$10.49 when purchased online
Target Online store #3991
About this item
Highlights
- EXTREME LUSH VOLUME: For up to 302% more volume*.
- PLANT-POWERED MASCARA: Inspired by the power of plants, with 100% Cellulose plant fibers.
- CLEAN, VEGAN FORMULA: Infused with Aloe Leaf extract, Ceramide and sustainably-sourced Rainforest Maracuja Oil. 72% natural origin ingredients.
- HOURGLASS LUSH BRUSH: Wraps, lifts, and volumizes each lash from root to tip. For all lash types.
- UP TO 24HR WEAR: Smudge-proof, flake-proof, clump free. (*vs. bare lashes)
Description
The Covergirl Lash Blast Cleantopia Mascara is the brand’s first plant-powered clean vegan mascara formulated with 100% cellulose plant fibers. Its clean, vegan formula is made with 72% natural origin ingredients and infused with aloe leaf extract, ceramide and sustainably sourced rainforest maracuja oil. The hourglass lush mascara brush wraps, lifts, lengthens and volumizes every single lash from root to tip, for up to 302% more volume*. Formulated for all types of eyelashes, the easy-to-remove formula leaves lashes feeling conditioned, nourished, and cared for. This mascara provides up to 24-hour smudge-proof, flake-free wear without any clumping.
Based on a consumer study of 102 women: • 96% say doesn’t cause lash fallout • 96% say formula is gentle on lashes • 94% say provides buildable volume • 90% say lengthens lashes • 89% say lifts lashes (*vs. bare lashes)
How to use: Use an eyelash curler for an even bolder effect, then hold the mascara brush horizontally and swipe upward from base to tip of eyelashes for intense volume.|Apply additional coats until you reach the desired thickness and intensity.
Based on a consumer study of 102 women: • 96% say doesn’t cause lash fallout • 96% say formula is gentle on lashes • 94% say provides buildable volume • 90% say lengthens lashes • 89% say lifts lashes (*vs. bare lashes)
How to use: Use an eyelash curler for an even bolder effect, then hold the mascara brush horizontally and swipe upward from base to tip of eyelashes for intense volume.|Apply additional coats until you reach the desired thickness and intensity.
Suggested Age: 18 Years and Up
Health Facts: Paraben-Free, No Fragrance Added, Vegan, Contains Ceramides, Sulfate-Free, Talcum-Free, Mineral Oil-Free
Color Palette: Dark Tones
Sustainability Claims: Post-Consumer Recycled Material, Plant-Based, Cruelty-Free
Beauty Purpose: Lengthening, Volumizing, Thickening
Net weight: .32 fl oz (US)
Features: Long Lasting, Non-Clumping, Unscented, Smudgeproof, Multiplier Brush
TCIN: 88474713
UPC: 3616304011566
Item Number (DPCI): 052-08-3140
Origin: Assem In USA w/ foreign parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
aqua/water, paraffin, stearic acid, pvp, cetyl alcohol, cera microcristallina/microcrystalline wax, hydrogenated vegetable oil, arginine, polysorbate 20, propylene glycol, rhus verniciflua peel wax, copernicia cerifera cera/copernicia cerifera (carnauba) wax, 2,3-butanediol, stearyl stearate, synthetic wax, panthenol, candelilla cera/euphorbia cerifera (candelilla) wax, caprylyl glycol, hectorite, simethicone, silica, tocopheryl acetate, kaolin, pantolactone, argania spinosa kernel oil, camellia sinensis seed oil, cellulose, passiflora edulis seed oil, ricinus communis (castor) seed oil, sclerocarya birrea seed oil, simmondsia chinensis (jojoba) seed oil, cocos nucifera (coconut) oil, caprylic/capric triglyceride, persea gratissima (avocado) oil, biotin, ceramide ng, chamomilla recutita (matricaria) flower extract, cucumis sativus (cucumber) fruit extract, aloe barbadensis leaf extract, tocopherol, [may contain/+/-: iron oxides (ci 77491, ci 77492, ci 77499), ultramarines (ci 77007)]
Shipping details
Estimated ship dimensions: 1 inches length x 2.9 inches width x 5.65 inches height
Estimated ship weight: 0.06 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Once open, how long is the mascara goo for? (When should I throw it out?)
