$21.99 when purchased online
Target Online store #3991
About this item
Highlights
- New look, same proven formula!
- A daily serum to brighten and help improve skin tone.
- 2% Vitamin C provides antioxidant protection while combating a dull, lackluster complexion.
- Ferulic Acid fends off free radicals and supports healthy skin.
- Pineapple Extract helps exfoliate dead skin cell and improve skin texture.
- Acure products are free from parabens, sulfates, mineral oil, petrolatum, and formaldehyde.
- Vegan and certified cruelty-free.
- Packaging uses plastic alternative such as FSC-certified paper unit carton, and glass bottle and dropper
Description
2022 Winner - Cosmo Loves Award
Brighten dull, lackluster skin and even skin tone with this blend of 2% Vitamin C, Ferulic Acid, and Pineapple Extract. Ferulic Acid fends off free radicals and supports healthy skin.
Paraben free, Sulfate free, Mineral oil free, Petrolatum free, Formaldehyde free, Cruelty free
DIRECTIONS:
Apply a thin layer to face and neck.
Brighten dull, lackluster skin and even skin tone with this blend of 2% Vitamin C, Ferulic Acid, and Pineapple Extract. Ferulic Acid fends off free radicals and supports healthy skin.
Paraben free, Sulfate free, Mineral oil free, Petrolatum free, Formaldehyde free, Cruelty free
DIRECTIONS:
Apply a thin layer to face and neck.
Scent: Unscented
Health Facts: Animal By-Product-Free, Sulfate-Free, Artificial Color-Free, Petroleum-Free, Paraben-Free, Contains Matcha, Aluminum-Free, Formaldehyde-Free, Vegan, Sodium Lauryl Sulfate-Free, Artificial Fragrance-Free, Butylparaben-Free, Silicone-Free, Contains Vitamin C, Mineral Oil-Free
Product Form: Serum
Sustainability Claims: Not Tested on Animals, Cruelty-Free
Beauty Purpose: Brightening, Skin Tone Improvement, Anti-Aging
Recommended Skin Type: Combination, Oily, Normal, Dry, Mature
Net weight: 1 fl oz (US)
Features: Lightweight
TCIN: 76563457
UPC: 813424022493
Item Number (DPCI): 037-05-8362
Origin: Made in the USA or Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water / eau, glycerin, sodium ascorbyl phosphate, aloe barbadensis (aloe) leaf juice, tetrahexyldecyl ascorbate, ferulic acid, ananas sativus (pineapple) fruit extract, carica papaya (papaya) fruit extract, camellia sinensis (green tea) leaf extract, sclerotium gum, xanthan gum, sodium levulinate, hydroxyethylcellulose, sodium phytate, ethylhexylglycerin, potassium sorbate, citric acid.
Allergens & Warnings:
For external use only. Avoid contact with eyes. If any adverse reaction occurs, stop use and contact your physician.Shipping details
Estimated ship dimensions: 5 inches length x 1.5 inches width x 1.5 inches height
Estimated ship weight: 0.3 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: With the new product reformulation, what is the current percentage of vitamin C?
submitted by Olivia - 10 months ago
A: used to be 2% in 2020. not sure rn
submitted byskincarelover - 3 months agoA: all of the ingredients work within the formula synergistically and maintain a proper shelf life. Thank you for your interest!
submitted byTarget Brand Expert - 9 months agoA: Thank you for reaching out to us! While the specific percentages of ingredients within our formulas is proprietary, please know that we formulate for optimal performance and efficacy while ensuring
submitted byTarget Brand Expert - 9 months ago
Q: Can you use Acure brightening vitamin c & ferulic acid oil free serum for face 1 fl oz in the summer when your sweating outside and inside on face
submitted by Angela - 1 year ago
A: Hi there! Yes you may, just make sure you also incorporate your SPF! Thanks :)
submitted byhealthguru - 11 months ago
Q: Has the texture, consistency and color of Vitamin C & Ferulic Acid Oil changed? I recently purchased it online and the product I received is clear and not that thick.
submitted by Lamotra - 2 years ago
A: Hi Lamotra, Thank you for reaching out to ACURE! We did update this formula in November 2022 to allow for a more silky, smooth application. Because of the formulation adjustment, the serum is now a clear color rather than the previous milky, opaque color. Please know the overall product formulation and key ingredients have not changed and you will continue to enjoy the same benefits with an improved experience. Please let us know if you have any further questions. Sincerely, Tammy
submitted byACURE - 1 year agoBrand expert
Q: IS THIS FRAGRANCE FREE?
