$22.00 when purchased online
Target Online store #3991
About this item
Highlights
- Creamy formula blends into the skin
- Natural, satin finish
- Long-lasting, all-day wear
- Formulated to feel weightless on the skin
- Infused with plant-powered ingredients like Castor Seed Oil, Safflower Seed Oil, and Vitamin E
- Multi-use as foundation, concealer, and bronzer
- This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified with 40+ EWG Verified products.
Description
Well People Bio Stick Foundation is the creamy vegan foundation stick your skin craves. This long-lasting, weightless formula instantly melts into skin, giving it a naturally radiant glow while Vitamin E provides hydrating skincare benefits. Use this smooth and versatile cream foundation stick to achieve a flawless complexion, effortlessly contour, and touch up imperfections on the go.
Why Well People loves it:
• Creamy formula blends into the skin
• Natural, satin finish
• Long-lasting, all-day wear
• Formulated to feel weightless on the skin
• Infused with plant-powered ingredients like Castor Seed Oil, Safflower Seed Oil, and Vitamin E
• Multi-use as foundation, concealer, and bronzer
Plant-Powered Ingredients:
• Castor Seed Oil: Rich in essential fatty acids that help moisturizes, soothe and calm skin
• Safflower Seed Oil: Hydrates with antioxidants
• Vitamin E: Nourishes and moisturizes skin
Shades:
• 0W - Fair with golden neutral undertone
• 1C - Fair with pink undertone
• 2W - Light with golden undertone
• 2.5W - Light medium with golden undertone
• 3N - Medium with neutral peach undertone
• 4C - Medium with pink undertone
• 5W - Medium with golden undertone
• 6N - Tan with neutral undertone
• 6.5W - Tan with golden undertone
• 7N - Tan deep with neutral undertone
• 7.5W - Deep with golden undertone
• 8N - Deep with neutral undertone
• 9C - Rich with cool undertone
• 10N - Rich with neutral undertone
All Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.
Choose well, play clean. This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified with 40+ EWG Verified products.
Why Well People loves it:
• Creamy formula blends into the skin
• Natural, satin finish
• Long-lasting, all-day wear
• Formulated to feel weightless on the skin
• Infused with plant-powered ingredients like Castor Seed Oil, Safflower Seed Oil, and Vitamin E
• Multi-use as foundation, concealer, and bronzer
Plant-Powered Ingredients:
• Castor Seed Oil: Rich in essential fatty acids that help moisturizes, soothe and calm skin
• Safflower Seed Oil: Hydrates with antioxidants
• Vitamin E: Nourishes and moisturizes skin
Shades:
• 0W - Fair with golden neutral undertone
• 1C - Fair with pink undertone
• 2W - Light with golden undertone
• 2.5W - Light medium with golden undertone
• 3N - Medium with neutral peach undertone
• 4C - Medium with pink undertone
• 5W - Medium with golden undertone
• 6N - Tan with neutral undertone
• 6.5W - Tan with golden undertone
• 7N - Tan deep with neutral undertone
• 7.5W - Deep with golden undertone
• 8N - Deep with neutral undertone
• 9C - Rich with cool undertone
• 10N - Rich with neutral undertone
All Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.
Choose well, play clean. This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified with 40+ EWG Verified products.
Suggested Age: 10 Years and Up
Health Facts: Vegan, Paraben-Free, Phthalate-Free, Sodium Laureth Sulfate-Free, Aluminum-Free, Formaldehyde-Free, Sulfate-Free, Non-Toxic, Talcum-Free, Petroleum-Free, Mineral Oil-Free, Propylene Glycol-Free
Color Finish: Satin
Color Palette: Medium Tones
Skin Undertone: Cool
Cosmetic Coverage: Buildable
Product Form: Stick
Skin Tone: Medium
Sustainability Claims: Cruelty-Free, Plant-Based
Beauty Purpose: Concealing, Color Correction, Skin Tone Improvement
Industry or Government Certifications: EWG Verified, USDA certified organic
Recommended Skin Type: Normal
Net weight: .35 Ounces
Features: Non-Comedogenic, Conditioning
TCIN: 23964037
UPC: 857900003569
Item Number (DPCI): 052-00-1100
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
oleic acid*, ricinus communis [castor] seed oil*, carthamus tinctorius [safflower] seed oil*, copernicia cerifera [carnauba] wax*, beeswax*, linoleic acid*, castor isostearate beeswax succinate, mica, palmitic acid*, stearic acid*, water, linolenic acid*, arginine/lysine polypeptide, glycine soja [soybean] oil, tocopherol, aloe barbadensis leaf*, camellia sinensis leaf extract*, pearl powder, caprylic/capric triglyceride, sorbic acid, alaria esculenta extract [+/- titanium dioxide (ci77891), iron oxides (ci 77492, ci 77491, ci 77499)] *certified organic ingredients
Shipping details
Estimated ship dimensions: 0.98 inches length x 0.98 inches width x 4.21 inches height
Estimated ship weight: 0.08 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
The foundation stick is praised for its clean, non-toxic ingredients and versatile application, offering both foundation and concealer options. Guests appreciate its ability to provide natural-looking coverage, with many noting its effectiveness in evening skin tone and covering imperfections. However, some guests experienced issues with blending and shade matching. Overall, it is a popular choice for those seeking a natural, clean makeup option.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 507 reviews
easy to apply: 3.8 out of 5
easy to remove: 3.87 out of 5
long lasting: 3.29 out of 5
quality: 3.59 out of 5
value: 3.4 out of 5
65% would recommend
26 recommendations
Perfect for me
5 out of 5 stars
Thumbs up graphic, would recommend
Jilly - 8 months ago
I love this clean product so I'm not putting anything toxic to my body. I use 5W year round for dark spots and it evens it my skin.
