Publishing E-Books for Dummies - (For Dummies) by Ali Luke (Paperback)

About the Book

There's more to publishing an e-book than you might think-- and this guide explains it all! E-books give you full control: you no longer need to go through agents or publishers. But you do need to know about writing, publishing, and promoting an e-book in order to put it in front of a worldwide audience.

Book Synopsis

Publish, market, and sell your own e-book Although creating an e-book seems fairly straightforward, it is not. You need to select and create a variety of formats that will be read on a variety of e-reader devices--and market and sell your book in a variety of ways. Before you take the plunge, get this practical guide. With clear instruction and sensible advice, it will help you navigate the often confusing, time-consuming, and costly world of self-publishing an e-book. The book gives you solid marketing tips for selling your e-book, including using blogging and social media and how to build an online platform. It also discusses key technologies you'll encounter, including Smashwords, iBooks Author, Amazon, Microsoft Word, Open Office, Calibre, WordPress, E-junkie, and others.

• Helps readers navigate the confusing, time-consuming, and often costly world of self-publishing an e-book
• Provides both technical how-tos as well solid marketing advice on how to sell your e-book using Facebook, Twitter, Goodreads, and other social media sites
• Covers essential technologies, such as Smashwords, iBooks Author, Amazon, Microsoft Word, Open Office, Calibre, WordPress, and E-junkie
• Explores e-book devices, including Kindle, Kobo, Sony Reader, Nook, iPad, and other tablets
• Delves into the nitty-gritty of e-book formats Before you self-publish your e-book, start first with Publishing eBooks For Dummies.

From the Back Cover

There's more to publishing an e-book than you might think --this easy guide explains it all!

It's easier than ever to get your story or message out to the world! You no longer need to go through agents or publishers, because e-books give you full control. This book contains everything you need to know about writing, publishing, and promoting an e-book and putting it in front of a worldwide audience.

• Know the basics — learn what makes a successful e-book, different platforms on which to publish it, and variations in e-readers
• Tech necessities -- choose a word processing program and cover-design software, and prepare your text for MOBI or EPUB files
• The web's the thing -- set up your website with WordPress(R), decide whether you should have a blog, and build a knockout sales page for your e-book
• Put on your sales hat -- decide how much to charge for your e-book and whether to sell it via multiple channels
• Who's an E-junkie -- sell directly to readers via E-junkie, list your e-book on Amazon's Kindle Direct Publishing, or distribute it to retailers
• Getting the word(s) out -- see the best ways to market your e-book on Facebook(R), Twitter(R), Goodreads(R), your blog, and others' blogs

Open the book and find:

• Case studies of successful e-book authors
• Advice from designers on creating a good cover
• How to create an interactive e-book with iBooks Author
• What to include on your website
• Savvy advice about pricing
• How to team up effectively with bloggers
• Tips on effective editing and proofreading
• Ways to keep the momentum going

Learn to:

• Format your book for e-readers, tablets, and mobile devices
• Market via blogs, social media, and your own website
• Use essential technologies such as Calibre and E-junkie
• Make your book available online

About the Author

Ali Luke is an e-book author, an editor, and a publisher as well as a writing coach. She has written more than a dozen e-books, and has worked with clients on every step of creating and publishing their e-books. Visit her website at www.aliventures.com and join her 4,000 Twitter followers at @aliventures.