About this item
Highlights
- The Standout Business Plan is an immensely practical and readable guide that shows you how to create a business plan that not only speaks directly to investors and lenders but also makes it easy for them to say yes.At the beginning of every successful business is a well-thought-out and exceptionally prepared business plan that was written with one audience in mind--investors.
- About the Author: VAUGHAN EVANS is a highly experienced consultant specializing in strategy and business planning for corporate clients and strategic due diligence for private equity.
- 272 Pages
- Business + Money Management, Entrepreneurship
Description
About the Book
Your business plan isn't meant to appeal to you but to your backers. Learn how to grab their attention and secure their investment.Book Synopsis
The Standout Business Plan is an immensely practical and readable guide that shows you how to create a business plan that not only speaks directly to investors and lenders but also makes it easy for them to say yes.
At the beginning of every successful business is a well-thought-out and exceptionally prepared business plan that was written with one audience in mind--investors. However, too many budding entrepreneurs have written their business's bible with a focus on details most important to managers or employees or even themselves, completely avoiding the questions most crucial to those who determine the fate of the business's genesis...its potential backers.
Renowned leadership expert Brian Tracy and business strategy consultant Vaughan Evans share case studies and examples of both what to do and what not to do when developing a plan for your business.
In The Standout Business Plan, Tracy and Evans reveal how to:
- Include the vital information backers need, while leaving out extraneous fillers that gets in the way
- Address key factors such as market demand, competition, and strategy
- Spell out the essence of your business proposition
- Outline resources and financial forecasts
- Assess risk from the backer's perspective
- Evaluate and improve the plan to ensure its success
Your business plan is too important to not get exactly right from the beginning. With the easy-to-follow guidance in The Standout Business Plan, now anyone can present a clear, concise, and convincing case that will win them the funding they need to succeed.
From the Back Cover
"From my private equity perspective, a plan sub-mitted along these guidelines will stand out from the rest. It will speak the language of potential investors." -- James Pitt, Partner, Lexington Partners "This guide cuts to the heart of what needs to go into a business plan." -- James Brocklebank, Managing Director, Advent International "At last! A book that explains how to write the kind of business plan that investors and lenders actually want to read." -- James Courtenay, Managing Director, Standard Chartered Bank Vaughan Evans is a highly experienced consultant specializing in strategy and business planning for corporate clients, and strategic due diligence for private equity firms. He previously worked for Arthur D. Little and Bankers Trust Co., and has authored several books, including Key Strategy Tools. Brian Tracy is the chairman and CEO of Brian Tracy International and one of the top business speakers and authorities in the world today.Review Quotes
..".immensely practical and eminently readable book shows how to create a business plan that speaks directly to investors and makes it easy for them to say yes." --New Equipment Digest
About the Author
VAUGHAN EVANS is a highly experienced consultant specializing in strategy and business planning for corporate clients and strategic due diligence for private equity. BRIAN TRACY is the Chairman and CEO of Brian Tracy International and one of the top business speakers and authorities in the world today.