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Maybelline Lash Discovery Mini-Brush Defining & Lengthening Mascara - 0.16 fl oz
$7.99 when purchased online
Target Online store #3991
About this item
Highlights
- Formula defines and lengthens
- Exclusive lash-catching mini-brush captures those hard-to-reach lashes
- Waterproof formula
- Root to tip application
Description
This exclusive lash-catching mini-brush captures hard-to-reach lashes from corner-to-corner, root-to-tip, and on the bottom lid too! The formula defines and lengthens. Ophthalmologist tested. Hypoallergenic tested. Suitable for contact lens wearers.
Packaging May Vary
Step 1. Apply the exclusive lash-catching mini-brush to lashes from the outside to the inside of the eye. Step 2. Sweep brush from the root to tip of lashes. Step 3. Do not let mascara dry in between coats. Step 4. Easily remove mascara with Maybelline Expert Eyes 100% Oil-Free Eye Makeup Remover.
CAUTION: FLAMMABLE UNTIL DRY. DO NOT USE NEAR FIRE, FLAME OR HEAT. TO SAFEGUARD PURITY, RESERVE THIS PRODUCT FOR YOUR PERSONAL USE. TREAT THE APPLICATOR WITH THE HYGIENIC CARE YOU GIVE YOUR EYES. NEVER APPLY THIS PRODUCT IN A MOVING VEHICLE. DO NOT DILUTE WITH WATER, SALIVA, OR ANY OTHER SUBSTANCE. CAP TIGHTLY AFTER USE. IF CHANGE IN ODOR OR APPEARANCE OCCURS, DISCONTINUE USE. DO NOT USE THIS OR ANY OTHER EYE COSMETIC IF YOUR EYE IS INJURED, IRRITATED, OR INFECTED. CONSULT A PHYSICIAN PROMPTLY.
Packaging May Vary
Step 1. Apply the exclusive lash-catching mini-brush to lashes from the outside to the inside of the eye. Step 2. Sweep brush from the root to tip of lashes. Step 3. Do not let mascara dry in between coats. Step 4. Easily remove mascara with Maybelline Expert Eyes 100% Oil-Free Eye Makeup Remover.
CAUTION: FLAMMABLE UNTIL DRY. DO NOT USE NEAR FIRE, FLAME OR HEAT. TO SAFEGUARD PURITY, RESERVE THIS PRODUCT FOR YOUR PERSONAL USE. TREAT THE APPLICATOR WITH THE HYGIENIC CARE YOU GIVE YOUR EYES. NEVER APPLY THIS PRODUCT IN A MOVING VEHICLE. DO NOT DILUTE WITH WATER, SALIVA, OR ANY OTHER SUBSTANCE. CAP TIGHTLY AFTER USE. IF CHANGE IN ODOR OR APPEARANCE OCCURS, DISCONTINUE USE. DO NOT USE THIS OR ANY OTHER EYE COSMETIC IF YOUR EYE IS INJURED, IRRITATED, OR INFECTED. CONSULT A PHYSICIAN PROMPTLY.
Suggested Age: Adult Use Only
Health Facts: Hypoallergenic
Color Palette: Dark Tones
Beauty Purpose: Volumizing, Lengthening
Net weight: .16 fl oz (US)
Features: Waterproof
TCIN: 12058867
UPC: 041554650495
Item Number (DPCI): 052-07-0795
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Serving Size: 1
Serving Per Container: 1
Amount Per Serving:
% Daily Value*
Calcium 0%
Iron 0%
Vitamin C 0%
Vitamin A mcg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
petroleum distillates, c8-9 isoparaffin, disteardimonium hectorite, cera alba / beeswax, carnauba / carnauba wax, synthetic beeswax, aqua / water, paraffin, alkyl stearate / va copolymer, propylene carbonate, oryza sativa / rice starch, polyvinyl laurate, sodium polymethacrylate, olyquaternium-10, methylparaben, phenoxyethanol, butyparaben, isobutylparaben, ethylparaben, propylparaben. may contain: ci 77492, ci 77499, ci 77491 / iron oxides, ci 77007 / ultramarines, ci 77891 / titanium dioxide, mica, ci 77742 / manganese violet, ci 75470 / carmine, ci 77288 /chromium oxide greens, ci 77289 / chromium hydroxide green, ci 77510 / ferric ferrocyanide.
Shipping details
Estimated ship dimensions: 5.55 inches length x 2.76 inches width x 0.59 inches height
Estimated ship weight: 0.03 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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3.7 out of 5 stars with 3 ratings
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Summary of reviews
This mascara is a beloved choice for guests seeking a natural look with its mini wand that easily defines even the tiniest lashes. Many appreciate its buildable formula that avoids clumping, making it ideal for daily wear. The waterproof feature is a plus for those active in various environments, while the lightweight feel ensures comfort throughout the day. It's perfect for enhancing your natural beauty without the heaviness of traditional mascaras.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 335 reviews
easy to apply: 4.33 out of 5
easy to remove: 4.27 out of 5
long lasting: 4.07 out of 5
quality: 4.05 out of 5
value: 3.96 out of 5
74% would recommend
78 recommendations
Can't use this bent up brush
1 out of 5 stars
Thumbs down graphic, would not recommend
Easy to take - 3 months ago, Verified purchaser
- Skin tone: Medium
- Skin type: Combination
- Skin concern: Aging
- Hair color: Brunette
- Eye color: Brown
The brush is all bent up. I had to use my old brush. Won't be ordering from target.
