$14.95 sale price when purchased online
$18.69 list price
Target Online store #3991
About this item
Highlights
- LIGHTEN AND TONE KIT. Lighten up all year round with our Lighten & Tone products, perfect for bringing out your blonde side or adding a few sun-kissed highlights. We’re stoked to share one of our best secrets with you.
- GOOD VIBES FOR YOUR HAIR. Keeping your mane tame is easy with our products made specifically for blonde babes! Protect against frizz, humidity, UV oxidation and dullness with our color-enriching regimen. Perfect for natural or color treated hair.
- HOW TO USE. Spray tone enhancer directly into clean, wet hair or spritz into your palm, rub together, run fingers through hair and comb. Spray our hair lightener throughout your hair just before some exposed sun time for some fresh blonde tones.
- PROTECT YOUR HAIR. The key to maintaining healthy locks is healthy, natural ingredients. Our Blonde hair products are enriched with Costa Rican Pineapple and Meyer Lemon, and are Gluten, Cruelty and Paraben Free. They’re gonna be your new fav!
- TRUST THE BUM. What does that mean? It means trust us, the ones who live on the beach and need products that work on the most intense days in the sun. The simple truth is, when you make products to protect the ones you love, you make ‘em better.
Description
Hair Lightener: Our Hair Lightener is specifically formulated to brighten our hair by amplifying the natural highlighting effects of the sun. Infused with pineapples and honey, our special UV-activated blend creates natural subtle tones and beautiful highlights without brassiness. We're stoked to share one of our best secrets with you. While we like using straight lemon and pineapple juice to lighten our hair, we've added a little hydrogen peroxide to give us faster results. We didn't feel good about bottling straight citrus juice and charging you for it, so if you want to go au naturel, pick some lemons off your neighbor's tree and squeeze the juice into your hair, old school.And yes, the blonde results are permanent.Tone Enhancer: Our Blonde Tone Enhancer leave in treatment helps remove brassiness to bring out cooler blonde tones while also hydrating and conditioning hair. It helps control frizz and slows color fading, and will leave your hair silky smooth and shiny. Perfect for natural and color treated blonde hair.
Hair Type: All Hair Types
Trial/Mini/Travel Size: Yes
Health Facts: Gluten-Free, Paraben-Free, Phthalate-Free, Sulfate-Free
Product Warning: Eye irritant, keep out of reach of children
Product Form: Liquid
Sustainability Claims: Cruelty-Free
Recommended Use: Weekly
Beauty Purpose: Tone Correction, Hydrating
Net weight: 5.5 fl oz (US)
TCIN: 81031932
UPC: 871760008182
Item Number (DPCI): 063-00-0911
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water, butylene glycol, trisiloxane, behentrimonium chloride, cetyl alcohol, stearyl alcohol, phenoxyethanol, viola odorata extract, spirulina platensis extract, argania spinosa kernel oil, cocos nucifera (coconut) oil, musa sapientum (banana) pulp extract, musa sapientum (banana) peel extract, musa sapientum (banana) leaf extract, musa sapientum (banana) flower extract, hydrolyzed quinoa, helianthus annuus (sunflower) seed oil, fragrance, panthenol, glycerin, cinnamidopropyltrimonium chloride, quaternium 80, ethylhexylglycerin, ext. violet 2 (ci 60730),water, hydrogen peroxide, ananas sativus (pineapple) fruit extract, citrus limon (lemon) fruit extract, polysorbate 20, fragrance, glycerin, silicone quaternium-8, trisodium ethylenediamine disuccinate, phosphoric acid, disodium phosphate, ext. violet 2 (ci 60730)
Allergens & Warnings:
Warnings: For external use only. Avoid eye contact. Use only as directed. Keep out of reach of children. If any irritation occurs, stop use and consult your physician. If swallowed, seek medical help or contact a Poison Control Center immediately.Shipping details
Estimated ship dimensions: 7 inches length x 4 inches width x 2.5 inches height
Estimated ship weight: 0.53 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Sun Bum Hair Care Collection
About the collection
Go Ahead, Get Tangled
Give your hair what it needs to do its thing, so you can go back to doing yours. With the nourishing and revitalizing protection of Sun Bum Hair Care, you can spend less time worrying about it, and more time doin’ what you love.
Give your hair what it needs to do its thing, so you can go back to doing yours. With the nourishing and revitalizing protection of Sun Bum Hair Care, you can spend less time worrying about it, and more time doin’ what you love.
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Summary of reviews
Guests appreciate the hair lightener for its ability to enhance blonde tones and provide a natural look without damage. The pleasant scent and moisturizing properties are frequently highlighted, making it a favorite for summer use. Many guests report receiving compliments on their hair after using the product, and it is recommended for those looking to maintain or brighten their blonde hair. Overall, it is seen as an effective and enjoyable product for hair care.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 64 reviews
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
100% would recommend
2 recommendations
Well worth the price.
