$11.99 when purchased online
Target Online store #3991
About this item
Highlights
- Accepted by the National Eczema Association
- Delivers extra gentle performance aided by oat extract
- Best for all hair types, especially dry scalps
- Fragrance-free
- Dermatologist tested
- Clean, cruelty-free, vegan
- Bottle + cap made from over 40% recycled plastic
- Woman owned + operated
Description
Treat your tresses without compromising your skin. This salon-grade shampoo performs without causing irritation to sensitive or eczema-prone skin. Fortified with amino acids and oat extract, this nourishing formula adds shine, improves manageability and helps prevent damage. Lather up with confidence and enjoy a wash well done.
Packaging contains >30% recycled content.
Hair Type: All Hair Types
Product Form: Liquid
Sustainability Claims: Plant-Based, Cruelty-Free, Not Tested on Animals, Recyclable, Contains Recycled Content
Beauty Purpose: Basic Cleansing
Net weight: 13 fl oz (US)
Features: Dermatologist Tested
TCIN: 80109238
UPC: 850012507192
Item Number (DPCI): 063-00-7882
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water, sodium lauroyl methyl isethionate, cocamidopropyl betaine, propanediol, acrylates crosspolymer-4, cocamidopropyl hydroxysultaine, glycerin, aminomethyl propanol, glycol distearate, aloe barbadensis leaf juice, avena sativa (oat) kernel extract, amaranthus caudatus seed extract, hydrolyzed rice protein, hydrolyzed quinoa, cetrimonium chloride, polyquaternium-10, trisodium ethylenediamine disuccinate, ethylhexylglycerin, phenoxyethanol, sodium benzoate, sodium hydroxide, citric acid
Shipping details
Estimated ship dimensions: 2.4 inches length x 2.4 inches width x 7.9 inches height
Estimated ship weight: 0.95 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is this color safe?
submitted by Ka - 3 months ago
A: Great question! Yes, Odele is sulfate free making it great for all types including color treated hair. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 3 months agoBrand expert
Q: Do you use gluten free oats? Is this safe to use for someone with celiac disease?
submitted by Js - 5 months ago
A: Our products do not contain gluten. But read on, because if you're asking this question, there's more you should know. *cue ‘90's music from NBC* We don't actively market our products as gluten-free, primarily because we believe this can be confusing. There are a number of myths surrounding the impact of gluten in personal care vs. food. According to the Mayo Clinic, shampoos and conditioners that contain gluten would need to be swallowed or come into contact with an open wound for someone with Celiac disease to react. This is even true for different types of dermatitis that can arise from Celiac, but still it is required that the gluten be ingested vs. topically applied (with the exception of things like lipstick where you'd easily ingest product or application on or near a wound). So if you're gluten-intolerant or have Celiac disease, it's worth talking to your allergist or doctor about your personal care needs. You may not be as limited as you think!
submitted byOdele Team - 5 months agoBrand expert
Q: Hi Is there any kind of fragrance in this product. Is there any essential oil?
submitted by Parul - 6 months ago
A: Hi There! Thank you for reaching out. Our Ultra Sensitive line has no fragrance. Feel free to reach out with any additional questions to hello@odelebeauty.com.
submitted byOdele Team - 6 months agoBrand expert
Q: Is this fragrance free/unscented or not? Title says "Fragrance Free" but Specifications says "Scent: Ylang Ylang, Oakmoss, Cucumber"
submitted by N - 11 months ago
A: Hi There! We super appreciate this question and apologize for the confusion. The Ultra Sensitive Shampoo is Fragrance Free. We will get this cleared up right away. Feel free to reach out with any additional questions!
submitted byOdele Team - 11 months agoBrand expert
Q: Does the scent free contain oat?
submitted by jb - 1 year ago
A: Hi There! Thank you for reaching out. This product contains avena sativa (oat) kernel extract. Please let us know if you have any additional questions at hello@odelebeauty.com.
submitted byOdele Team - 1 year agoBrand expert
Q: Is this made in the same area where you make your fragranced products? I am highly allergic to linalool and linomine and am concerned with cross contamination.
submitted by Nottoolittle - 1 year ago
A: Hi There! Thank you for reaching out. Our facilities do the best they can to prevent cross contamination while filling our products. We can note that these products are stored in the same facility as our fragrance products, so can not offer a full guarantee that there are no trace amounts of the fragrance present. If you have additional questions, please reach out to hello@odelebeauty.com.
submitted byOdele Team - 1 year agoBrand expert
Q: does Odele have a shampoo for color treated hair?
submitted by Janet - 1 year ago
A: Hi Janet! Thanks for asking. All Odele products are safe to use for color treated hair!