submitted by Krystal - 10 months ago
A: Hello! Thank you for your question. The period after opening of our mascara is 12 months, however, we recommend to try and use it up within 3 months for the freshest quality. Once it has been opened for 12 months, we no longer recommend using it as we are not able to guarantee its quality or performance. If you have any other questions, please reach out to our team. You can give us a call at 1-800-426-8374, and we'll be happy to help.
submitted byTheCoverGirlTeam - 10 months agoBrand expert
Q: Does this mascara wash off with just soap and water?
submitted by Lorrie - 11 months ago
A: Hey Lorrie, Great question! The Covergirl Lash Blast Cleantopia mascara has an easy-to-remove formula that leaves lashes feeling conditioned, nourished, and cared for! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 11 months agoBrand expert
Q: is this mascara waterproof ?
submitted by DD - 2 years ago
A: Hi there! Thank you for your question. No, our CoverGirl Cleantopia Mascara is not available in a waterproof formula. However, this mascara is smudge-proof, flake-proof, and clump-free. We hope you give it a try! If you have any additional questions, we invite you to reach out to our team at 1-800-426-8374. It would be our pleasure to assist you!
submitted byTheCoverGirlTeam - 2 years agoBrand expert
Frequently bought together
Guests also viewed
Discover more options
Related Categories
Summary of reviews
This mascara has garnered mixed feedback from guests, with many praising its lengthening capabilities and clean ingredients. However, concerns about clumping, dryness, and irritation have been frequently mentioned. Guests appreciate the color options and the ease of removal, but some have experienced smudging and allergic reactions. Overall, it seems to be a good choice for those seeking a natural look, but improvements in the formula and applicator design are desired.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0 out of 5 stars with 873 reviews
easy to apply: 3.49 out of 5
easy to remove: 4.04 out of 5
long lasting: 3.11 out of 5
quality: 3.09 out of 5
value: 3.07 out of 5
69% would recommend
145 recommendations
Love the dense brush and washability
5 out of 5 stars
Thumbs up graphic, would recommend
Emkay313 - 1 month ago
- Skin tone: Light
- Skin type: Dry
- Skin concern: Aging, Redness, Sensitivity
- Hair color: Brunette
- Eye color: Hazel
I love the density of the brush. Goes on and layers well. I love that it's easily washable and doesn't irritate my eyes.
1 reply from TheCoverGirlTeam team - 1 month ago
Hello! We appreciate you taking the time to share your experience with our Lash Blast Cleantopia Mascara. Your feedback regarding the brush, application, and how easy it is to remove this mascara is very important to us and we will be sure to share your comments with the appropriate teams. If you have any other questions or comments, please let us know. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you further.
(no review title)
2 out of 5 stars
Retiree - 2 months ago
originally posted on covergirl.com
It was very clumpy. There was nothing in the tube to stop the excess mascara from staying on the brush. I don’t understand the shape of the wand. It didn’t fit my eyes or something. I was very disappointed. I went back to the orange tubed mascara.
1 reply from CoverGirl Consumer Affairs Department team - 2 months ago
Hi there! We appreciate you taking the time to try out our Lash Blast Cleantopia Mascara. We are sorry to hear this product did not perform as you expected. This is not the experience we hope for you to have. We would love to connect with you to make this right. Give us a call at 1-800-426-8374 or send us an email through our Contact Us page. Thank you for your feedback and we will be sure to share it with the correct teams. We hope you reach out!🩵
Lovely packaging, but clumpy formula
3 out of 5 stars
bunnybunz - 2 months ago
originally posted on covergirl.com
Color and formula aren’t bad, but it’s really clumpy so I had to stop using it after the third time. It’s unfortunate cause I really wanted to like the product- although I wil say the packaging and feel of the applicator was really high quality. I will stick to the LashBlast fusion
1 reply from CoverGirl Consumer Affairs Department team - 2 months ago
Hi there! We appreciate you taking the time to try our Lash Blast Cleantopia Mascara. We value your feedback regarding the applicator and will be sure to share your comments with the appropriate teams. For the best experience with this mascara start with the brush at the base of your lashes and, gently wiggling the wand back and forth, sweep up and through to the lash tips. We hope this helps! If you have any other questions or comments, please let us know. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you further.
Disappointed!
