Crave - by Carolyne McIntyre Jackson & Jodi Willoughby (Hardcover)

Book Synopsis

Crave brings 70+ recipes for all things sweet from the founders of the Prairies' famous bakery.

Growing up on the family farm near High River, Alberta, sisters Carolyne McIntyre Jackson and Jodi Willoughby were surrounded by talented bakers, including their mother, grandmothers, and aunts. In the twenty years since the pair launched their business, Crave has become famous across the Prairies and beyond for its delicious, beautifully decorated cakes, cupcakes, and cookies, and the pale blue Crave box itself synonymous with special events. To celebrate the bakery's twentieth year in business, Carolyne and Jodi share over 70 of their favourite sweet recipes with home cooks.

The book features stunning recipe photography and anecdotes about the bakery's beginnings, its loyal staff and customers, and the milestones as its grown to six locations. With detailed how-tos on filling and decorating, stocking a desserts-ready pantry, and key kitchen tools, Crave includes chapters dedicated to cupcakes and cakes, cookies and bars, pies (including the ultimate pie pastry), loaves, and recipes lovingly adapted for gluten-free and vegan diets. You'll find recipes for

Homestyle Banana CupcakesPumpkin Spice Latte CupcakesSalted Chocolate Chunk CookiesRaspberry Sour Cream PieZucchini Pecan LoafFarmer's Butter SauceCoconut Custardand Crave's famous buttercream icing in all its mouth-watering variations!

Review Quotes

"Whether readers have visited a brick-and-mortar Crave bakery in Alberta, Canada, or simply drooled over the bakers' cupcakes, cakes, cookies, breads, bars, and loaves on social media, this book will satisfy their cravings for more festive creations. . . a bit like Candace Nelson's iconic The Sprinkles Baking Book but feels slightly more accessible, with less celebrity name-dropping and more affordable ingredients that still measure up, and with lovely end products that shine a light on pantry staples and childhood favorites like Twix bars. . . this book is a perfect gateway into baking for new bakers and is essential reading for anyone looking to add new layers to their baking game." --Library Journal

"For home bakers to professionals alike, this cookbook is an absolute gift! Not only do Carolyne and Jodi share an insider's peek behind the curtain of their bakery, but also offer a wealth of baking knowledge, tips and tricks, and broken-down recipes for each and every element that goes into their pastries and cakes . . . This book radiates comfort, love, and creativity, and is sure to bring smiles and happy bellies to all." --Sophie Kaftal, author of Kitten and the Bear Cookbook

"Discover indulgence with Crave's new cookbook! Packed with delightful recipes, tips, and creative decorating ideas, this book is your ultimate guide to baking some of my all time favourite desserts!" --Ashley Fraser-Sexsmith, owner of Chatty Girl Media

"This new cookbook from the creators of Crave Cupcakes makes me SO excited! It's a fun, unique, informative and gorgeous cookbook-I also love all the decorating tips. Thanks so much to sisters Carolyne and Jodi for creating such a masterpiece, I can't wait to start baking!" --Shelley Adams, author of the Whitewater Cooks series

"The kindness, beauty, and sheer generosity shared on the pages of Crave is exactly what Carolyne and Jodi bring to life every day. I'm thrilled to not only celebrate 20 years of their Crave-licious success but to also see these tremendous Canadian businesswomen contribute to our national food story." --Karen Anderson, author of Eat Alberta First

"In their first cookbook, the Prairie Queens of Cupcakes, sisters Carolyne McIntyre Jackson and Jodi Willoughby, are letting us in on their secrets, including recipes for their never-before-published signature buttercream frosting!" --Linda Garson, Editor-in-Chief, Culinaire Magazine