$16.99 when purchased online
Target Online store #3991
About this item
Highlights
- Naturium's Niacinamide Serum 12% Plus Zinc 2% helps reduce the appearance of pores
- Reduces the look of dark spots, for a more even looking complexion
- Smooths appearance of fine lines & wrinkles
- Cruelty Free, Fragrance Free, Dermatologist Tested
- Paraben Free, Vegan, Gluten Free
Description
Our concentrated niacinamide serum is formulated with pure 12% niacinamide and 2% zinc PCA, and is clinically proven to reduce the appearance of dark spots, pores, plus fines lines and wrinkles.
To Use: Shake well. Apply an even layer of the niacinamide serum onto face, neck and chest morning and night. Follow with moisturizer. Wear sunscreen during the day. Patch test prior to use is advised.
To Use: Shake well. Apply an even layer of the niacinamide serum onto face, neck and chest morning and night. Follow with moisturizer. Wear sunscreen during the day. Patch test prior to use is advised.
Scent: Unscented
Health Facts: Gluten-Free, Paraben-Free, Contains Niacinamide, Contains Hyaluronic Acid, Contains Vitamin E, No Fragrance Added, Vegan
Product Warning: Keep out of reach of children, eye irritant
Product Form: Serum
Sustainability Claims: Cruelty-Free, Recyclable
Beauty Purpose: Oil Control, Fine Line Reduction, Skin Tone Improvement, Pore Reduction, Skin Texture Improvement
Recommended Skin Type: Oily, Extra Sensitive, Sensitive, Normal, Mature, Combination, Dry
Net weight: 1 fl oz (US)
TCIN: 80184048
UPC: 850010792064
Item Number (DPCI): 037-14-4184
Origin: Made in the USA
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water, niacinamide, propanediol, glycerin, zinc pca, polyacrylate crosspolymer-11, sodium hyaluronate, dimethicone, caprylyl glycol, phenoxyethanol, xanthan gum, potassium sorbate, glyceryl polyacrylate, tocopheryl acetate, hexylene glycol, citric acid.
Allergens & Warnings:
CAUTION: For external use only. Keep out of reach of children. Discontinue use if irritation occurs. Avoid contact with eyes. In case of eye contact, rinse immediately with water. Use only as directed.Shipping details
Estimated ship dimensions: 5.35 inches length x 1.38 inches width x 1.38 inches height
Estimated ship weight: 0.29 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is this product cruelty free
submitted by Mama22cats - 7 months ago
A: Hey, Great question! Yes, the Naturium Niacinamide Serum 12% claims cruelty free and vegan! For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 7 months agoBrand expert
Q: Is there a use by date/time frame for this?
submitted by MN - 2 years ago
A: Hey MN, Great quesiton! Generally, most skincare products can last 30 months on the shelf and 10-12 months after opening. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 2 years agoBrand expertA: Hello there! Our non-OTC products do not have printed expiration dates. This formula currently has a shelf life of two years unopened. Once opened, we recommend using it within twelve months. We hope this helps. Warm regards, The Naturium Team
submitted byNaturium - 2 years agoBrand expert
Q: can i use this for dark circles around my eyes?
submitted by jenny - 3 years ago
A: We do not recommend using this serum too close to the eye area. For help with dark under-eye circles, we recommend trying our Multi-Peptide Eye Cream.
submitted byNaturium - 3 years agoBrand expertA: Hi jenny! This serum will help with oil control, fine line reduction, skin tone improvement, pore reduction, and skin texture improvement. We recommend trying on of Naturium's eye creams for help reducing dark circles under eyes. Hope this helps!
submitted byTarget Beauty Consulting - 3 years agoBrand expert
Q: Is this best for daytime use or night time use?
submitted by Ashley - 4 years ago
A: I have been using it both AM and PM with no issues, one pump. I pair it with a Vitamin C serum during the day and lots of sunscreen. I haven't had any issues but I also don't have sensitive skin.
submitted byMaryR - 4 years agoA: This serum can be used day, or night. With any morning skincare routine, make sure to apply an SPF as a final step.
submitted byNaturium - 4 years agoBrand expert
Q: Should this be applied to wet, damp, or dry skin for best results?
submitted by KR - 7 months ago
A: Hey, Great question! We recommend to apply your serums and moisturizer on damp skin. Damp skin is more permeable and allows for better absorption of active ingredients! For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 7 months agoBrand expert
Q: Can I use this under makeup?
submitted by MR - 8 months ago
A: Great question! Yes, you can use a niacinamide serum under makeup as it maks for a great base for those with acne-prone skin. Get real-time answers to all your future beauty questions using the “Chat with a Virtual Beauty Consultant” button on every product page.
submitted byTarget Beauty Consulting - 8 months agoBrand expert
Q: i'm looking for a product to help with my enlarged pores on my cheeks and nose as well as dark spots/acne scars on my chin- will this product help?
