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L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara - 0.33 fl oz
$12.99 when purchased online
Target Online store #3991
About this item
Highlights
- Fanned Out Lashes: See corner to corner panoramic lash volume with L’Oreal Paris Voluminous Panorama Washable Mascara in Black; the lightweight and long-lasting lengthening mascara formula creates lashes that are so fanned out for eyes that look up to 1.4X bigger
- Multi-Level Bristle Brush: The Panorama Mascara volume and length brush easily grabs each lash from inner to outer corner for even application from root to tip; the 5% stretchflex complex formula wraps each lash with flexible, defined, lash by lash volume
- Longwear Formula: Panorama volumizing mascara black is smudge resistant, clump resistant and flake resistant with up to 24 hour wear; Ophthalmologist tested; Suitable eye makeup for sensitive eyes and contact lens wearers; Easy to remove make up formula
- Because You're Worth It: Create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
- L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color
Description
L'Oreal Paris Panorama Mascara provides corner to corner panoramic volume. A volumizing black mascara that is clump resistant, flake resistant, smudge resistant, and up to 24hr wear. Feels lightweight. Multi-level bristle brush easily grabs each lash from inner to outer corner allowing for even application from root to tip.
Use multi-level bristle brush to easily grab each lash from inner to outer corner fanning out lashes.
Use multi-level bristle brush to easily grab each lash from inner to outer corner fanning out lashes.
Suggested Age: 13 Years and Up
Color Palette: Dark Tones
Includes: Applicator
Beauty Purpose: Volumizing, Lengthening
Net weight: .33 fl oz (US)
Features: Long Lasting, Non-Flaking, Lightweight, Non-Clumping, Built-In Brush, Ophthalmologist Tested
TCIN: 89187562
UPC: 071249680971
Item Number (DPCI): 052-04-1420
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
aqua / water / eau, propylene glycol, styrene/acrylates/ammonium methacrylate copolymer, polyurethane-35, cera alba / beeswax / cire dabeille, synthetic fluorphlogopite, glyceryl stearate, cetyl alcohol, peg-200 glyceryl stearate, ethylenediamine/stearyl dimer dilinoleate copolymer, copernicia cerifera cera / carnauba wax / cire de carnauba, stearic acid, palmitic acid, ethylene/va copolymer, alcohol denat., paraffin, aminomethyl propanediol, phenoxyethanol, caprylyl glycol, glycerin, hydroxyethylcellulose, butylene glycol, methylpropanediol, rayon, xanthan gum, caprylic/capric triglyceride, sodium laureth sulfate, myristic acid, tetrasodium edta pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, potassium sorbate, phenylpropanol, bambusa vulgaris extract [+/- may contain ci 77491, ci 77492, ci 77499 / iron oxides ]
Allergens & Warnings:
TO SAFEGUARD L'OREAL PURITY, RESERVE THIS PRODUCT FOR YOUR PERSONAL USE, TREAT THE APPLICATOR WITH THE HYGIENIC CARE YOU GIVE YOUR EYES. NEVER APPLY THIS PRODUCT IN A MOVING VEHICLE DO NOT DILUTE MASCARA WITH WATER, SALIVA, OR ANY OTHER SUBSTANCE, CAP TIGHTLY AFTER USE. IF. CHANGE IN ODOR OR APPEARANCE OCCURS, EXISCONTINUE USE, DO NOT USE THIS OR ANY OTHER EYE COSMETIC IF YOUR EYE IS INJURED, IRRITATED OR INFECTED. CONSULT A PHYSICIAN PROMPTLYShipping details
Estimated ship dimensions: 6.9 inches length x 2.9 inches width x 0.6 inches height
Estimated ship weight: 0.0661 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This mascara has garnered mixed feedback from guests, with many praising its ability to lengthen and volumize lashes while others express concerns about its removal difficulty and potential irritation. Guests appreciate the non-clumping formula and the impressive results after application, making it a popular choice for those seeking a bold look. However, some guests have experienced issues with smudging and flaking, particularly with the waterproof version, leading to a divided opinion on its overall effectiveness.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 1225 reviews
easy to apply: 3.93 out of 5
easy to remove: 3.41 out of 5
long lasting: 3.82 out of 5
quality: 3.37 out of 5
value: 3.37 out of 5
49% would recommend
124 recommendations
Pretty good
4 out of 5 stars
Thumbs up graphic, would recommend
E_loves - 4 days ago, Verified purchaser
- Hair color: Black
- Skin type: Combination
- Eye color: Brown
- Skin tone: Dark
It was pretty good. Definitely creates length, but beware if you put too much it can start to look like chunky on eyelashes.
