$8.00 when purchased online
Target Online store #3991
About this item
Highlights
- CWaterproof mascara
- Lengthens and lifts lashes
- Effortless application
- Hourglass-shaped brush head to separate and define lashes
- Smudge and flake-resistant formula
- 100% vegan and cruelty-free, e.l.f. is Leaping Bunny Certified
Description
Bring the drama and the #BigMoodEnergy— with e.l.f. Cosmetics best-selling Big Mood Mega Volume & Lifting Mascara, now available in a waterproof formula! This volumizing and lifting mascara gives you that extra-bold and defined false lash effect. The hourglass brush head’s intertwined bristles separate and define lashes while loading on the waterproof pigment. The smudge and flake-resistant formula will give you a smooth, effortless application every time.
Why you'll love it:
• Waterproof mascara
• Lengthens and lifts lashes
• Effortless application
• Hourglass-shaped brush head to separate and define lashes
• Smudge and flake-resistant formula
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.
e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!
e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, cruelty-free and Leaping Bunny Certified.
Why you'll love it:
• Waterproof mascara
• Lengthens and lifts lashes
• Effortless application
• Hourglass-shaped brush head to separate and define lashes
• Smudge and flake-resistant formula
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.
e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!
e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, cruelty-free and Leaping Bunny Certified.
Suggested Age: 10 Years and Up
Health Facts: Vegan
Color Palette: Dark Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Volumizing, Lengthening
Net weight: .3 fl oz (US)
Features: Waterproof
TCIN: 83714960
UPC: 609332823419
Item Number (DPCI): 052-16-6401
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
isododecane, hydrogenated polycyclopentadiene, disteardimonium hectorite, paraffin, c10-18 triglycerides, silica silylate, dextrin palmitate, cera microcristallina, mica vp/eicosene copolymer, hdi/trimethylol hexyllactone crosspolymer, aqua, propylene carbonate, bis-diglyceryl polyacyladipate-2, polyglyceryl-3 diisostearate, phenoxyethanol, caprylyl glycol, palmitic acid, silica may contain: black iron oxide (ci 77499)
Allergens & Warnings:
NEVER USE IF EYE IS INJURED, IRRITATED OR INFECTED. CONSULT AN EYE DOCTOR IMMEDIATELY IN CASE OF INJURY. ALWAYS HANDLE AND APPLY IN A CAREFUL AND SANITARY MANNER. DO NOT DILUTE PRODUCT WITH ANY ADDITIVE OR SHARE WITH OTHERS.Shipping details
Estimated ship dimensions: 0.83 inches length x 1.22 inches width x 5.79 inches height
Estimated ship weight: 0.07 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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42% would recommend
52 recommendations
Best mascara for the price
5 out of 5 stars
Tbush783 - 28 days ago
originally posted on elfcosmetics.com
I am so happy with this brand of mascara. It's the only kind I buy. I would definitely recommend you add it to your makeup routine.
Was happy at first.
2 out of 5 stars
Thumbs down graphic, would not recommend
Pat - 1 month ago
Like the ease of application. No clumbing and looks great. Easy to remove with soap and water. What isn't great is the big black smudges under my eyes after just and hour or so.
Clumpy and hard to remove
2 out of 5 stars
Thumbs down graphic, would not recommend
Heidi - 2 months ago, Verified purchaser
I am very sad that this was not as good as I planned. While the wand is wonderful and creates nice curls on my lashes, the clumps go everywhere. I try cleaning it before applying, but it didn't help. This one is a no for me.
This is a good one
4 out of 5 stars
Thumbs up graphic, would recommend
Kodadog - 2 months ago, Verified purchaser
- Hair color: Blonde
- Skin tone: Light
- Skin type: Normal
- Eye color: Blue
Love the thick wand. Mascara goes on the easily, covering all lashes evenly. Waterproof yet able to remove fairly easily with makeup remover.
the only waterproof mascara I love
5 out of 5 stars
Carissa Joy - 2 months ago
originally posted on elfcosmetics.com
As the title says, this is seriously the only waterproof mascara I've ever used in my life that I has held true to giving me full, thick eyelashes and length. I am so impressed with this mascara and I'll never go without. I actually think I might have to repurchase another one before the 6 month expiration date because it's empty and not just expired. Thank you E.L.F. FOR ALL THE AMAZING PRODUCTS AND EVEN MORE AMAZING PRICES
Great coverage, less clumping
5 out of 5 stars
Jeniffer - 3 months ago
originally posted on elfcosmetics.com
I've been using the waterproof Big Mood mascara and love it. It doesn't smudge easily, the brush lifts and separates as it goes on. Overall nice waterproof mascara
Big mood
5 out of 5 stars
Jessy1234 - 3 months ago
originally posted on elfcosmetics.com
I go crazy if I do not have this I definitely recommend everyone go buy this mascara do not walk run
My fav waterproof mascara
5 out of 5 stars
EveRiRo - 3 months ago
originally posted on elfcosmetics.com
I had this mascara as a gift for Christmas and I’m OBSESSED. My favourite mascara so far it last all day and when you curl your mascara it doesn’t fall. I don’t need to use fake lashes this mascara makes my lashes fuller.
