$7.49 when purchased online
Target Online store #3991
About this item
Highlights
- LASTING LINES: Rich color looks freshly applied all day long; transfer-proof, waterproof, smudge-proof and fade-proof
- UP TO 24HR WEAR: Creates the look you want and stays on strong
- EASY APPLICATION: Glides on, creating intensely defined lines that can go from subtle to dramatic. Includes built-in sharpener for the perfect pointed tip and a smudger to blend.
- TWO FINISHES: Available in 7 totally wearable matte and shimmer shades
- OPHTHALMOLOGIST TESTED: Suitable for use on waterline and comfortable to wear
Description
America’s #1 Longwear Eyeliner.* Revlon ColorStay Eyeliner™ Pencil delivers rich, lasting color that looks freshly applied all day long, and glides on smoothly in totally wearable, everyday shades. Whether you want to go subtle or dramatic, this eyeliner pencil creates the look you want and stays on strong. Formulated with ColorStay Adapti-Flex Color Lock Technology™. Waterproof, smudge-proof, fade-proof, and transfer-proof. Up to 24HR wear. Plus, it has a built-in sharpener and smudger.
*Revlon Consumer Products LLC calculation based in part on data reported by Circana, LLC through its OmniMarket Service of Total US Multi-Outlet for the [Longwear Eyeliner Pencil] Category and Custom Attribute “Form – Pencil” for the [52] week period ending 06-09-24 using Revlon Consumer Products Corporation’s custom definitions.
Twist the body of our waterproof eyeliner pencil until you have a tip that’s long enough to work with.
Glide along lash line from inner to outer corner.
Add on waterline for a dramatic effect.
Use smudger to blend color for a smokey look.
For a precise line, gently sharpen using pull-out sharpener at base of pencil.
*Revlon Consumer Products LLC calculation based in part on data reported by Circana, LLC through its OmniMarket Service of Total US Multi-Outlet for the [Longwear Eyeliner Pencil] Category and Custom Attribute “Form – Pencil” for the [52] week period ending 06-09-24 using Revlon Consumer Products Corporation’s custom definitions.
Twist the body of our waterproof eyeliner pencil until you have a tip that’s long enough to work with.
Glide along lash line from inner to outer corner.
Add on waterline for a dramatic effect.
Use smudger to blend color for a smokey look.
For a precise line, gently sharpen using pull-out sharpener at base of pencil.
Suggested Age: 13 Years and Up
Health Facts: No Fragrance Added, Nonylphenol Ethoxylate Free, Silicone-Based, Non-Toxic
Color Finish: Matte
Color Palette: Bright Tones
Product Form: Pencil
Sustainability Claims: Cruelty-Free
Beauty Purpose: Defining
Recommended Skin Type: Normal
Net weight: .01 Ounces
Features: Built-In Sharpener, High Pigment Density, Smudgeproof, Glide-On Application, Ophthalmologist Tested, Non-Flaking, Waterproof, Built-In Smudger, Long Lasting
TCIN: 15286046
UPC: 309976734064
Item Number (DPCI): 052-02-1415
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
trimethylsiloxysilicate, synthetic wax, hydrogenated polyisobutene, hydrogenated polydecene, hydrogenated poly(c6-14 olefin), mica, synthetic fluorphlogopite, silica silylate, polybutene, cera carnauba/copernicia cerifera (carnauba) wax, ethylene/propylene copolymer, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, tin oxide, may contain [+/-: ferric ferrocyanide (ci 77510), iron oxides (ci 77491), iron oxides (ci 77492), iron oxides (ci 77499), titanium dioxide (ci 77891), yellow 5 lake (ci 19140)]
Shipping details
Estimated ship dimensions: 6 inches length x 2 inches width x 0.5 inches height
Estimated ship weight: 0.05 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
This product is featured in a recent Target Finds story
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Summary of reviews
The Revlon ColorStay Eyeliner is a popular choice for its long-lasting formula and vibrant color payoff. Many guests appreciate its smooth application and the variety of colors available. However, some have experienced issues with the new formula being waxy and difficult to apply, as well as problems with the packaging design. Despite these concerns, it remains a favorite for its durability and ease of use.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 3173 reviews
easy to apply: 3.86 out of 5
easy to remove: 4.1 out of 5
long lasting: 3.98 out of 5
quality: 3.78 out of 5
value: 3.73 out of 5
67% would recommend
160 recommendations
Why Mess With It??
1 out of 5 stars
Ronja - 20 days ago
originally posted on revlon.com
Awful. It doesn’t stay at all. I’m not sure why they changed the formula but just another product that I cannot use.
Cj
1 out of 5 stars
Thumbs down graphic, would not recommend
CJ - 28 days ago, Verified purchaser
- Skin tone: Medium
- Skin type: Dry
- Skin concern: Aging, Dullness, Sun damage, Cellulite
- Hair color: Blonde
- Eye color: Grey
Had this for 2 wks and don't use much it is used the little bit that's left falls out of applicator for the price not worth it it should be priced at 50 cents. I have got better in the fly at a dollar store
Colorstay liquid liner
1 out of 5 stars
Suzy - 1 month ago
originally posted on revlon.com
This is awful 😖! Have been using Revlon liquid eyeliner all my life..... It is impossible to get a narrow line and the thick one looks ridiculous on a mature woman.... Where can I purchase the kind with real brush???
(no review title)
1 out of 5 stars
Cyndy - 1 month ago
originally posted on revlon.com
Please bring back the original colorstay eyeliner…this new matte waterproof is terrible
I had high hopes for this eyeliner, but was disappointed...
2 out of 5 stars
Thumbs down graphic, would not recommend
Nicky Alex - 2 months ago, Verified purchaser
At first impressions, I was happy with the way the pencil glided on. It also wears well & doesn't smudge after hours on. However, this eyeliner is definitely not buildable coverage friendly - when I tried going back in at the end of my makeup routine to intensify it, my existing pigment smudged right off, and I wasn't even using the smuger! Speaking of which, I'm not a big fan of the eraser-like smudger provided (for clarity: it doesn't erase your eyeliner, that's just what the rubber like texture feels like lol). Lastly, I got the shade "Jade" which I thought would compliment my hazel eyes, but it really did nothing for them. I'm still on the hunt for a solid green liner for my hazel eyes :(
Love item
5 out of 5 stars
Thumbs up graphic, would recommend
Kriss - 2 months ago, Verified purchaser
- Eye color: Brown
- Skin type: Normal
- Skin tone: Light
- Hair color: Black
Smooth and easy to apply in eyes
As good as the expensive stuff!
5 out of 5 stars
Thumbs up graphic, would recommend
TammyT - 2 months ago, Verified purchaser
- Skin tone: Medium
- Skin concern: Aging, Pores
- Skin type: Combination
- Hair color: Black
- Eye color: Brown
Glides on easily and doesn’t smudge. Takes a little work to remove.
Bold, long-lasting, and budget-friendly
5 out of 5 stars
anastasiiam1_6591 - 2 months ago
originally posted on influenster.com

