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The 5 Paths to Persuasion - by Robert B Miller & Gary A Williams & Alden M Hayashi (Paperback)
$13.53 sale price when purchased online
$19.99 list price
Target Online store #3991
About this item
Highlights
- The truth is - it doesn't matter how smart or how slick a presentation is, if it isn't in sync with the decision maker's mindset, then it's bound to fail.
- Author(s): Robert B Miller & Gary A Williams & Alden M Hayashi
- 256 Pages
- Business + Money Management, Leadership
Description
Book Synopsis
The truth is - it doesn't matter how smart or how slick a presentation is, if it isn't in sync with the decision maker's mindset, then it's bound to fail. That's the conclusion drawn by Miller and Williams, who completed an exhaustive study of more than 1,700 key business executives. Their research shows that decision makers can be placed into five distinct categories: Charismatics, Thinkers, Skeptics, Followers, and Controllers. Once the category the decision maker falls into is determined, then the presentation can be tailored to their precise mindset.Dimensions (Overall): 9.0 Inches (H) x 5.9 Inches (W) x .7 Inches (D)
Weight: .8 Pounds
Suggested Age: 22 Years and Up
Number of Pages: 256
Genre: Business + Money Management
Sub-Genre: Leadership
Publisher: Business Plus
Format: Paperback
Author: Robert B Miller & Gary A Williams & Alden M Hayashi
Language: English
Street Date: September 1, 2005
TCIN: 81589208
UPC: 9780446695909
Item Number (DPCI): 247-02-3433
Origin: Made in the USA or Imported
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Shipping details
Estimated ship dimensions: 0.7 inches length x 5.9 inches width x 9 inches height
Estimated ship weight: 0.8 pounds
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