$10.99 when purchased online
Target Online store #3991
About this item
Highlights
- Removes oxidative as well as difficult artificial hair colors hair color in an easy 1 step application
- Bleach-free, ammonia-free with aloe vera that nourishes and adds shine
- Soy protein strengthens and helps mend brittle, over-processed hair
- Safe and gentle to use every time you re-color your hair, takes only 20 minutes
- IDEAL FOR: Hair that has been colored with a regular, oxidative (mixed with developer) dye. Best used to create a clean slate allowing you to easily re-color hair or transition to a new shade
Description
Color Oops Extra Strength Hair Color Remover is the safest and most effective way to reverse an undesirable hair color application in just 20 minutes! Color Oops corrects your hair color by shrinking the dye molecules, allowing you to simply wash them away.
Our unique formula is bleach-free and ammonia-free; Color Oops will not have the damaging effects of bleach or ammonia based products. Color Oops Extra Strength is formulated to remove the most difficult colors and color build-up, yet gentle enough that you can re-color your hair the same day.
Color Oops Extra Strength removes artificial color from hair that has become too dark. For instance: if your hair was blonde and you applied a brown color that is too dark, Color Oops can be used to get your hair back to a blonde shade.
Color Oops can also be used to remove artificial color from hair that was lightened but became off-tone. For instance: if you have naturally brown hair and used an ash blonde color and your hair is now blonde with a green tint, Color Oops will remove the green tint, but your hair will remain blonde.
Our unique formula is bleach-free and ammonia-free; Color Oops will not have the damaging effects of bleach or ammonia based products. Color Oops Extra Strength is formulated to remove the most difficult colors and color build-up, yet gentle enough that you can re-color your hair the same day.
Color Oops Extra Strength removes artificial color from hair that has become too dark. For instance: if your hair was blonde and you applied a brown color that is too dark, Color Oops can be used to get your hair back to a blonde shade.
Color Oops can also be used to remove artificial color from hair that was lightened but became off-tone. For instance: if you have naturally brown hair and used an ash blonde color and your hair is now blonde with a green tint, Color Oops will remove the green tint, but your hair will remain blonde.
Hair Type: All Hair Types
Number of Pieces: 3
Health Facts: Aluminum-Free, Ammonia-Free
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Includes: Cap, Applicator, Gloves
Beauty Purpose: Tone Correction
Processing Time: 20 minutes
Features: Bleach-Free
TCIN: 14390804
UPC: 857169101020
Item Number (DPCI): 063-01-0823
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
ingredients: part 1: deionized water, sodium hydrosulfite, fragrance, polysorbate-80, hydroxyethylcellulose, cocamidopropyl hydroxysultaine part 2: deionized water, citric acid, cocamidopropyl hydroxysultaine, xanthan gum
Allergens & Warnings:
CAUTION: This product contains ingredients which may cause skin irritation on certain individuals. A preliminary patch test according to the accompanying directions should be first made. Avoid contact with eyes. If contact with eyes should occur, rinse thoroughly with water and consult a physician. This product must not be used on eyelashes or eyebrows. To do so may cause blindness. Not to be taken internally. Keep out of reach of children. PATCH TEST RECOMMENDED: Apply mixture of equal parts 1 and 2 on a small cleansed area behind the ear or the fold of the elbow. Remove after 24 hours with soap and water or immediately if irritation occurs. If irritation is apparent, DO NOT PROCEED WITH APPLICATION! PLEASE NOTE: Color Oops is formulated to remove regular oxidative hair color, it is not formulated for direct color dyes such as pinks, blues, greens, purples, etc., KEEP THIS PRODUCT OUT OF THE REACH OF CHILDREN. DO NOT INHALE OR INGEST THIS PRODUCTShipping details
Estimated ship dimensions: 6.8 inches length x 3.5 inches width x 2.7 inches height
Estimated ship weight: 0.45 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: I used color oops Mon,& it did not take all the processed color out. It left it an odd orange reddish color. Im trying to go from red to my natural blonde color. How soon can I use color oops again?
