$29.99 when purchased online
Target Online store #3991
About this item
Highlights
- Fantastical digital friends you can really touch & feel
- Responds to swipes, tilts, shakes & touch with sounds & silly reactions
- Crack gems to attract 20 characters in 1 pod
- Feed, play, rock to sleep & love Magicals friends to help them grow
- Nurture from baby, to adult, to Super Bitzee
- Discover Super Bitzee unicorns, dragons, kitsunes & jackalopes that split into 1 of 2 Splitzee
- Play Super Bitzee games to earn Potions & change your character’s colors; cast spells with the Magic Wand to transform your Bitzee
- Comes with 3 AA batteries; portable for play anywhere
Description
Introducing Bitzee Magicals, fantastical digital friends you can really touch and feel! Just like Bitzee digital pets, Bitzee Magicals respond to swipes, tilts, shakes and touch with sounds and silly reactions! Each Magicals character starts a baby and needs your love and care to grow. The more you play, the more Magicals you’ll unlock! Feed them and play, rock them to sleep, clean up after them and give them love. Watch them grow from baby, to adult, to Super Bitzee! When a rare or legendary Bitzee friend becomes a Super Bitzee, it splits between 1 of 2 possible Splitzee characters! Play unique games with your fully evolved Magicals and collect gems to add to your Treasure Chest to attract new characters! Plus, there’s more ways to play: use the Magic Wand to cast spells and experience a fun transformation and earn new Potions as you play games to change your friend’s colors! Collect all 20 Bitzee Magicals and take your collection anywhere! Kids and adults will be mesmerized with Bitzee’s screen-free innovative twist on 90s toys & games. Must-have for birthday gifts and Christmas gifts! Includes 3 AA batteries. Bring home a new way to experience Bitzee toys with Magicals! Includes: 1 Bitzee, 1 Quick Start Guide, 1 Instruction Sheet, 3 AA Batteries
Dimensions (Overall): 5.88 Inches (H) x 5.75 Inches (W) x 4.38 Inches (D)
Weight: .6 Pounds
Suggested Age: 5 Years and Up
CPSC Choking Hazard Warnings: Choking_hazard_small_parts
Material: Plastic
Battery: 3 AA Alkaline, Required, Included
TCIN: 89997228
UPC: 778988507858
Item Number (DPCI): 086-08-9898
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 6.1 inches length x 6 inches width x 4.5 inches height
Estimated ship weight: 0.6 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is this you for boys as well as girls?
submitted by Jullee - 1 month ago
A: Hello Jullee, The Bitzee Magicals can be enjoyed by both boys and girls . Thank you.
submitted bySpin Master Customer Care - 1 month agoBrand expert
Q: How can I pick which pet- my son wants the dino
submitted by Vanessa - 2 months ago
A: Hi Vanessa, thank you for your question! Kindly note that once you get your character into Super Bitzee form, you will get a random treat to attract your next pet. You can access all your collected Bitzee Pets in the Castle Menu option in the Main Menu. Hope this Helps!
submitted bySpin Master Customer Care - 2 months agoBrand expert
Q: Best age range for this toy based off of experience? I have an 8 and 10 year old.
submitted by Cellardoor - 2 months ago
A: Hi There, Thank you for your question about Bitzee. This item is meant for children 5 and up. We hope this information helps! Regards, Spin Master Customer Care
submitted bySpin Master Customer Care - 2 months agoBrand expert
Q: Where are they in the store
submitted by Bittzee - 4 months ago
Q: How much money is it??????
