$8.49 when purchased online
Target Online store #3991
About this item
Highlights
- GET READY TO COLORIFY! CLAIROL’S NICE ‘N EASY WITH OIL INFUSED COLOR gives you natural-looking color with a custom blend of 3 tones and highlights.
- 100% GRAY COVERAGE with a brilliant oil infused formula that works with your natural hair for multi-dimensional color.
- Non-drip formula with conditioners built into every step for soft, shiny hair
- Revitashine Intense Treatment SMOOTHS AND STRENGTHENS for moisturized hair with up to 8 weeks of incredible color!
- HOW TO DYE YOUR HAIR? IT’S AS EASY AS MIX, DYE, DRY! Mix bottles 1 and 2, shake, and apply, first to roots, then all over; rinse, shampoo, and finally use the conditioner and dry.
- WHAT’S IN THE BOX? Each pack contains a tube of easy-to-apply Permanent Color Cream, a bottle of Color Activator, and a tube of Revitashine Intense Treatment.
Description
Discover the secret to natural-looking color with Clairol's Nice 'n Easy, a permanent hair color that smooths as it strengthens and leaves you saying ''It's so me!''. The oil infused formula helps neutralize impurities and provides a custom blend of 3 tones and highlights for multi-dimensional color and 100% gray coverage. You’re just a MIX, DYE, DRY away from sealed-in color and up to 8 weeks of incredible color and shine!
Keep color changes Nice ‘n Easy with Clairol. Simply mix the color cream with the activator and shake! Apply to roots first, and then through hair lengths. Wait then rinse, shampoo, and finally condition.
It’s as easy as can be with Clairol to give your hair a smooth finish and multi-dimensional color!
Keep color changes Nice ‘n Easy with Clairol. Simply mix the color cream with the activator and shake! Apply to roots first, and then through hair lengths. Wait then rinse, shampoo, and finally condition.
It’s as easy as can be with Clairol to give your hair a smooth finish and multi-dimensional color!
Hair Type: All Hair Types, Coarse, Normal
Health Facts: Aluminum-Free, Paraben-Free, Phthalate-Free, Contains Hydrogen Peroxide, Contains Coconut Oil
Product Warning: Adult Use Only, not recommended for those with sensitive skin
Product Form: Cream
Includes: Gloves, Applicator
Beauty Purpose: Tone Correction, Moisturizing, Shine Enhancing, Hair Coloring
Bleach Volume: 30 Volume Peroxide
Processing Time: 25 minutes
Net weight: 8.5 Ounces
Awards: Good Housekeeping Magazine Seal of Approval
TCIN: 52487965
UPC: 070018116642
Item Number (DPCI): 063-01-1742
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
color cream: aqua/water/eau, propylene glycol, ethanolamine, 2-methoxymethyl-p-phenylenediamine, cetearyl alcohol, trisodium ethylenediamine disuccinate, resorcinol, 2-methylresorcinol, citric acid, parfum/fragrance, sodium sulfite, dicetyl phosphate, ascorbic acid, ceteth-10 phosphate, steareth-200, xanthan gum, m-aminophenol, sodium hydroxide, titanium dioxide/(ci 77891), disodium edta, 4-amino-2-hydroxytoluene, tocopheryl acetate, hydroxyethyl-3.4-methylenedioxyaniline hcl. color activator: aqua/water/eau, paraffinum liquidum/mineral oil/huile minerale, hydrogen peroxide, cetearyl alcohol, sodium cetearyl sulfate, salicylic acid, phosphoric acid, disodium phosphate, disodium pyrophosphate, sodium stannate, etidronic acid. brilliant shine conditioner: aqua/water/eau, bis-hydroxy/methoxy amodimethicone, stearyl alcohol, cetyl alcohol, stearamidopropyl dimethylamine, glutamic acid, parfum/fragrance, benzyl alcohol, citric acid, benzyl benzoate, edta, histidine, cocos nucifera (coconut) oil, sodium chloride, hexyl cinnamal, linalool, magnesium nitrate, trimethylsiloxysilicate, aloe barbadensis leaf juice, methyl chloroisothiazolinone, magnesium chloride, methylisothiazolinone, bht, ascorbic acid, potassium sorbate, sodium benzoate, sodium sulfite.
