$9.99 when purchased online
Target Online store #3991
About this item
Highlights
- Featured in Oprah Winfrey's My Favorite Things list in 2023!
- An ultra-nourishing, multi-use balm to target stubborn dry spots and soothe itchy, irritated skin
- With mango butter, jojoba oil, grapeseed oil, and sunflower seed oil to help soothe and nourish melanated skin
- No Sketchy Stuff! No lanolin, petrolatum, synthetic fragrance
- Clinically proven hypoallergenic
- Dermatologist approved
- Packaging contains recycled content- packaging made with at least 30% post consumer recycled plastic
Description
Featured in Oprah Winfrey's My Favorite Things list in 2023!
Packing contains recycled content made with at least 30% post consumer recycled plastic. The PROUDLY All Over Balm is an ultra-nourishing, multi-use balm enriched with mango butter and a blend of natural, premium oils to target stubborn dry spots and soothe itchy, irritated and sensitive melanated skin. Saturate elbows, knees, hands, and feet and every curve in between to provide deep moisture. Use a thin layer on your littlest love’s bum, folds, and creases to help prevent irritation from diaper rash. Great for the whole family—don’t forget your lips and cuticles! Tip: to begin, break through the top layer of the balm. Balm will be thick at first, so massage between fingers or hands to warm for a smooth, silky finish.
Co-founded by Gabrielle Union and Dwyane Wade, PROUDLY is an affordable baby care line designed for babies of color. Melanated skin of all diverse hues can be more prone to dryness, eczema, and acne and our littlest loves deserve products made with their unique needs in mind. Each product is co-designed by a Black dermatologist who has studied and hand-selected ingredients that nourish melanated skin—and includes absolutely No Sketchy Stuff!—ever. We are proud to be Black-owned, Black-founded, and operated diversely by people of color. Welcome to a world of baby care made for us, by us and a home for you.
Packing contains recycled content made with at least 30% post consumer recycled plastic. The PROUDLY All Over Balm is an ultra-nourishing, multi-use balm enriched with mango butter and a blend of natural, premium oils to target stubborn dry spots and soothe itchy, irritated and sensitive melanated skin. Saturate elbows, knees, hands, and feet and every curve in between to provide deep moisture. Use a thin layer on your littlest love’s bum, folds, and creases to help prevent irritation from diaper rash. Great for the whole family—don’t forget your lips and cuticles! Tip: to begin, break through the top layer of the balm. Balm will be thick at first, so massage between fingers or hands to warm for a smooth, silky finish.
Co-founded by Gabrielle Union and Dwyane Wade, PROUDLY is an affordable baby care line designed for babies of color. Melanated skin of all diverse hues can be more prone to dryness, eczema, and acne and our littlest loves deserve products made with their unique needs in mind. Each product is co-designed by a Black dermatologist who has studied and hand-selected ingredients that nourish melanated skin—and includes absolutely No Sketchy Stuff!—ever. We are proud to be Black-owned, Black-founded, and operated diversely by people of color. Welcome to a world of baby care made for us, by us and a home for you.
Scent: Unscented
Suggested Age: Newborn and Up
Health Facts: Paraben-Free, Phthalate-Free, Non-Toxic, Sulfate-Free
Product Warning: Use with adult supervision
Product Form: Balm
Sustainability Claims: Post-Consumer Recycled Material
Beauty Purpose: Moisturizing
Recommended Skin Type: Combination, Dry, Sensitive, Normal
Net weight: 2 Ounces
Features: Dermatologist Tested, Soothing, Non-Irritating, Non-Drying
TCIN: 86042444
UPC: 850034546209
Item Number (DPCI): 007-08-5414
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
vitis vinifera (grape) seed oil, candelilla cera/euphorbia cerifera (candelilla) wax/cire de candelilla, olea europaea (olive) oil, cannabis sativa (hemp) seed oil, tocopherol, mangifera indica (mango) seed butter, simmondsia chinensis (jojoba) seed oil, calendula officinalis flower, helianthus annuus (sunflower) seed oil, daucus carota sativa (carrot) seed oil, papaver somniferum seed oil, sesamum indicum (sesame) seed oil
Shipping details
Estimated ship dimensions: 2.48 inches length x 2.48 inches width x 1.85 inches height
Estimated ship weight: 0.203 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Can this be used on white babies?
submitted by Nicole - 10 months ago
A: Thank you for asking! Proudly develops its products including and centering the needs of the darkest skin tones, which are more prone to certain sensitive skin conditions. Doing so, though, doesn't cause any harm to babies with lighter skin tones-- our products are nourishing to sensitive skin of all shades and we’d love for your baby to also use them.