Is this color correct?
4 out of 5 stars
Sara - 11 months ago
originally posted on http://w3llpeople.com/
I'm a little confused about the color. I like the 2W in the bio correct concealer so ordered the same color in this. Are they supposed to be this different?
WOW. I AM SHOCKED AND OBSESSED! 🤯
5 out of 5 stars
Amanda - 11 months ago
originally posted on http://w3llpeople.com/
Something to know before reading my review: I am *extremely* picky about makeup coverage. I always prefer full coverage because I have slightly uneven skin tone between my freckles and my redness. My favorite of all-time makeup was It Cosmetics CC+ cream because it is full coverage AND color correcting AND it lasts a long time. I've tried a few other clean brands because I had high aluminum levels when I tested for metals and minerals. Obviously, that is terrible. So, I set out to find something AS CLOSE AS POSSIBLE to my It Cosmetics because nothing, I repeat, nothing compared. THAT IS UNTIL I FOUND WELL PEOPLE! Not only is the foundation/concealer/powder EWG certified but, dare I say, that it covers even greater than my beloved It Cosmetics! I AM SHOCKED AND OBSESSED. It is FULL coverage for me, hides my redness and mostly hides my freckles which therefore make for a more even skin tone. The coverage is AMAZING on the foundation stick and the concealer together!! I added a slight dusting of the foundation powder to "set" everything. MY JAW DROPPED. It feels amazing, it looks amazing, it's EWG certified so I never have to worry about metals in my cosmetics ever again AND it's affordable ALL IN ONE. I did an all day wear test three times. All three times my whole face lasted in its best shape for 8 FULL HOURS. 🤯🤩🙌🏼👌🏼 I haven't worn it in the 90 degree humidity just yet but close to! I'm highly impressed by whatever sorcery this is and I have officially ordered all products to switch my entire makeup bag over. THANK YOU WELL PEOPLE FOR THESE AMAZING FORMULAS AND DEDICATION TO SAFE, CLEAN COSMETICS!! You forever have me as a customer and am telling everyone I know to try it!!! 🎉🎉🎉🎉🎉💖💖💖💖💖
Awful
1 out of 5 stars
Thumbs down graphic, would not recommend
N - 1 year ago, Verified purchaser
Stiff and almost waxy. Very difficult to blend. Absolutely returning this item.
Smooth and creamy, light coverage
5 out of 5 stars
Carlinn - 1 year ago
originally posted on http://w3llpeople.com/
I have been using this bio stick as a cream foundation, as I needed moisture for my aging skin (47 y.o.). It goes on slightly waxy, but it does dry down to a smooth finish. It really allows my skin to shine through, it's very sheer coverage. It does provide enough coverage for me, I prefer the more natural look. I am planning to purchase the loose finishing powder which I think will help eliminate fine lines. I'm not sure someone who wanted full coverage would like this product. I chose 3N using the shade finder and entering my current makeup shade- the color is perfection, blends into my skin shade beautifully! I love the vegan, cruelty-free formula.
Scared at first but Pleasantly Surprised
4 out of 5 stars
T.M. - 1 year ago
originally posted on http://w3llpeople.com/
I was a little nervous because the shade sticker on the bottom was darker than the shade I thought I was getting. I opened the product and was still a bit nervous but when I used it, it was the exact shade I was hoping for. Only criticism would be to make the shade stickers more accurate to the applied color.
7.5 is the BEST contour shade for olive skin!
5 out of 5 stars
ari.approved - 1 year ago
originally posted on http://w3llpeople.com/
This formula is incredibly moisturizing and blendable. I use it every day it is never patchy, never pills, and keeps my skin looking healthy and glowy. I love the packaging and it works both as a foundation as well as ontop of foundation as a concealer or contour / bronzer. Very multifunctional!
Took me a minute to figure out
5 out of 5 stars
Nickinindy - 2 years ago
originally posted on http://w3llpeople.com/
I had tried the tinted sunscreen which worked well but I just don't like the greasy feel of a sunscreen on the skin, so I tried this product. I tried blending it with a brush but it was just too heavy and didn't blend well leaving to too think and cakey. Then I tried it using a damp beauty blender and it worked like a dream. It spreads nicely and melts into my skin. I really love it topped off with the brightening powder.
