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Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set - 2pk (Target Exclusive)

Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set - 2pk (Target Exclusive) - image 1 of 4
Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set - 2pk (Target Exclusive) - image 2 of 4
Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set - 2pk (Target Exclusive) - image 3 of 4
Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set - 2pk (Target Exclusive) - image 4 of 4
Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set - 2pk (Target Exclusive) - image 1 of 4
$59.99 when purchased online
Target Online store #3991

About this item

Highlights

  • ROLLING OUT AND MAKING DELIVERIES: Optimus Prime teams up with Target and joins its fleet of delivery trucks!
  • TARGET-TRANSFORMERS MASH-UP: This Optimus Prime action figure features deco and details inspired by Target delivery trucks
  • DELIVERY TRUCK-INSPIRED ALT MODE: Target Optimus Prime figure converts from robot to Target delivery truck mode in 30 steps
  • CONVERTING TRAILER: The included trailer attaches to the figure in truck mode and opens to become a battle station
  • AUTOBOT BULLSEYE: Comes with an Autobot Bullseye figure that converts from dog mode to mailer package mode in 7 steps
  • CLASSIC ACCESSORY: Includes a Matrix of Leadership accessory. Open the figure’s chest panels to insert the Matrix of Leadership accessory
  • MAKES A GREAT HOLIDAY GIFT: This 2-pack robot toy set makes the perfect Christmas gift for boys and girls. Fun holiday gift for kids who are fans of Transformers and Optimus Prime

Description

Get ready to roll out with the Transformers Target Optimus Prime and Autobot Bullseye action figures! Optimus Prime takes on a re-designed alt mode as a Target delivery truck. This figure features deco and details inspired by Target delivery trucks and comes with a Matrix of Leadership accessory. The included trailer attaches to the Optimus Prime figure in truck mode and opens into a battle station. This pack also comes with an Autobot Bullseye figure that converts from dog mode to mailer package alt mode.
TRANSFORMERS and HASBRO and all related trademarks and logos are trademarks of Hasbro, Inc. © 2024 Hasbro.
© 2024 Target Brands Inc. The Bullseye Design, the Bullseye Dog and Target are trademarks of Target Brands, Inc.

Includes 2 figures, trailer, accessory, and instructions.

Ages 8 and up
Warning: Choking Hazard - Small parts. Not for children under 3 years.
Dimensions (Overall): 6 Inches (H) x 12.5 Inches (W) x 3.19 Inches (D)
Weight: .4 Pounds
Suggested Age: 8 Years and Up
Number of Figures: 1
Doll Theme: Robots
Articulation (posable joints): 16 Points of Articulation
CPSC Choking Hazard Warnings: Choking_hazard_small_parts
Educational Focus: Emotional Development, Creative Thinking, Creativity, Sensory Development
Material: Plastic
Battery: No Battery Used
Street Date: June 23, 2024
TCIN: 89230384
UPC: 5010996211873
Item Number (DPCI): 087-26-3642
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 12.53 inches length x 5.99 inches width x 3.31 inches height
Estimated ship weight: 1.11 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: What are the steps to transform optimus

submitted by Sabarone - 1 month ago
  • A: Great question! If you would like to transform the Optimus Prime from his truck then you should follow the instructions. If not use the tactic: Try to figure it out yourself. Thanks!

    submitted byRandom Internet Man - 1 month ago
  • A: This product comes with an instruction manual on how to transform it. However, of you are still having difficulties figuring it out, emgo316 makes great transforming tutorials for a ton of Transformers on his channel, including the Target Optimus Prime.

    submitted byAipom93 - 13 days ago

Q: Is the 30 moves just for Optimus ? It’s says the dog is 7. So overall 37? Trying to make sure this is ok for a little kid. Is it sturdy or the joint fall apart easily

submitted by Sonja - 2 months ago
  • A: Hello and thank you for your question. The Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set is intended for those Ages 8 and up. Target Optimus Prime figure converts from robot to Target delivery truck mode in 30 steps. This also comes with an Autobot Bullseye figure that converts from dog mode to mailer package mode in 7 steps. If you need any further assistance, please contact Hasbro Consumer Care. We are happy to help!

    submitted byHasbro - 2 months ago
    Brand expert

Q: What is the size of Optimus Prime when transformed? Thank you

submitted by Sheila - 3 months ago
  • A: Hello and thank you for your question. The Transformers Target Optimus Prime robot size is 7.5 inches to the top of the shoulders as they go higher than the head.

    submitted byHasbro - 3 months ago
    Brand expert
4.3 out of 5 stars with 109 reviews
broad age appeal: 3.93 out of 5
length of play: 3.6 out of 5
value: 3.3 out of 5
quality: 3.73 out of 5
67% would recommend
49 recommendations

Just awesome

5 out of 5 stars
Thumbs up graphic, would recommend
Davida - 19 days ago, Verified purchaser
Love it and makes a great addition to my collection
broad age appeal: 5 out of 5
length of play: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?

