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Not Your Mother's Beach Babe Texturizing Dry Shampoo Spray - 7oz

Not Your Mother's Beach Babe Texturizing Dry Shampoo Spray - 7oz - 2 of 4Not Your Mother's Beach Babe Texturizing Dry Shampoo Spray - 7oz - 3 of 4Not Your Mother's Beach Babe Texturizing Dry Shampoo Spray - 7oz - 4 of 4
Not Your Mother's Beach Babe Texturizing Dry Shampoo Spray - 7oz - 1 of 4
$8.99 when purchased online
Target Online store #3991

About this item

Highlights

  • Dry shampoo for oily hair instantly refreshes hair without the buildup
  • Formulated with natural rice and barley starches to deliver ultimate absorption
  • Helps extend your hairstyle and leaves hair feeling soft and refreshed
  • Toasted Coconut scent with notes of coconut, almond, orange blossom, and vanilla
  • No rinsing required, no white residue, no powdery buildup, and no wasted time
  • Hair product is safe for all hair types, including natural and color-treated hair
  • Sulfate surfactant-free, silicone-free, paraben-free, dye-free, cruelty-free, and vegan
  • Shake the can vigorously, hold it 8-10 inches away and spray onto hair roots, massage into hair and brush through, and then style as desired

Description

Beach hair meets clean hair with Not Your Mother's Beach Babe Texturizing Dry Shampoo. Formulated with natural barley and rice starches, Beach Babe Dry Shampoo for oily hair delivers the ultimate oil absorption that will leave your locks feeling soft and refreshed without the buildup in a matter of minutes… because we know you don't have time to waste. As you stay looking fresh, you can rest assured there will never be a trace of white residue—yes, even for you dark-haired beauties. This Toasted Coconut scented dry shampoo will leave your hair smelling fresh with notes of coconut, almond, orange blossom, and vanilla. Made with good vibes only, this texturizing dry shampoo spray is vegan, cruelty-free, made without sulfate surfactants, silicones, parabens, or dyes, and is safe for natural hair and colored hair. No water necessary, no white residue, no powdery buildup, and no wasted time—ever.

When you're ready for a refresh, shake the dry shampoo vigorously and hold it 8-10 inches away as you spray onto your roots. Massage thoroughly with your fingertips and brush through. Now that your hair is fresh and prepped, you can go ahead and style it as you normally would.
Scent: Coconut
Hair Type: All Hair Types
Health Facts: Aluminum-Free, Vegan, Sulfate-Free, Silicone-Free, Paraben-Free, Dye-Free
Product Warning: Keep out of reach of children, flammable
Product Form: Aerosol
Recommended Use: Every Other Day
Package Quantity: 1
Beauty Purpose: Oil Control, Texturizing
Net weight: 7 Ounces
Features: Lightweight, Leave In
TCIN: 51325495
UPC: 688047130500
Item Number (DPCI): 063-00-3524
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

isobutane, hydrofluorocarbon 152a, alcohol denat., oryza sativa (rice) starch, hordeum vulgare seed flour (farine de dreche), distearyldimonium chloride, cetrimonium chloride, fragrance (parfum), coumarin.

Allergens & Warnings:

WARNING: FLAMMABLE. CONTENTS UNDER PRESSURE. DO NOT PUNCTURE OR INCINERATE. DO NOT STORE AT TEMPERATURES ABOVE 120ºF. AVOID FIRE, FLAME AND SMOKING DURING USE AND UNTIL HAIR IS THOROUGHLY DRY. AVOID SPRAYING IN EYES. AVOID SPRAYING ON BROKEN SKIN. INTENTIONAL MISUSE BY CONCENTRATING AND INHALING THE CONTENTS CAN BE HARMFUL OR FATAL. KEEP OUT OF REACH OF CHILDREN.

Shipping details

Estimated ship dimensions: 2.0472 inches length x 2 inches width x 9.25 inches height
Estimated ship weight: 0.56 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Does the "new improved formula" address the benzene concerns? Most name brands recalled dry shampoos over this issue, but DeMert never did, but have a class action law suit against them :/

submitted by M - 2 years ago
  • A: Hi M! We totally understand your concern and appreciate you reaching out to us. The safety of our consumers is our highest priority. Our products have no traceable amounts of benzene. The report that has been recently published is inconsistent with the data provided by our suppliers and the rigorous ongoing testing to ensure the safety and integrity of our products. We are committed to continuous evaluation to ensure the utmost safety and quality of all our products. Thank you!

    submitted byNYM Team - 2 years ago
    Brand expert

Q: Is there/what difference is the 'beach babe' one compared to the 'clean freak' one? No details really explained in the product name or description.

submitted by Ashlynn - 2 years ago
  • A: Hey Ashlynn, Great question! The Not Your Mother's Beach Babe Dry Shampoo will help provide additional texturing to the hair, whereas the Not Your Mother's Clean Freak Dry Shampoo will not. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.

