tarte Big Ego Mascara - Ulta Beauty

Let your lashes be full of themselves with tarte's™ big ego™ vegan mascara! This lash lovin', plant-based formula is powered by babassu to nourish & condition lash hair. The confiDENSE booster brush™ mimics the curves of your lashline to build volume from root to tip. This twisted, double-fiber bristle brush delivers maximum pigment load & coats each & every lash. A big ego doesn't have to be a bad thing - when our lashes look good, we feel good! Formulated without: Parabens, Mineral Oil, Phthalates, Triclosan, Sodium Lauryl Sulfate, Gluten.

In a consumer panel study:*
100% said it didn't smudge after 2 weeks of use
97% said their lashes looked instantly bigger & more dramatic
*based on a clinical study of 30 subjects

How to use: Apply in a zigzag motion, starting at the base of lashes and pulling through to the tip. Apply two coats for enhanced volume and drama.