$22.00 when purchased online
Target Online store #3991
About this item
Highlights
- Provides hydration for dry, damaged hair
- Strengthens with proteins to prevent breakage
- Leaves hair healthy with a shiny finish
- Cruelty Free
- Sulfate Free
- Paraben Free
- Phthalate Free
Description
This masque helps restore hydration, repair damage, and add shine to fine/medium hair with shea butter, panthenol, and hydrolyzed keratin.
Highlighted Ingredients:
SHEA BUTTER - Helps to hydrate, soften & condition dry over processed hair
PANTHENOL - Helps to restore shine while improving overall strength of hair strands
HYDROLYZED KERATIN & PROTEINS - Help prevent breakage while reducing frizz & flyaways
How To Use:
• After cleansing, rinse hair with warm water.
• Remove excess water from hair.
• Apply a quarter size amount starting from the ends and working to the roots.
• Comb product through with fingers or wide tooth comb.
• Chill out for 5 minutes, then rinse with cool water.
Scented with Melrose Place – a velvety-rich rose scent infused with a swoon-worthy blend of bergamot, lychee, white musk, champagne and more.
This moisturizing mask is safe for color-treated hair, keratin treatments and chemically treated hair. This product is SLS, SLES, parabens, phthalates, gluten and cruelty free. Our bottles & caps are fully recyclable and made with 20% post-consumer recycled materials!
Highlighted Ingredients:
SHEA BUTTER - Helps to hydrate, soften & condition dry over processed hair
PANTHENOL - Helps to restore shine while improving overall strength of hair strands
HYDROLYZED KERATIN & PROTEINS - Help prevent breakage while reducing frizz & flyaways
How To Use:
• After cleansing, rinse hair with warm water.
• Remove excess water from hair.
• Apply a quarter size amount starting from the ends and working to the roots.
• Comb product through with fingers or wide tooth comb.
• Chill out for 5 minutes, then rinse with cool water.
Scented with Melrose Place – a velvety-rich rose scent infused with a swoon-worthy blend of bergamot, lychee, white musk, champagne and more.
This moisturizing mask is safe for color-treated hair, keratin treatments and chemically treated hair. This product is SLS, SLES, parabens, phthalates, gluten and cruelty free. Our bottles & caps are fully recyclable and made with 20% post-consumer recycled materials!
Hair Type: Dry, Normal, Fine
Product Warning: Eye irritant
Product Form: Mask
Beauty Purpose: Deep Hydration, Damage Repair
Net weight: 100 Grams
TCIN: 94193236
UPC: 815402027872
Item Number (DPCI): 342-03-7071
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 2.8 inches length x 2.8 inches width x 1.9 inches height
Estimated ship weight: 0.26 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This hair mask has garnered positive feedback for its ability to transform hair into a silky, smooth texture while providing hydration and shine. Guests appreciate its pleasant scent and lightweight formula, which does not weigh down fine hair. Many have found it effective for various hair types, including curly and color-treated hair, making it a versatile addition to their self-care routine. Overall, it is highly recommended for those seeking healthier, more manageable hair.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 548 reviews
54% would recommend
11 recommendations
Overwhelming Fragrance
1 out of 5 stars
Thumbs down graphic, would not recommend
AR - 6 days ago, Verified purchaser
The product label is deceiving because it only lists a few ingredients and only mentions natural extracts. If you look on the brand website, the full ingredient list is very long and also includes synthetic fragrance (Parfum). My daughter only used a couple of times before we had to discard because the fragrance was so strong and nauseating. The smell filled our home and transferred to her towels, clothes, and belongings. It’s been very difficult to wash out of anything, and took weeks of shampooing to remove from her hair.
Very good product
5 out of 5 stars
Deanna S. - 13 days ago
originally posted on OUAI
Really like the light, fresh fragrance. It's super moisturizing and it left my hair soft and shiny.
DONT BUY OUAI
1 out of 5 stars
stephanie - 13 days ago
originally posted on http://www.ulta.com

I have long, blonde, fine hair but alot of it. My hair has finally been healthy again from using redken acidic bonding shampoo/conditioner but I figured I'd add a deep conditioning mask for a once monthly treatment. Big mistake with this one. I noticed significant fallout and my hair was so dry! I will never buy Ouai again
Wanted to love
3 out of 5 stars
JJ - 15 days ago
originally posted on http://www.ulta.com