submitted byOdele Team - 1 year agoBrand expert
Q: Is the fragrance free one gluten free
submitted by jb - 2 years ago
A: Hey JB, Great question! Unfortunately there are no claims for Wheat Free. However, looking at the ingredient list, we do not see any wheat related ingredients. Take a look: Ingredients: Water, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Propanediol, Acrylates Crosspolymer-4, Cocamidopropyl Hydroxysultaine, Glycerin, Aminomethyl Propanol, Glycol Distearate, Aloe Barbadensis Leaf Juice, Avena Sativa (Oat) Kernel Extract, Amaranthus Caudatus Seed Extract, Hydrolyzed Rice Protein, Hydrolyzed Quinoa, Cetrimonium Chloride, Polyquaternium-10, Trisodium Ethylenediamine Disuccinate, Ethylhexylglycerin, Phenoxyethanol, Sodium Benzoate, Sodium Hydroxide, Citric Acid. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page
submitted byTarget Beauty Consulting - 2 years agoBrand expert
Q: Is this product gluten free?
submitted by TargetShopper - 3 years ago
A: Hello Targetshopper! The Odele Ultra-Sensitive Shampoo is cruelty free, we hope this helps!
submitted byTarget Beauty Consulting - 3 years agoBrand expert
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4.0 out of 5 stars with 303 reviews
effectiveness: 3.6 out of 5
quality: 3.6 out of 5
value: 3.63 out of 5
62% would recommend
105 recommendations
Love this shampoo!
5 out of 5 stars
BreeAnna F. - 20 days ago
originally posted on odelebeauty.com
It’s super thick and rich so a little goes a long way. Works great!
Breaks hair off with first use.
1 out of 5 stars
Thumbs down graphic, would not recommend
3chell - 1 month ago, Verified purchaser
A little of the shampoo goes a long way, but I've used this three times now, and my ends are breaking off. It's very irritating. I bought it because it's vegan and it has no chemical fragrance. But something else is so harsh in there. After the first time I thought maybe I didn't rinse it out well enough so I made sure I rinsed well and it's just very irritating. It's also somewhat leaving a sticky residue. My neck is itchy my shoulders are itchy, and my hair is very dry now. It's breaking off my hair. I would not recommend this to anyone. It's a hair shredder.
1 reply from Odele Team team - 1 month ago
We are sorry to hear about your experience. Odele products undergo industry recognized, third-party laboratory testing and evaluations to ensure they meet our high-quality standards. Nonetheless, if you have concerns, we recommend that you stop using the product and consult your physician or healthcare provider. Please reach out to us at hello@odelebeauty.com so we can learn more about your experience.
Works well, pretty drying (for me)
4 out of 5 stars
Blert - 1 month ago, Verified purchaser
We all have different hair types and water quality. With my super hard water and my curly hair, I find this to be super drying, so much so my scalp itches for days after using. What I do love is that it’s truly fragrance free with no lingering smell. It works well with sudsing and such, unlike most of the all natural shampoos I use. At the end of the day I’m not sure I’m going to keep using but glad there’s a brand that cares about us fragrance and chemical sensitive folks!
1 reply from Odele Team team - 1 month ago
Thanks for giving this product a try! We are sorry to hear that this product is drying, but glad to hear it hits the mark in other ways. Reach out to hello@odelebeauty.com with any additional questions.
Never going back to any other shampoos.
5 out of 5 stars
Brittany - 2 months ago
originally posted on http://odelebeauty.com
I've always struggled with a dry itchy scalp and as of recently I've been struggling to find a shampoo that's not so strong on the fragrance either. My sister recommended Odele and I'll never use another shampoo besides this one ever again. Finally I have RELIEF and can go to bed without ripping my scalp apart from scratching to much and I love how cost effective it is for how much it offers. I'd recommend to anyone honestly; I've been trying to get my mother to make the switch because of her eczema but we'll get there she's a creature of habit.
Never going back to any other shampoos.
5 out of 5 stars
Brittany - 2 months ago
originally posted on odelebeauty.com
I've always struggled with a dry itchy scalp and as of recently I've been struggling to find a shampoo that's not so strong on the fragrance either. My sister recommended Odele and I'll never use another shampoo besides this one ever again. Finally I have RELIEF and can go to bed without ripping my scalp apart from scratching to much and I love how cost effective it is for how much it offers. I'd recommend to anyone honestly; I've been trying to get my mother to make the switch because of her eczema but we'll get there she's a creature of habit.
Works Amazing!
5 out of 5 stars
Thumbs up graphic, would recommend
Paul - 2 months ago, Verified purchaser
As someone who has fairly sensitive skin, this product works the best out of any unscented shampoo I have tried. Unlike some natural products which I found didn't clean my hair well and left me greasy and oily a few hours, this shampoo cleans without stripping. Follow up with the conditioner, and my hair is soft and ready to go!