    submitted byTarget Beauty Consulting - 2 years ago
    Brand expert

Q: How come with the highly allergenic sent ingredient coumarin there is no warning in the US like there is in the EU. #still itching 2 weeks later.

submitted by xmasspree - 2 years ago
  • A: Hi Xmasspree! We are sorry to hear about your experience. If you reach out to our customer support team they would be happy to provide you with our allergen list.

    submitted byNYM Team - 2 years ago
    Brand expert

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4.7 out of 5 stars with 4287 ratings

Summary of reviews

This dry shampoo has garnered mixed feedback from guests, with many praising its ability to refresh hair and provide texture without leaving a white residue. The pleasant scents, particularly coconut, are frequently highlighted as a major plus. However, concerns about the product's longevity and effectiveness have been raised, with some guests experiencing issues with the spray mechanism and rapid depletion of the product. Overall, it offers a good solution for those seeking volume and a fresh look between washes.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.2 out of 5 stars with 2466 reviews
    effectiveness: 3.32 out of 5
    quality: 2.89 out of 5
    value: 2.83 out of 5
    47% would recommend
    339 recommendations

    Amazing

    5 out of 5 stars
    desteny02_9572 - 3 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] Great product. I love it so far it controlled the oil and gave me volume! Didn’t leave a weird coat on my hair. It has a strong scent but leaves the hair smelling amazing!!
    Did you find this review helpful?

    Favorite Dry Shampoo

    5 out of 5 stars
    avaj20_7220 - 3 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] I love this dry shampoo! First of all, the scent. It’s a light coconut smell which leaves a refreshing sense to maybe not so clean hair! It has nice coverage and doesn’t leave the hair with any film. Once you massage it in, it leaves the hair feeling like new!!
    Did you find this review helpful?

    The product is decent overall

    3 out of 5 stars
    hajna_3198 - 3 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] The product’s packaging is good, but it’s a bit difficult to spray the product out. The coconut scent is subtle and not too strong, but I don’t like the smell of coconut. After trying it on my hair, it left white residue, and while my hair felt slightly more manageable, the effect was not significant.

    Did you find this review helpful?

    Definitely one of the best I’ve tried in a while!

    5 out of 5 stars
    lisa_j92_2816 - 3 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] Lightly scented; reminds me of summer and warmth. I love that this dry shampoo has natural ingredients and works extremely well. My scalp gets oily fast and this keeps my hair feeling fresh between washes. The added volume and texture is a plus!
    Did you find this review helpful?

    Best dry shampoo!

    5 out of 5 stars
    nicoles1252_5407 - 3 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] This spray is amazing! When my hair is flat after styling i love using this to add some volume and texture. It is definitely a gamechanger and doesnt leave any residue/ chemical scent!
    Did you find this review helpful?

    Overall, a good product

    4 out of 5 stars
    workinfromhomemama_9760 - 3 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] This is a very nice dry shampoo. The scent isn’t too bad and the packaging makes it easy to spray. The only complaint that I have is that it leaves just very small bit of residue.
    Did you find this review helpful?

    Final verdict: Affordable, effective, smells amazi

    5 out of 5 stars
    goldiemarigold_4778 - 4 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] If you're looking for a dry shampoo that does more than just absorb oil, Not Your Mother's Beach Babe Texturizing Dry Shampoo in Toasted Coconut is a total game-changer. From the first spray, the scent hits you in the best way—a warm, tropical toasted coconut that smells like a beach vacation in a bottle. It’s refreshing without being overwhelming, and the fragrance actually lasts throughout the day. Functionally, this dry shampoo absorbs excess oil like a pro, instantly reviving greasy roots without leaving your hair feeling dry or stiff. What makes it stand out, though, is the texturizing effect—it adds grip, body, and volume, making your hair look fuller and effortlessly tousled, like you just stepped off the sand. It’s also lightweight and easy to apply. A quick spray at the roots, a little tousle or brush-through, and you're good to go. Even on dark hair, it blends in beautifully with minimal to no white residue when applied at the recommended distance. Whether you're stretching a wash day, reviving post-gym hair, or just want that beachy texture and a fresh scent, this dry shampoo delivers. Bonus points: it works great under protective styles or wigs to keep your scalp feeling fresh. Final verdict: Affordable, effective, smells amazing, and adds life to limp hair. This one’s a keeper.
    Did you find this review helpful?

    A refreshing, coconut-scented dry shampoo that add

    5 out of 5 stars
    nallelyc29_8555 - 4 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] Not Your Mother’s Beach Babe Dry Shampoo in Toasted Coconut is a game-changer! It instantly refreshes my hair, adds texture, and smells amazing—like summer in a bottle. The formula isn’t too heavy, and it soaks up oil without leaving a white cast. Perfect for busy days or adding volume between washes. Bonus: it’s made with natural barley and rice starches. Great value and effective results—definitely a staple in my hair care routine!
    Did you find this review helpful?