Shipping details
Estimated ship dimensions: 2.32 inches length x 3.7 inches width x 6.5 inches height
Estimated ship weight: 0.518 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently bought together
$9.99
Buy 1, get 1 25% off select hair care items
3.8 out of 5 stars with 38 ratings
Guests also viewed
$8.49
Buy 1, get 1 25% off select hair care items on select items
4.5 out of 5 stars with 1518 ratings
$4.99
Buy 1, get 1 25% off select hair care items
4.4 out of 5 stars with 10396 ratings
$10.99
Buy 1, get 1 25% off select hair care items on select items
4.1 out of 5 stars with 3662 ratings
See price in cart
Buy 1, get 1 25% off select hair care items
3.8 out of 5 stars with 1680 ratings
$8.49
Buy 1, get 1 25% off select hair care items on select items
3.8 out of 5 stars with 10282 ratings
$8.49
Buy 1, get 1 25% off select hair care items
4.4 out of 5 stars with 151 ratings
Discover more options
$13.99($2.09/fluid ounce)
Buy 1, get 1 25% off select hair care items
4.6 out of 5 stars with 396 ratings
$13.99($2.09/fluid ounce)
Buy 1, get 1 25% off select hair care items
4.5 out of 5 stars with 400 ratings
Summary of reviews
Guests appreciate the ease of use and effective coverage of this hair dye, often noting its ability to leave hair shiny and soft. Many have found the instructions clear and the application straightforward, making it a great choice for at-home coloring. However, some guests experienced unexpected color results, leading to mixed feelings about consistency. Overall, it is a reliable option for those looking to cover grays and achieve a natural look.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 302 reviews
effectiveness: 3.77 out of 5
quality: 3.85 out of 5
value: 3.89 out of 5
71% would recommend
28 recommendations
Disappointed in this hair dye. The bottles were either damaged or defective. I couldn't open the bottle to add the color enhancement. I ended up cutting the top off and had a messy application.
2 out of 5 stars
Thumbs down graphic, would not recommend
bateacher - 9 days ago, Verified purchaser
You get what you pay for
Satusfied for 15 years!
5 out of 5 stars
Thumbs up graphic, would recommend
LSErn - 12 days ago, Verified purchaser
I have been using this brand of hair dye for 15 plus years at this point, and it has never disappointed. Easy, clear instructions. Fantastic gray coverage even on the coarsest, thickest grays. Multi-tonal so my hair never looks overly saturated with one tone. Highly recommended for anyone trying at-home hair dyeing!
Hair color
5 out of 5 stars
Thumbs up graphic, would recommend
SuzyQ - 20 days ago, Verified purchaser
Good coverage of grey hair.
Clairol Dark Brown Hair Dye
1 out of 5 stars
Thumbs down graphic, would not recommend
D - 2 months ago, Verified purchaser
Please use caution when using this product I have used the natural instincts line but it wasn’t covering my grays, used the regular permanent and it caused me a burn on my hairline and scalp. I’ve never had this happen before.
Been using it for years
5 out of 5 stars
Thumbs up graphic, would recommend
Loyal Target Shopper - 2 months ago, Verified purchaser
I've been using nice and easy for years. My regular hair color is Medium Brown, but I thought I tried the light brown this time. It is light, but it does wash out my gray. (I am a brunette.)
Good!
4 out of 5 stars
Thumbs up graphic, would recommend
Daze - 2 months ago, Verified purchaser
The product is not too expensive and has everything you need. Doesn't irritate my skin, the smell is fine. Gives a nice, rich color. And it definitely lasts. My go to hair dye.