Only buying this mascara from now on!
5 out of 5 stars
Thumbs up graphic, would recommend
Lindsey - 8 days ago
- Eye color: Brown
- Skin concern: Uneven skin tone, Acne
- Skin type: Combination
- Skin tone: Dark
- Hair color: Black
This is sooooo light weight!!!!! I could sleep on it if I wanted to. Perfect for every day! Beautiful packaging!
nice look, NOT WASHABLE
3 out of 5 stars
Marta - 9 days ago
originally posted on lorealparisusa.com

I can’t give it 5 starts even though I love the look but this mascara is NOT WASHABLE. I have tried soap, lash cleaner , Micellar water , jojoba oil NOTHING works. I have to keep trying until it’s removed and even then I always have residue. It’s super frustrating. I’d like to hear from Loreal about how to properly take this off. The only things I like about it are it doesn’t smudge throughout the day and definitely fans out my lashes and look longer and fuller. However , my love for those results is cancelled out but how incredibly impossible it is to “wash off “. I’m hoping Loreal can reply to me with a technique otherwise I will have to stop using this week. Thank you.
1 reply from Consumer Care Center team - 5 days ago
Hi there! Thank you for reaching out about our Panorama Mascara Washable. We are sorry to hear about your experience! We recommend trying Lancome Bi-Facil Double Action Eye Makeup Remover from our sister brand. This is an award-winning, makeup remover that is gentle enough for sensitive skin and contact lens wearers. Check it out here: https://tinyurl.com/yermb8g8. We hope you love it!
Flakes, Hard to Remove, Lashes Stand Out
3 out of 5 stars
Thumbs down graphic, would not recommend
gellykat - 11 days ago, Verified purchaser
- Skin type: Normal
- Skin concern: Sensitivity, Redness
- Hair color: Brunette
- Eye color: Hazel
- Skin tone: Medium
This mascara isn’t average. It makes my lashes stand out but it flakes a lot and it’s really hard to remove, even with using micellar water or other makeup removers. I don’t like it and won’t buy it again.
1 reply from L'OrealParisProductExpert team - 6 days ago
Hi there, gellykat! We appreciate you taking the time to reach out about our Voluminous Panorama Volumizing and Lengthening Mascara. Consumer feedback is very important to us and allows us to improve all our products. We will be sure to pass all your feedback along to the appropriate teams. We hope you will continue using more of our products soon with full satisfaction with the results!
Smudges a lot
1 out of 5 stars
Thumbs down graphic, would not recommend
Eli - 14 days ago
- Skin tone: Medium
- Skin type: Combination
- Skin concern: Acne, Blackheads, Aging
- Hair color: Black
- Eye color: Black
After an hour your under eyes will turn black. Worst mascara ever. Looks Nike for a couple of minutes
1 reply from L'OrealParisProductExpert team - 11 days ago
Hi there, Eli! We appreciate you taking the time to reach out about our Voluminous Panorama Volumizing and Lengthening Mascara. Consumer feedback is very important to us and allows us to improve all our products. We will be sure to pass all your feedback along to the appropriate teams. We hope you will continue using more of our products soon with full satisfaction with the results!
Disappointed
1 out of 5 stars
Thumbs down graphic, would not recommend
Maci - 16 days ago, Verified purchaser
- Skin tone: Light
- Hair color: Brunette
- Eye color: Blue
- Skin type: Dry
Sky high works so much better. I do not understand the hype. No length no volume.