    Mom of 2 under 2

    5 out of 5 stars
    mamamimi18_5046 - 4 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] I have finer long hair. My hair is always greasy after a day. I have tried dry shampoos before and I do not like them. They leave a white cast and my hair still feels gross. I was pleasantly surprised with this brand! It smells really good. My hair was able to look decent without a white cast. This is wonderful because I’m a mom of 2 under 2. I will definitely be repurchasing again.
    Did you find this review helpful?

    Great For Heatless Curls & Smells Amazing

    5 out of 5 stars
    audreyp80_2115 - 4 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] I really like using this while doing heatless curls. I don’t notice any residue and the scent is great. Doesn’t weight down my hair and seems to control oil and add volume. I’m liking it.
    Did you find this review helpful?

    Hair light and residue free !!!

    5 out of 5 stars
    marielysh1_3143 - 4 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] I love this dry shampoo because it leaves my hair light and residue-free, and it smells spectacular. If you love coconut and the beach, this is the dry shampoo for you. With Beach Babe Dry Shampoo, you don't have to worry about white spots in your hair, and I love that. It gives some volume, but not too much, and it completely removes the oil from your hair!
    Did you find this review helpful?

    Comparable to high end!

    5 out of 5 stars
    milkapo_6975 - 4 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] This dry shampoo surprised me! Not only does it get the oils taken care of but it also adds some much needed volume. The smell is also so good! It smells summery with coconut and beachy vibes
    Did you find this review helpful?

    Great

    5 out of 5 stars
    salinal2_5908 - 4 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] Love this dry shampoo. Smells great. Better than any other dry shampoo I’ve used. Cleans my hair without leaving any residue. Gives my hair volume
    Did you find this review helpful?

    Takes away the greasyness, smells amazing

    5 out of 5 stars
    janessag10_2668 - 4 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] I love the smell of this dry shampoo. It reminds me of the beach! The coconut smell is refreshing and soothing at the same time. It’s not greasy in fact it takes away my grease. Texture is tolerable.
    Did you find this review helpful?

    Honestly? This has earned a permanent spot in my h

    5 out of 5 stars
    alexae26_5958 - 4 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] Let me just say it this dry shampoo is THAT girl. The Not Your Mother’s Beach Babe Texturizing Dry Shampoo isn’t just here to soak up oil, it’s here to bring your hair back to life with texture, volume, and attitude. First off, the smell? Chef’s kiss. It legit smells like the beach salty, coconutty, and fresh without being too much. It’s the kind of scent that makes people ask, “What are you wearing?” when it’s just your hair doing the talking. Now let’s talk function. My day 3 hair? Flat, greasy, and sad. But a few sprays of this and BOOM volume, grip, texture, and my hair looks like I purposely styled it for that messy, effortless, beachy vibe. It doesn’t leave a gross residue or make your scalp itchy like some other dry shampoos do, and if you brush it through, you can totally avoid any white cast. It’s perfect for those lazy days, busy mom days, or just when your hair needs a lil’ pick-me-up without the full wash day drama.
    Did you find this review helpful?

    Not oily/ flakey

    4 out of 5 stars
    mias211_3020 - 4 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] Usually very picky with my dry shampoos; but I have to say this one works!!! No residue and it doesn’t make my scalp flakey. Gives off good, long lasting volume!
    Did you find this review helpful?

    Solid

    4 out of 5 stars
    darcyk7_3104 - 4 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] I usually stick to salon-quality dry shampoo because it's generally a product that is get what you pay for. That being said, NYM dry shampoo is a solid budget option. It's not super white, gives great texture, but leaves a little more "drugstore dry shampoo" feeling. Definitely consider this if the more expensive brands aren't in the budget.
    Did you find this review helpful?

    Perfect for in between wash days

    5 out of 5 stars
    abhilashab2_9869 - 4 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] This texturizing dry shampoo is a lifesaver for those in-between wash days—it instantly absorbs oil while adding volume and grip. It gives my hair that effortless, tousled look without feeling stiff or gritty. The scent is fresh but not overpowering, and it actually makes my hair feel cleaner. If you want texture, lift, and refreshed roots in seconds, this is the one to reach for.
    Did you find this review helpful?

    Yummy smelling dry shampoo

    5 out of 5 stars
    lovelyyessi_6117 - 4 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] Upon first use I notice the smell of the product is absolutely delicious. Smells like a sunscreen like a beachy coconut. The product is not oily or heavy in anyway, reduced oils in my hair making it look refreshed.
    Did you find this review helpful?

    Beachy volume, zero residue, and total oil control

    5 out of 5 stars
    - 4 days ago
    originally posted on influenster.com
    [This review was collected as part of a promotion.] This dry shampoo is a total lifesaver on no-wash days! It soaks up oil fast without leaving behind any weird white residue, which is a huge win for me. The scent is light and beachy—literally makes my hair smell like I just came from the ocean in the best way. It adds the perfect amount of texture and volume too, giving my hair that lived-in, effortless vibe. I love how my hair still feels soft, not stiff or gritty.
    Did you find this review helpful?

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