The Great Race - by Levi Tillemann (Paperback)

Book Synopsis

The Great Race recounts the exciting story of a century-long battle among automakers for market share, profit, and technological dominance--and the thrilling race to build the car of the future.The world's great manufacturing juggernaut--the $3 trillion automotive industry--is in the throes of a revolution. Its future will include cars Henry Ford and Karl Benz could scarcely imagine. They will drive themselves, won't consume oil, and will come in radical shapes and sizes. But the path to that future is fraught. The top contenders are two traditional manufacturing giants, the US and Japan, and a newcomer, China. Team America has a powerful and little-known weapon in its arsenal: a small group of technology buffs and regulators from California. The story of why and how these men and women could shape the future--how you move, how you work, how you live on Earth--is an unexpected tale filled with unforgettable characters: a scorned chemistry professor, a South African visionary who went for broke, an ambitious Chinese ex-pat, a quixotic Japanese nuclear engineer, and a string of billion-dollar wagers by governments and corporations. "To explain the scramble for the next-generation auto--and the roles played in that race by governments, auto makers, venture capitalists, environmentalists, and private inventors--comes Levi Tillemann's The Great Race...Mr. Tillemann seems ideally cast to guide us through the big ideas percolating in the world's far-flung workshops and labs" (The Wall Street Journal). His account is incisive and riveting, explaining how America bounced back in this global contest and what it will take to command the industrial future.

Review Quotes

"The Great Race captures the drama of a global competition for markets and new technology that is changing the auto industry and indeed the world in which we all live. It is a gripping read that takes us inside critical decisions in China and Japan and the United States. Tillemann's experience as a tech entrepreneur focused on cars, his skill as a linguist (he is fluent in Chinese and Japanese), and his expertise on energy policy enable him to bring unique insights. The result is an epochal saga of leadership, money, power, global competition and innovation; and Tillemann tells it all superbly. Whether your "thing" is the clash of nations or the battle for global markets -- or how fast you can get from zero to 60 -- you'll like The Great Race a lot. Indeed, you will race through it!"