Wellness Culture - (Societynow) by Stephanie Alice Baker (Paperback)

About the Book

Stephanie Alice Baker traces the emergence of wellness culture as a trillion-dollar industry, situating the wellness industry in a historical and cultural context, examining how the internet has altered our relationship to wellness and the popular assumption that the internet has democratised knowledge and culture.

Book Synopsis

Stephanie Alice Baker traces the emergence of wellness culture as a trillion-dollar industry, situating the wellness industry in a historical and cultural context, examining how the internet has altered our relationship to wellness and the popular assumption that the internet has democratised knowledge and culture.

About the Author

Stephanie Alice Baker is an expert in how we connect and communicate online, particularly around issues pertaining to health and wellness. She has worked with organisations across the public and private sector, including the BBC, ITV, Sense Worldwide and the Discovery Channel. She makes regular media appearances, speaking as an expert on social media influencers, wellness gurus, trust relations, intimacy, collective memory and digital technologies. She is a a Senior Lecturer in Sociology at City, University of London.