submitted by makayla - 1 year ago
A: Hey Makayla, Great question! Yes, The Naturium's Niacinamide Serum 12% Plus Zinc 2% helps reduce the appearance of pores and the look of dark spots, for a more even looking complexion! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 1 year agoBrand expert
Q: Can this be used with tretinoin cream? Can it be used with Vit c?
submitted by quentinsmom - 3 years ago
A: Niacinamide is a great addition to any skin care routine. We have heard that some consumers use Niacinamide with Tretinion, and other topical treatments; however we do recommend checking with your Physician or Dermatologist prior to use. With regards to vitamin C, as a general rule of thumb, you can combine actives as long as you don't experience irritation.
submitted byNaturium - 3 years agoBrand expert
Q: is this product use for dark spots by the neck
submitted by j - 3 years ago
A: To specifically target dark spots, we recommend using our Tranexamic Topical Acid 5% or our Alpha Arbutin Serum 2%.
submitted byNaturium - 3 years agoBrand expert
Q: Is this recommended for dry or semi/dry skin. And for just not oily skin? I have visible pores more than others I know but my skin isn’t oily, it’s more on dry or semi-dry or normal to dry side . Is this ok for me to use?
submitted by Shan - 3 years ago
A: Hi Shan! The Naturium Niacinamide Serum is designed for Oily, extra sensitive, sensitive, normal, mature, combination, and dry it will help make pores less visible along with glowing skin. Hope this helps :)
submitted byTarget Beauty Consulting - 3 years agoBrand expert
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4.5 out of 5 stars with 1476 reviews
Improves Skin Texture: 3.8 out of 5
Reduces Pores: 3.65 out of 5
Improves Skin Tone: 3.85 out of 5
Reduces Oily Skin: 3.71 out of 5
Reduces Fine Lines: 3.37 out of 5
75% would recommend
176 recommendations
Not as good as reviews say
1 out of 5 stars
Thumbs down graphic, would not recommend
Brooklyn Knight - 6 days ago, Verified purchaser
I have been trying to use the product for about 3+ months. Once a day- due to it being so sticky. I have not seen any difference in my skin. I am medium- dark complexion and 50 yo. Some freckles and little oily . I purchased this based on other user reviews and the niacinamide and zinc. Did not work for me😑
Too Strong for Sensitive Skin
3 out of 5 stars
Goldenqueen - 1 month ago
originally posted on Naturium
I recently purchased product, did a patch test it was fine. But, after putting on my face still had a reaction to it. Stinging and itching. Even two days later still itching. Just did not work for me , too strong for my sensitive skin. But, did like the consistency of it and no scent.
No longer unscented
2 out of 5 stars
Thumbs down graphic, would not recommend
Aro - 1 month ago, Verified purchaser
I have used this for over a year and have liked it, but I just bought a new bottle in early March, and it had an overwhelming fragrance or scent added to it unfortunately. It used to be unscented, so unfortunately for me I’ll discontinue use.
Best Supporting Pore Serum
5 out of 5 stars
- 1 month ago
originally posted on Naturium
Love this! Lightweight and helps keep my skin clear!
Moldy smell
2 out of 5 stars
Thumbs down graphic, would not recommend
Reviewer - 3 months ago, Verified purchaser
Within a week of using, I noticed a moldy/mildewy smell whenever I put it on. Makes me question lots of things like what is actually in this product, did I buy a product that is past its expiration date, etc. It has reduced my breakouts and size of scarring, but the smell is not worth it.
Nice feel
5 out of 5 stars
Kiki1 - 3 months ago
originally posted on Naturium
Have tried since I received and so far I like the feeling of it. Still too early to say
First time
5 out of 5 stars
Deedee_everlove - 3 months ago
originally posted on Naturium
This was my first time buying this form of niacinamide. I was pleasantly pleased. I love the essence but this form is so good
Skin care
5 out of 5 stars
Thumbs up graphic, would recommend
Niacinamide - 4 months ago, Verified purchaser
Fabulous i loved i recommend this product
The Vitamin E in this causes acne
1 out of 5 stars
Don007 - 4 months ago
originally posted on Naturium
No idea why they’d add one of the most pore clogging ingredients in this which is vitamin E. I hope they reformulate this Niacinamide with B5 (Panthenol) or just zinc. Terrible decision from Naturium
Effective!
4 out of 5 stars
Ash H. - 5 months ago
originally posted on Naturium
Using this in tandem with the Vitamin C Complex Serum has brightened my skin to the point that I really am shocked and pleasantly surprised. The size of my pores looks a little smaller, I suppose but the biggest payoff I've gotten from using this product is the evening and brightening of my skin. Just beautiful.