Wanted to love. Smells great but not very hydrating.
This made my hair so soft.
4 out of 5 stars
Donna F. - 15 days ago
originally posted on OUAI
This is a pretty good masque. I can’t believe feel the difference in my hair - it’s manageable and soft.
Love
5 out of 5 stars
Lexi - 19 days ago
originally posted on http://www.ulta.com

Lasted me forever and makes my hair so soft. 10/10 will be repurchasing
Love
5 out of 5 stars
Lexi - 19 days ago
originally posted on http://www.ulta.com

Lasted me forever and makes my hair so soft. 10/10 will be repurchasing
Hair mask
5 out of 5 stars
Maggie T. - 21 days ago
originally posted on OUAI
It’s not to heavy on the hair, & has a soft clean scent.
Not hydrating and smells bad
1 out of 5 stars
Jojo H - 21 days ago
originally posted on http://www.ulta.com

Worst purchase in a long time. I have a lot of fine hair and does nothing to tame it and the smell is horrid. Maybe it was old. Wont buy again.
Dry and Frizzy
1 out of 5 stars
Alyssa - 1 month ago
originally posted on http://www.ulta.com

I tried this product a couple times now and both times my hair comes out drier than before using it. My hair ends up so frizzy the next day as well. I ended up giving this to my mom to try. I loved the scent though. That's the only great thing I can say about it.
Wonderful product
5 out of 5 stars
Donna R. - 1 month ago
originally posted on OUAI
I have never purchased a mask before, but this was part of a special grouping so I thought I would try it and I have to admit what a difference. This is made to my hair which is very fine but Didn’t make my hair oily or weighed down. My hair is fairly short and continuing to grow out during my chemotherapy. I can honestly recommend this product, Really makes a positive difference!
Did nothing for my hair
1 out of 5 stars
Katie - 2 months ago
originally posted on http://www.ulta.com

Left my hair dull, flat, dry. Worse than my usual conditioner, when I was looking for a deep conditioner. Hair was so hard to detangle (not usually a problem) and kept getting knots while blow drying. I feel like I need to wash my hair. Terrible.
Not for weak strands
3 out of 5 stars
Alex - 2 months ago
originally posted on http://www.ulta.com

I seriously wanted to love this hair mask. I have androgenic alopecia and recovering from hair loss due to nutritional defeciency, so keeping what hair i do have healthy is important to me. I used this as a system with their fine hair line and while does produce results, the amount of hair that comes out with use is alarming for me. I also find it irritating for my skin, while the shampoo and conditioner does not. With hair like mine i do expect more loss with thicker products but the amount of hair that breaks and pulls off during application is not worth it in my eyes. There are better masks for cheaper. However, if you do not have the issues i do with hair loss, you will like this mask!
Useless!!
1 out of 5 stars
That Girl Skaff - 2 months ago
originally posted on http://www.ulta.com

Don't waste your money friends! I've used this twice and will be returning it ASAP. My hair feels significantly less moisturized after using thus product than before which seems ridiculous. For the price point on this item and all the hype about this brand I expected way more. To say I'm disappointed is an understatement.
I would definitely be buying this again and again..
5 out of 5 stars
Ellen - 3 months ago
originally posted on http://www.ulta.com

I have course hair and this defyhelps
Gold for hair
5 out of 5 stars
Brittney F - 3 months ago
originally posted on http://www.ulta.com

Such a great product! Makes my hair look and feel like silk.
I love it
5 out of 5 stars
CN - 3 months ago
originally posted on http://www.ulta.com

I have damage bleached hair and i died it over every color u can tthink of, i am on a adventure to fix it… guys my hairrr never felt good in my entire life.. this mask + redken EXTREME.. perfect comboooo
Big NO
1 out of 5 stars
Thumbs down graphic, would not recommend
MidWest Mom - 3 months ago
Overpowering perfume smell. The container is awful—impossible to open and close in the shower. Other masques I’ve used leave my hair shiny. This one does not. I would never buy this again.
I would buy this product again & again!
5 out of 5 stars
Nayely - 3 months ago
originally posted on http://www.ulta.com

I loved this hair mask! I got the mini size to try it out and it made my hair so soft and smooth! My hair didn't tangle as easy and it was honestly perfect! I finished the sample and bought the bigger version! Whenever I have very tangled day or just my hair to feel healthier I do this mask. I definitely recommend! 10/10
LOVE IT
5 out of 5 stars
BEATRIZ - 3 months ago
originally posted on http://www.ulta.com

I REALLY LOVE THIS PRODUCT