5 out of 5 stars
Thumbs up graphic, would recommend
Chilifilly - 5 months ago
I use this all the time. Of course it works faster in the sun, but if I put it on after styling in the morning it works all day & lightens the top as if my hair's sun kissed. Works better than Sun-in ever did. It doesnt stain or irritate. Smells good too. I would not be without it.
I’m old with mouse’s blonde
5 out of 5 stars
Vicki H. - 6 months ago
originally posted on sunbum.com
I’m old with mouse’s blonde hair and it lighten it!!!it’s perfect!!! I use the shampoo and conditioner too! Smells amazing
LOVE IT 💖
5 out of 5 stars
Olivia - 7 months ago
originally posted on sunbum.com
Made my hair super blond with no damage, my hair turned blond mostly just on top but it still looks good. Lot of compliments
Great! The yellow one’s smell
5 out of 5 stars
Hannah D. - 1 year ago
originally posted on sunbum.com
Great! The yellow one’s smell isn’t great but then u put the purple one in and it doesn’t matter. I combed it through my hair and it made highlights throughout which was surprising because I have thick curly hair. I recommend to anyone who wants lighter hair.
I love this product it
5 out of 5 stars
berry f. - 1 year ago
originally posted on sunbum.com
I love this product it smells so good. I bought it for my sister for for Christmas because she really wants highlights and I also bought two of the pineapple lip balms and some sunscreen and they are just great!!
my hair is perfection, with
5 out of 5 stars
christopher s. - 2 years ago
originally posted on sunbum.com
my hair is perfection, with sunbum! i keep my highlights fresh and happy between hair cuts with this product, it’s incredible
Been using it a little
5 out of 5 stars
Katlyn C. - 2 years ago
originally posted on sunbum.com
Been using it a little over a week - not noticing a difference but it smells great! Im blonde and was trying to get my tones a little lighter before winter so hopefully it ends up working!
love the blonde hair lightener,
5 out of 5 stars
jane s. - 2 years ago
originally posted on sunbum.com
love the blonde hair lightener, for a great way to energize your blonde locks, or to buy you some time in between hair appointments! I use the purple spray at the beach to keep my blonde hair soft and supple. My hair tends to get really dry from the salt water, so the purple spray is a great conditioner for me to use while at the beach!
Love both products!! Already seeing
5 out of 5 stars
Elle V. - 2 years ago
originally posted on sunbum.com
Love both products!! Already seeing results after a week and a half! Definitely have to be in the sun though for a little. They also make my hair softer
I feel like this worked
5 out of 5 stars
Lindsay B. - 2 years ago
originally posted on sunbum.com
I feel like this worked well and also was not harsh on my hair.
Wow. This really works. It's
5 out of 5 stars
Maria O. - 2 years ago
originally posted on sunbum.com
Wow. This really works. It's fast too. I love the very subtle highlights and they look natural. My hair doesn't feel dry either.
The smell is a bit
5 out of 5 stars
Matthew L. - 2 years ago
originally posted on sunbum.com
The smell is a bit odd, but not bad. It never damages my hair and I trust it every time. I use it every summer to give my hair highlights and it works wonders.
I’ve only used it once.
2 out of 5 stars
Kristy B. - 2 years ago
originally posted on sunbum.com
I’ve only used it once. Applied and added heat with blow dryer but didn’t seem to have any results.
I am a natural blond
4 out of 5 stars
Becca D. - 2 years ago
originally posted on sunbum.com
I am a natural blond who died my hair black/dark brown the last three years. Rather than bleach it i've been opting for natural options, and I can see bright highlights and a few shades lighter already. Have used 2 days pretty extensive days outside. Love it!
Meh! but decent
3 out of 5 stars
lacey - 2 years ago
originally posted on sunbum.com
First day looks light but then even with toner started to look orange.
This product is amazing! Not
5 out of 5 stars
Emmalea R. - 2 years ago
originally posted on sunbum.com
This product is amazing! Not only does it smell great, it WORKS!!! I have yet to try the purple bottle, but last summer I put the lightener in my hair and, wow. I always spray it on my hair before tanning by the pool!
Every Summer
5 out of 5 stars
Logan R. - 2 years ago
originally posted on sunbum.com
I get this every year right before summer both the lighter and toner my hair turns platinum almost form it and everyone comments on it thinking it’s natural. I also use it on my daughters hair it doesn’t have the same all over effect it lightens more at the bottom very natural ombré look.
Smells great. It's already starting
5 out of 5 stars
Brittany L. - 2 years ago
originally posted on sunbum.com
Smells great. It's already starting to lighten my hair but it isn't orangey. Easy to use.
lightens nicely
5 out of 5 stars
evangeline - 2 years ago
originally posted on sunbum.com
the product smells amazing makes a ever so slight color change and the toner works well to eliminate the brassy components
(no review title)
5 out of 5 stars
Linda T. - 2 years ago
originally posted on sunbum.com
[This review was collected as part of a promotion.]