BRITE Instant Semi-Permanent Moisturizing Hair Color - 3.38 fl oz

I love this stuff. Its great temporary dye and it isn't harsh on my hair. First time using it, I tried the purple and eeeek was it purple! I put it on my brown hair and it was so vibrant! It took weeeeks to fade but it was super cute. Now, I use the pastel purple and its amazing.

Love it! Color still in after 5 washes. Make sure to use color safe shampoo and wash under cold water. I left the product on for 30 minutes instead of the 10 minutes they recommend. Wish the bottle was bigger though. Would probably need 2 bottles if I do my whole head that medium length.

Daughter has dirty blonde hair and now her hair looks brown with a few strands of pale purple hair. Not worth $9. Had to use 1.5 bottles

Washed out after one wash. very cute for the time it was in my hair, but did not last. let it sit the recommended 10 minutes on clean hair and washed out with cold water. Going to try and let sit for longer next time.

Never gave any color just a hair mask basically

Good color & easy to apply even on my daughter's medium dark hair. Just did it today, so not sure how many washes it will last, but we're pleased with the results so far.

This is my new go-to hair color. I had professional highlights and balayage done, however, it turned out rusty orange, brassy yellow, and uneven throughout. I wasn't thrilled. I was hoping that purple would even out the colors and look good as it faded. So far, I'm really happy with this change. ~Coloring tips~ - I left on for one hour, and after about 30 min, combed through with conditioner to avoid patchiness. - rinsed with cold water. - I wish I used at least 2 bottles, one was barely enough. (In the future I might try the regular purple diluted with conditioner.) Hope this helps!

I have natural brown hair. I applied a bleach before the color and it is super vibrant and fun!

My daughter wanted hair just like Ghost Spider. Found this after a quick Google search. It was very easy to apply. Left it on for 15 minutes or so and rinsed with water. We’ll see how long it stays in. I hope she lets me try other colors!

First time coloring my grand daughter's hair and I love the results. It doesn't last but it was fun and would use it again.

I had been wanting to try this hair dye for months, but now I wish I never had. It turned my platinum blonde hair grey... I tried applying it twice and followed the instructions accordingly. I am so very disappointed.

Love this stuff to maintain my pink “highlights”. There’s nothing pastel about it until it fades but I like the brightness.

Very vibrant. I got the shade pink, though it was a hot pink. Very colorful and vibrant!! Vey happy!

Doesn’t work. My daughter is pretty blonde and you could hardly see this in her hair. We let it sit the first time for 10 minutes and then tried it again and let it sit for 20 minutes. It stained her head more than her hair. Affordability is there so maybe a different shade would work better. Willing to try again, but the pastel pink is a no.

I m obsessed with this product😍i have tried so many diffrent semi permanent dye on my highlights but this is the best semi permanent hair dye..just love it..😘😘

It was very vibrant at first- for 1 day then it just washed out and became very light.

Did not work on bleached hair. If I could give 0 stars I would.

I’ve been using Brite pastel pink for 2 years now and love it. I get compliments on my hair color regularly. However, I recently tried the pastel purple shade and am not as happy with the results. It’s really difficult to get even coverage with the purple and it looks very ashy (on light blond hair) if it’s not saturated enough. I have fine, short hair and 1 bottle was not enough. The purple also seems to fade much faster than the pastel pink. I will keep using Brite because the price is great and the pastel pink works really well on my hair when other big brands didn’t.

First time using this product. I have medium length hair, so I bought 3 bottles. I had enough to fully cover my hair but I was very disappointed. It didn't come my hair. Don't waste your money.

I used the Peri Blue in a pinch as a toner. Put it on dry hair for 30 mins and it did a decent job at kicking the brassy tones!