$12.99 when purchased online
Target Online store #3991
About this item
Highlights
- Featured in Oprah Winfrey's My Favorite Things list in 2023!
- A replenishing blend of premium plant-based oils, squalane, and vitamin E to rejuvenate dry skin and leave a touchable glow
- With hydrating sunflower seed oil, replenishing jojoba oil, and restoring rosehip oil to nourish melanated skin, scalp, and hair
- Silky-smooth, light, non-greasy—and a little goes a long way
- No Sketchy Stuff! No dyes, mineral oil, parabens, PEGs, phthalates, synthetic fragrance
- Clinically tested hypoallergenic
- Dermatologist approved
- Packaging contains recycled content- packaging made with at least 30% post consumer recycled plastic
Description
Featured in Oprah Winfrey's My Favorite Things list in 2023!
Packaging contains recycled content made with at least 30% post consumer recycled plastic. The PROUDLY Nourishing Oil is a replenishing blend of premium oils, squalane, and vitamin E to layer and lock-in lasting moisture for melanated skin. With only 5 ingredients, it is perfect from head and hair, to toe. Use as the last step of a moisture routine, as a pre-bath massage oil, or as part of a cradle cap treatment routine for scalp—and leave your littlest love with a touchable glow.
Co-founded by Gabrielle Union and Dwyane Wade, PROUDLY is an affordable baby care line designed for babies of color. Melanated skin of all diverse hues can be more prone to dryness, eczema, and acne and our littlest loves deserve products made with their unique needs in mind. Each product is co-designed by a Black dermatologist who has studied and hand-selected ingredients that nourish melanated skin—and includes absolutely No Sketchy Stuff!—ever. We are proud to be Black-owned, Black-founded, and operated diversely by people of color. Welcome to a world of baby care made for us, by us and a home for you.
Packaging contains recycled content made with at least 30% post consumer recycled plastic. The PROUDLY Nourishing Oil is a replenishing blend of premium oils, squalane, and vitamin E to layer and lock-in lasting moisture for melanated skin. With only 5 ingredients, it is perfect from head and hair, to toe. Use as the last step of a moisture routine, as a pre-bath massage oil, or as part of a cradle cap treatment routine for scalp—and leave your littlest love with a touchable glow.
Co-founded by Gabrielle Union and Dwyane Wade, PROUDLY is an affordable baby care line designed for babies of color. Melanated skin of all diverse hues can be more prone to dryness, eczema, and acne and our littlest loves deserve products made with their unique needs in mind. Each product is co-designed by a Black dermatologist who has studied and hand-selected ingredients that nourish melanated skin—and includes absolutely No Sketchy Stuff!—ever. We are proud to be Black-owned, Black-founded, and operated diversely by people of color. Welcome to a world of baby care made for us, by us and a home for you.
Scent: Unscented
Suggested Age: Newborn and Up
Health Facts: Made Without Parabens, Paraben-Free, Phthalate-Free, Non-Toxic, Sulfate-Free, Hypoallergenic
Product Warning: Use with adult supervision
Product Form: Liquid
Sustainability Claims: Post-Consumer Recycled Material
Beauty Purpose: Soothing
Recommended Skin Type: Combination, Dry, Sensitive, Normal
Net weight: 3 fl oz (US)
Features: Dermatologist Tested, Non-Drying
TCIN: 86042448
UPC: 850034546216
Item Number (DPCI): 007-08-8245
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
helianthus annuus (sunflower) seed oil, simmondsia chinensis (jojoba) seed oil, rosa canina (rose hip) seed oil, squalane, tocopherol
Shipping details
Estimated ship dimensions: 1.93 inches length x 1.4 inches width x 6.26 inches height
Estimated ship weight: 0.25 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Can this be usd on the face and neck?
