Target Plus™ Partner
Coral Springs, FL
Veba Baby
Veba Baby Our story began in the years leading up to our launch in August of 2023. After a close call with a bottle of expired breast milk, Veba’s fearless female founder decided that milk and formula freshness is something no parent should ever have to worry about or stress over again. Dedicated to making life easier for parents and the world a better place for babies, Veba’s product line includes the world’s first and only smart baby bottle monitor that automatically adjusts to breastmilk and formula freshness based on time, temperature, and feedings. Our one of a kind innovation pairs seamlessly with the Veba Baby app, where parents can monitor their bottle’s freshness, ping a lost bottle, log feedings, and so much more! Since our live television debut on ABC’s Shark Tank, we have continued to expand our product line to include adorable baby bundles and inspiring sticker sets. Veba Baby products are now available on our website and in some of the country’s leading retailers. Every aspect of our business is built around empowering and supporting parents in their ability to offer the highest quality breast milk and formula that is free from harmful contaminants, and ensuring that their children are always getting enough nutrition for their optimal health and development.
Product Sourcing Information
What is a Target Plus™ Partner?
A Target Plus Partner is a third-party company that sells and ships items directly to you through Target.com and the Target apps. Target curates these Partners to bring you exciting brands and items you can order online. Target processes payment for items purchased from these Partners, and you can track items purchased from these Partners on your order details page.