Optimus Tiny

2 out of 5 stars
Thumbs down graphic, would not recommend
Courtney C - 20 days ago, Verified purchaser
Honestly just not worth the high price tag. Smaller than I was expecting and kind of difficult to “transform.”
broad age appeal: 4 out of 5
length of play: 2 out of 5
value: 1 out of 5
quality: 2 out of 5
1 guest found this review helpful. Did you?

Opti-mistic prime

4 out of 5 stars
Thumbs up graphic, would recommend
FNMB - 20 days ago, Verified purchaser
Goofy but a fun collectible.
quality: 4 out of 5
broad age appeal: 4 out of 5
length of play: 4 out of 5
value: 4 out of 5
1 guest found this review helpful. Did you?

Good advertisment

5 out of 5 stars
Thumbs up graphic, would recommend
Ayw - 21 days ago, Verified purchaser
My 6 yr old loves it. I bought it for his birthday. Although I'm the one have to do the work for him. It's still pretty cool. The target dog had him sold
broad age appeal: 5 out of 5
length of play: 5 out of 5
quality: 5 out of 5
value: 4 out of 5
1 guest found this review helpful. Did you?

Very nice exclusive!

5 out of 5 stars
Thumbs up graphic, would recommend
DDD - 30 days ago, Verified purchaser
Pretty cool store exclusive, good use of the G2 Laser Optimus Prime mold
length of play: 5 out of 5
broad age appeal: 5 out of 5
quality: 5 out of 5
value: 4 out of 5
1 guest found this review helpful. Did you?

An awesome purchase

5 out of 5 stars
Thumbs up graphic, would recommend
S Rose - 30 days ago, Verified purchaser
My grandson absolutely loved this gift for his birthday. He has loved Transformers for 10 years and he didn't have this exclusive toy and was crazy about it. I was uncertain when I bought it having bought him about 50 or more transformers for him but this was one of his favorite collectibles. We both played with it.
1 guest found this review helpful. Did you?

No, no no

1 out of 5 stars
Thumbs down graphic, would not recommend
Ers - 1 month ago, Verified purchaser
This price for this thing!? Omg, just no.
broad age appeal: 1 out of 5
length of play: 1 out of 5
value: 1 out of 5
quality: 1 out of 5
2 guests found this review helpful. Did you?

Cute toy, perfect gift

5 out of 5 stars
Thumbs up graphic, would recommend
tcd3194 - 1 month ago, Verified purchaser
My newphew is obsessed with Transformers, and wanted this for Christmas. It is a really cute toy and he loved the gift!
broad age appeal: 5 out of 5
value: 4 out of 5
quality: 5 out of 5
length of play: 4 out of 5
1 guest found this review helpful. Did you?

Best store Optimus Prime ever

5 out of 5 stars
Thumbs up graphic, would recommend
IRunDrops - 1 month ago, Verified purchaser
Great detail easy transformation great articulation great accessories great hinges but it should be $50 not $60 but any way it's a solid figure
broad age appeal: 5 out of 5
length of play: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?

Too Complicated

1 out of 5 stars
Thumbs down graphic, would not recommend
Mom of 3 - 1 month ago, Verified purchaser
The transforming was too complicated for my 5 year old so my husband I tried and it still wasn’t working. Plus his face kept falling off. We ended up returning after 48hrs of frustration.
1 reply from Hasbro team - 23 days ago
Thank you for taking the time to share your feedback on the Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set. We at Hasbro continually strive to improve our products and your feedback has been shared with our brand team.
broad age appeal: 1 out of 5
quality: 1 out of 5
length of play: 1 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?

Worst toy of 2024

1 out of 5 stars
Thumbs down graphic, would not recommend
Vin081 - 1 month ago, Verified purchaser
I think one star is generous. This toy is awful! The step-by-step instruction guide to transformer the truck is 30 steps and include additional directions under some steps. The pictures are awful to figure out. We made it to step 14 and couldn’t figure out the next step And then his head fell off. I apologized for my son and offered to get him something else. Extremely expensive and not worth!
1 reply from Hasbro team - 23 days ago
Thank you for taking the time to share your feedback on the Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set. We at Hasbro continually strive to improve our products and your feedback has been shared with our brand team.
value: 1 out of 5
quality: 1 out of 5
length of play: 1 out of 5
broad age appeal: 3 out of 5
1 guest found this review helpful. Did you?