submitted by Karen - 8 years ago
A: Hi there!!! So this particular product is for lifting color not removing it. For example: my hair is blue right now, if I use this- it will bring my deep blue to a light blue because that is the base of my hair color right now. Just like the red goes orange- because it's the base color for your red hair. As far as when to use it again, I use it same day if needed.
submitted byListie - 8 years agoA: Color Oops can be used twice in a day but we suggest to wait an additional day. When coloring hair, a mixture of artificial hair color and hydrogen peroxide (oxide/developer) are used to deposit color into the hair. At the same time it is depositing color, the hydrogen peroxide (oxide/developer) can lighten the natural pigment your hair. Therefore, even though you may be coloring darker, your natural pigment may be altered. When color Oops is applied and the artificial color is removed, what is left of your natural color will be exposed. If your natural color was altered, you will see a brassy, red or warm color. In this case, you can re-color to your desired color.
submitted byDeveloplus Product Expert - 3 years agoBrand expert
Q: So I dyed my hair color from my natural light brown/blondish hair to this permanent jet black hair dye. If I use this product what can I expect for the results.
submitted by Daniel - 17 days ago
A: Color oops will remove the color but you might be left with brassy undertones.
submitted byDeveloplus Product Expert - 11 days agoBrand expert
Q: I died my hair brown... it turned out black with a litttle bit of a reddish brown on top... Will it fix my hair? I'm a brunette
submitted by Ann - 1 month ago
A: Color oops will remove the color to help you get back to your brown hair.
submitted byDeveloplus Product Expert - 11 days agoBrand expert
Q: Is it safe to bleach the hair, after using color oops?
submitted by Froleela - 3 months ago
A: It is safe to bleach the hair after Color Oops. We just suggest to make Color Oops is completely washed out so the old color doesn't return.
submitted byDeveloplus Product Expert - 3 months agoBrand expert
Q: Hi I had used a Féria light brown hair dye then decided a week or 2 later , I wanted to dye it dark brown … I hate how dark it is , will color oops get it out? Without any orange left in my hair?
submitted by Risa421 - 5 months ago
A: Color Oops will remove the dark brown as long as the dark brown is an oxidative color, meaning the color was mixed with a developer. I can't guarantee that you won't be left with brassiness since brunette colors have warm tones.
submitted byDeveloplus Product Expert - 5 months agoBrand expert
Q: If I use this product to remove the permanent dye I used, How long before I can dye my hair again?
submitted by Tina - 5 months ago
A: Hair can be re-colored immediately after use but we suggest waiting a day or two just to make sure that color oops is completely washed out. If Color Oops is present in the hair when you color the hair will re-darken.
submitted byDeveloplus Product Expert - 5 months agoBrand expert
Q: i bleached my hair a few months ago, and recently dyed my hair red but it ended up being splotchy. will this product return my hair to its bleached blonde and not be splotchy due to uneven coloring?
submitted by Emma - 5 months ago
A: Color Oops will remove the red as long as the color is oxidative. It should remove it and yes if your hair was blonde it will return to blonde maybe with some brassiness or pink hues depending on the base of the red you are removing.
submitted byDeveloplus Product Expert - 5 months agoBrand expert
Q: I've been using black box hair dye by Revlon for years. If I use this product will it strip the black out to my natural brown hair?
submitted by Wendy - 8 months ago
A: Color Oops will help remove the black out if your hair if the color is oxidative, meaning it was mixed with a developer. Black is a difficult color to remove so you may need to the process twice.
submitted byDeveloplus Product Expert - 8 months agoBrand expert
Q: Will Color Oops lighten my roots / virgin hair? Can it be applied all over?
submitted by Sam - 8 months ago
A: Color Oops will only perform on oxidative color. It will not lift virgin hair.
submitted byDeveloplus Product Expert - 8 months agoBrand expert
Q: I used Kristen Ess signature hair gloss shine boosting tone enhancing silicone free plus ammonia free in chocolate cosmo and it turned, my caramel highlights almost black. Will this color remover return them to caramel?
submitted by Diana - 8 months ago
A: Color Oops will remove the color if the color is oxidative, meaning the color was mixed with a developer.