submitted by Kathryn - 5 months ago
A: been using it on mine for years
submitted byA - 6 days ago
Guests also viewed
$12.99($2.95/fluid ounce)
4.5 out of 5 stars with 28 ratings
$12.99($1.44/fluid ounce)
4.7 out of 5 stars with 22 ratings
$12.99($2.17/fluid ounce)
4.2 out of 5 stars with 17 ratings
$12.99($1.44/fluid ounce)
4.6 out of 5 stars with 22 ratings
Discover more options
Related Categories
- Toddler
- Toddler Feeding & Dining
- Toddler Toiletries
- Toddler Car Seats
- Baby Toiletries
- Forward-Facing Car Seats
Summary of reviews
This nourishing oil is highly praised for its effectiveness in treating cradle cap and moisturizing skin for both babies and adults. Guests appreciate its lightweight formula that absorbs quickly without leaving a greasy residue. Many have found it beneficial for various skin types, including sensitive skin, and it works well for hair care too. However, some concerns were raised about the packaging and occasional quality issues.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 139 reviews
quality: 4.19 out of 5
value: 3.94 out of 5
85% would recommend
42 recommendations
Perfect for us!
5 out of 5 stars
Thumbs up graphic, would recommend
Ginger91 - 6 months ago, Verified purchaser
Highly recommend for cradle cap!! I use this on my 2month old and it’s perfect, just use a little, then brush it off with a baby brush, then rinse (careful of getting it in the eye-not tear free)- my baby does not have sensitive skin. Hope this helps!
Baby and me!
5 out of 5 stars
Thumbs up graphic, would recommend
JustBeingHonest98 - 6 months ago, Verified purchaser
I love this oil. I’ve been using it for a couple of months on my 10 month old daughter. It keeps her moisturized from head to toe. She gets dry scalp from time to time but when I use this oil it helps a lot. I’m not going to lie I actually use it for my face at night as well and it feels really great. Doesn’t clog pores. Overall great product for baby and me.
So so
1 out of 5 stars
Very good - 7 months ago, Verified purchaser
I bought it for my son's massage, but it turned out like this after I received it. I don't know whether to return it? The bottle is of poor quality, not essential oil😂
Moldy bottle in short amount of time
2 out of 5 stars
Thumbs down graphic, would not recommend
rb - 7 months ago, Verified purchaser
Love this product, but within a very short time there appears to be mold growing in the bottom of the bottle. Very concerning, as I use this on my baby as it’s marketed. Now I’m throwing away a nearly full bottle. It’s 100% mold because I can see pieces of it floating.
Products leaks out after it tilts or falls on its side.
3 out of 5 stars
Tina - 9 months ago, Verified purchaser
I really like this product for my kids hair but the only thing is when the product tilts or is on its side it leaks out fast and there is almost no product left on the bottle. They need to find a to make sure it doesn’t leak out since its design for kids.
Great
5 out of 5 stars
Thumbs up graphic, would recommend
MamaOF2 - 10 months ago, Verified purchaser
Great body oil. I always like using it after our baby’s bath when wet then pat dry. Really locks in the moisture. No skin reactions. Little pricey but worth it if looking for a higher quality oil for your little one.
Packaging needs Work.
3 out of 5 stars
AshCat1003 - 10 months ago, Verified purchaser
My baby was born w/ a head full of head that never fell out. It’s extremely curly and thick. I use this in her hair to seal in moisture. I like the oil itself just fine. However, the one I have leaks constantly. The tube is so slim it falls over easily. Every time it falls over it leaks. It’s extremely annoying seeing as how I’m already dealing with a wily 8 month old.
Great for skin and hair!
5 out of 5 stars
Thumbs up graphic, would recommend
Nini22 - 1 year ago
We love this oil. It locks in moisted from head to toe. It's great for year-round use. When it's really cold out, we pair it with a body cream or hair cream to maintain moisture throughout the day.