Lipstick smell
3 out of 5 stars
Thumbs down graphic, would not recommend
Elbs - 2 years ago, Verified purchaser
- Skin type: Normal, Combination
- Skin tone: Medium
- Eye color: Brown
- Skin concern: Dark circles, Aging
- Hair color: Black
I was very excited to give this product a try but I’ve gotta say I don’t like it. I don’t like the old lipstick smell. It’s a nice color and it does match my skin but it didn’t blend in very well… maybe it’s just milky skin. I tried the elf halo glow at the same time and that’s way better as far as blending onto my skin. Granted this is a more natural plant product.
Amazing/Light Coverage Foundation
5 out of 5 stars
PHIE - 2 years ago
originally posted on http://w3llpeople.com/
I have a skin disorder, so it's not often I wear make up, but when I do, I want a foundation with minimal ingredients that aren't detrimental to my skin. It is insane the ingredients put into make up, even the so called "natural" products. This foundation is light coverage, but evens the skin tone with a healthy glow. In my experience, less is more when it comes to this product. The bio stick goes smoother and sinks into my skin better if I use a little jojoba oil on my face beforehand, otherwise it feels a little sticky. Great product that won't break my wallet! Upon my first purchase, I got the wrong shade. The refunded me promptly and I bought another that matches perfectly.
Great product
5 out of 5 stars
Thumbs up graphic, would recommend
Socaligrl - 2 years ago
- Hair color: Brunette
- Skin type: Dry
- Skin tone: Light
- Eye color: Hazel
This foundation is so easy to apply using the stick and then a quick blending with the beauty blender and feels great on my skin. I bought 2 shades to blend and helps make my look natural.
Exactly what Was Searching For
5 out of 5 stars
CJ - 2 years ago
originally posted on http://w3llpeople.com/
I love, love this in the light tan. It is the golden hue I couldn't find, especially in a stick! I need to try it again without moisturizer to see if it feels as good alone but it is just perfect and easy to apply!
I love it but there's about 1.5 weeks worth past the base
5 out of 5 stars
Claire - 2 years ago
originally posted on http://w3llpeople.com/
I really do like this product. Especially since I'm having curtailing issues and this meets safety guidelines. But, on my third stick, I wanted to know how much makeup is below the baseline. Turns out, with a q-tip, I was able to get a 7 more days of product. That's disappointing because it's not the cheapest and I've wasted the previous two. I wish they didn't waste so much product.
Well People Bio Stick Foundation - 7N - 0.35oz
3 out of 5 stars
Thumbs up graphic, would recommend
Orha - 2 years ago, Verified purchaser
- Eye color: Black
- Skin type: Combination
- Hair color: Black
- Skin tone: Medium
I ordered Color - 7N. It was darker than it appeared in the photograph, but I still intend to using it.
Not Good
1 out of 5 stars
Sammy - 2 years ago
originally posted on http://w3llpeople.com/
This is the worst foundation I think I've ever tried. I read a bunch of reviews and they said it was great for dry skin. Well I'm here to tell you it's not. It's cakey, it dries out my skin, and it barely stays on. Within a few minutes of blending patches start to appear. I bought all of the basics (mascara, Foundation, bronzer, highlighter) and am not impressed with any of it. Save your money.
Smooth and Natural
5 out of 5 stars
Thumbs up graphic, would recommend
Sky - 3 years ago, Verified purchaser
Applies very smoothly and looks natural!
Love the stick foundation…BUT…
4 out of 5 stars
RKE - 3 years ago
originally posted on http://w3llpeople.com/
I loved the Narcissist Stick Foundation and the same has carried on to the new Bio Stick Foundation BUT, I ordered what I thought was the color most similar to the Narcissist that I used for contouring and boy was I wrong! 6.5W states that it is neutral with yellow "undertones". It should state that it's pretty much YELLOW. I'm very disappointed that I am now stuck with this foundation that doesn't work for me (because of the current no return policy) and will need to buy another. Outside of that I do love the Bio Stick Foundation.
Very greasy and heavy
1 out of 5 stars
Renee - 3 years ago, Verified purchaser
This was a very greasy product and felt heavy on the face. It is also a very limited shade range.
Absolutely love this!
5 out of 5 stars
Katie - 3 years ago
originally posted on http://w3llpeople.com/
I have tried many non-toxic foundations & other popular brands trying to find a foundation that I love for my oily skin! I was determined to find a non-toxic one! I had contacted the beauty advisor through chat, & she said that I might like the powder foundation better, since I was having such a hard time finding a foundation for my oily skin. I did purchase the powder, which I also love, but decided to try the Bio Stick Foundation, too. I really do love this! After wearing makeup for 36 years, I have found one I really love & my face isn't shiny hours, later! Thank you for making this product! (After applying, I use a foundation brush. No powder needed!)
Love the product!!
5 out of 5 stars
DS - 3 years ago
originally posted on http://w3llpeople.com/
Amazed at how it works