$5.49 when purchased online
Target Online store #3991
About this item
Highlights
- Fuller-Looking Brows and Lashes: This revitalizing serum gel is supercharged with a brow and lash boosting complex that works to pump them up and make them look and feel more fuller and more lush.
- Nourishing Ingredients: A combination of Biotin, Peptides, and Niacinamide B3 helps nourish and protect hair, making it look and feel stronger.
- Hydrates and Conditions: The addition of Castor Oil and Vitamin E help to keep the brows and lashes hydrated and well-nourished so that they look and feel their healthiest.
- Clear Brow Gel: This serum gel is completely colorless, so you can show off your brows' natural color or add some tint on top!
- Cruelty-Free and Vegan: wet n wild makeup products are never tested on animals and are always cruelty-free.
Description
Achieve luxurious lashes and beautiful brows with the help of this nourishing serum gel. Utilizing a unique brow and lash boosting complex, this serum gel contains powerful ingredients that work together to promote the look and feel of lush lashes and brows. Once applied, this supercharged serum makes your lashes and brows appear visibly fuller and instantly hydrated.
wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!
Suggested Age: 13 Years and Up
Health Facts: Vegan
Color Palette: Translucent
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Beauty Purpose: Filling, Thickening
Net weight: .16 fl oz (US)
TCIN: 83706593
UPC: 077802144867
Item Number (DPCI): 052-03-2789
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water/eau, niacinamide, alcohol denat., peg-40 hydrogenated castor oil, butylene glycol, phenoxyethanol, carbomer, hydrolyzed lupine protein, ricinus communis (castor) seed oil, tocopheryl acetate, sodium hydroxide, ethylhexylglycerin, 1,2-hexanediol, caprylyl glycol, hexylene glycol, copper tripeptide-1, glycerin, biotin, hexapeptide-2, myristoyl pentapeptide-17, benzoic acid, sodium benzoate, red 40 (ci 16035).
Shipping details
Estimated ship dimensions: 5.83 inches length x 2.56 inches width x 0.95 inches height
Estimated ship weight: 0.095 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: How many weeks until you see results in your natural lashes ?
submitted by Janiah - 10 months ago
A: consistent use, 1-2 months!
submitted byangelina - 18 days agoA: Lashes appear visibly healthier and fuller after continued usage. Results may vary.
submitted bywetnwildbeauty - 5 months agoBrand expert
Q: Does this contain prostaglandins?
submitted by mamacat1986 - 2 months ago
A: No. The serum contains peptides, Niacinamide B3, biotin, castor oil and vitamin E.
submitted bywetnwildbeauty - 18 days agoBrand expert
Q: Safe for sensitive eyes ? Hypoallergenic?
submitted by Mum23 - 2 years ago
A: This product was not clinically tested to be able to make these claims. When used in a manner consistent with its purpose, this product is considered safe as used. The product is formulated with common cosmetic industry ingredients and has a long history of safety in the marketplace. Should you have any kind of reaction to the use of this or any product, discontinue use and contact a doctor.
submitted bywetnwildbeauty - 2 years agoBrand expert
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Summary of reviews
The Wet n Wild Boost Me Up Brow and Lash Serum has garnered mixed feedback from guests. Many appreciate its affordability and the noticeable growth in their lashes and brows after consistent use. The dual applicator design is praised for its ease of application, while some guests report issues with flaking and product consistency. Overall, it serves as a promising option for those looking to enhance their lash and brow health without irritation.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1 out of 5 stars with 231 reviews
easy to apply: 4.62 out of 5
easy to remove: 4.37 out of 5
long lasting: 3.74 out of 5
quality: 3.7 out of 5
value: 3.8 out of 5
73% would recommend
26 recommendations
(no review title)
2 out of 5 stars
Shaylin - 13 days ago
originally posted on WetnWild
I've had this for 3 months and it has been making my lashes a crusty white color everytime I've been using it.
Amazing work!
5 out of 5 stars
dorad - 2 months ago
originally posted on WetnWild
I bought the this long ago and it made my lashes long and luscious after a couple weeks! I would definitely recommend this product and will buy it again!
Solid choice
4 out of 5 stars
lexim207_2183 - 3 months ago
originally posted on influenster.com
This has felt moderately helpful. I haven't used it consistently enough, but I may have gotten better results if I had. It's non-irritating and has a pleasant scent and consistency. The applicator is great because it has a brow brush in addition to the serum application brush.
Yes
4 out of 5 stars
Thumbs up graphic, would recommend
Elliepye - 3 months ago, Verified purchaser
- Skin tone: Light
- Eye color: Blue
- Skin type: Combination
- Hair color: Brunette
- Skin concern: Pores, Dullness, Acne
Though I would go blind at first Might make your eyes itchy Smells good Not too scary after a couple times Seems to work
Good results if you use it every day!
3 out of 5 stars
Kim777 - 3 months ago
originally posted on WetnWild
It was very good! It made my eyebrows grow so fast, same with my eyelashes. The little problem is that it gave me conjunctivitis, but that’s pretty much it!!