submitted by KAREN - 2 years ago
A: The Brightening Vitamin C & Ferulic Acid Serum is fragrance-free.
submitted byACURE - 2 years agoBrand expert
Q: can you use this with the glycolic overnight cream?
submitted by emmgee - 3 years ago
A: The Brightening Vitamin C & Ferulic Acid Serum can be used in combination with the Resurfacing Glycolic Overnight Treatment.
submitted byACURE - 3 years agoBrand expert
Q: Is this serum hypoallergenic?
submitted by Shopaholic - 4 years ago
A: The Brightening Vitamin C & Ferulic Acid Oil Free Serum is formulated for all skin types, however if you ten to have very sensitive skin, we always recommend patch testing prior to use.
submitted byACURE - 4 years agoBrand expert
Q: Is this applied before or after moisturizer?
submitted by CC - 5 years ago
A: This serum can be applied to clean skin prior to your moisturizer application. For best results, we recommend using daily, AM and/or PM.
submitted byACURE - 5 years agoBrand expert
Q: What's the percentage of Vit C and Ferulic Acid?
submitted by cmp1885 - 5 years ago
A: The Brightening Vitamin C & Ferulic Acid Oil Free Serum contains 2% vitamin C. The serum can be used daily underneath your favorite moisturizer for optimal antioxidant protection.
submitted byACURE - 5 years agoBrand expert
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Summary of reviews
The Acure Brightening Vitamin C Ferulic Acid Serum is a lightweight and effective addition to any skincare routine, designed to enhance skin radiance and combat signs of aging. Many guests appreciate its quick absorption and non-sticky texture, making it suitable for both day and night use. The serum's unique formulation, featuring vitamin C, ferulic acid, and pineapple extract, helps to brighten the complexion and improve skin texture over time. While some guests experienced mixed results, the overall feedback highlights its potential for achieving a more youthful and glowing appearance.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1 out of 5 stars with 276 reviews
Lightweight: 4.44 out of 5
Accurate Scent: 3.77 out of 5
Brightening: 4.15 out of 5
Soothing: 4 out of 5
Anti-aging: 3.67 out of 5
68% would recommend
97 recommendations
new packaging :(
2 out of 5 stars
Madison L - 2 months ago, Verified purchaser
this is my favorite vitamin c serum, i recommend it to everyone. BUT the new packaging sucks! vitamin c needs to be stored in an opaque bottle to prevent oxidation from light, the new clear bottle is so useless. the old packaging is actually why i started using this brand in the first place. i’m disappointed they changed it, i can’t justify spending the money on a product that’s going to go bad due to packaging before i can use it.
annoyed
2 out of 5 stars
Thumbs down graphic, would not recommend
skincarelover - 3 months ago, Verified purchaser
have been using it for months. haven’t seen a noticeable difference yet. Low percentage of vitamin c (2% in 2020, they don’t disclose it anymore which is absolutely ridiculous considering how many people like myself might’ve chosen it because we need vitamin c in our skincare regimen)
Doesn't feel good on my skin
3 out of 5 stars
Thumbs down graphic, would not recommend
mimi - 3 months ago
This serum makes my face feel tight and isn't moisturizing at all. I put sunscreen over it and get my glow back with that, but my face still feels tight with this serum underneath. On the plus side it doesn't feel irritating or sting when I apply it. Overall I think it's better for oilier skin types and probably wouldn't repurchase.
Redness
1 out of 5 stars
Thumbs down graphic, would not recommend
TB - 9 months ago, Verified purchaser
I used this for the first time and it caused my face to turn red in the area that I applied it to. I only needed this as a spot treatment in one problem area for brightening. I did a patch test twice and still had a bad reaction. I researched vitamin c prior to chosing this one and it was a fail (for me). It may work for someone else but on my beautiful melanated skin, I'll pass!