Best hypoallergenic shampoo and conditioner
5 out of 5 stars
Elizabeth - 3 months ago
originally posted on http://odelebeauty.com
This is the best shampoo and conditioner for my long, curly hair. The product is fragrance-free, which I need, but it smells pleasant, without any medicinal odour. My hair is generally dry, but these products moisturize well, so my hair isn't staticky or frizzy. I just wish the company still shipped to Canada.
I would repurchase!
5 out of 5 stars
Neha - 4 months ago
originally posted on http://odelebeauty.com
This was a great product for my curly/wavy hair. It left it soft and not frizzy while also not irritating my acne/eczema prone skin.
Finally a sensitive shampoo that works!
5 out of 5 stars
Chelsea - 4 months ago
originally posted on http://odelebeauty.com
I've been bouncing around shampoos and conditioners for a while, trying to find something that doesn't irritate my scalp and also doesn't weigh my somewhat fine, straight, "normal" hair down. I'm also recovering from using a thickening shampoo (NOT Odele's) that made my hair fall out in clumps so I was worried to see how my hair would do with something new. I've used the Odele volumizing shampoo before but it made my hair a little dry. I use the clarifying shampoo once a week to get rid of the dry shampoo residue. And now I use the sensitive skin shampoo the rest of the time, followed up by the smoothing conditioner. It works like a charm and no more fallout or itchiness! A little goes a long way, I have hair to my mid back and I only use about a quarter size amount of the shampoo. I lather it in my hands and then apply at the roots thoroughly before working the lather down. Rinse, then I saturate the ends and mids in conditioner and let it sit while I wash my face. My hair has never been happier, shinier, and healthier!
Blown away by this product!
5 out of 5 stars
Elaine - 4 months ago
originally posted on http://odelebeauty.com
I was battling a very sensitive scalp. Odele helped my scalp heal but I didn't have to lose the salon quality product!! It makes my hair so soft and there is no build up. I cannot recommend this more!
New formula :(
2 out of 5 stars
Thumbs down graphic, would not recommend
C - 4 months ago, Verified purchaser
I first bought this shampoo in September 2023. The product was white, lathered well (a little went a long way), and didn’t smell like much. I repurchased in November 2024 and everything is different now. The shampoo is now clear, I need to use a lot of it, it smells strongly of chemical fragrance, and it’s making my hair greasy + fall out. I’m really disappointed in this formula change and the lack of information about the change.
1 reply from Odele Team team - 4 months ago
Hi There! Thank you for taking the time to share your experience with us. A chemical fragrance is not typical for this product, so we would love to learn more about your specific bottle. Please reach out to us at hello@odelebeauty.com so we can gather additional information.
Unscented but makes hair break off
1 out of 5 stars
Thumbs down graphic, would not recommend
michiganconsumer - 5 months ago, Verified purchaser
The positives: Unscented and doesn't give me a rash. The negatives: has the consistency of glue and difficult to lather and rinse. But I could live with that. The. really bad thing is that either this shampoo or its corresponding conditioner makes my hair break off/fall out in clumps. Every time I wash my. hair with these products I end up with a handful of hair that ends up in my drain. It is unfortunate that there are so few unscented products on the market that I am forced to keep using this one. When I switch to other products my hair doesn't fall out, but I get a headche from the scent, or a rash from some other ingredient. It really is a shame that companies do not make more unscented products that do not also contain other allergens.
1 reply from Odele Team team - 5 months ago
We are sorry to hear about your experience. Odele products undergo industry recognized, third-party laboratory testing and evaluations to ensure they meet our high-quality standards. As you may know, hair loss can be caused by heredity, hormonal changes, medical conditions, or just part of aging. Nonetheless, if you have concerns about your hair loss, we recommend that you stop using the product and consult your physician or healthcare provider. Please reach out to us at hello@odelebeauty.com so we can learn more about your experience.
Love it!
5 out of 5 stars
Miss Persnickety - 5 months ago
originally posted on http://odelebeauty.com
I had been searching (and searching) and experimenting (and experimenting) to the point where I was spent in continuing to find the right product for eliminating itchy scalp from no-no ingredients found in most shampoos/conditioners. On a whim, I purchased both the Ultra Sensitive Shampoo and Conditioner not even knowing anything about this brand. I couldn't wait to try it out (always hopeful!). From the moment the shampoo hit my hand it was an "OMG, this is so unbelievably rich, thick and silky feeling". The shampoo lathered up beautifully and generously; in fact, more so than any other shampoo (including crazy expensive ones!). I was so impressed and pleased. Of course, I followed up with the complimenting conditioner (amazing as well) and blow-dried as usual. That is when I noticed how incredibly soft and silky my hair felt. What an amazing product.
incredible lather
5 out of 5 stars
Garrick - 5 months ago
originally posted on http://odelebeauty.com
i really love the feel and thickness to it. a little bit goes a really long way. no smell!