submitted by hhgh - 2 months ago
Frequently bought together
Discover more options
Summary of reviews
The Bitzee Magical Interactive Pet is a delightful blend of nostalgia and modern technology, reminiscent of classic virtual pet toys. It offers vibrant animations and a variety of magical creatures to collect, making it engaging for both kids and adults. The toy is interactive, durable, and has a long battery life, providing endless entertainment. While some find it a bit complex, it remains a fun and educational gadget that encourages responsibility and creativity.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 62 reviews
value: 4.09 out of 5
broad age appeal: 4.45 out of 5
quality: 3.67 out of 5
66% would recommend
12 recommendations
Great gift for kid
5 out of 5 stars
Thumbs up graphic, would recommend
Clinares826 - 3 days ago, Verified purchaser
So much fun!! My 5 year loves her new pet
Nice Toy
5 out of 5 stars
Thumbs up graphic, would recommend
Ueck7 - 4 days ago, Verified purchaser
I was a little iffy on if this would end up being a fun, actually played with toy, but my kids loved it. They enjoyed looking for the new characters to unlock, and they have played with it on and off together a couple weeks after opening.
Not at all what was expected!
1 out of 5 stars
Thumbs down graphic, would not recommend
Cece - 8 days ago, Verified purchaser
We haven’t seen a digital pet yet.
1 reply from Spin Master Customer Care team - 7 days ago
Hello Cece, Thank you for sharing your experience with us and we’re sorry to hear that your Bitzee Magicals did not live up to your expectations. We value your feedback and will use it to improve for the future. If you have any questions or concerns, please contact our Customer Care team at 1 800-622-8339 so that we can learn more and provide additional support. Regards, Spin Master Customer Care
Bought two, both broken
1 out of 5 stars
Thumbs down graphic, would not recommend
Ac83 - 14 days ago, Verified purchaser
Bought two, both had broken touchpads, no functioning click or swipe, just the startup screen then shuts down
1 reply from Spin Master Customer Care team - 13 days ago
Hello Ac83, Thank you for sharing your experience with both of your Bitzee Magicals Interactive Digital Pet. Our commitment is to provide our customers with fantastical digital friends you can touch and feel that respond to swipes, tilts, shakes, and touch with sounds and silly reactions. We’re sorry to hear it is not functioning as expected. We recommend trying the following tips: Use a screwdriver to remove the battery door located at the bottom of the Bitzee case and replace it with 3x AA batteries. Close and screw back the battery door securely. If you're still experiencing issues, we would be grateful for the opportunity to turn this into a positive experience for you. Please contact our Customer Care team at 1 800-622-8339 so that we can learn more and provide additional support. We look forward to speaking with you! Regards, Spin Master Customer Care
It's a HIT with my Granddaughter
5 out of 5 stars
Thumbs up graphic, would recommend
DHBelue - 27 days ago, Verified purchaser
I am not sure what this toy is; however, it was requested so I purchased it. My granddaughter is absolutely thrilled to interact with the 'bitzee' toy. Packaging was nice and for whatever it is for, she loves it. She is 6 years old and was one of the highly requested items. Children and their toys these days - :)
Christmas gift
5 out of 5 stars
Thumbs up graphic, would recommend
Digital pet - 1 month ago, Verified purchaser
This is a Christmas gift
Brilliant
5 out of 5 stars
- 1 month ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The interactive pet is amazing it great you can change the characters so you can look after them. My daughter absolutely loves it and has hours of fun playing with this. I would recommend
Fun interactive play
5 out of 5 stars
Thumbs up graphic, would recommend
MtnVieeMom - 1 month ago, Verified purchaser
My kids love this. It’s so fun and interactive to play with. Buying a third for our niece.
Horrible shipping packaging!
1 out of 5 stars
Thumbs down graphic, would not recommend
Diane - 1 month ago, Verified purchaser
I purchased 3 Bitzees. They were crammed into a shipping box that was too small which completely crushed one of the packages. No care was taken at all.
1 reply from Spin Master Customer Care team - 1 month ago
Hello Diane, We are very sorry to hear about your experience. We recommend contacting the retailer for further support on shipping matters. We look forward to hearing more experience with your Bitzees. Regards, Spin Master Customer Care.