I like it so far
4 out of 5 stars
S. Mouse - 10 months ago
originally posted on http://acure.com
I like to seal this in with Acure's "The Essentials Argan Oil" as my moisturizer on top. This product has a watery/slippery texture and gives me a dewey look. I've been using this as my day serum and the "Brightening Vitamin C Sunset Serum" as my night serum. I've been using these products for about three weeks and was hoping it would take care of some dark spots I have from the sun and from waxing/tweezing, but I haven't noticed a big difference there yet but it's only been three weeks. I wish Acure would make more brightening products that are free from Chamomile ingredients. Chamomile is related to ragweed, and about 15% of Americans have a ragweed allergy. I had to read through the entire ingredient list of all of Acure's brightening products and was happy to at least find something without Chamomile, but I'd like more variety in options. I would try so many of the other brightening products but won't be purchasing them as long as Chamomile is in them.
It's nice
4 out of 5 stars
Thumbs up graphic, would recommend
Fyn beauty - 11 months ago
As a nail tech and make up artist with over a decade of experience I consider myself to be very experienced with face serums. I’ve tried more than I can count and I’ve even made a few. this one does the job but I can’t really say that it’s anything too specialff. What I liked about it: the cute box and pump bottle it came in. The light fragrance-some serums kind of overdo it with the scent. The fact that it doesn’t feel tacky on the skin and absorbs relatively quick. It also didn’t break me out which is a win! I would recommend this serum to someone that’s just getting into skincare and wants their skin to feel good. What I didn’t like is that I can’t say I’ve noticed too much of a difference as far as the brightening effects go but it’s also only been a week and most skincare products take longer than that to show any significant results. Overall this product didn’t wow me but it is a quality serum
Acure Brightening Vitamin C & Ferulic Acid Oil Free Serum
4 out of 5 stars
Thumbs up graphic, would recommend
chellebelles - 11 months ago
I have been on the lookout for a good vitamin C serum for quite some time, and many brands I’ve tried have failed to show noticeable results. However, Acure's Brightening Vitamin C & Ferulic Acid Serum has exceeded my expectations. Immediately after using this serum, I noticed my skin looking brighter, glowy, and more youthful. This serum has significantly helped prep my skin for makeup by diminishing the appearance of wrinkles and evening out my skin tone. Even on days when I skip makeup, my complexion appears brighter and smoother, which has boosted my confidence. The lightweight formula absorbs quickly, leaving no sticky residue, making it perfect for both my morning and night skincare routines. One of the features I appreciate most is the pump bottle applicator. It ensures that I get the right amount of product every time, maintaining hygiene and preventing wastage. A small amount goes a long way, which means the product lasts longer, offering great value for the price. Overall, Acure's Brightening Vitamin C & Ferulic Acid Serum has become an essential part of my skincare regimen. Its immediate brightening effects and the way it improves my skin’s texture and tone have made a noticeable difference. I highly recommend it to anyone looking for an effective vitamin C serum. This review was collected as part of a promotion
Stable vitamin C that brightens
4 out of 5 stars
Thumbs up graphic, would recommend
Sinonthego - 11 months ago
As a nine year verified beauty expert, vitamin C and ferulic acid are the gold standard for brightening the skin. This combo has been the mainstay for most of us, and there doesn't appear to be a downside to it, as it had continued to dominate in the marketplace. However, the these ingredients need to be carefully balanced in the right serum, at the appropriate pH to be truly effective. This is a clear serum, with a bottle not exposed to light, to allow for oxification and it goes on clear and quickly disappears into the skin. With continued use, along with a generous serving of daily SPF, you start to see, .brightening of the skin. There is a fading of dark spots, over time, and the skin is firmer. The vitamin C does wonders for the skin's elasticity.
Stable Brightening serum
4 out of 5 stars
beautywithsindia - 11 months ago
originally posted on http://acure.com
As a nine year verified beauty expert, vitamin C and ferulic acid are the gold standard for brightening the skin. This combo has been the mainstay for most of us, and there doesn't appear to be a downside to it, as it had continued to dominate in the marketplace. However, the these ingredients need to be carefully balanced in the right serum, at the appropriate pH to be truly effective. This is a clear serum, with a bottle not exposed to light, to allow for oxification and it goes on clear and quickly disappears into the skin. With continued use, along with a generous serving of daily SPF, you start to see, .brightening of the skin. There is a fading of dark spots, over time, and the skin is firmer. The vitamin C does wonders for the skin's elasticity. **This review was collected as part of a promotion.