submitted byDeveloplus Product Expert - 8 months agoBrand expert
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Summary of reviews
This product has garnered mixed feedback from guests, with many praising its effectiveness in removing unwanted hair color while others express dissatisfaction with the lingering smell and varying results. Guests appreciate its ability to lift color, especially from darker shades, and its ease of application. However, the lengthy rinsing process and potential for hair dryness are common concerns. Overall, it can be a valuable tool for color correction when used as directed.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.6 out of 5 stars with 1283 reviews
effectiveness: 3.33 out of 5
quality: 3.25 out of 5
value: 3.37 out of 5
51% would recommend
624 recommendations
It worked!
5 out of 5 stars
Thumbs up graphic, would recommend
V - 9 days ago, Verified purchaser
I had some faded red and pink which I wanted to remove, and took a chance on this which proved successful. The smell wasn’t great but I just double washed my hair afterwards and the smell was almost gone, disappeared completely after my next wash. The most annoying thing was standing under the water for 20 min in the shower, but if you love long showers you won’t mind ❤️ overall, it did its job! Do recommend. Picture shows faded color and then after using color remover with bleached roots.
Loved it!
5 out of 5 stars
Thumbs up graphic, would recommend
Sk - 10 days ago, Verified purchaser
I had 4 years of black box dye on my hair and really was ready for a change 😎 I used 3 boxes (I have a lot of hair) my hair went from black to very light brown and my hair still feels healthy :)
1 reply from Developlus Product Expert team - 10 days ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. Thanks for sharing with us!
Don't waste your money
1 out of 5 stars
Indygoiiz - 18 days ago
originally posted on Developlus, Inc.
I bought this product and used it on my brassy hair. This Color Oops only lightened my hair and did NOT remove the brass color.
hair oops or hair wow
4 out of 5 stars
LOLER - 20 days ago
originally posted on Developlus, Inc.
I bought it not looking at the reviews and whatever I looked at the reviews. It scared me, but after using it and following the steps word for word. I had a brown semi permanent hair dye in my hair on top of my level six blonde hair and my roots are very dark. It did not change my actual root color at all although I know some of the reviews it did it did not change mine and my hair No longer brown and looks how it looks whenever it was bleached(I would like to add my hair was bleached not naturally to this color before the dye) Also, the smell is bad, but it does not last and it goes away just make sure you follow the steps correctly and it will go away in the first wash. I also use oil and a leave in conditioner on my hair so that might’ve got rid of the smell as well but I do not smell anything anymore
Works great on permanent haircolor
5 out of 5 stars
AmyC - 25 days ago
originally posted on Developlus, Inc.
I used this today to take out several layers of dark brown permanent haircolor. It worked wonderfully. I'm at a dark golden blonde now. I've been coloring it dark brown for 20 years. I am floored with how well it worked. Yes, it's stinky, but I expected that. It didn't linger for me. I don't smell it in my hair or bathroom. I use expensive shampoo that really cleans. Don't expect it to work for semi permanent color. Permanent or demi permanent only. And follow the directions exactly. It a lot of shampooing and rinsing but that's what it takes to get all the color out. Overall, I'm thrilled with this product. I may use a toner in a couple weeks and will expect that the hair will suck up the color so I'll use a lighter color toner, which it syayes in tge directions. Most importantly, read ALL THE DIRECTIONS. And watch YouTube videos to know what to expect.
Awful product ....
1 out of 5 stars
Kris23 - 26 days ago
originally posted on Developlus, Inc.