1 reply from Maybelline Consumer Care team - 3 months ago
Hey there! Thank you for your feedback on our Lash Discovery Mini-Brush Defining & Lengthening Mascara - in the Very Black Washable shade, did not meet your expectations. We understand that this can be frustrating, we would like to speak to you directly, please call us at 1-800-944-0730 Monday - Friday, 9:00 a.m. to 5:30 p.m., ET.
Simple
5 out of 5 stars
Thumbs up graphic, would recommend
Dori - 5 months ago, Verified purchaser
- Skin tone: Light
- Skin type: Oily
- Skin concern: Aging
- Hair color: Blonde
- Eye color: Brown
I like it coats every eye lash, Its not to dramatizing.
love
5 out of 5 stars
Thumbs up graphic, would recommend
simone - 6 months ago
- Skin concern: Redness, Acne, Cellulite, Pores, Cuticles, Uneven skin tone
- Skin tone: Light
- Skin type: Dry, Combination, Normal
- Hair color: Red
- Eye color: Blue
mascara always makes my eyes heavy but this was perf also stayed on even after I showed? superrr waterproof ur gonna wanna use an oil cleanser to remove
A little wierd
3 out of 5 stars
RetiredMN - 7 months ago, Verified purchaser
I bought this waterproof mascara to use on my lower eyelashes. The brush is very tiny, but what makes it weird is it has a very long wand, making application a little awkward. Light coverage but buildable. It's a very specific type mascara. I could see in some situations, people really liking it, but I think it's not for general use.
1 reply from Maybelline Consumer Care team - 6 months ago
Hi there! Thank you for your feedback on our Lash Discovery Mini-Brush Defining & Lengthening. We are committed to bringing our consumers high-quality, innovative products that meet their needs and expectations. Therefore, the opinions of our consumers are important to us. We have shared your comments with others in the company. XOXO!
Mascara.. thin brush
5 out of 5 stars
Thumbs up graphic, would recommend
Tsk - 11 months ago, Verified purchaser
- Skin type: Normal
- Skin tone: Medium
- Eye color: Brown
First time using a thinner brush, and I really liked it. You have easier control on how much you really want to apply on top and lower lashes!
Great for bottom lashes
5 out of 5 stars
Thumbs up graphic, would recommend
Cmm - 11 months ago, Verified purchaser
Have been using for years
Bigger isn't always better
5 out of 5 stars
Thumbs up graphic, would recommend
Hleeb - 1 year ago, Verified purchaser
- Hair color: Brunette
- Skin type: Normal
- Eye color: Hazel
- Skin concern: Dark circles, Aging
- Skin tone: Light
I was surprised at how well the small brush worked. It made application easy, with no clumps and no brush in the eye. Don’t know if I’ll go back to a bigger brush.
Favorite waterproof mascara!
5 out of 5 stars
Thumbs up graphic, would recommend
Mrs B - 1 year ago, Verified purchaser
- Skin tone: Light
- Skin type: Oily
- Hair color: Brunette
- Eye color: Brown
I hope this product never goes away. It's my absolute favorite waterproof mascara.
Natural look
5 out of 5 stars
Thumbs up graphic, would recommend
Tt - 1 year ago, Verified purchaser
- Skin concern: Redness, Sensitivity
- Eye color: Blue
- Skin tone: Light
- Skin type: Normal
- Hair color: Grey
I always look for this product- it does what I need it to do to my lashes. Gives a very natural look
Must beauty have
5 out of 5 stars
Thumbs up graphic, would recommend
Amazon Prince - 1 year ago, Verified purchaser
Love the mini brush. I use this on my eyebrows and lashes. Works well in filling in to give a more fuller look. Love that it is water proof.
Beautiful, natural looking!
5 out of 5 stars
Thumbs up graphic, would recommend
UrbanSJ - 1 year ago, Verified purchaser
This is my new favorite mascara. It doesn't clump, doesn't irritate my eyes, and stays all day. The tiny brush works so well to get every eyelash without getting all over my face.
Love!
5 out of 5 stars
Thumbs up graphic, would recommend
Ladiiea - 1 year ago
- Skin tone: Light
- Skin type: Oily, Dry
- Hair color: Brunette
- Eye color: Hazel
Awesome mascara for a more natural minimal look! Try it, you won't be disappointed. My lashes aren't naturally long and this product works fantastic 👌
I always go back to this one!
5 out of 5 stars
Thumbs up graphic, would recommend
Carly - 1 year ago, Verified purchaser
I have thin fine eyelashes. I love this one because I can wiggle it between my lashes and coat them very nicely! I cant use the volumizing mascaras because they glop onto my eyelashes.