submitted byPROUDLY - 10 months agoBrand expert
Q: do you pair this with lotion? how do you use this
submitted by A - 2 years ago
A: Thank you for reaching out! PROUDLY All Over Balm can be used by itself or as a part of a moisture layering routine. It works great on dry, itchy, or irritated skin. In a moisture layering routine, use our Hydrating Baby Lotion as a base and our All Over balm to target dry spots like elbows, knees, hands, and feet. Also works great for adults for dry lips and, cuticles, elbows, knees and more!
submitted byPROUDLY - 2 years agoBrand expert
Q: Does this balm have a safety seal under the lid? Just curious if it is sealed prior to being opened.
submitted by Lisa - 3 years ago
A: Hello Lisa! Our PROUDLY All Over Balm does have a safety seal under the lid. Please reach out to CustomerCare@proudly.com if you would like to chat further—we love hearing from our PROUDLY fam!
submitted byPROUDLY - 3 years agoBrand expert
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Summary of reviews
This balm has garnered positive feedback for its effectiveness in treating dry skin and eczema, particularly for babies and sensitive skin. Guests appreciate its hydrating properties, lightweight texture, and clean ingredients. Many have noted significant improvements in their children's skin conditions after just a few applications. While some guests mentioned concerns about the scent, the overall consensus is that this product is a reliable choice for moisturizing and soothing dry patches.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 132 reviews
quality: 4.63 out of 5
value: 4.6 out of 5
86% would recommend
60 recommendations
Great results Great value
5 out of 5 stars
Thumbs up graphic, would recommend
Craytology - 5 months ago, Verified purchaser
Excellent option at a fair price point. I read the reviews about smell and honestly it is a pretty neutral smell. 1 out of 4 (not including baby) people in my house doesn’t care for the smell. It doesn’t matter because it has been wonderful for eczema.
Hydrating and Pairable
5 out of 5 stars
Thumbs up graphic, would recommend
TheSahmMom - 7 months ago, Verified purchaser
I love this balm.. I pair it with lotion and another cream and it’s so hydrating.. I recommend that method! On its own I use it when I change diapers so the skin is hydrated to prevent irritation and it works like a charm!!! A little goes a long way. I’ve had one last for over a month. The consistency is like a solidified oil.. like if you buy a jar of coconut oil and it gets cool. Warms right up upon touching. For those saying the smell is bad.. it’s not awful just isn’t scented! You don’t smell anything upon opening and again if u pair it with lotion the lotion is going to be what you smell. Other than that my husband compared the smell to chicken grease.. not a strong smell just distinctive but you have to take the ingredients into consideration.. it’s a clean product.
So much potential
2 out of 5 stars
Thumbs down graphic, would not recommend
Lesley S - 8 months ago, Verified purchaser
smells horrible but does hydrate. i just wish they could’ve done something about the smell.
did not like
1 out of 5 stars
Leia - 10 months ago
horrible smell to it and also had a weird thick film on it before getting to product.
Contains Cannabis Sativa (hemp) seed oil...
1 out of 5 stars
Thumbs down graphic, would not recommend
Paige - 10 months ago
I am giving the all over balm a 1 star review due to the lack of advertising that there is cannabis sativa (hemp) seed oil in a baby product!!!! I should have been more thorough and read all the ingredients before I bought this but I will be returning this product.
Works!!
5 out of 5 stars
Thumbs up graphic, would recommend
Niinalokkz - 11 months ago, Verified purchaser
Tried soo many creams & lotions & this is the only thing that worked for my newborn! Highly recommended!!!
It's Like Magic
5 out of 5 stars
Thumbs up graphic, would recommend
Kalisha - 1 year ago, Verified purchaser
I recommend this balm to all my friends. It’s the only balm we use on our son’s face. He has long nails and regardless of how often I cut them, he occasionally scratches his face. This balm is like magic. His scratches heal in about 3 days without scarring.
The smell
2 out of 5 stars
Thumbs down graphic, would not recommend
Nicky - 1 year ago, Verified purchaser
Smells like it's expired, the smell is absolutely terrible.
Great product
5 out of 5 stars
Thumbs up graphic, would recommend
Mango - 1 year ago
Works Great for my baby
Not for my Princess
1 out of 5 stars
Thumbs down graphic, would not recommend
Mom - 1 year ago, Verified purchaser
Unfortunately did not work for my princess. Left her greasy but drier than ever. The eczema actually spread on her body. Glad it worked for others and was hoping it would work for mine.
