Business Intelligence - by Richard Hurley (Hardcover)

About the Book

Book Synopsis

Do you want to learn about business intelligence but don't feel like reading a boring textbook?

In the modern business world, the pace of action continues to quicken. Businesses need to be able to get actionable insights from their data in order to make the right decisions to act rapidly and effectively.

In this book, you will be introduced to the concept of business intelligence. Business intelligence is closely connected to data, and so as part of our journey, we are going to see how modern companies are using big data, together with artificial intelligence, machine learning, and pattern recognition in order to build systems of data-driven decision making.

After we get a handle on what business intelligence is, we will learn how it ties together with the next computer revolution (happening right before our eyes). We will discuss the use of artificial intelligence, machine learning, and pattern recognition to retrieve insights from the large amounts of data that companies are routinely collecting, storing, and using.

We will also explore the roles that social media and internet marketing are playing in the growth of business intelligence, and how companies like Facebook are helping other companies act on data in powerful ways.

Here's just a tiny fraction of what you'll discover:

• An Introduction to BI, Big Data, AI, and More
• An Overview of Business Intelligence
• BI and AI
• BI and Big Data
• BI And Machine Learning
• Data Science
• Cybersecurity
• BI and Data Mining
• BI and Social Media
• BI and Internet Marketing
• And much much more!

So if you want to learn more about Business Intelligence, click the "add to cart" button!