I’ve been using the Revlon ColorStay™ Eyeliner for a while now, and I have to say—I’m impressed! The pigmentation is super rich, so I don’t have to keep going over the same spot to get that bold look. It glides on smoothly without tugging, and once it sets, it stays put all day—no smudging or fading, even in humidity. The built-in sharpener is a nice touch, and the packaging feels sleek and easy to use. Honestly, for the price, this eyeliner holds up just as well as some high-end brands I’ve tried. If you want a reliable, long-lasting eyeliner that won’t break the bank, this one’s a winner!
Stupid design.
1 out of 5 stars
brit - 2 months ago
originally posted on revlon.com
From first use this eyeliner is unable to be re-capped. The small clear cap on the sharpener end will become permanently lodged in the main cap if you put the main cap on that end while you use the eyeliner.
Dud
1 out of 5 stars
ggboo - 3 months ago
originally posted on revlon.com
both crayons that I bought didn't work, I'm so diappointed
Meh!
3 out of 5 stars
Thumbs down graphic, would not recommend
Another Target customer - 3 months ago, Verified purchaser
- Skin tone: Light
- Skin type: Combination
- Skin concern: Aging
- Hair color: Brunette
- Eye color: Grey
This eyeliner is not very rich in pigment, requiring several strokes. Staying power is average. Not a fan.
Amazing Eyeliner but Defective Packaging
2 out of 5 stars
Kat - 4 months ago
originally posted on revlon.com
I love this eyeliner and it has been my go to for years but recently I've had an issue with the twist feature. Whenever I try to twist it to get more eyeliner it stops and won't work. I've had this happen the last two times I've bought this eyeliner.
Not worth it! Horrible eyeliner!
1 out of 5 stars
Cree - 4 months ago
originally posted on revlon.com
Very disappointed in this eyeliner! It dries out quickly, even with the cap on! It goes on very rough and dry. So much that you have to keep trying to apply it. I had to go over the eye line with it a lot just to get any color and a smooth line. I resorted to using another brand that went on creamy and smooth. The tugging and pulling is not beneficial to the eye area. I'd give this 0 stars if I could!
Garbage
1 out of 5 stars
Thumbs down graphic, would not recommend
bsofield - 4 months ago, Verified purchaser
- Skin tone: Medium
- Skin type: Normal
- Hair color: Brunette
- Eye color: Hazel
This eye liner pencil is total garbage - it is waxy and hard. You all know what I mean by waxy and hard - it does not leave any color at all on you lid. I threw it away...
Wow
5 out of 5 stars
Thumbs up graphic, would recommend
Jh - 5 months ago, Verified purchaser
- Skin type: Dry, Normal
- Eye color: Blue
- Skin tone: Light
- Hair color: Blonde
I picked this up to try on a whim and oh my goodness…it is WATERPROOF. Still on after scrubbing in the shower. It is so hard to find something that is truly waterproof. The brown color is also gorgeous and I’m really impressed with the built in sharpener.
Easy easy
5 out of 5 stars
Thumbs up graphic, would recommend
eve23 - 5 months ago, Verified purchaser
- Eye color: Brown
- Skin tone: Medium
- Hair color: Black
- Skin type: Oily
Simple to use!!! I am a beginner in makeup dealing with eyeliner.
Beware of online pick up
1 out of 5 stars
Cheleb - 5 months ago, Verified purchaser
This is a review on store pick up order. This product was opened when I got home with the purchase and tip had obviously been USED. Immediately went into the trash. Lesson learned to never order makeup via this method. Unbelievable, but not surprised, that this ended up as part of my order and total waste!
Great waterproof all day long smudge proof eyeliner
5 out of 5 stars
chloek269 - 6 months ago
originally posted on influenster.com

Great pigment Best for blurry look All day wear Waterproof Best inexpensive eyeliner Rich dark color Creamy consistency Many different colors that pop
Good eyeliner!
5 out of 5 stars
naomig140 - 6 months ago
originally posted on influenster.com

Easy to apply and remove, affordable, doesn't break me out, pretty good packing but just try not to smudge it. Overall, I've used it for a while now since I do eyeliner everyday and it's great!
Idk how to smudge
4 out of 5 stars
Thumbs up graphic, would recommend
Gina - 6 months ago, Verified purchaser
- Hair color: Brunette
- Eye color: Blue
- Skin tone: Light
- Skin type: Combination
- Skin concern: Blackheads
Nice color. Unsure of how to actually get the smudge tool to work. Seems a little tough.