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Social Media Marketing All-In-One for Dummies - 6th Edition by Michelle Krasniak (Paperback)
About this item
Highlights
- Share your brand message and connect with your customers There's no way around it--social media is everywhere, and the savviest businesses are making the most of it.
- About the Author: Michelle Krasniak has more than two decades' experience as a content creator and technical editor.
- 736 Pages
- Business + Money Management, E-Commerce
Description
Book Synopsis
Share your brand message and connect with your customers
There's no way around it--social media is everywhere, and the savviest businesses are making the most of it. With the help of Social Media Marketing All-in-One For Dummies, you, too, can join the digital era and take your social media accounts to the next level. Accessible and comprehensive, this guide teaches you to apply your marketing skills to the latest social media platforms, allowing you to promote your business, reach customers, and thrive in the global marketplace. Get up to date with information on AI tools and AI-generated content, as well as voice search, short-form video content, and more. Let this Dummies book coach you to social media marketing success.
- Get acquainted with the top social media platforms for business marketing
- Learn how to create more compelling content--with or without the help of AI
- Consider social commerce and influencer partnerships in your marketing mix
- Use groups, communities, and private spaces to build trust and camaraderie
This nine-in-one guide is perfect for social media strategists, web site managers, marketers, publicists, and anyone else in charge of an organization's social media strategy. It's also a great choice for entrepreneurs interested in learning how social media can help generate business.
From the Back Cover
Share your message and connect with your customers
Join the digital era and take your social media activity to the next level! In this easy-to-use guide, you'll learn how to apply your marketing skills to the most popular social media platforms. Discover how to promote your business, reach customers, and grow your brand, using the latest tools and strategies. Social Media Marketing All-in-One For Dummies is the perfect resource for marketers, publicists, and entrepreneurs everywhere.
9 Books Inside...
- The Social Media Mix
- Cybersocial Tools
- Content Marketing
- X(TM)
- Facebook(R)
- LinkedIn(R)
- Getting Visual
- Other Social Media Marketing Sites
- Measuring Results and Building on Success
About the Author
Michelle Krasniak has more than two decades' experience as a content creator and technical editor. She helps clients all over the world develop and execute successful content and social media marketing strategies.