1 out of 5 stars
Thumbs down graphic, would not recommend
Barb - 4 months ago, Verified purchaser
- Eye color: Hazel
- Skin concern: Aging
- Skin type: Dry
- Skin tone: Light
- Hair color: Grey
I’ve worn Cover Girl products for many years but the Cleantopia mascara is a big disappointment. Itchy eyes, clumpy wand, mascara clumps every time I’ve tried to apply. Certainly not worth almost $10!
Nasty
1 out of 5 stars
Marita - 4 months ago
originally posted on covergirl.com
This is the stickiest, gooiest, mascara I have encountered in 60 years of using mascara.
1 reply from CoverGirl Consumer Affairs team - 4 months ago
Hi there! Thank you for taking the time to try our CoverGirl Cleantopia Mascara. We are sorry to hear that it did not perform as we would expect. We understand that this is not the experience you were hoping for. We would like to learn more about this and want to help you out, we suggest contacting our beauty experts. You can reach us by phone at 1-800-426-8374 or by sending an email through our website's Contact Us page. We are dedicated to making things right and look forward to assisting you.
I don’t know why, but she’s terrible and I just don’t understand how the girls are happy with her?!
2 out of 5 stars
Thumbs down graphic, would not recommend
Dari - 4 months ago
I bought this mascara a few weeks ago, before buying I read reviews and many reviews were great... but! I liked the color black-brown, but the durability is terrible! It’s not worth that money! After 5 hours it starts to drip and my lashes are like naked! I never had such problems with other brands! I can’t recommend it to other people!
1 reply from TheCoverGirlTeam team - 4 months ago
Hello! We appreciate you taking the time to try our Lash Blast Cleantopia Mascara. We are sorry to hear this mascara dripped off your lashes after 5 hours. This isn’t the experience we wish for you, and please know that we will share your concerns with the appropriate teams. We suggest trying our Eye Enhancer 3D Mascara instead. Enhance your lashes with a 3-dimensional curl + lift + fan, for an up and out effect without a lash curler. The 50° curved fiber brush wraps every lash from root to tip, catching even the smallest and straightest lashes. Infused with haircare-inspired, plant-based keratin and lifting waxes to keep lashes lifted and fanned-out all day. Universal mascara for all lash types. Up to 24h wear, transfer-proof, smudge-proof, flake-free. We hope you give it a try! If you have any other questions or comments, please let us know. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you further.
(no review title)
5 out of 5 stars
Jean13 - 4 months ago
originally posted on covergirl.com
I can’t believe how good this mascara is. It is sweat proof and lasts all day. It does not clump unless you get too heavy handed with application, it provides adequate length and fullness. It’s soft and gentle to the touch on your lashes, it doesn’t glue them together into crunchy spider legs like most mascaras do. It also washes off super easily which is really nice.
Greatly disappointed
1 out of 5 stars
Jamiejames26 - 4 months ago
originally posted on covergirl.com
Bought this hoping it would work for sensitive eyes. Eyelashes came out in clumps randomly and my eyes were itchy. Will be trying something new. So disappointed and don’t have time to call costumer care.
1 reply from CoverGirl Consumer Affairs Department team - 4 months ago
We are so sorry to hear this was your experience with our Lash Blast Cleantopia Mascara. Consumer safety is, and always has been our first priority. So that our safety experts can better understand your experience, we ask for your assistance in calling us at 1-800-426-8374, so we can share it with our quality and safety teams. Our phone hours of operation are Monday-Friday, 8:30 AM-8:30 PM EST. We hope to hear from you.
Texture à retravailler
3 out of 5 stars
MC_V - 6 months ago
originally posted on covergirl.com
Je l’utilise depuis environ 3 mois, et dès l’ouverture le produit était trop pâteux, et faisait des grumeaux
1 reply from CoverGirl Consumer Affairs team - 6 months ago
Merci de nous avoir contactés chez CoverGirl et d'avoir essayé ce produit ! Pour vous accompagner au mieux, nous vous recommandons de faire appel à nos expertes beauté. Vous pouvez nous appeler au 1-800-426-8374 ou envoyer un e-mail via la page Contactez-nous de notre site Web. Nous serons plus qu’heureux de vous aider davantage.
Leaves clumps on your lashes
2 out of 5 stars
Thumbs down graphic, would not recommend
A - 6 months ago, Verified purchaser
- Skin concern: Redness
- Skin tone: Light
- Skin type: Dry
- Eye color: Blue
- Hair color: Brunette
Every time I applied this mascara there would be big globs of product on my lashes. I would have to take it off and separate my lashes with a clean brush.