I'm in love
5 out of 5 stars
enthusiast197 - 11 months ago
originally posted on http://acure.com
ACURE's Brightening Vitamin C & Ferulic Acid Serum is a fantastic addition to my skincare routine. Formulated with vitamin C and ferulic acid, this serum is designed to provide antioxidant benefits, enhance skin radiance, and combat signs of aging. It has a lightweight, fluid texture that absorbs quickly into the skin, spreading easily without leaving a sticky or greasy feeling. The combination of vitamin C and ferulic acid helps protect the skin against damage from free radicals and promotes collagen production for firmer, radiant skin. After using it for a few weeks, I've noticed my skin appears more luminous and even, and it has helped reduce the appearance of fine lines and wrinkles. It comes in a pump dispenser bottle that makes application easy without wasting product, and it has a subtle and pleasant aroma that adds to the enjoyable experience of using it daily. In summary, ACURE's Brightening Vitamin C & Ferulic Acid Serum is an excellent choice for improving skin radiance and overall skin health with effective, high-quality ingredients. It's ideal for those looking to incorporate an anti-aging and antioxidant step into their daily skincare routine. **This review was collected as part of a promotion.
love
5 out of 5 stars
Thumbs up graphic, would recommend
Jacquiebabi73 - 11 months ago
This review of collected as part of a promotion. ello, my name is Jacquie. I am a freelance makeup artist and beauty content creator of five plus years. This Acure brightening vitamin C and ferulic acid serum works wonders in conjunction with the brightening cleanser this left my skin feeling so renewed and awake. I love that this is a super thin consistency, and it melts into the skin rapidly leaving your skin ready for the next step in your routine. I truly loved to see the inclusion of pineapple extract in this serum to help gently exfoliate. I haven't ever gotten such rapid results with a product that claims to brighten but this one truly did do the job. I would recommend this product to my oily skin gals such as myself because it helps reduce my sebum throughout the day. This was the perfect addition to my skincare routine.
Great serum for the price
5 out of 5 stars
crystalyiyang - 11 months ago
originally posted on http://acure.com
When I used to work at a cosmetic clinic, we use skin ceuticals skincare products. From there, I found my favorite skincare product from them which is the C E Ferulic acid serum. But their price is very high. Then I started looking for cheaper options like Timeless skincare. Their vitamin C + E ferulic acid serum is decent but the price is really good. I found this Acure brightening vitamin C & ferulic serum is similar to Timeless serum. It is a lighter texture and it absorbs well. And Acure serum's price is really good as well. If you have a budget, this is a great serum. The instruction says using day & night. I would recommend using serums that have vitamin C in the daytime or nighttime, like once a day only. And don't forget to use SPF after applying vitamin C serums, or your skin might be irritated by the sun exposure afterwards. Overall, it is a great serum for the price. My skin feels glowing and smooth after using it. I would recommend this product! **This review was collected as part of a promotion.
ACURE Brightening Vitamin C & Ferulic Acid Serum
5 out of 5 stars
mindfulbeaute - 11 months ago
originally posted on http://acure.com
I've been trying out many skincare products from Acure, and I am really loving this brand. One product that has truly impressed me is their Brightening Serum.This serum beautifully brightens the appearance of my skin with its unique combination of Vitamin C, Ferulic Acid, and Pineapple Extract. I use it daily, and it has significantly helped diminish the appearance of concern areas and slowly even out my skin tone.Ferulic Acid is one of my favorite ingredients because it really is a skin-changing ingredient. It provides powerful antioxidant benefits and enhances the effects of Vitamin C, making my skin look more radiant and youthful.The Pineapple Extract adds an extra boost, promoting a healthy, glowing complexion. This serum is lightweight and absorbs quickly, leaving my skin feeling refreshed and hydrated without any greasy residue.Overall, Acure's Brightening Serum is a fantastic addition to my skincare routine. It's effective, packed with skin-loving nutrients, and has made a noticeable difference in my skin's appearance. I highly recommend it to anyone looking for a reliable, radiance-boosting serum. Acure has once again impressed me with their commitment to quality skincare products! **This review was collected as part of a promotion.
works wonders
5 out of 5 stars
jacquiebabi73 - 11 months ago
originally posted on http://acure.com
Hello, my name is Jacquie. I am a freelance makeup artist and beauty content creator of five plus years.This Acure brightening vitamin C and ferulic acid serum works wonders in conjunction with the brightening cleanser this left my skin feeling so renewed and awake. I love that this is a super thin consistency, and it melts into the skin rapidly leaving your skin ready for the next step in your routine. I truly loved to see the inclusion of pineapple extract in this serum to help gently exfoliate. I haven't ever gotten such rapid results with a product that claims to brighten but this one truly did do the job. I would recommend this product to my oily skin gals such as myself because it helps reduce my sebum throughout the day. This was the perfect addition to my skincare routine. **This review was collected as part of a promotion.