Dont do it unless you want diffetent colored roots
1 out of 5 stars
Thumbs down graphic, would not recommend
afrench - 2 months ago, Verified purchaser
Left my roots with a terrible brownish red tint (bought the dark brown). I’ve used the same brand and color in the root touch up product with great results. This product is awful
LOVE
5 out of 5 stars
Thumbs up graphic, would recommend
monica yink - 3 months ago
i just dyed my hair about a month ago & you couldn’t even tell the difference. it was horrible. i purchased this one and WOW my hair looks so good! hopefully the color lasts! for the price, i definitely recommend it!
Covered grey but left hair reddish at roots
3 out of 5 stars
Thumbs down graphic, would not recommend
Laura - 5 months ago, Verified purchaser
I got the neutral medium brown and it left them reddish at the roots
Nice coverage
5 out of 5 stars
Thumbs up graphic, would recommend
Mrmr - 5 months ago
Good coverage that’s for sure my gray roots and red hair fully covered. I just hope won’t fade fast, and yes it’s darker than the shades advertised so to get dark brown I used medium.
Love it!
5 out of 5 stars
Thumbs up graphic, would recommend
Ashley - 6 months ago, Verified purchaser
I wanted my hair to go darker after summer so I found the color closest to my roots. I picked the Medium Neutral Brown and I’m in love! It gives great coverage and my hair is so shiny. It is dark but it matches my roots and looks great.
Easy to use
4 out of 5 stars
crystaltam92 - 8 months ago
originally posted on influenster.com

(This review was collected as part of a promotion.) It was easy to use as all the instructions were there. Just like any box dye the color won’t be exact since you’re not bleaching your hair first but overall it was great at covering some of my grays and adding a lighter color to my overall shade!
Way to dark
2 out of 5 stars
Thumbs down graphic, would not recommend
Mk - 9 months ago
I bought medium brown- my hair is now black. I’m so sad
Does the job
5 out of 5 stars
Thumbs up graphic, would recommend
LiddyB - 9 months ago, Verified purchaser
I used the medium brown and am pleased with the results. I just couldn’t rationalize going to the salon especially since my hair grows super fast and I anticipate regular upkeep since I’m starting to get grays :( So I decided to take the risk and I’m glad I did. I really took my time and did it in sections. I did have grown-out highlights and they were covered very well, but I do kind of see the lighter portions. However, it does give my hair some dimension which is perfect since I was afraid of getting a flat color. If you’re on the fence, I say go for it. Just try to pick a color that matches closest to your root color.
BLACK HAIR!
1 out of 5 stars
Thumbs down graphic, would not recommend
Julianna - 10 months ago, Verified purchaser
I bought dark brown and my hair is BLACK like SOLID black with almost no undertones!!!!! I followed the instructions completely!
Deceiving
2 out of 5 stars
BettyAv - 1 year ago, Verified purchaser
It came out very dark -blackish-, not brown . On the good side, it has great coverage. But I wouldn’t buy this color again.
Easy
5 out of 5 stars
Thumbs up graphic, would recommend
Sun Maid pitted prunes - 1 year ago, Verified purchaser
Very easy and fast. No Wait time untill you look beautiful.
Worse haircolor
1 out of 5 stars
Thumbs down graphic, would not recommend
Ly123 - 1 year ago, Verified purchaser
This was sixth a disappointment… color was dark brown, but definitely added red tones to my hair and didn’t cover grays as it claims to do. Wish I’d gone with a different brand.
Good!
5 out of 5 stars
Thumbs up graphic, would recommend
PG - 2 years ago, Verified purchaser
Nice coverage and doesn’t irritate my scalp, for the price is a good effective item
Dependable
5 out of 5 stars
Thumbs up graphic, would recommend
Uptown nana - 2 years ago, Verified purchaser
Been using this hair dye for about 15 years. I can always count on the same results. Now, I have to use it a bit more frequent to keep up with the current grey situation. No damage to my hair after all these years - simple directions.