Great Christmas gift
5 out of 5 stars
Thumbs up graphic, would recommend
Cfon - 1 month ago, Verified purchaser
Great price and it’s the it toy of the season
Damaged
1 out of 5 stars
Thumbs down graphic, would not recommend
Geegee - 1 month ago, Verified purchaser
Ordered twice and both came either used or damaged
1 reply from Spin Master Customer Care team - 1 month ago
Hello Geegee, Thank you for sharing your experience with your Bitzee. We’re sorry to hear it is not functioning as expected. Our commitment is to provide our customers with the Bitzee's durability to handle all the love and care you need to provide for your pets without compromising on performance. We would be grateful for the opportunity to turn this into a positive experience for you. Please contact our Customer Care team at 1 800-622-8339 so that we can learn more and provide additional support. We look forward to speaking with you! Regards, Spin Master Customer Care
Great toy!
5 out of 5 stars
jsummerx_196721 - 1 month ago
originally posted on spinmaster.com/uk
Great toy. My daughter loves this toy, she plays with it with her cousin who has the same toy. She thinks the animal is cute. The battery life is good.
My daughter loves it
5 out of 5 stars
ladythrower2 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] My daughter has wanted one of these since she saw them in the shops when Bitzee first came out. We've had something similar before but this is something else. It's a great size and easy to display on a shelf when not using and you don't get the constant beeping when others alert you. The instructions were easy to follow to set up and you can have more than one pet at a time. The interactive aspect is amazing with movements and being able to stroke or pet them. A great toy that you can pick up for a few minutes at a time, just don't want to play too long as the flickering can affect your eyes/make you dizzy. Other than that a great gift for any child
A great new addition
5 out of 5 stars
carlyl50 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] My daughters love the bitzee toys and I enjoy the nostalgia aspect as well, these are like interactive tamagotchis what’s not to love? And now they have mythical created too!
Bitzee Digital Pet
5 out of 5 stars
Thumbs up graphic, would recommend
Baji1980 - 2 months ago, Verified purchaser
Present for my daughter she absolutely loved and target had the best price around.
Flimsy but entertaining
4 out of 5 stars
emmag470 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The bitsy magical have good entertainment value for my little girl. She’s played with it non-stop for five days so I think the battery life should be okay. I don’t know about the durability as it seems a bit flimsy but we get to see overall it is entertained her over the half term. 
Great value
5 out of 5 stars
phillippam1 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This interactive toy is amazing! Kept my little girl amassed for ages, made her laugh at time. Battery lasts forever. Made of strong plastic. Great to educate into looking after things
Absolutely amazing
5 out of 5 stars
ralu89 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] My daughter loves this! This is almost like a real-life set of pets. It's easy to understand and use, and also It’s very interactive and plenty of fun.You can play with it by moving the whole case or by unlocking the super bitzee, which unlocks their games. My kid loves to pet it and play the games and gets super excited when he can get a new pet, which is a great feature! The characters are brilliant. The sounds' effects are perfect & very interactive. Very impressed, highly recommend!
Cute little gadget
5 out of 5 stars
laurat543 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Great little gadget, interactive and easy to use. The little pet changes from unicorn to frog, you can feed it put him to sleep and play. Great for taking out as its compact, fun for my Niece and shes off showing all her friends. Colourful and quite loud for the size if it, dropped a few times but it seems quite a solid little thing.
A nostaligic but fun new age interative pet
5 out of 5 stars
adamd47 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The Bitzee Magicals Interactive Pet offers a fresh twist on virtual pet toys, blending nostalgia with modern tech. Housed in a compact, handheld device, Bitzee responds to your touch and movements, making it feel like a real pet experience. With vibrant animations and a variety of magical creatures to collect and care for, it’s engaging for kids and adults alike. The pet evolves as you play, unlocking new surprises and activities. While its simplicity may not appeal to older users for long periods, it’s an entertaining, interactive gadget that brings digital pets to life in a fun, portable way. My 8 year old daughter absolutely loves it so far, but time will tell on how long it will be before she gets bored of it.