$28.00 when purchased online
Target Online store #3991
About this item
Highlights
- 2 in 1 leave-in and styling cream
- Enhances natural texture
- Very soft hold (1/10)
- Doesn't make hair crunchy
- Can be layered with other stylers
- Light cream texture
- Designed for all curls and texture types
Description
WHY USE CURLSMITH HOLD ME SOFTLY STYLE BALM:
Curlsmith Hold Me Softly Style Balm is a soft hold styling cream that enhances curls and waves achieving a natural, romantic look.
HOW THE MAGIC HAPPENS:
The Balm on its own enhances curls and waves creating a soft, natural look. But it’s also a great cocktail: combine it with one of Curlsmith styling gels for highly defined locks and increased frizz protection.
WHAT MAKES CURLSMITH DIFFERENT:
Inspired by generations of homemade hair remedies, Curlsmith blends fresh curl-loving foods with kitchen cupboard staples and rare ingredients to make premium products that really work. The Hold Me Softly Style Balm is formulated with a moisturizing blend of Apricot Kernel Oil, Basil, Aloe Vera, Andiroba, Olive, Avocado and Rosemary.
NO NASTIES:
All Curlsmith products have zero spoons of sulphates, silicones, mineral oils and phthalates. Plus they’re Vegan and Cruelty Free.
HOW TO USE
Apply after the shower. Rake and smooth the product into wet or damp hair. Wrap curls around a finger to reshape. Scrunch to encourage curl formation. Air dry or diffuse as normal. For stronger hold and definition, follow with your favorite Curlsmith styling gel.
Curlsmith Hold Me Softly Style Balm is a soft hold styling cream that enhances curls and waves achieving a natural, romantic look.
HOW THE MAGIC HAPPENS:
The Balm on its own enhances curls and waves creating a soft, natural look. But it’s also a great cocktail: combine it with one of Curlsmith styling gels for highly defined locks and increased frizz protection.
WHAT MAKES CURLSMITH DIFFERENT:
Inspired by generations of homemade hair remedies, Curlsmith blends fresh curl-loving foods with kitchen cupboard staples and rare ingredients to make premium products that really work. The Hold Me Softly Style Balm is formulated with a moisturizing blend of Apricot Kernel Oil, Basil, Aloe Vera, Andiroba, Olive, Avocado and Rosemary.
NO NASTIES:
All Curlsmith products have zero spoons of sulphates, silicones, mineral oils and phthalates. Plus they’re Vegan and Cruelty Free.
HOW TO USE
Apply after the shower. Rake and smooth the product into wet or damp hair. Wrap curls around a finger to reshape. Scrunch to encourage curl formation. Air dry or diffuse as normal. For stronger hold and definition, follow with your favorite Curlsmith styling gel.
Hair Type: Curly
Product Form: Cream
Beauty Purpose: Heat Protection
Net weight: 8 fl oz (US)
TCIN: 82518890
UPC: 865639000360
Item Number (DPCI): 342-03-9238
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water (aqua/eau), cetearylalcohol, cocos nucifera (coconut) oil (certified organic ingredient), glycerin, hydroxypropyl starch phosphate, ppg - 3 benzyl ether myristate, carapa guauanensis (andiroba) seed oil, olea europaea (olive) fruit oil (certified organic ingredient) persea gratissina (avocado) oil (certified organic ingredient), prunus armeniaca (appricot) kernel oil (certified organic ingredient), romarnus officinalis (roasemary) leaf extract, helianthus annuus (sunflower) seed oil, aloe barbadensis leaf juice, selaginella lepidophylla (resurrection flower) extract, ocmum basilicum (basil) leaf extract, piper nugrum (black pepper) seed extract, salya officinalis (sage) leaf extract, ceteareth – 20, cetrimonium chloride, panthenol ethylhexylglycerin, disodium edta, phenoxyethanol, potassium sorbate, sodium benzoate, fragrance (parfum), limonene, linalool.
Shipping details
Estimated ship dimensions: 7.75 inches length x 2 inches width x 3 inches height
Estimated ship weight: 0.57 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
The Hold Me Softly Style Balm is a popular choice among guests for its ability to provide a soft, non-crunchy hold while enhancing curl definition and moisture. Many guests appreciate its lightweight formula that doesn't weigh down hair, making it suitable for various hair types, including fine and thick curls. The balm is praised for its pleasant scent and effectiveness in reducing frizz, although some guests with thicker hair find it lacks sufficient hold.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 1106 reviews
80% would recommend
5 recommendations
Amazing product, great for my bouncy waves
5 out of 5 stars
Isabella C. - 3 days ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] I really love this product, I use it either as a leave-in/styler or as a styler on top of the weightless air dry cream (and don’t find this combination too heavy for my fine hair). It’s been amazing for both definition and hold, even when I haven’t used any gel. It also smells great. Highly recommend!