eh…
3 out of 5 stars
jaylin07 - 3 months ago
originally posted on elfcosmetics.com
it’s ok, i’ve had better but i’ve also had worse. 6/10
It's okay
3 out of 5 stars
Lbmm - 3 months ago
originally posted on elfcosmetics.com
I really wanted this to be fabulous. I think elf can make it amazing if they want to!!
Disappointing Product
2 out of 5 stars
Thumbs down graphic, would not recommend
George - 4 months ago
- Eye color: Green
- Skin concern: Pores, Redness, Sensitivity
- Skin type: Oily
- Hair color: Brunette
- Skin tone: Light
Super difficult to use; every time I use it, I feel like I’m tempting the fates and worry that I’ll have to redo my makeup. It’s somehow both smudges and streaks, and I think the shape of the wand is not very helpful. Once I finally do get it on, it flakes. It’s unfortunate because it looks good in photos and elf is usually so high quality!
Flakes and smeared all over
1 out of 5 stars
ckeenan04 - 5 months ago
originally posted on elfcosmetics.com
I very rarely leave bad/negative reviews but this mascara was on my eyeylids within hours of putting it on. My lunchtime it looked like the mascara was my eyeshadow on my lids and underneath my eyes. Came off fairly easily but lots of flaking and I had little black flakes all over my face that I had to remove with a powder brush.
Waterproof but a little clumpy.
5 out of 5 stars
Alison Y - 6 months ago
originally posted on elfcosmetics.com
Was on the lookout for a good waterproof mascara for my straight Asian eyelashes and this one did not fail. If doesn't budge during the day but it can apply a bit clumpy when you layer it. Removed it every night with the makeup eraser towel and water. The packaging itself is a little bulky, which makes it harder to travel with.
Great waterproof mascara
4 out of 5 stars
Jacki W - 6 months ago
originally posted on elfcosmetics.com
This mascara is definitely waterproof, but the wand shape made it go on clumpy. I do have hooded eyelids though and the hourglass shaped wand is not the best for them. When I use a regular mascara wand, it went on much better and wore very well. This is a solid mascara.
excellent product
5 out of 5 stars
lizka530 - 6 months ago
originally posted on elfcosmetics.com
On my birthday I received this mascara and I was fascinated, I definitely love it.
Must try!
5 out of 5 stars
Thumbs up graphic, would recommend
Anna650 - 6 months ago
- Skin tone: Light
- Hair color: Blonde
- Skin type: Oily
- Skin concern: Acne, Sensitivity, Dark circles, Redness
- Eye color: Green
I get super oily and sweaty throughout the day and have tried many waterproof mascaras and so far this is my top go to that doesn’t smudge. Gives me good length and keeps the curl
Terrible
3 out of 5 stars
Thumbs down graphic, would not recommend
J - 7 months ago, Verified purchaser
- Skin tone: Medium
- Skin type: Normal
Brush too big. Hate it
MY FAVORITE EVERYDAY MASCARA
5 out of 5 stars
VintageLady - 7 months ago
originally posted on elfcosmetics.com
I've been wearing this now for a year or 2 and it is my favorite. I no longer need to shop for my mascara because I know exactly what I want. My only issue is either they can't keep it in stock or they're no longer making it. I keep seeing the "notify me" button when I log in to order.
Works great and affordable
5 out of 5 stars
Cadence2 - 8 months ago
originally posted on elfcosmetics.com
Great price and product works really well too. This is my first time trying a waterproof one and it works really well.
i love this mascara
5 out of 5 stars
Thumbs up graphic, would recommend
lolly - 8 months ago
- Skin type: Dry
- Hair color: Brunette
- Skin tone: Light
- Eye color: Blue
- Skin concern: Blackheads, Sensitivity, Uneven skin tone, Redness, Acne, Dullness, Pores
i always get a good lash day w this mascara!! my eyelashes fall so easily w every mascara i’ve owned but this one helps them stay up throughout the day, even w school and work!