1 reply from TheCoverGirlTeam team - 6 months ago
Hello! We appreciate you taking the time to try our Lash Blast Cleantopia Mascara. We are sorry to hear this mascara did not perform as you expected. Your feedback is very important to us and we will be sure to share your comments with the appropriate teams. If you have any other questions or comments, please let us know. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you further.
Great wand but a lot of fallout
2 out of 5 stars
Kimj424 - 6 months ago
originally posted on covergirl.com
I really wanted to like this mascara. I love the wand! (It’s like the better than sex wand) unfortunately I have ALOT of fallout. By the time I get to work it’s under my eyes and i don’t even put mascara on my bottom lashes.
1 reply from CoverGirl Consumer Affairs Department team - 6 months ago
Hello there! Thank you for taking the time to share your experience with our new CoverGirl Lash Blast Cleantopia Mascara. We are happy to hear that you are enjoying the application but regret to hear the performance was not what we would have expected and flaked off after a few hours of wear. We value your feedback and are happy to help. We recommend pairing this mascara with our Lash Blast Amplify Eyelash Primer. Rich and luxurious, this formula is easy to apply, dries quickly, and makes your mascara last all day long without smudging or transferring. Your loyalty is highly valued, and we encourage you to contact our CoverGirl beauty experts with any questions. Please feel free to give us a call at 1-800-426-8374, or you can send us an email through the Contact Us page on our website. We will be more than happy to assist you further. 🩵
Aquamarine black beautiful color-dry/clumpy
2 out of 5 stars
LenaH - 7 months ago
originally posted on covergirl.com
Aquamarine black is too dry and thick and clumpy. The color is GORGEOUS but the texture is horrible. It’s almost like it’s old. I thought I got a bad batch or old product from the store. My friend bought a tube to try because she loved the color and same issue, dry and thick. Please visit the formula on this one. I have tried the black brown and been satisfied with it, it is also on the dry side and I remedied with saline solution but it’s not working for the aquamarine black. Please keep this color but work on the formula. 5 stars for color but it should not be this dry from a new tube and should last more than a week before having to add moisture. Please work on a creamy, non dry formula for this mascara. I think it would be a favorite for many customers.
1 reply from CoverGirl Consumer Affairs team - 7 months ago
Hello! We appreciate you taking the time to try our Lash Blast Cleantopia Mascara. We are sorry to hear the formula is thick and clumpy. This is not the experience we hope for you to have, and we will be sure to share your feedback with the appropriate teams. We encourage you to reach out to our team regarding your experience. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you further.
Current fav mascara
5 out of 5 stars
Thumbs up graphic, would recommend
Shampoo and conditioner - 7 months ago
Gives great length and comes off nicely without ripping out eyelashes. Would recommend!
1 reply from TheCoverGirlTeam team - 7 months ago
Hello! We appreciate you taking the time to try our Lash Blast Cleantopia Mascara. We are happy to hear this mascara provides great length and is easy to remove! Your feedback is very important to us and we will be sure to share your comments with the appropriate teams. If you have any other questions or comments, please let us know. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you further.
Worst eyelid inflammation of my life
1 out of 5 stars
BaileyJane - 7 months ago
originally posted on covergirl.com
I was so excited for this and loved the look of it on day one. Unfortunately, despite never having reacted to a makeup or skincare product in my entire life, my eyelids swelled up like red itchy balloons. I wish I’d taken a picture that first morning, this was THREE DAYS LATER. It still has not settled down completely and it’s been two weeks. Do not recommend.
1 reply from CoverGirl Consumer Affairs team - 7 months ago
We are so sorry to hear this was your experience with our Lash Blast Cleantopia Mascara. Consumer safety is, and always has been our first priority. So that our safety experts can better understand your experience, we ask for your assistance in calling us at 1-800-426-8374, so we can share it with our quality and safety teams. Our phone hours of operation are Monday-Friday, 8:30 AM-8:30 PM EST. We hope to hear from you.
Painful experience
1 out of 5 stars
Shhb - 7 months ago
originally posted on covergirl.com
I have never had a reaction to any mascaras, and I have wore makeup for over 20 years and have tried a lot of different mascaras. This one makes my eyelids itch, turn red, swell up, and fell really heavy! It has been a while since I have bought a Cover Girl mascara and I avoid it for a while again!
