Outgrow - by Alex Goldfayn (Hardcover)

About the Book

"Packed with practical tools such as action planning and tracking forms, scorecards, call scripts, and communication strategies, the Outgrow system will arm you with a detailed cadence of sales-growth play calling and tracking that will help you coach your people on how to create new sales and gain buy-in from your salesforce"--

Book Synopsis

Publishers Weekly Bestseller

Discover a simple system for creating predictable organic sales growth in your business-to-business organization.

The top predictor of growth is not hiding in your invoices or line items but in your sales behaviors.

Based on tens of millions of behaviors logged, tracked, and analyzed by more than 400 clients over 20 years, revenue growth consultant and speaker Alex Goldfayn has developed an actionable system of proactive growth statistically proven to succeed.

In Outgrow, Alex shares this system, his clients have implemented to generate 20 to 30 percent annual sales growth year after year. Learn how to easily implement this process and unlock the power of:

Focusing on the customers you don't interact with regularly to significantly expand your wallet share with them Logging and tracking lightning-fast revenue-generating behaviors Generating analytics that will arm with you with predictors of coming sales growth Guiding salespeople through a powerful mindset shift from selling to customers to helping them

Packed with practical tools such as action planning and tracking forms, scorecards, call scripts, and communication strategies, Outgrow is your playbook for outgrowing old, limiting sales beliefs and creating predictable, sustainable, measurable, and organic sales growth.

Review Quotes

"Outgrow has helped our company and engineers get beyond the fear of 'selling' and understand they already have the abilities to help their clients more--they just need to take deliberate proactive action and ask How can we help? This is at the core of an Outgrow company: We're not selling; we're helping. And now, our people believe this!"
--Molly E. Foley, Principal and CMO, IMEG Corp.

"Alex Goldfayn's Outgrow is a simple methodology of growing sales organically, which has reaped massive rewards for our business. His program has become ingrained in our culture of proactive service to our customers and business partners."
--Taylor Tankersley, Vice President, East Coast Lumber

"Alex Goldfayn has turned into a friend and been instrumental in how we think about selling and revenue. I didn't realize we could turn all our customer-facing employees into revenue generators. Outgrow has been a game changer for our company."
--Michael Gianni, Founder and CEO, MD7

"Alex Goldfayn is unapologetically candid in his desire to help leaders adjust their mindsets toward being intentional in their everyday sales approach. His simple Outgrow strategies are effective and time efficient. Outgrow brings us a set of tools that even non-sales people can adopt and find long-term success with."
--Curt Williams, Principal and Director, I.C. Thomasson

"Outgrow has allowed our team to shine bright in our customers' eyes. The Outgrow proactive actions we implement save our customers time and money and ultimately make our business grow for the long haul."
--Brent Jones, Vice President, J&B Supply, Inc.