BRITE Instant Semi-Permanent Moisturizing Hair Color - 3.38 fl oz

Love this stuff to maintain my pink “highlights”. There’s nothing pastel about it until it fades but I like the brightness.

Very vibrant. I got the shade pink, though it was a hot pink. Very colorful and vibrant!! Vey happy!

Doesn’t work. My daughter is pretty blonde and you could hardly see this in her hair. We let it sit the first time for 10 minutes and then tried it again and let it sit for 20 minutes. It stained her head more than her hair. Affordability is there so maybe a different shade would work better. Willing to try again, but the pastel pink is a no.

I m obsessed with this product😍i have tried so many diffrent semi permanent dye on my highlights but this is the best semi permanent hair dye..just love it..😘😘

It was very vibrant at first- for 1 day then it just washed out and became very light.

Did not work on bleached hair. If I could give 0 stars I would.

I’ve been using Brite pastel pink for 2 years now and love it. I get compliments on my hair color regularly. However, I recently tried the pastel purple shade and am not as happy with the results. It’s really difficult to get even coverage with the purple and it looks very ashy (on light blond hair) if it’s not saturated enough. I have fine, short hair and 1 bottle was not enough. The purple also seems to fade much faster than the pastel pink. I will keep using Brite because the price is great and the pastel pink works really well on my hair when other big brands didn’t.

First time using this product. I have medium length hair, so I bought 3 bottles. I had enough to fully cover my hair but I was very disappointed. It didn't come my hair. Don't waste your money.

I used the Peri Blue in a pinch as a toner. Put it on dry hair for 30 mins and it did a decent job at kicking the brassy tones!

I’m giving a three stars because I haven’t actually use this yet. I have this guy and another for my daughter’s hair. Anyone thinking they can use a pastel colored hair dye on anything other than very blonde hair, bleached or otherwise is kidding themselves. Do a little research and you will learn that you need to bleach and you may need to bleach twice and you may need to tone in order to get the color you’re looking forto see any color at all no matter what the brand!

I tried to do a before and after but my face is still pinker in the before so it was even more faded. I left it on for 30 minutes, it has a neutral smell which is nice, not heavily perfumed like other brands. I mixed 1/2 tube of pastel with 1 tube of pink to bring it down a little but it is still vibrant. The price point is good for the product. I will be buying it again.

It was NOT pastel pink whatsoever, I ended up HOT WILD PINK

this worked so well! my hair is dirty blonde, completely natural, not bleached or lightened, and the color turned out so nice! It was way pinker than I was expecting since my hair is fairly dark in some spots. The directions say to leave on for 30 minutes, and if you want it to be more vibrant you can keep it on for longer with no risk of damaging your hair. I let mine sit for 2 hours and it was perfect. I definitely recommend keeping the product on for longer if you have darker hair. I did not notice any change in the texture or feeling of my hair after using the product. No damage at all and left it feeling healthy. It will dye your towels though so be ware! I’ve washed it about 5 times since dying it and each time some of the dye comes out on the towel i used to dry my hair so make sure you use one u don’t mind turning pink! Also, if you have thick or long hair i recommend getting more than one bottle. My hair is short but it’s super thick so one bottle was able to dye about 3/4 of my hair leaving a small under section by the nape of my neck undyed. IN SHORT, I definitely recommend this product! Leave it on for 2 hours and if you have long or thick hair, you will need more than one bottle.

Left Periblue on my daughter's bleached blonde highlights for 30 minutes. There were a few light grayish colored patches, and it washed out completely after the first wash 2 days later. Total waste of money!

The pastel purple color does not work on medium blonde hair. We used a very generous amount and let it sit for longer than the instructions said and you could not see the color at all. Not even when in the sun. We knew it wouldn’t be bright with her hair color but we were pretty disappointed it did not work at all.

My kid was begging for pink hair, promised her we’d do it in the summer. I left it on her dirty blonde hair maybe 7-10 mins and washed right out. It did great! We’ll see how long it lasts. She is thrilled!

Loved the brightness but this has also been in my daughter’s hair for 2 months and hasn’t came fully out. It’s gone thru hair washing, the lake, the pool, and more than 45 hair washes. Now I am stuck trying to get the last little bit of pink which has now turned to a rose gold color washed out.

Did not work at all!

My hair was like Elsa white before I dyed it so I got a pretty bright pink. You will most likely need to bleach your hair before using this. Things to consider: the pastel pink has a heavy orange undertone so I add a little purple to keep it a cooler pink because it fades to orange within 3 washes.. this hair dye doesn’t last long at all tbh but this is my favorite pink ever!! (FYI: I used the pastel pink)

Didn’t work at all. Trying a different brand