What a waste of money I've used color oops before with great results . This time it stunk to high heavens my hair actually still smells after shampooing 4 times deep conditioning treatment shampoo and 5th time and condition again. And I don't even notice a difference in color not to even mention last time I dyed my hair was 6 months ago
Dors what it is supposed to do
4 out of 5 stars
Thumbs up graphic, would recommend
smeehle - 28 days ago, Verified purchaser
Used this to remove a “golden” dark blonde that turned my medium brown/gray hair bright orange. Color Oops worked as expected, lifting out most of the clown car orange and leaving me with a pretty clean slate to recolor. The only complaint I have is that the product says you can recolor the same day. Don’t do it! This opens the hair shaft to get the old dye out and it is still open when you’re done. If you immediately recolor, your hair is going to grab onto that color and your result will be much darker than expected. I could have reduced processing time, maybe. I still think the results would be off. I’m not hating my hair color, but if I had to do it again I would wait a day or two to recolor so the results were more like I wanted. The product works by shrinking large color molecules, and the tediousness of rinsing for 20+ minutes is just part of the deal. Same with the odor, which is due to the chemical reaction going on. Knowing that, I don’t understand the complaints. All color removers have a bit of tediousness and smell. That’s just how color remover works.
Change of formulation?
2 out of 5 stars
Thumbs down graphic, would not recommend
MissJane - 1 month ago, Verified purchaser
I have used this product since it came out. First in the UK and now in America. I have always had great results so was surprised to see so many bad reviews. I last used it 8 months ago and was happy with the result. Not this time… My hair was highlighted and colored on top with two light brown Wella color charms over the course of three months. I took the advice of a sale associate at Sally’s, yes big mistake, and used Wella color charm 5nn on my light brown gingerish hair. The result was BLACK! Argh! Cue color oops! Next day I used color oops expecting a significant lift. Used it as per instructions. That was so tedious… Anyway, hardly any color was removed. It’s the worst result I’ve ever had. I am so disappointed. I wonder if the formulation has changed? It didn’t smell so bad like it usually does. It didn’t come with the little bottle of shampoo. If you use this don’t expect miracles. I may do it again but it’s just so tedious.
1 reply from Developlus Product Expert team - 11 days ago
Thank you for your feedback. We appreciate our customer's input. We're sorry you didn't have the experience you were looking for. There could be so many reasons why Color Oops didn't work for you. Color Oops will only remove oxidative dye meaning color that was mixed with a developer. Please email us at info@developlus.com we would love to hear about the issues you had with our product to see how we can help.
Rancid Smell
1 out of 5 stars
hshshsh - 1 month ago
originally posted on Developlus, Inc.
Barely got it out washed and rinsed my hair for over a hour and the smell is wretched and it doesnt warn you about it on the box, disgusting.
Strips natural colour out too.
1 out of 5 stars
NCease - 2 months ago
originally posted on Developlus, Inc.
The colour of my natural hair was also stripped to an orange colour. Looks horrible
Great product
5 out of 5 stars
Thumbs up graphic, would recommend
Jackie - 2 months ago, Verified purchaser
I love how it doesn’t damage your hair and it does remove 80% of your hair dye for better results I’ll say apply 2 times 😊
1 reply from Developlus Product Expert team - 11 days ago
Thank you for the great feedback. We try really hard to provide a good experience for our customers through our products. Thanks for sharing with us!
No Effect!
1 out of 5 stars
Thumbs down graphic, would not recommend
Randy912 - 2 months ago, Verified purchaser
It did NOTHING to pull out color. I’m a natural redhead with short hair. I had my hair professionally dyed brown and it was dark than I wanted. I waited two months and tried color oops. Used half the bottle the first night and it didn’t work. Tried it a second night using the remaining amount and saw no difference.
1 reply from Developlus Product Expert team - 11 days ago
Thank you for your feedback. We appreciate our customer's input. We're sorry you didn't have the experience you were looking for. There could be so many reasons why Color Oops didn't work for you. Color Oops will only remove oxidative dye meaning color that was mixed with a developer. Please email us at info@developlus.com we would love to hear about the issues you had with our product to see how we can help.
Waste of money
1 out of 5 stars
WhtR17 - 2 months ago
originally posted on Developlus, Inc.
Didn’t lift any levels. Was very runny. Like the product was bad or something?
Does NOT work
1 out of 5 stars
Thumbs down graphic, would not recommend
redheadjen - 2 months ago
This stuff does not work. Bottom line. I got it to remove the hair dye from my daughter’s hair and it just made it lighter. It did not remove the hair dye at all. And people are 100% correct it stinks of rotten eggs. Wish I could get a refund.