My favorite
5 out of 5 stars
Thumbs up graphic, would recommend
kb - 16 days ago, Verified purchaser
- Eye color: Hazel
- Skin tone: Light
- Hair color: Brunette
- Skin type: Normal
This mascara has almost the same lengthening effect as the L’Oréal Telescopic (my backup) but adds more volume. I buy the waterproof and do have some slight transfer under my eyes that I have to wipe away. When the L’Oréal Unlimited was discontinued I was so sad, but this seems to be the replacement! I wish they made the waterproof in brown for a softer color option.
Low maintenance lash dream
5 out of 5 stars
Thumbs up graphic, would recommend
Shannon - 19 days ago
- Skin tone: Medium
- Eye color: Hazel
- Skin type: Dry
- Skin concern: Redness, Sensitivity
- Hair color: Brunette
Love this mascara! I do not like mascara that alters your lashes too much. I like enchanted natural lashes and this does it. It’s easy to use and lasts all day and doesn’t clump or flake. High end lashes for a nice price!
Highly recommend
5 out of 5 stars
Thumbs up graphic, would recommend
ChaCha - 19 days ago, Verified purchaser
- Skin tone: Medium
- Skin type: Combination
- Hair color: Black
- Eye color: Brown
This mascara is everything I need! I absolutely love it!!
I love it
5 out of 5 stars
Amazingggg - 25 days ago
originally posted on lorealparisusa.com

Best mascara I’ve had in my life. Truthfully tho. I’ve had it on all day even at work and sweating my lashes are still curled and they stayed up and still look nice after a long day. No smear neither which is a plus :))
Perfectjon
5 out of 5 stars
Thumbs up graphic, would recommend
ChemoBrows - 29 days ago, Verified purchaser
- Skin concern: Dark circles, Sun damage, Aging
- Skin tone: Light
- Eye color: Hazel
- Skin type: Normal
- Hair color: Brunette
Gives lashes gorgeous separation and length; stays on without smudging or flaking. May be my new holy grail. I’m obsessed.
Expensive and not worth it
1 out of 5 stars
Thumbs down graphic, would not recommend
PG - 30 days ago, Verified purchaser
Not volumizing or lengthening?! And very expensive for not being a good product
1 reply from L'OrealParisProductExpert team - 27 days ago
Hi there, PG! Thank you for reaching out about our Voluminous Panorama Volumizing and Lengthening Mascara. Consumer feedback is very important to us and allows us to improve all our products. We will be sure to pass all your feedback along to the appropriate teams. We hope you will continue using more of our products soon with full satisfaction with the results!
Not worth the purchase
3 out of 5 stars
Thumbs down graphic, would not recommend
CoffeebeforeWorkie - 1 month ago, Verified purchaser
- Skin tone: Medium
- Skin type: Combination
- Eye color: Brown
It didn't live up to is hype!
1 reply from L'OrealParisProductExpert team - 28 days ago
Hey there! Thank you for your feedback on our Voluminous Panorama Volumizing and Lengthening Mascara, we are sad to hear that this did not meet your expectations. We understand that this can be frustrating and we will share this information with our production team. We hope that you will continue to try and use our products with satisfaction in the future.
Its a nope.
2 out of 5 stars
Thumbs down graphic, would not recommend
Jean - 1 month ago, Verified purchaser
- Eye color: Blue
- Skin type: Dry
- Skin tone: Light
- Hair color: Blonde
- Skin concern: Aging
I love the wand, it’s firm, not bendy. However, the formula is not working for me. It is waterproof, and it comes off easily with baby oil, but it does not hold the curl that I put in my lashes. It’s also flaking after about two hours. It also doesn’t really do much. There’s no lengthening, there’s no real volumizing, it’s just my lashes colored. This could be because I do use a lot of moisture products, but I don’t know and my HG mascara — waterproof Benefit Bad Gal Bang — lengthens, volumizes, holds the curl I put in and doesn’t flake, and comes off with baby oil also.