Not worth the hype

1 out of 5 stars
Thumbs down graphic, would not recommend
Do not recommend - 1 month ago, Verified purchaser
Very difficult to transform and not child friendly. Flimsy manufacturing. Not worth it for the price. Very overpriced.
1 reply from Hasbro team - 23 days ago
Thank you for taking the time to share your feedback on the Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set. Please contact Hasbro Consumer Care directly for assistance. We are happy to help!
Did you find this review helpful?

Don't buy- very poorly made

1 out of 5 stars
Thumbs down graphic, would not recommend
Tj - 1 month ago
Very cheaply made, pieces don’t fit together properly and broke within first day. Very cheaply made toy especially at this price point. Target would not accept return either.
1 reply from Hasbro team - 23 days ago
Thank you for taking the time to share your feedback on the Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set. Please contact Hasbro Consumer Care directly for assistance. We are happy to help!
length of play: 1 out of 5
quality: 1 out of 5
broad age appeal: 2 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?

Impossible to transform

2 out of 5 stars
Thumbs down graphic, would not recommend
DKH2023 - 1 month ago, Verified purchaser
If my child didn’t love the transformer so much, we would probably return it. It’s 30 steps to transform it so it will perpetually be the transformer and not the truck. There is zero way a child would be able to transform it themselves, it took my husband a good 20 minutes to do himself.
1 reply from Hasbro team - 24 days ago
Thank you for taking the time to share your feedback on the Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set. We at Hasbro continually strive to improve our products and your feedback has been shared with our brand team.
broad age appeal: 1 out of 5
quality: 3 out of 5
length of play: 4 out of 5
value: 1 out of 5
2 guests found this review helpful. Did you?

beloved little guy :]

5 out of 5 stars
Thumbs up graphic, would recommend
iHolli - 2 months ago, Verified purchaser
that's my little guy and his emotional support dog !!! Had the absolute best time transforming Optimus and he's been striking a pose for the camera since. my friends and other Transformers fans love him as much as I do :] everything is very nice quality for the price, shipping was super fast, and the transformation instructions are easy to follow. plus he's super posable for everyday photography!
2 guests found this review helpful. Did you?

Horrible Toy

1 out of 5 stars
Thumbs down graphic, would not recommend
Brownrb1197 - 2 months ago, Verified purchaser
Toy cheaply made, overpriced, instructions are horrible presented, complicated for kids and adults.
1 reply from Hasbro team - 23 days ago
Thank you for taking the time to share your feedback on the Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set. Please contact Hasbro Consumer Care directly for assistance. We are happy to help!
2 guests found this review helpful. Did you?

Do not bother

1 out of 5 stars
Thumbs down graphic, would not recommend
Mancho - 2 months ago, Verified purchaser
Unless you’re a collector do not buy, horrible quality, impossible to figure out. Not worth the price point
1 reply from Hasbro team - 2 months ago
Thank you for taking the time to share your feedback on the Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set. Please contact Hasbro Consumer Care directly for assistance. We are happy to help!
quality: 2 out of 5
broad age appeal: 2 out of 5
value: 1 out of 5
length of play: 1 out of 5
3 guests found this review helpful. Did you?

Overall Cool

4 out of 5 stars
Thotimus Prime - 2 months ago, Verified purchaser
It’s a cool toy. My son loves it. A little smaller than I expected for the price point but overall cool.
quality: 5 out of 5
broad age appeal: 4 out of 5
value: 4 out of 5
length of play: 3 out of 5
3 guests found this review helpful. Did you?

Christmas Gift

4 out of 5 stars
AndyB - 2 months ago, Verified purchaser
A gift for my Grandson
broad age appeal: 3 out of 5
length of play: 4 out of 5
quality: 4 out of 5
value: 3 out of 5
3 guests found this review helpful. Did you?

Transformers Target Optimus Prime and Autobot Bullseye Action Figure Set - 2pk Target Exclusive

5 out of 5 stars
Thumbs up graphic, would recommend
flashlights - 3 months ago, Verified purchaser
Fun transformer (can transform to a dog even ) with a truck to boot that moves and a great gift for anyone as it is a Christmas gift you just had to see how it operates. It is smaller than I thought, but means less storage room for the owner and still very fun ! Bought at a reasonable price and quick free delivery !
broad age appeal: 5 out of 5
length of play: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
3 guests found this review helpful. Did you?

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