Disappointing
2 out of 5 stars
Thumbs down graphic, would not recommend
AJ - 2 years ago, Verified purchaser
The formula of this is so dry from the jump. To the level you would expect to see a month or two in. I do like the tiny brush, especially for the lower lashes. However the wand is so long that I couldn't help but touch my nose, and all around my eye which made quite a mess to clean up. Skip this one.
1 reply from Maybelline Consumer Care team - 2 years ago
Hi there! Thank you for your feedback on the Lash Discovery Washable Mascara. We are dissappointed to hear that this mascara was dry and the applicator was too bg for your liking. We will share this information with the rest of our team and we hope that you will continue to try and use our products with satisfaction in the future.
Perfect for More Natural Look
5 out of 5 stars
Thumbs up graphic, would recommend
Bec - 2 years ago
- Hair color: Brunette
- Skin tone: Light
- Skin type: Normal
- Eye color: Blue
5 Star Rating because it does what it is designed to do, at a good price. It catches all of my lashes and coats them evenly root to tip with ease. It’s also much easier to get those tiny little lashes on the inner corner of my eyes. Makes my lighter eyelashes that tend to go blonde at the ends pop more. If I want a little more volume then I just go over it one more time. I love that the brush doesn’t clump up and leave a mess for me on my lashes. It’s perfect for someone who wants a more natural look to their lashes. I will always prefer this to the heavy volumizing mascaras that seem to always leave peoples lashes clumpy looking, and are usually more pricey. It’s my favorite go to mascara. No flaking/raccoon eyes as the day goes on. I haven’t had a bad experience with the tube drying out early/or already dried out upon purchasing and opening it up for the first time. Yes, it is difficult to take off with micellar water/make up wipes. In my experience most waterproof mascara is. But once I switched to ELF makeup melt balm method of removal, it comes off completely with some gentle but patient massaging of the eyelid area.
Not Good at all
1 out of 5 stars
Thumbs down graphic, would not recommend
Targetmama - 2 years ago
- Hair color: Brunette
- Eye color: Brown
- Skin tone: Medium
- Skin concern: Sun damage, Acne, Aging
- Skin type: Combination
Mascara barely comes on lashes. Does not hold curl and lashes look bare.
1 reply from Maybelline Consumer Care team - 2 years ago
Hi there! We are disappointed to hear that you did not like the results you had with the Lash Discovery Washable Mascara. We understand how frustrating it can be when something does not give the results you expected. We will share this with our teams, and we hope that you will continie to explore our products in the future.
Perfect for daily minimal makeup routine
5 out of 5 stars
Thumbs up graphic, would recommend
30something - 2 years ago
I'm a 38-year-old mom of 6 kids (newborn through young teenagers) and recently have been feeling a bit shabby with my usual "no makeup" look, so I decided to experiment with an easy minimal makeup routine. I purchased this product because it mentioned it was washable (I generally like to wear waterproof mascara for special events, but it's a pain to take off and wanted something easier for daily wear). I LOVE IT. The name "Lash Discovery" is very apt - it's almost like it helps "discover" your lashes without being too dramatic. The mini wand and non-clumping formula define lashes without caking them with too much gunk. I have yet to have the dreaded "raccoon eyes" even when working out and sweating or swimming because the amount that goes onto my lashes is very minimal, and it easily washes off with my regular face soap at the end of the day. This is a perfect mascara for daily use. If you want a false lashes effect, this is not for you, but for just a little definition and minimal makeup, it's terrific.
favorite mascara
5 out of 5 stars
Thumbs up graphic, would recommend
Vi - 2 years ago
- Skin concern: Acne, Uneven skin tone, Redness
- Skin type: Combination
- Eye color: Brown
- Hair color: Brunette
- Skin tone: Light
lengthening mascaras usually clump on my lashes because they are pretty voluminous but this mascara works wonders on my lashes.
Dried out & unsanitary!
1 out of 5 stars
Thumbs down graphic, would not recommend
Masked Shopper - 2 years ago, Verified purchaser
When I opened this mascara it had a significant amount of crusty dried mascara on the threads where the top screws on. It was either a packaging issue or it was used & returned. Either way, I am not taking any chances. Unfortunately Target won't accept a return for this defective/unsanitary item.
1 reply from Maybelline Consumer Care team - 2 years ago
Hey there... oh yuk, we know this is not right! If you would like to speak to us directly about your recent purchase, give us a call @ 800-944-0730 9 AM to 5:30 PM ET M - F
Not worth it
2 out of 5 stars
Thumbs down graphic, would not recommend
Alis - 2 years ago
- Skin tone: Medium
- Skin type: Normal
- Hair color: Brunette
- Eye color: Brown
The brush does not grab enough mascara or there is practically nothing in the tube. I have to apply about three coats to even look like I have mascara on.
1 reply from Maybelline Consumer Care team - 2 years ago
Hi There! Thank you for trying our Maybelline Lash Discovery Mascara. Feedback from our consumers is very important to us and helps us improve all our products. We are sorry to hear that this product is not your new favorite. Check out our The Falsies Lash Lift Mask, it conditions and cares for stressed-out lashes, due to heavy mascara usage, extensions and more. https://tinyurl.com/y8xektts