Effective
4 out of 5 stars
Thumbs up graphic, would recommend
Rozee - 1 year ago
Works great for my baby’s cradle cap but did not do a good job when it came to moisturizing. Would definitely still recommend
Just stick with Johnsons
1 out of 5 stars
Thumbs down graphic, would not recommend
Jay B - 2 years ago
I found Johnson’s baby oil to be better than this. Plus the size on this is very small.
Smelly
1 out of 5 stars
Thumbs down graphic, would not recommend
Jas - 2 years ago
Used it for a week and did not see a significant difference to my babies scalp. The only thing worth noting is my child’s head smelled like old cheese which took multiple washes to get off. Was not for us
1 reply from PROUDLY team - 2 years ago
Hi Jas! Our Nourishing Oil is made with just 5 ingredients and intentionally without fragrance that can be too strong for a baby's scalp. What you may be smelling are the natural oils and what is important to note is with oils, a little goes a long way. If using for dry scalp or cradle cap, apply the oil and use your fingers or a gentle comb to apply throughout the hair and breaking up any flakes. Use our Gentle Baby Wash to wash out the product and any flakes from the scalp. After, apply a couple of drops of the oil for continued moisture. Please reach out to customercare@proudly.com if you have more specific questions about our Nourishing Oil. - Team PROUDLY
Not my fave
2 out of 5 stars
Thumbs down graphic, would not recommend
- 2 years ago
Not moisturizing and the pump doesn't work. This is the 2nd bottle where the pump didn't work. It's annoying lol
Saved our skin
5 out of 5 stars
Thumbs up graphic, would recommend
Monet1995 - 2 years ago, Verified purchaser
I use a pump of this and mix it with his regular moisturizer and it works wonders! My baby used to have bumps of irritation from other products but this does not irritate and moisturizes very well! I even use it along with my moisturizer sometimes after I shower.
1 reply from PROUDLY team - 2 years ago
We love a great parent hack! Thanks for sharing!
Not moisturizing
2 out of 5 stars
Thumbs down graphic, would not recommend
Tayter - 2 years ago, Verified purchaser
I was a little disappointed, it doesn’t leave my son’s skin as moisturized as I thought. I use this with the lotion and his medicine for his eczema and the oil doesn’t keep his skin feel more moisturized. It doesn’t make much of a difference
1 reply from PROUDLY team - 2 years ago
The PROUDLY Nourishing Oil works great as a bath massage oil, hair oil for scalp nourishment or to break up flakes from cradle cap, and it also works great as an occlusive to lock in moisture as a part of a moisture layering routine. Try mixing it with your baby's lotion or layering it on top to lock in moisture. Hope this information helps!
Works great!
4 out of 5 stars
Thumbs up graphic, would recommend
GentlyGeneric - 2 years ago, Verified purchaser
I love this product as it helped my sons cradle cap. I also use it on his skin as it can be a bit dry. The fragrance isn’t too strong and it isn’t too oily. The only issue I have is with the packaging. The first bottle that sent was missing the pump and the second bottle leaks pretty badly, otherwise it does it’s job.
Saved My Skin
5 out of 5 stars
Thumbs up graphic, would recommend
Megs - 2 years ago, Verified purchaser
I have been having so many issues with dry skin and recommended to get a jojoba oil. So I got this and it has saved my skin. This has been the only thing that helped so far, I am so grateful for it <3
Becky
4 out of 5 stars
Becky - 2 years ago, Verified purchaser
Love this oil for my adult skin but the bottle needs some revamping!
Super moisturizing
5 out of 5 stars
Thumbs up graphic, would recommend
asunflower - 2 years ago, Verified purchaser
Super for newborns and babies!
Great baby oil
5 out of 5 stars
Colinsmom - 2 years ago, Verified purchaser
great nourishing baby oil
100% reccomend
5 out of 5 stars
Thumbs up graphic, would recommend
NM - 2 years ago, Verified purchaser
Makes skin so soft love the ingredients my daughter has eczema and this does not irritate and absorbs well wish they made bigger sizes