(no review title)
3 out of 5 stars
Holly O. - 5 days ago
originally posted on Curlsmith
[This review was collected as part of a promotion.]
Horrible fragrance
3 out of 5 stars
penny - 19 days ago
originally posted on CURLSMITH
Overpowering gagging smell, like a candle shop. I would be embarrassed to go out reeking like this.
Great product
5 out of 5 stars
Pamela R. - 21 days ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] Really impressed with this. Wave definition, soft waves. Shiny hair.
HOLD ME
5 out of 5 stars
Vinciane H. - 25 days ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] My waves are soft and in top condition thanks to the ´Hold me softly balm´.
Smells amazing
5 out of 5 stars
Naomi D. - 25 days ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] Perfect amount of moisture. I have short hair and a little goes a long way
Love it!
5 out of 5 stars
Klára M. - 1 month ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] Feels very nice on my hair, really lightweight, definitely has helped with my frizz problems. I love layering it with the in shower style fixer. My curls are defined and juicy afterwards. Also the smell is sooo good I can’t get enough of it, and it lasts for a long time too.
9/10
5 out of 5 stars
soft - 1 month ago
originally posted on http://www.ulta.com

it's perfect but a little heavy and easy to use too much. I have thin hair so I know to only use a little thick honestly is a plus because now the bottle will last longer!!!
Useful daily product
5 out of 5 stars
AlliB - 1 month ago
originally posted on CURLSMITH
A good product for maintaining waves between washes I like the texture and gives gentle hold with crunch
The balm keeps my curls
5 out of 5 stars
Tonia S. - 1 month ago
originally posted on Curlsmith
[This review was collected as part of a promotion.] The balm keeps my curls soft and frizz free. I mix it with the soufflé and I have defined bouncy curls.
I’ve tried other prestyle creams
5 out of 5 stars
Old R. - 1 month ago
originally posted on CURLSMITH
I’ve tried other prestyle creams and balms and they tend to be a bit heavy. This isn’t. It smells divine and really provides good prep for my curly fine hair that needs moisture and refining. I highly recommend it as a styling prep.
Mega
5 out of 5 stars
Kimberly S. - 2 months ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] Ich habe meine Lockenreise mit diesem Produkt gestartet und benutze es seitdem sehr gerne. Es definiert meine Locken so schön ohne sie zu beschweren. Ich kann es nur weiterempfehlen!
(no review title)
5 out of 5 stars
Judy E. - 2 months ago
originally posted on Curlsmith
[This review was collected as part of a promotion.]
Prodotto non consegnato
1 out of 5 stars
maria m. - 2 months ago
originally posted on CURLSMITH
Non mi è stato consegnato il prodotto ordinato ma uno completamente diverso e non mi hanno mai risposto alle richieste di assistenza per cui non posso giudicare questo prodotto ma l’assistenza è pessima
May be light hold but it makes the most of waves!
5 out of 5 stars
Christie - 2 months ago
originally posted on Curlsmith
This is my favorite product I've used since I've started realizing I have wavy hair and trying to work with it instead of fight it - but I didn't even notice for the longest time! I would put a little in my hair after my leave-in and then move on to gel, etc, and had varying results. I was half way through the bottle when I realized that when I use a little more of this cream, my hair comes out SO shiny and soft, and when I let it get most of the way dry before scrunching and brush styling, it really brings out the natural wave without even needing much gel, so sometimes I just go over the dry hair with a couple drops of oil and then a tiny bit of hard hold gel on damp hands to just kind of trace around the clumps and give them a little support- but this is the product that is really waking my waves up and making them do their thing!
Combats frizz without weighing down fine hair
5 out of 5 stars
Amy A. - 2 months ago
originally posted on Curlsmith
This balm leaves my hair soft and ready to be styled. I love it under the hair makeup the best, but also use it before putting on mouse. It just takes a small amount to combat my frizz and is light enough to keep my fine hair from being weighed down.
The best refresher
5 out of 5 stars
Martina - 3 months ago
originally posted on CURLSMITH
This is the best refresher on my second and third day curls! I just wet my hands, apply the tiniest amount of this product and scrunch my curls and they are back to life in minutes!
best leave in cream for my hair
5 out of 5 stars
lana - 3 months ago
originally posted on Curlsmith
I am a fan of Curlsmith and especially this product, Not affordable for me but it costs 100%, my curls are happy, formed and bouncy, I would recommend it to everyone to test. my curls don't need leave-in under this cream, nor mousse after it. the sell is great and hold is fine
I love it
5 out of 5 stars
Nooreen S. - 3 months ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] The best curl cream. It holds my curls, defines and there's minimal frizz.
Really like the immediate look
4 out of 5 stars
Paula M. - 3 months ago
originally posted on CURLSMITH
[This review was collected as part of a promotion.] Really like the immediate look after styling. Hair is not crispy and has natural looking volume. Find the style and curls don't hold for many days and have to rescue with extra products