1 reply from Developlus Product Expert team - 11 days ago
Thank you for your feedback. We appreciate our customer's input. We're sorry you didn't have the experience you were looking for. There could be so many reasons why Color Oops didn't work for you. Color Oops will only remove oxidative dye meaning color that was mixed with a developer. Please email us at info@developlus.com we would love to hear about the issues you had with our product to see how we can help.
waste of money
1 out of 5 stars
Thumbs down graphic, would not recommend
doesnt work - 3 months ago
i have to be honest this product does not work at all it ruined my hair left it worst i never had my hair blonde and its blonde i wana cry so bad i wasted my money i have long hair and now my hair looks like crap im embarrassed to step out in public
1 reply from Developlus Product Expert team - 11 days ago
Thank you for your feedback. We appreciate our customer's input. We're sorry you didn't have the experience you were looking for. There could be so many reasons why Color Oops didn't work for you. Color Oops will only remove oxidative dye meaning color that was mixed with a developer. Please email us at info@developlus.com we would love to hear about the issues you had with our product to see how we can help.
buy at your own risk
1 out of 5 stars
savgirl28 - 3 months ago, Verified purchaser
my hair smells like eggs even after washing multiple times over several days and it didn’t even remove the color!
1 reply from Developlus Product Expert team - 3 months ago
Thank you for your feedback. We appreciate our customer's input. We're sorry you didn't have the experience you were looking for. There could be so many reasons why Color Oops didn't work for you. Color Oops will only remove oxidative dye meaning color that was mixed with a developer. Please email us at info@developlus.com we would love to hear about the issues you had with our product to see how we can help.
Disappointed
2 out of 5 stars
- 3 months ago
originally posted on Developlus, Inc.
I have used this many times over the past few decades it works really well for removing red hair dye but for my recently died dark brown color its very disappointing my roots were lifted to golden blonde the rest is dark brown still and its so uneven I rinsed shampooed 3 times rinsed until my fingers were prunes, not sure why its not working but I am not buying it again. Second attempt made my hair look worse roots were lifted another level ends are still brown. Not sure if the formula was changed because it used to lift my hair all the way back to strawberry blonde all over not just the roots.
smell
3 out of 5 stars
Thumbs down graphic, would not recommend
aew0 - 3 months ago
it's been 24 hours and two hair washes and the smell of my hair smells like burning hair all the time... even during washing my hair and after conditioning and shampooing. It also did not remove much color at all
1 reply from Developlus Product Expert team - 3 months ago
Thank you for your feedback. We appreciate our customer's input. We're sorry you didn't have the experience you were looking for. There could be so many reasons why Color Oops didn't work for you. Color Oops will only remove oxidative dye meaning color that was mixed with a developer. Please email us at info@developlus.com we would love to hear about the issues you had with our product to see how we can help.
Worked for a few days and went back to dark
3 out of 5 stars
Thumbs up graphic, would recommend
012563 - 3 months ago
It worked for me but smelled so bad. And the weird part is my hair went back to dark after a few washes. 😳
1 reply from Developlus Product Expert team - 3 months ago
Color Oops reverses the oxidation process of hair color pigment. When hair color is applied, small clear dye intermediates are deposited into the hair. During the color process hydrogen peroxide (oxide/developer) oxidizes the dye intermediates into large colorful pigments that are too big to be washed from the hair. Color oops reverses that process. When applied, Color Oops shrinks the color pigment back to small clear dye intermediates. These intermediates are still in the hair. The rinsing and shampooing process is essential in assuring these intermediates are thoroughly washed from hair. If any of the dye intermediates are left in the hair they can re-oxidize over time and your hair can re-darken.
STINKS LIKE ROTTEN EGGS
1 out of 5 stars
SmellyHairUnhappy - 3 months ago
originally posted on Developlus, Inc.
If you like your hair smelling good or even bearable, do NOT use this product. I used this ten (10) days ago and my hair still stinks. I have washed and washed and washed my hair yet here I am miserable smelling like rotting egg and having to spray perfume in my hair to cover the stench of this product.