creative inspiration, or simply aiming to break free from conventional thought, Non-Obvious Thinking will help you learn to see what others miss.

The world needs more non-obvious thinkers. This book is your guide to becoming one yourself.

Review Quotes

"A delightful guide to questioning old assumptions and seeing new possibilities."―Adam Grant, #1 New York Times bestselling author ofTHINK AGAIN andHIDDEN POTENTIAL

"The
non-obvious way fuels breakthrough thinking!" ―Tony
Robbins, #1 New York Times Bestselling Author

"Any
big leaps or innovations in society come from non-obvious thinking. This is a
must-read for anyone looking to make these types of leaps for themselves or
society." ―Sal
Khan, Founder & CEO of Khan Academy

"In
an age of echo chambers and confirmation bias, this book will open your eyes,
uncork your brain, and inspire you to think bigger." ―Daniel
H. Pink, #1 New York Times bestselling author of DRIVE,
A WHOLE NEW MIND, and THE
POWER OF REGRET

"I
have attended several of Ben duPont's Non-Obvious dinners. I have experienced
the enjoyment of bringing some naturally curious individuals together for
conversation to explore non-obvious ways of thinking about the world ahead.
Discovery the possibilities of Non-Obvious Thinking." ―John
Sculley, Entrepreneur and former CEO of Apple

"Don't
settle for being Captain Obvious! If you have ever wondered how to see, create,
and think better and differently, Non-Obvious Thinking is
the motivation and handbook you've been looking for. And it's as fun to read as
it is actionable!" ―Dolly Chugh, NYU Stern Professor
& Bestselling Author

"Rohit
and Ben deliver an engaging set of stories relevant to anyone trying to
challenge the obvious. It's instructive and amazingly thought provoking." ―Chris
Gheysens, Chairman & CEO of Wawa, Inc.

"A
fascinating, eye-opening read to help you take a longer view of the world.
Through riveting stories and quick takeaways, Rohit and Ben brilliantly show us
how to open our thinking and truly embrace the non-obvious." ―Dorie
Clark, Bestselling author of The
Long Game