You Are Bigger Than Zillow(R) - by Scott Futa (Paperback)

Book Synopsis

As technology disrupts the real estate industry, how do you maintain client loyalty? In our virtual reality where likes, shares, comments, thumbs up, hearts, smiley face emojis and dislikes drive almost every aspect of communication-the basic principles of connecting are becoming a lost art. Where can you provide value with a human touch? What is the true measure of being a servant to your clients? The answer to these questions and more lie at the heart of You Are Bigger Than Zillow(R). Each of your clients are unique, they require varying levels of care, attention and nurturing. However, one common thread runs through all people, and that is the basic desire to be valued. Not only as clients, but as people-with real lives, real goals, real needs and real desires. In a digital world where our lives and our businesses are carried out over the little devices in our hands, showing our customers absolute loyalty is more important than ever (Yes-you owe them YOUR loyalty). Scott Futa outlines his systems and processes that have been proven to make a bigger impact than any website.