Love
5 out of 5 stars
Thumbs up graphic, would recommend
Erikagee92 - 11 months ago
Such a beautiful serum that didn’t break me out. A must try
Impressive results!
5 out of 5 stars
Thumbs up graphic, would recommend
xiolablue - 11 months ago
This plain white bottle with a yellow and white box is deceiving at first. I was a little put off by its vitamin-like scent. But what I noticed very soon after applying, is how fast it disappears once applied to the skin. As a Medical Aestherician and Makeup Artist, this signifies a true cosmeceautical. Cosmeceauticals work at a cellular level, which is precicely what you would want from a serum and why I gave the product more of a chance beyond the scent. To my pleasant surprise, the serum is lightweight, not sticky, and it really works! It has helped lighten my freckles and brighten my overall skintone. I am usually a little sensitive to Vitamin C products, but from day one this serum was comfortable and very effective. With zero irritation, I'm impressed and recommend it for all skin types. This review was collected as part of a promotion.
ACURE Brightening Vitamin C & Ferulic Acid Serum For Face
5 out of 5 stars
xiolablue - 11 months ago
originally posted on http://acure.com
This plain white bottle with a yellow and white box is deceiving at first. I was a little put off by its vitamin-like scent. But what I noticed very soon after applying, is how fast it disappears once applied to the skin. As a Medical Aestherician and Makeup Artist, this signifies a true cosmeceautical. Cosmeceauticals work at a cellular level, which is precicely what you would want from a serum and why I gave the product more of a chance beyond the scent. To my pleasant surprise, the serum is lightweight, not sticky, and it really works! It has helped lighten my freckles and brighten my overall skintone. I am usually a little sensitive to Vitamin C products, but from day one this serum was comfortable and very effective.With zero irritation, I'm impressed and recommend it for all skin types. **This review was collected as part of a promotion.
It's nice
4 out of 5 stars
fynbeauty - 11 months ago
originally posted on http://acure.com
As a nail tech and make up artist with over a decade of experience I consider myself to be very experienced with face serums. I've tried more than I can count and I've even made a few. this one does the job but I can't really say that it's anything too specialff. What I liked about it: the cute box and pump bottle it came in. The light fragrance-some serums kind of overdo it with the scent. The fact that it doesn't feel tacky on the skin and absorbs relatively quick. It also didn't break me out which is a win! I would recommend this serum to someone that's just getting into skincare and wants their skin to feel good. What I didn't like is that I can't say I've noticed too much of a difference as far as the brightening effects go but it's also only been a week and most skincare products take longer than that to show any significant results. Overall this product didn't wow me but it is a quality serum **This review was collected as part of a promotion.
Brightening Vitamin C Serum by ACURE
5 out of 5 stars
Thumbs up graphic, would recommend
Stephanie Parada - 11 months ago
Another great product by ACURE. It is lightweight and quickly absorbed by your skin after utilizing the ACURE cleanser and exfoliator. This serum helps with my rosacea as Feluric Acid decreases skin redness. And Vitamin C is always a must as an anti-aging skincare ingredient. "This review was collected as part of a promotion"
Love
5 out of 5 stars
erikarosegainey - 11 months ago
originally posted on http://acure.com
I'm Erika, I have been a licensed cosmetologist in the state of NY for 13 years. I love everything from skincare, to hair care, makeup, and everything inbetween!One of my favorite parts of skincare is serum. I find it to make the biggest difference on my skin, and I can tell immediately if I like, or dislike one. This one immediately was a yes for me. I loved how soft it left my skin, and how bright it looked. I have naturally very red skin and I found it to make my complexion more even. It didn't break me out, burn my skin, or pull up and leave a weird film on my face. Under makeup, and before bed this was perfect. It worked extremely well alongside their cleanser and exfoliator. I loved trying these products and incorporating them into my routine. **This review was collected as part of a promotion.