Proudly Balm Review
5 out of 5 stars
Thumbs up graphic, would recommend
Thu P - 1 year ago, Verified purchaser
If you have a child with eczema, please give this one a try!! I tried all the baby eczema creams, ointments, lotions, you name it! This one really helped soothe my 4-year-old boy’s skin. We went from a mental breakdown every time we had to put some cream or ointment on him to him asking if he can take it to school to apply it when his skin is itchy!! It’s not too greasy like vaseline or aquaphor but really helps moisturize the dry, cracked, eczema skin. I’ve tried ointments 3 times the price and it didn’t work as well as this one. Highly recommend to give it a try! 👌🏻
Worst smelling product
1 out of 5 stars
Thumbs down graphic, would not recommend
12345 - 2 years ago, Verified purchaser
One of the worst smelling products ever. If you can get past the smell, go for it. But I could not. Smells like it’s expired.
Effective!
5 out of 5 stars
Thumbs up graphic, would recommend
ThankfulMama - 2 years ago
Effective! It's really that simple. I tried multiple other products to help with my son's eczema. This was the first product line to work! He's skin went from feeling like sandpaper back to the smoothness he'd known as an infant.
This balm over any oil all day!
5 out of 5 stars
Thumbs up graphic, would recommend
Lauren I - 2 years ago
I’ve been using this on my pregnant belly, hips, and chest as a second moisturizing layer after lotion for about 2 months, and I’m now just over 34wks prego. I realize a lot of factors contribute to stretch marks, but I believe using this balm has contributed to keeping mine at bay. What I love most about the balm is that it’s substantial but it absorbs into my skin in a way that all the belly oils I’ve tried do not. So I never have residue transfer onto my clothes. I’ve even tried Proudly’s body oil and still prefer the balm! Wish it came in a larger size, though a little goes a long way.
Soothing and effective
5 out of 5 stars
Thumbs up graphic, would recommend
Mika323 - 2 years ago
I am in love with this balm. I use it on the little ones and myself for dry, itchy skin. It really soothes and calms the skin down without irritation or greasiness. I will admit I was surprised by the results and now I found a balm that is perfect for the Littles and myself. This softens my skin and keep it from being so dry. I use it on the back heels of my feet and all over my body.
Would purchase again
4 out of 5 stars
Thumbs up graphic, would recommend
Savvy - 2 years ago
I actually liked this balm in comparison to the other 3 products I purchased from this brand this was the best one. I did feel like it was melted then because back solid. Works well on my 3-year-old eczema.
Highly recommend for all ages!
5 out of 5 stars
Thumbs up graphic, would recommend
Ramekins - 2 years ago, Verified purchaser
I'm an adult with moderate eczema & dry skin. I also have dry scalp & flaking. I've had this ever since I was a kid. I've tried everything on the market & even cream my dermatologist has prescribed me. Nothing has worked. I recently went to the hair salon to get a hair cut. I asked my hairdresser if she had any recs for dry scalp. She suggested baby shampoo, since adult/regular shampoo may have a lot of chemicals & harsher ingredients than baby shampoo. While in the baby shampoo aisle, I saw this balm. I was immediately attracted to the design & look of the container. I was highly impressed with all of the natural ingredients. I've used the balm for over a month now. I apply it daily all over my body, lips & even on my scalp, especially after I shower. The results have been magical! My skin is super smooth (smoother than what it was before). My dry scalpy flakes have lessened too. The balm doesn't leave you with a heavy or oily feeling like other products do. When I apply it on it feels really nice. The smell is very mild. Since most of the ingredients are seed oils, it smells of seed oils. Overall, it is the best product out there for eczema, dry, itchy, flakey skin. I have medium brown skin, but I honestly believe you don't have to be dark skined to use the product. Highly recommend!
1 reply from PROUDLY team - 2 years ago
Hi Ramekins! We LOVE that you found our All Over Balm at Target and that it is working for your dry, sensitive skin. Made for babies—loved by the whole fam! - Team PROUDLY
Best balm
5 out of 5 stars
Thumbs up graphic, would recommend
Elena - 2 years ago, Verified purchaser
I dont like the smell but i use it on my babies face and head anyways my baby had a really dry scalp and face after using this product i saw a difference his skin was more soft and really moisturized will continue using as it helps keep my babies scalp/skin moisturized unlike other products i tried as my baby is sensitive o a lot of balms and lotions this one works best
Our favorite baby balm
5 out of 5 stars
Thumbs up graphic, would recommend
Asshleyla - 2 years ago, Verified purchaser
We love this balm! It’s not super greasy and absorbs quickly into baby’s skin. Smells great and is at an affordable price. It’s the only thing we can use on our baby’s skin that doesn’t cause him to break out and helped so much with his dry patchy skin when he was a newborn. It’s the best we’ve tried for his skin, and we tried so many. Haven’t used anything else since!
Good for adults and big kids!
5 out of 5 stars
Thumbs up graphic, would recommend
MamaBunkfish - 2 years ago, Verified purchaser
I have very dry skin! This balm is amazing. It keeps me moisturized and the size is perfect for travel (which I do a lot for work). It’s also helped heal my son’s very dry lips.