So Many Better Options
2 out of 5 stars
Thumbs down graphic, would not recommend
Jeantaylor96 - 1 month ago, Verified purchaser
- Skin concern: Pores, Dark circles, Acne
- Skin type: Combination
- Hair color: Blonde
- Eye color: Green
- Skin tone: Light
It was an overall fine mascara. I didn’t feel like it lengthened or “volumized” my lashes though. The worst part is it flaked off throughout the day leaving black flecks on my face…
1 reply from L'OrealParisProductExpert team - 1 month ago
Hey there! Thank you for your feedback on our Voluminous Panorama Volumizing and Lengthening Mascaral, we are sad to hear that this did not meet your expectation and it flaked. We understand that this can be frustrating and we will share this information with our production team. We hope that you will continue to try and use our products with satisfaction in the future.
Nice and not so nice
3 out of 5 stars
Thumbs down graphic, would not recommend
Julbear22 - 1 month ago, Verified purchaser
- Skin tone: Light
- Skin type: Combination
- Hair color: Brunette
- Eye color: Brown
For me this mascara doesn’t smudge, which is a plus. However, I can’t remove it at the end of the day. I feel when I try to remove it I take all my lashes with it. I will not be able to wear this everyday because of that.
The want is terrible
2 out of 5 stars
Thumbs down graphic, would not recommend
Alexismope - 1 month ago, Verified purchaser
I don’t know what I’m missing but all the positive reviews clearly makes me think I’m doing something wrong ... the brush bristles are too far apart, my lashes just clump. I have other brands where I don’t need to curl before and they add length and fullness but this wand is awful. I don’t have difficulty getting it off though so I guess I have that going for me? It also does last all day so the wear is good if you can figure out how to make it look good
1 reply from L'OrealParisProductExpert team - 1 month ago
Hi Alexismope. Thanks for reaching out about L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara. We are sorry to hear this mascara fell short of your expectations. We recommend trying Paradise Big Deal Buildable Waterproof Mascara. This Cross-conic brush evenly coats lashes. Long bristles separate and extend lashes for clump-resistant results. We hope you give it a try!
Love this mascara!
4 out of 5 stars
Thumbs up graphic, would recommend
Lex1213 - 1 month ago, Verified purchaser
- Skin tone: Medium
- Skin type: Normal, Dry
- Eye color: Hazel
- Hair color: Blonde
I love this mascara. It’s my new go-to with one flaw. I feel like this mascara dries out quickly. Maybe it’s just me, but i feel like I’ve had other mascaras last longer. I’ve purchased this twice and I had the issue with both. Other than that it’s great!!!
Difficult to remove
2 out of 5 stars
Thumbs down graphic, would not recommend
ashleyakin - 1 month ago, Verified purchaser
- Hair color: Brunette
- Skin type: Normal, Combination
- Skin concern: Pores, Blackheads
- Skin tone: Light
- Eye color: Brown
Mascara is fine but it is impossible to remove. Even waterproof eye makeup remover doesn’t take this non-waterproof mascara off without scrubbing. Searching for an alternative mascara immediately.
1 reply from L'OrealParisProductExpert team - 1 month ago
Hi there! Thank you for reaching out to us about the Voluminous Panorama Volumizing and Lengthening Mascara, we are glad you are enjoying this product. We are sad to hear that you are having difficulty removing it. We recommend using our Eye Makeup Remover it is a fragrance-free, moisturizing formula gently removes waterproof and washable mascara and eye makeup in a cinch. We hope you try this.
BAPTISM PROOF!!!!!!
5 out of 5 stars
Thumbs up graphic, would recommend
Teddy - 2 months ago, Verified purchaser
- Hair color: Brunette
- Eye color: Hazel
- Skin type: Oily
- Skin tone: Light
This mascara withstood holy water being dumped on my face! Not even a smudge!! Would recommend.