1 reply from CoverGirl Consumer Affairs team - 7 months ago
We are so sorry to hear this was your experience with our Lash Blast Cleantopia Mascara. Consumer safety is, and always has been our first priority. So that our safety experts can better understand your experience, we ask for your assistance in calling us at 1-800-426-8374, so we can share it with our quality and safety teams. Our phone hours of operation are Monday-Friday, 8:30 AM-8:30 PM EST. We hope to hear from you.
Totally Clean for super sensitive eyes!
5 out of 5 stars
Kittymama - 7 months ago
originally posted on covergirl.com
Insanely good for sensitive eyes. I haven’t been able to wear mascara in 20 years and no irritation at all with this! Cover Girl, who knew? Not the most volumizing or lengthening mascara ever, but if your eyes are as sensitive as mine, and you haven’t been able to wear anything at all, you’re going to love this!
Wouldn't recommend
2 out of 5 stars
Thumbs down graphic, would not recommend
Gma - 7 months ago, Verified purchaser
- Skin tone: Light
- Skin type: Dry
- Skin concern: Aging
- Eye color: Blue
The brush is too big and an hourglass shape. Very hard to apply and product is clumpy.
1 reply from TheCoverGirlTeam team - 7 months ago
Hi there! Thank you for taking the time to try our CoverGirl Lash Blast Cleantopia Mascara. We are sorry to learn that the applicator brush made this mascara difficult to apply. We appreciate you sharing your feedback with us, and we will be sure to share it with the rest of our team. If you have any additional questions or comments, we invite you to reach out to our team. You can call us at 1-800-426-8374 or email us via the Contact Us page on our website. It would be our pleasure to assist you further!
Good and bad
4 out of 5 stars
Laceyv - 8 months ago, Verified purchaser
- Skin tone: Light
- Skin type: Combination
I love the way it looks, but it feels like it never dries? My issue is that this mascara feels soft/almost wet still all day. It’s like it never fully dries. The brush is weird but I don’t hate it. If I sleep with it on (gross, I know) I wake up with it all underneath my eyes and look insane. Overall it’s good for short-term and light wear, just wish it was more durable! My all time favorite is the covergirl professional 3 in 1 mascara but they stopped making the brush/color combo I used. Now I use this as a base and then the professional curved brush mascara to perfect the lash separation, which is more work than it should be lol but it works.
1 reply from TheCoverGirlTeam team - 8 months ago
Hi there! Thank you for choosing CoverGirl and taking the time to give this product a four-star review! We value your feedback and will pass it along to our entire team. To best assist you, we recommend reaching out to our beauty experts. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you out further.
Clumps
1 out of 5 stars
Thumbs down graphic, would not recommend
J - 8 months ago, Verified purchaser
- Eye color: Hazel
- Skin concern: Sensitivity
- Skin tone: Light
- Hair color: Auburn
- Skin type: Dry
Clumpy mascara would not recommend
1 reply from TheCoverGirlTeam team - 8 months ago
Hello there! Thank you for sharing your insights with our Lash Blast Cleantopia Mascara. We appreciate your interest in our products and we're sorry to hear that you had a negative experience. We value your feedback and want to thank you for giving this a try! To help you resolve the issue, we recommend getting in touch with our beauty experts. You can reach us by phone at 1-800-426-8374 or by sending an email through the Contact Us page on our website. We are committed to making things right and we're looking forward to assisting you further. We hope to hear from you soon!
It will dye your skin!
1 out of 5 stars
Mom2684 - 8 months ago
originally posted on covergirl.com
I bought this a week ago and hoping I can return it. It went on great lashes super long but I was so tired the other night I forgot to take it off before bed, I woke up to it all over my face and my eyelids stained black! I can’t get it off! I am calling the company directly but imagine having your face stained!
1 reply from CoverGirl Consumer Affairs team - 8 months ago
Hi there! Thank you for taking the time to try our Lash Blast Cleantopia Mascara. We are sorry to learn that mascara stained your eye area. We truly value your feedback, and we will be sure that it is shared with the appropriate teams. To remove this mascara most effectively, we would recommend using a makeup remover, cleansing balm, baby oil, or coconut oil. Apply the remover or oil to your lashes and areas with stained mascara and leave the product on for a few seconds to let it soak in. Then, wipe it away gently with a cotton pad or cotton ball. We hope to make this right for you and invite you to reach out to our team for further assistance. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help.