$28.00 when purchased online
Target Online store #3991
About this item
Highlights
- ultra-black, flake-free vegan mascara
- instantly lifts, lengthens & volumizes lashes
- delivers fully loaded flutter for 16 hrs with lash lovin’ formula that nourishes & conditions lash hair
- SKINVIGORATING™ INGREDIENTS: babassu oil nourishes lashes; glycerin hydrates; vitamin b5 has antioxidant, soothing & moisturizing properties; hydroxyethylcellulose & sunflower seed wax are plant-derived ingredients that thicken naturally
Description
For a false lash effect! big ego™ vegan mascara’s ultra-black, flake-free formula lifts, lengthens & volumizes lashes for up to 16 hours. Lash-loving formula nourishes & conditions each lash with every application. Featuring the ConfiDENSE booster brush™, it mimics the natural lashline for effortless precision, seamless coat & a clump-free finish. Whether you want a subtle look or bold volume, its unique formula allows for multiple coats without buildup, delivering lashes that feel as good as they look. Vegan, ophthalmologist tested, safe for contact lens wearers, dermatologist tested, flake-free & lengthening + volumizing + curling. Always formulated without parabens, mineral oil, phthalates, triclosan, sodium lauryl sulfate & gluten.
How to use: Apply in a zigzag motion, starting at the base of lashes & pulling through to the tip. Apply two coats for enhanced volume & drama.
CLINICAL RESULTS: 16-hr flake-free & longwear*; 100% said it didn't smudge**; 97% said their lashes looked instantly bigger & more dramatic*; *based on a clinical & consumer panel study of 32 subjects; **based on a consumer panel study of 32 subjects after 2 weeks
How to use: Apply in a zigzag motion, starting at the base of lashes & pulling through to the tip. Apply two coats for enhanced volume & drama.
CLINICAL RESULTS: 16-hr flake-free & longwear*; 100% said it didn't smudge**; 97% said their lashes looked instantly bigger & more dramatic*; *based on a clinical & consumer panel study of 32 subjects; **based on a consumer panel study of 32 subjects after 2 weeks
Suggested Age: 13 Years and Up
Color Palette: Dark Tones
Beauty Purpose: Lengthening, Volumizing, Curling
Net weight: .23 fl oz (US)
Features: Non-Flaking, Ophthalmologist Tested, Conditioning
TCIN: 82608791
UPC: 846733035236
Item Number (DPCI): 342-02-8967
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 0.945 inches length x 1.142 inches width x 5.118 inches height
Estimated ship weight: 0.099 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This mascara has garnered a mix of enthusiastic praise and some criticism from guests. Many appreciate its ability to add volume and length to lashes, with a smooth application and a beautiful finish. However, some guests have noted issues with clumping, smudging, and difficulty in removal. The unique wand design is often highlighted, making it a favorite for those seeking dramatic lashes. Overall, it stands out for its vegan formula and impressive results, though some guests recommend caution for those with oily skin.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1 out of 5 stars with 2737 reviews
63% would recommend
22 recommendations
Flakes
1 out of 5 stars
Thumbs down graphic, would not recommend
questions - 3 days ago, Verified purchaser
It flakes really bad even brand new
Seems like the tube is dried out a bit.
3 out of 5 stars
Christine D. - 5 days ago
originally posted on tartecosmetics.com
[This review was collected as part of a promotion.] I've loved this mascara for years? However, this tube seems dry. Not a lot of mascara comes out on the brush. I'm disappointed. I hope it's just a random bad tube.
I would buy this again and again
5 out of 5 stars
Tiffani - 11 days ago
originally posted on http://www.ulta.com
Love ! Keeps eyelashes long / doesn't clump . Lots of compliments
Favorite Mascara!
5 out of 5 stars
Maria j. - 15 days ago
originally posted on tartecosmetics.com
[This review was collected as part of a promotion.] My all time favorite mascara! No clumps, lengthens, and volumizes!
