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Entrepreneur's Guide To Patents, copyrights, trademarks, trade secrets & licensing. - by Gilbert Guide & Jill Gilbert (Paperback)
$17.00 sale price when purchased online
$24.00 list price
Target Online store #3991
About this item
Highlights
- Today, virtually all companies, artists, and innovators run the risk of losing their competititve edge-and big money-by not adequately safeguarding their intellectual property.
- Author(s): Gilbert Guide & Jill Gilbert
- 336 Pages
- Freedom + Security / Law Enforcement, Intellectual Property
Description
About the Book
Intellectual property lawyer Gilbert gives clear, comprehensive advice for every artist, inventor, and small business owner.Book Synopsis
Today, virtually all companies, artists, and innovators run the risk of losing their competititve edge-and big money-by not adequately safeguarding their intellectual property. Written by an expert in intellectual property law, this is the first book to address the full range of legal protections available-patents, copyrights, trademarks, trade secrets, and licensing-with innovative information you won't find elsewhere, including: Legal landmines every successful entrepreneur must avoidBusiness practices that can be
protected-but are often overlooked
Protecting your intellectual property on the Internet
What are your ideas and the rights to them really worth?
Why trade secrets are a powerful and under-utilized protection
Lessons learned from Amazon.com, Microsoft, and other elite entrepreneurs
How even smart, savvy AOL lost exclusive trademarks, including "YOU'VE GOT MAIL!"
The Entrepreneur's Guide to Patents, Copyrights, Trademarks, Trade Secrets and Licensing is the definitive guide for the entrepreneur and innovator who is ready to protect what he or she has created-a
Dimensions (Overall): 9.02 Inches (H) x 6.46 Inches (W) x .88 Inches (D)
Weight: .81 Pounds
Suggested Age: 22 Years and Up
Number of Pages: 336
Genre: Freedom + Security / Law Enforcement
Sub-Genre: Intellectual Property
Publisher: Penguin Publishing Group
Theme: General
Format: Paperback
Author: Gilbert Guide & Jill Gilbert
Language: English
Street Date: August 3, 2004
TCIN: 91717071
UPC: 9780425194096
Item Number (DPCI): 247-03-5297
Origin: Made in the USA or Imported
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Shipping details
Estimated ship dimensions: 0.88 inches length x 6.46 inches width x 9.02 inches height
Estimated ship weight: 0.81 pounds
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