The absolute best
5 out of 5 stars
Thumbs up graphic, would recommend
holma013 - 5 months ago, Verified purchaser
Actually works and quickly
LOVE
5 out of 5 stars
Thumbs up graphic, would recommend
Kraye34 - 5 months ago
This is the only product I’ve ever used that I noticed almost immediate results with. It makes my skin feel amazing and definitely shrinks my pores. This is my must have skin care item.
Love this!!!
5 out of 5 stars
Nani - 5 months ago
originally posted on Naturium
Ive Been using this for over 2 years now and it has become a staple in my skincare routine. The way it leaves my skin ✨ if I had to choose one product from their line it would be this!!
Feels nice on skin
4 out of 5 stars
Thumbs up graphic, would recommend
ts - 5 months ago, Verified purchaser
I usually you this 3x a week and rotate it with the retinol. I use pea size amount at night.
Sticky
2 out of 5 stars
Thumbs down graphic, would not recommend
Dani - 5 months ago
Wanted to like this so bad, but it’s extremely sticky 😭
Naturium is now my holy grail!!
5 out of 5 stars
MayMay517 - 5 months ago
originally posted on Naturium
I am 42 with sensitive skin and hormonal acne. I have tried a lot of products and until now have only been able to use Charlotte Tilbury (didnt like the fragrance) and DIME Beauty. I consider skincare as an investment & will always spend whatever is needed to take care of my largest organ (which is also my 1st layer of defense). My mother has been drilling skincare and protection into me since my teens and I am so grateful that she did!! I constantly am told that I look 10-15yrs younger than I am, but I have never had the amount of complements about my skin as I've had since I started using all Naturium facial products (about 2 months ago). I wanted to share my skincare routine since I haven't found many reviews that have it spelled out (*please note: what works for me may/may not work for you): Morning: • Wash: Niacinaminde Cleansing Gelée • Tone: Niacinamide Essence • Serums: ~Vitamin C Complex Serum ~Niacinamide Serum 12% + Zinc 2% • Eye Cream: Plant Ceramide Rich Cream • Sunscreen: Dew-Glow SPF50++++ (original or tinted) ☆Once or twice a week exfoliate after wash: ~Skin Script Raspbery Scrub ~BHA Liquid ☆Once or twice a week use an ice roller ☆Once a month dermaplane/shave face Evening: • Remove Makeup: ~Naturium Cleansing Balm ~Micellar Water • Wash: Niacinaminde Cleansing Gelée • Tone: Niacinamide Essence • Eye Cream: Plant Ceramide Rich Cream ~Night #1 - Retinaldahyde 0.05% ~Night #2 - Vit C Super Serum Plus ~Night #3 - AHA Exfoliating Mask 10% ~Night #4 - Vit C Super Serum Plus ~Night #5 - Vit C Super Serum Plus ~Night #6 - Tretinoin 0.025% ~Night #7 - Vit C Super Serum Plus • Serum: Quadruple Hyaluronic Acid 5% • Moisturizer: ~Nights #1 & #6: ▪︎Plant Ceramide Cream ▪︎Marshmallow Root Cream ~Nights #2-5 & #7: ▪︎Plant Ceramide Cream ▪︎Sensitive Skin Face Oil I will be forever using their facial products as well as the Bio-Lipid Body Lotion (which transformed my skin to super soft after only 3 days & I use almost daily), the Retinol Body Lotion, the Niacinamide Body Wash, The Energizer Body Wash, and Glow-Getter Body Wash. I love that they have no fragrance unless it's from the natural ingredients. I hope this helps anyone who is looking to try some of these products!!
love this!
5 out of 5 stars
rebeca bara - 6 months ago
originally posted on Naturium
been purchasing this serum for a while now, gentle and never irritating. love
Give it a try!
5 out of 5 stars
Thumbs up graphic, would recommend
Allie - 6 months ago, Verified purchaser
Been using this for a couple years now. I have dry, acne prone skin. My skin loves it! It’s smoother, less sensitive, less redness, and has less breakouts. Will keep repurchasing
Great Serum
5 out of 5 stars
Thumbs up graphic, would recommend
Leah - 8 months ago
Love this serum. I use this at night after cleansing with the Naturium Vitamin C face wash and applying my Differin gel. I have acne prone skin, and this has caused me zero issues. I have been using for over nine months and have noticed an improved appearance in my skin texture.
Miracle? Maybe!
5 out of 5 stars
Thumbs up graphic, would recommend
halcyonsmom - 9 months ago
I wish I had taken a “before” photo because in just three weeks of using this product every other night, it has made a huge visible difference! My skin looks better than it has in years and the dark marks from breakouts past have practically faded overnight. I’ve had some stubborn skin congestion that is finally clearing, too. The nights I use this, I wake up to a visible incremental improvement. I may try using it nightly and see if my skin continues to tolerate/respond well. So pleased!