Not worth the money
1 out of 5 stars
Katrina B. - 15 days ago
originally posted on tartecosmetics.com
It isn’t great at all. Nothing special for the price and the raccoon eyes it leaves is horrible
Great Mascara!
5 out of 5 stars
Shelby L. - 16 days ago
originally posted on tartecosmetics.com
Tarte was so kind to give me this mascara for free with my order. I really like this mascara and the length and volume it adds to my lashes. I like to use the tubing mascara first then put this on top for full looking lashes. I like that it doesn’t flake off during the day.
Big Ego is the best
5 out of 5 stars
Linda M. - 17 days ago
originally posted on tartecosmetics.com
[This review was collected as part of a promotion.] Beautiful mascara!!!!! Easy to apply and also easy to remove
LOVE
5 out of 5 stars
Chrissy C. - 24 days ago
originally posted on tartecosmetics.com
[This review was collected as part of a promotion.] Such a great mascara especially if you want a dramatic look.
Glad to have this mascara
4 out of 5 stars
Donna M. - 29 days ago
originally posted on tartecosmetics.com
[This review was collected as part of a promotion.] Glad to have this mascara in packable travel size.
Not the best
1 out of 5 stars
Kenzie M. - 1 month ago
originally posted on tartecosmetics.com
Really hard to wash off and very clumpy. Won’t be buying again.
My absolute favorite mascara!
5 out of 5 stars
Hannah W. - 1 month ago
originally posted on tartecosmetics.com
[This review was collected as part of a promotion.] This is the best mascara I’ve ever used, It makes my lashes look so full and longer!
Worst mascara
1 out of 5 stars
Jrdh - 1 month ago
originally posted on http://www.ulta.com
Avoid this maacara at all costs! Thankfully I only had a sample size. I go very light wirh mascara and only do my top lash because I want to avoid transfer from the bottom lash to under my eye. Well I lightly put this on the top and by the end of the day I have a literal LINE under my eye from it. Crazy. Going straight in the garbage.
I love this mascara! It
5 out of 5 stars
Lauren G. - 1 month ago
originally posted on tartecosmetics.com
[This review was collected as part of a promotion.] I love this mascara! It adds length and volume and is easy to use.
A Must Have Mascara!
5 out of 5 stars
Tara B. - 1 month ago
originally posted on tartecosmetics.com
[This review was collected as part of a promotion.] It's my favorite! Always goes on smooth. Last all day. No odor. No clumping. My makeup bag will always have this beautiful pink mascara tube! I even have the mini one!
Best mascara
5 out of 5 stars
Janastasia E. - 1 month ago
originally posted on tartecosmetics.com
[This review was collected as part of a promotion.] This is the best mascara! I have tried several others, but keep coming back to this one. It doesn’t clump my lashes together after extended wear and it doesn’t transfer to the top of my eyelid where the tips of my lashes touch
No irritation
5 out of 5 stars
Linda M. - 2 months ago
originally posted on tartecosmetics.com
[This review was collected as part of a promotion.] Very pretty look. Makes your eyes pop, Very gentle on eyes, no irritation
Eh, mediocre.
2 out of 5 stars
Mariah - 2 months ago
originally posted on http://www.ulta.com
Higher end price, low end look. I've had drug store mascaras that work better. The one thing I do appreciate is that there is no transfer after long use.
The perfect mascara
5 out of 5 stars
A - 2 months ago
originally posted on http://www.ulta.com
I love this wand its what initially sold me. It comes off easy and my most favorite part that sets it apart from all the mascaras ive used is that it does not sweat and leave black marks on my under eye
Love this!
5 out of 5 stars
Katharine K. - 2 months ago
originally posted on tartecosmetics.com
[This review was collected as part of a promotion.] A really good option for vegan and can look really bold with applying a few layers. I enjoy this, but maneater is still the best!
NOT SMUDGE PROOF
2 out of 5 stars
Thumbs down graphic, would not recommend
edymarie07 - 2 months ago
Ulta was sold out of my favorite mascara (Tarte’s Lights, Camera, Action) so I tried this and was very disappointed. This mascara smudges within just a couple hours. I will not purchase again.