Great Product, but Is Red 40 Necessary?
3 out of 5 stars
sol9670 - 5 months ago
originally posted on WetnWild
Hello, First of all, thank you for creating this product. I've analyzed the ingredients and noticed that the number of artificial ingredients is greater than the natural ones. I don’t have a major issue with this, except that some of these artificial ingredients might be irritating to the eyes. I wanted to write this review specifically to address the last ingredient on the list, Red 40 (CI 16035). Is this ingredient really necessary? Personally, I would prefer a transparent serum. I’m not sure about other people’s opinions, but this is my preference. I would suggest removing this ingredient to make the product safer. If you analyze the composition and conclude that it is not essential, please consider excluding it. I believe the primary purpose of the serum should be to promote the growth of eyelashes and brows, not to add color in any way. Thank you for taking the time to read my concerns.
It is an okay product
3 out of 5 stars
ddomestic_diva - 6 months ago
originally posted on influenster.com
This was a good product although I did not notice a difference in length. Maybe you have to use product more often innn n order to see the full effects
Bad
1 out of 5 stars
Thumbs down graphic, would not recommend
Hiiii - 9 months ago
- Skin tone: Light
- Skin type: Normal
- Skin concern: Acne
- Hair color: Brunette
- Eye color: Hazel
After applying the next morning I would put mascara on and alot of my lashes fell out I stopped using it and used the same mascara and my lashes don't fall out now.Dont recommended
(no review title)
1 out of 5 stars
gen35 - 11 months ago
originally posted on WetnWild
It’s not working on me it’s just leaving white things on my eye
Affordable serum
5 out of 5 stars
sadieyf - 1 year ago
originally posted on influenster.com
The serum is such a reasonable price! I’ve been using it for the last couple weeks and I’ve already noticed a difference in my lashes. The ingredients are all clean. And I can’t wait to keep using it
Skimp ?
1 out of 5 stars
Jessica* - 1 year ago
originally posted on WetnWild
Haven’t tried it yet but really Wet & Wild… half filled bottle…
very hard brush
5 out of 5 stars
prilipskaiia - 1 year ago
originally posted on influenster.com
I liked the product🍓🍓🍓🍓 eyelashes have become longer😍 The brush is very hard, but I massage my eyebrows with it😀 affordable price❤️❤️❤️❤️
Does what it promises!
5 out of 5 stars
Nicole22 - 1 year ago
originally posted on WetnWild
I’ve been using this product for about 2 weeks now and it is amazing! I can literally feel and see how my eyelashes and eyebrows are growing. Happy customer!!
My review
4 out of 5 stars
Thumbs up graphic, would recommend
Mia k - 1 year ago, Verified purchaser
- Skin tone: Light
- Skin type: Dry
- Skin concern: Acne, Blackheads, Pores
- Hair color: Brunette
- Eye color: Brown
I love how it helps my lashes grow without it being unnatural. I have seen the bad reviews and realized that they might of just gotten a bad container because mine was great. I've had it for about 6 months (maybe less I'm not sure) and there's still half the container. I totally recommend for people with short or very short lashes
Yes
5 out of 5 stars
fashionistafairy - 1 year ago
originally posted on influenster.com
This works fantastic! It doesn't irratate my eyes like every other brand I've tried did. It's inexpensive and gets the job done! I've noticed a significant growth of my eyelashes! I will definitely repurchase!
Still on the fence?
3 out of 5 stars
nikiref72 - 1 year ago
originally posted on influenster.com
I thought I'd give this a try since it was a little bit more adorable. To see what difference there was between this and others. I'm not sure if I see a huge difference in my lashes. It's still early, so I'm hoping that soon I see my lashes gain some. length.
Awesome and cheap
4 out of 5 stars
lilyp181 - 1 year ago
originally posted on influenster.com
I have noticed longer lashes after just a week of using it. It was very cheap. That applicator is amazing because it features a brush and spooly. Overall, very good for the low price.
Affordable
5 out of 5 stars
eugeniam26 - 1 year ago
originally posted on influenster.com
When I first got this I didn't think it would work but to my surprise I noticed a difference after 2 weeks my eyebrows and lashes grew! It's very affordable, there's not really no scent to this serum and the packaging was secure!
Cheap, but pass on this one
3 out of 5 stars
chelseam5b98 - 1 year ago
originally posted on influenster.com
I have been using this product for over a month now and haven't noticed any significant eyelash or eyebrow growth. The product is on the more affordable side, but I won't be purchasing it again. I've had better luck with another brand and will be returning to that one. Additionally this does bother my eyes and causes them to tear up if I thoroughly coat my lashes.
Do not buy
1 out of 5 stars
Thumbs down graphic, would not recommend
No name - 1 year ago
- Skin tone: Light
- Skin concern: Dark circles, Acne, Dullness, Pores, Redness
- Skin type: Combination
- Eye color: Brown
- Hair color: Brunette
Did not see a lot of a difference