Gentle, Effective, and Fragrance-Free = WINNER!
5 out of 5 stars
Kit - 6 months ago
originally posted on http://odelebeauty.com
I recently tried Odele's Ultra Sensitive Shampoo and Conditioner, and I'm really impressed with how well it's working for my sensitive scalp. Both products are fragrance-free, which is essential for me, and they're also free from sulfates, parabens, and other harsh chemicals. Knowing the brand prioritizes gentle, clean ingredients makes me feel confident about using them long-term. I have to say, I don't understand some of the reviews mentioning the shampoo has a glue-like texture. I never had that issue—just a small amount with a bit of water lathered up very well and left my hair feeling clean without stripping it. The addition of oat extract and aloe really helps soothe my scalp, while the conditioner keeps my hair soft and manageable without any heavy residue. My hair feels smooth and healthy, with a noticeable shine. Since using these products, I've noticed that my scalp is much less irritated. For anyone with fragrance sensitivities or a scalp condition, I'd highly recommend trying Odele's Ultra Sensitive line. It's an affordable, high-quality option that delivers gentle care without compromising on performance.
Great for my scalp, not so good on my hair
3 out of 5 stars
MMB - 6 months ago
This was so gentle and effective in cleaning my scalp without irritation but my hair felt like straw afterwords. I have fine, high porosity curl hair for reference.
1 reply from Odele Team team - 6 months ago
Hi There! Thanks for taking the time to share your experience with us. It sounds like your hair needs a product with some more moisture. If you are able to do natural fragrances, we recommend giving our Smoothing line a try. Feel free to also reach out to hello@odelebeauty.com for other suggestions!
Horrible shampoo
1 out of 5 stars
MLH - 7 months ago
originally posted on http://odelebeauty.com
I liked the sensitive conditioner a lot so figured I'd try the shampoo. I previously tried the volume shampoo & loved it, but it gave me painful contact dermatitis on my ears. Well this sensitive shampoo is hands down the worst hair product I've ever used. I am used to non-toxic beauty products and understand that most "clean/natural" shampoo doesn't have a ton of lather. This was on another level. It literally felt like glue or something in my hands. Using water & rubbing my hands together did not help. It was not easy at all to get through my hair. After washing it out, my hair felt like straw.
Great shampoo bad bottle design
4 out of 5 stars
Thumbs up graphic, would recommend
Lhush - 7 months ago, Verified purchaser
Love the shampoo, it’s thick and creamy and my sensitive scalp loves it. The bottle is SO hard to squeeze. It’s such a pain and would not accessible if I had difficulty squeezing or lacked strength when squeezing. It’s my first thought before repurchasing.
1 reply from Odele Team team - 7 months ago
Thank you for taking the time to share your experience with us. We take all this information into consideration as we think about renovations of our products. Let us know if you have any additional comments or questions at hello@odelebeauty.com.
Im happy with it
5 out of 5 stars
Thumbs up graphic, would recommend
CB - 7 months ago, Verified purchaser
I have acne prone skin that’s very sensitive. I also have very long thick hair I’m trying to keep healthy. So it’s not easy finding a combo that works for me and my daughter as she is in a similar boat. I agree with some reviews saying it has a thick glue like consistency and smell. But I think it’s a little dramatic to not keep with it because of those reasons. It does still lather and clean the scalp if you just get in there and scrub with your fingertips and use water to dilute the consistency and as far as the smell goes I understand going from tresemme to this is a little bit of a shock but that’s kind of the whole point. They aren’t covering up the products doing the work with a perfume and that’s ok with me. I just look forward to spritzing the leave in conditioner in or using my body wash and perfume for my smell and move on with life. It’s nice not having hairline breakouts and I hope that keeps up. I also like that I don’t have to worry about the products in my hair rubbing against my cheeks while I sleep or sitting against my face during the day. I would just ignore the negative reviews because I think this was mostly for desperate acne prone people like myself. And I like it.
Clean ingredients, but doesnt clean hair well.
2 out of 5 stars
Thumbs down graphic, would not recommend
Kayla - 8 months ago, Verified purchaser
Love that it doesn’t have pore clogging ingredients, but my hair looks greasy very quickly. Can’t go 24 hours without washing my hair.
1 reply from Odele Team team - 8 months ago
Odele products are free from SLES + SLS sulfates, and as a result our Shampoo may not lather in the same way you are used to. For the best results, ensure that the shampoo is worked into a generous lather by first soaking your hair, and then working the shampoo in your palms, adding water as needed, to activate the lather. Give this a try and see if this helps get a deeper clean.